ABOUT LINGUISTIC SUBJECTIVITY. THE SOVIET PRESS AND THE RUSSIAN PRESS

Abstract

This article highlights certain peculiarities linked to linguistic subjectivity in the Soviet and Russian press covering periods in the life of society: the Soviet years until 1985, the perestroika (1985-1991), the “democratic” years. (until 1999), current life. In a journalist’s work, the recourse to subjectivity remains his main tool. However, in journalistic work, the subject of the speech is capable of making not only subjective assertions but objective assertions too. The general peculiarity of totalitarian language is its ideological component, its politicization. Usual language standards acquire a dogmatic character. After the perestroika, which lasted from 1985 to 1991, we see a rapid and abrupt renewal of the language of the media. Currently, we are witnessing media stylization in Russia again. Some subjective emotionality comes into play, on the scale of current values. Thus, each era has its vision of the ideal author: the author-journalist is made up of two entities, social and private. The Soviet period put in the foreground the social component (the explicit us), the period of perestroika and Yeltsin, the individual, private component (the explicit I), the current period, again, the implicit social component where an I hides an us.