Abstract
A very important personal quality is to be able to advocate for yourself - your own positions, to achieve your objectives, to overcome difficulties, to be determined, but without harming the rights of others and to be able to control the aggressive impulses. The concept, which expresses these personal characteristics, is called assertiveness. Assertiveness is a part of the personal potential. It is a prerequisite for self-actualization. The goal we set in this historical-psychological paper is to explore the genesis, development and stabilization of the term assertiveness. In this context, we will examine, compare and analyze the positions of the leading authors on this issue.
Highlights
The beginning of the experimental study of assertiveness commenced in the middle of last century and it was related to clinical practice
In the 60s, when humanistic psychology appeared on the stage of history, the interest in conscious motivation and goal setting, self-assertion and development of personal potential was growing
Graham & Rees are the authors of such a publication, which includes a large number of examples and practical exercises to help personal growth towards the implementation of assertive skills to achieve the desired goals, confidently expressing own opinion, dealing with rejection and criticism, building and maintaining self-esteem and self-respect (Graham & Rees, 1991)
Summary
The beginning of the experimental study of assertiveness commenced in the middle of last century and it was related to clinical practice. Beck, Freeman, and Davis (2004), Lazarus (1971), Salter (2002), Ullrich and Ullrich de Muynck (1973), Wolpe (1990) and others worked in this area. Assertive training and compliance with assertive rights were important for the specific person (as means to realize his/her potential), and for the society as a whole, as they would help to harmonize the social and labor relations (Smith, 2006).
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