ТЕОРЕТИКО-МЕТОДИЧНІ АСПЕКТИ СИСТЕМИ УПРАВЛІННЯ РИЗИКАМИ ДІЯЛЬНОСТІ ПІДПРИЄМСТВ

Abstract

The article is devoted to the issues of deepening the theoretical and methodological provisions and practical recommendations regarding risk management of enterprise activities. The authors found that risk is inherent in all spheres of life and activity, and the randomness of the occurrence of a risk event means the impossibility of accurately determining the spatial and temporal coordinates of its occurrence in advance. It is proved that solving the problems of identifying the mechanisms of risk generation and assessing the severity of their consequences is an essential element of changing the existing stereotype of underestimation of the importance of the formation of a risk management system as a factor in increasing the efficiency of business activity. Therefore, the authors focused attention on the fact that the enterprise will be able to achieve the greatest efficiency in the process of risk management provided that a conceptual approach to the management of risks of the enterprise's activity is introduced, according to which the risk management system acts as a central component of the process of strategic management of the enterprise, aimed at ensuring efficiency, stability, development, competitive positions and advantages of the enterprise at various stages of its development by making effective and optimal operational and strategic management decisions, applying effective management methods as a result of quick and flexible response to interconnected external and internal existing and potential challenges, threats and risks identified according to the results of their continuous comprehensive monitoring and evaluation, in order to achieve the goals of the enterprise with the help of high-quality information support; effective preventive and anti-crisis tools, action plan and response methods in case of unforeseen circumstances. It has been established that the issue of risk minimization by avoiding it allows to avoid the corresponding potential losses associated with business risks and has the right to life, but it must be remembered that the operation is not carried out, the refusal to cooperate with some counterparties or from carrying out a certain activity has another side – it causes the company to miss potential profits.