Abstract

In the era of the 4th industrial revolution, human senses are transformed and expanded through objects and machines. The era of the reversal of people and things, and the sensual transformation by things, has arrived. This article believes that the overwhelming influence of women of the MZ generation in YouTube's daily vlogs is because they have a tendency to be optimized for objects and senses. They skillfully convey the consumption and sense of things with their unique cultural sense. 1) In ‘ASMR and Structural Change of Intimacy’, we examine the change in the structure of intimacy between human and non-human personality. 2) In 'Flex and the Birth of Object Subjects', objects emerge as independent beings through flex and present the aspect in which humans become witnesses of objects. 3) In 'Things-Hands, Miniature Utopias', we consider the fact that objectified hands enable an alternative utopia in vlogs. In the end, this article seeks to find the inner side of things and the truth in the senses, as well as to confirm the modern signs of shaking the universal historical notion of materials in the past in the Vlogs of women of the MZ generation.

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