Abstract

The purpose of this study is to analyze how “entrepreneurship” affects tourism start-ups by setting entrepreneurship, that is, entrepreneurship, as a regulatory variable. To analyze this study, a total of 616 subjects were set up, and the research period was conducted from June 5, 2023, to June 20, and statistical analysis was conducted using the SPSS 22.0 program. The following is an analysis for hypothesis verification, and principal component analysis (PCA) was conducted for each variable, and Verimax, a rotation method, was used. The hypothesis showed significant results. The theory and statistical analysis of this study showed that entrepreneurship is very important in the performance of tourism start-ups, and it is expected to be good to combine the factors presented in this study to start tourism start-ups.

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