기업의 문화예술을 통한 ESG경영

Abstract

There are limitations in solving environmental problems solely through culture and arts. However, it can support efforts to practice ESG management by raising community awareness through the inherent cognitive value of culture, art, and artistic actions and further contributing to respecting diversity and solving community problems. As ESG management has become an unstoppable trend, support and cooperation for culture and arts should be considered for companies to practice ESG management effectively. Therefore, The objective of this study is to identify a sustainable direction for ESG management through the culture and arts. To this end, the study analyzed case studies from both domestic and international corporate cultural foundations and derived actionable directions within the realms of environmental, social, and governance. The study further suggests that a shift from a solely charitable and benevolent standpoint to a mutually beneficial partnership between corporations and the cultural and arts sector is essential. The study underscores the need to secure sustainability through 'corporate citizenship' activities that are connected to the business of the corporations.