디지털 리터러시와 창업효능감이 창업의도에 미치는 영향

Abstract

In a rapidly changing environment such as the global economic downturn and the emergence of new technologies following the 4th industrial revolution, national interest in entrepreneurship as a method of creating new jobs is increasing. is increasing In particular, various start-up education programs that have advanced from lecture-type education focusing on theory are being introduced. Therefore, this study tried to empirically examine the effects of digital literacy and entrepreneurial efficacy, which are required in the new era of digital transformation, on entrepreneurial intentions through experiential entrepreneurship education. As a result of empirical analysis through this study, first, it was confirmed that entrepreneurial efficacy had a significant positive ( +) effect on entrepreneurial intention. Second, the relationship between the ability to use the device during digital literacy and the intention to start a business was not verified. Third, it was found that experiential entrepreneurship education had an important mediating factor between digital literacy, entrepreneurial efficacy, and entrepreneurial intention. As the implication of this study, since entrepreneurship efficacy and digital literacy can enhance entrepreneurial intention through experiential start-up education programs, various teaching methods and contents will need to be developed to activate experiential start-up education programs.