Abstract

This study explores the mechanism of the impact of information framework on residents’ willingness to cooperate in the context of public health emergencies, and introduces perceived effectiveness as a mediator variable and self-construal as a moderator variable, to enrich the research perspective. The data were collected by questionnaire method. 96 effective questionnaires were collected in the first experiment, and 144 effective questionnaires were collected in the second experiment. SPSS was used to test independent samples, one-way ANOVA, Bootstrap mediation test, two-way ANOVA, and so on, to verify the mediating role of perceived effectiveness and the moderating role of self-construal. The purpose is to provide a new perspective of intervention for the improvement of residents’ willingness to cooperate in the context of public health emergencies, and to provide theoretical basis and reference for improving the efficiency of public health emergency management and control, to promote social cooperation to cope with public health emergencies.

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