시각디자인 전공 대학생의 자아존중감이 전공만족도에 미치는 영향

Abstract

In contemporary society, visual design surpasses mere aesthetic expression, establishing itself as a crucial field for message delivery and communication through a variety of media. University students majoring in visual design are increasingly recognized for acquiring a range of professional skills, including creativity and technical expertise. During this process, self-esteem and satisfaction with their major emerge as significant factors. However, there is limited research on how the self-esteem of students majoring in visual design impacts their satisfaction with their major. In this study, 251 copies were used as final analysis data by composing a questionnaire based on previous studies, and these data were analyzed using the PASW Statistics 18.0 program. The results of the study, This study’s findings reveal that the sub-components of self-esteem, namely the social, familial, and academic selves, predominantly exert a statistically significant positive influence on major satisfaction. These results highlight the substantial effect of self-esteem on the satisfaction levels of students in visual design majors. This study anticipates stimulating more discussions on the relationship between self-esteem and major satisfaction among students in this field.