РОЛЬ ЕКОЛОГІЧНИХ СТАНДАРТІВ У ФОРМУВАННІ КОРПОРАТИВНОЇ ВІДПВІДАЛЬНОСТІ ГЛОБАЛЬНОГО БІЗНЕСУ

Abstract

The article emphasizes that one of the trends in the development of modern global business is compliance with environmental requirements. At the same time, it has been noted that the complex process of "environmentalization" of corporate responsibility draws the attention of scientists and politicians to the problem of determining directions and models of successful implementation of its role in creating conditions for sustainable development. It has been also emphasized on the existing risks of global business activity, which is demonstrated by the accumulated experience of unfair competition of transnationalized business. The author notes that it is the business giants of the global industry all over the world in the implementation of their production and commercial activities that consume the largest volumes of natural, raw and fuel-energy resources, and also pollute the largest water areas. Emphasis is also placed on the gradual destruction of national ecological systems based on close interaction and mutual influence of all parameters of ecological activity of specific states on their territory. In addition, one of the main components of the policy of the welfare state has been violated: guaranteeing the protection of environmental rights and human freedoms. The author believes that the significant expansion of the environmental platform of corporate social responsibility, which makes it possible to organically combine both the goals of maximizing the profitability of business activities and the goals of social utility, plays the key role to ensuring a deep convergence of public and corporate economic interests and leveling environmental threats in society. The article presents empirical data that confirm the special role of the institute of corporate environmental responsibility in the development of a global green economy. It has been noted that one of the components of the implementation of corporate environmental responsibility mechanisms by business structures is their compliance with environmental standards. At the same time, it has been emphasized in the article that environmental standards, on the one hand, are developed by states and international organizations, and on the other hand, they are commonly initiated by the companies themselves as part of the implementation of corporate environmental management strategies. The most common environmental standards of corporate social responsibility have been demonstrated and characterized. A list of methodological foundations that unite environmental standards of global business has been proposed by the author.