Media World Research Articles

POV: me, an empath, sensing the linguistic urge . . . to study the forms and functions of text-memes

A catapult into the world of social media, the title of our paper may be incoherent to some readers. What on earth does POV: me, an empath, sensing the linguistic urge ( . . . ) mean, and when and why would speakers say it? The title contains a jumble of three so-called text-memes – (1) POV, (2) me, an empath, VERB-ing X, and (3) the X urge to Y – all of which will be encountered in this paper. What we are calling ‘text-memes’ are memes that, in fairly neutral terms, have a purely textual form, as opposed to a pictorial one. Similar phenomena, which differ regarding their forms and functions, however, have been labelled ‘snowclones’ or ‘phrasal templates’ (cf. Pullum & Whitman, 2004; Know Your Meme, 2007–).

ТЕЛЕВИДЕНИЕ В ПОЭЗИИ ВИКТОРА КРИВУЛИНА

The paper explores the representation of television and the television screen in the later poetry of Viktor Krivulin (1944–2001), a prominent figure in independent Russian literature. The analysis is framed within the concept of the underground culture, which highlights a creative individual’s media engagement, as well as media selection based on credibility, message relevance, and replicability. It is hypothesized that this experience significantly influenced Krivulin’s depiction of television. The study evaluates the utility of Lacan’s methodology, as interpreted in Kittler’s media theory,for analyzing Krivulin’s poems. The world he portrays is consistently one of historical devastation, where television often serves to obscure reality. However, the nature of news changes in the post-Soviet era: it is no longer cultural updates, but news from the world of media, with a peculiar self-destructive language. Not only television shapes news presentation; it also influences modes of existence in front of and behind the screen, which could be compared to pre-mortem and post-mortem states following the collapse of the culture’s symbolic body. In Krivulin’s work from the 1990s, the portrayal of television as a broadcasting medium undergoes several transformations, influenced by shifts in artistic objectives and changes in television stylistics during this period. The paper delineates a timeline of these shifts and identifies a common trajectory in this evolution. Initially perceived as an innovative force building new social and political connections between generations, television later transitioned into a part of everyday life during a period of significant change and the disruption of previous social connections between people and their former media provisions. Eventually, television began to be viewed as a distinct form of information delivery, akin to theater and dreaming, heralding a positive narrative of historical memory. At all stages, television is contrasted with radio broadcasting as the notification of a catastrophic disaster.

Данилов В. ОСОБЛИВОСТІ ВИСВІТЛЕННЯ ПАЛЕСТИНО-ІЗРАЇЛЬСЬКОГО КОНФЛІКТУ У СВІТОВИХ ЗМІ

The article attempts to identify the peculiarities of the coverage of the Palestinian-Israeli conflict in the world media. The research was based on publications from the websites of three media outlets - «The Washington Post», «The Guardian» and «Al Jazeera». The author talks about the difficulties that journalists may face when covering armed conflicts. Firstly, it is the threats to the physical and mental health of the journalist. Secondly, it is the difficulty of abstracting from one's own preferences in the conflict. Thirdly, it is difficulty in determining the status of the parties to the conflict. The author notes that in the Palestinian-Israeli conflict there are difficulties in determining the status of Hamas, since not all countries in the world consider the group to be terrorists. The article examines the views on the conflict of two high-quality private newspapers - «The Washington Post» and «The Guardian». The intrigue of the position of quality publications is that they are located in the United States and Europe, i.e., they should hypothetically support Israel against the collective Arab world. In fact, both media outlets have maintained a high level of quality and have covered the conflict in a balanced manner. Moreover, the newspapers' coverage is somewhat critical of the Jewish state. While «The Washington Post's» criticism is more of a guess, the Guardian's journalists express it quite frankly and emotionally. When expressing its attitude, an American newspaper must take into account the views of the powerful Jewish diaspora in the United States. As for the Guardian, the newspaper criticizes Israel from the liberal anti-war position of the British and European elite. The state-owned Qatari television company Al Jazeera has long been criticized for its bias and rather open communication with individuals whose activities are considered terrorist by some parts of the world. The intrigue with the Qatari media's coverage of the conflict is whether they will at least try to pretend to be objective to a global audience. In practice, the Arab media's website is falling into outright anti-Israeli and anti-American propaganda. It uses a selection of «correct» sources of information, mockery and manipulation of facts. The author of the article assumes that media workers are well aware of their target audience, which is quite effectively influenced by such publications.

Роль соціальних мереж при формуванні моделі поведінки споживачів

The aim of the article is to develop theoretical and practical foundations for determining the role of social networks in the formation of a model of consumer behavior under modern economic conditions. According to the results of the carried out study, it is found that due to the spread of the Internet, the emphasis in communications has shifted from mass ones to personalized ones, which has led to a change in the trade infrastructure and the nature of communications, in particular, up to the emergence of a dialogue in real time. Commodity flows in distribution channels have given way to information flows, and trade in goods has turned into information support for direct deliveries. In the world of social media, things are constantly changing, and it’s hard to predict exactly what will happen next. That is why the study of the development of marketing in the Internet environment under the influence of innovations and social networks is an important stage in planning consumer behavior. The article proposes a model for the formation of consumer behavior with the help of social networks, which takes into account the nature of network information, its content and distribution channels. In the described model, the process of formation of consumer behavior with the help of social networks is reflected in the form of both non-linear and cyclical behavior. The practical significance of the obtained results lies in the development of a model, which, unlike the existing ones, reflects not only the stages of the purchase process, but also the sources of information and its nature at each stage. There is a significant amount of information about products on the Internet, and the consumer is in contact with online information at every stage of the purchase process. Moreover, this contact can influence the further sequence of consumer actions, actualizing new needs and restarting the process of finding and evaluating alternatives. Such use of the Internet possibilities of today provides enterprises with a number of advantages that will help increase their competitiveness and improve economic indicators.

THE IMPACT OF SOCIAL MEDIA ADDICTION AND FOMO ON TOURISTIC PURCHASING DECISIONS: CONQUERING FOMOURISM AND FOMOURISTS AS A NEW CULTURE

The increased addiction of people to social media has created new phenomena based on the relationship between FoMO and touristic consumption, which can be named as fomourism and fomourist. These new concepts point out a new paradigm or a perspective in terms of tourism marketing. This paper is a pioneering conceptual framework as being an approach from the perspective of hybridization of FoMO and tourism. The aim of this article was to conceptualize the paradigm of fomourism in terms of consumer behaviour in tourism industry and to discuss this phenomenon, concept or theory. This study provides require clarity for scholars approaching this topic. Touristic behaviours motivated by FoMO, fomourism, depend on a sense of social media sharing and it is important to individual and social identity through shared product, service and experiences especially in tourism field. Thus, this conceptual framework claims it may be significant to reveal the idea that fomourism in general represents the hidden patterns of touristic consumption behaviour based on the effects of social media in today's world. This paper contributes to tourism marketing literature by developing a conceptual approach that explains and offers implications pertaining to the relationship between FoMO and touristic consumption in the age of social media.

ПОСТШЫНДЫҚ ДӘУІРІНДЕГІ МЕДИА: АНТИИНТЕЛЛЕКТУАЛИЗМ МЕН ПОПУЛИЗМ САЛДАРЫ

The authors of the article compare and analyze the research concepts of post-truth and pay special attention to the consequences of false information, manipulation and propaganda on public consciousness. This study also considers the representation of anti-intellectualism and populism in the media in the post-truth era, divided into several stages. Accordingly, conclusions are made about the influence of "fake news" in the era of information and communication technology and the consequences of the loss of trust in real information in the post-truth era. The aim of the research is to analyze the concepts of post-truth and the issues of populism and anti-intellectualism in the information space. In the course of the study, the main trends in the post-truth era, which have been frequently mentioned and studied in the world politics and media space in recent years, are discussed. Also, the impact and influence of "false information" in the media space on public consciousness and its consequences are analyzed. In addition, specific examples of anti-intellectualism and populism in the media are given, and different opinions and concepts about the current values of the society are compared and analyzed. The methodology of the research work is based on the analysis of methods of influence of disinformation, propaganda, manipulation, etc. in the media space in the post-truth era. Moreover, content, discourse and comparative analysis of media publications in order to determine the media literacy of social media users and their ability to recognize false information were used. The study employed surveys, drawing conclusions using sociological research methods. As a result, comparative analysis on post-truth determined the importance of information distribution in the domestic media during the years of repression before the independence and the consequences of Stalin's rule for society. Giving examples of the influence of false information in social media on the public mind, recommendations were made to improve the quality and content of traditional media. Thereafter, a conclusion was made about how and with what consequences society has come to the post-truth era. This research is one of the actual topics considered in interdisciplinary communication in the field of political science and journalism. Research on post-truth has been mentioned only in recent years among academics, who study the influence of social media on the public consciousness and modern journalism. A step-by-step analysis of the consequences of anti-intellectualism and populism in domestic media in the post-truth era can be considered a novelty of this study.

Image Matting using Superpixels Centroid

The orientation and focus of this research piece is the extraction of foreground and compositing this extracted region onto a new background region. This phenomenon is termed as image matting, which is more utilized in film production or digital media world. The proposed method approaches the ill-posed nature of image matting via non-parametric sampling based method along with the clustering technique known as Superpixel. In the proposed method, pixels of entire image(s) are tends to gather in close proximity under one unit (Superpixel) with respect to color, intensity and texture. This gathering in close proximity reduces the search space more than 20 times and helps in efficiently finding association of unknown region with the samples from background and foreground. The use of samples facilitates the pixel color assimilating with local image structure, which is significant to calculate a good resultant alpha matte particularly in the image having complex textured and in natural images. To the best of my knowledge, the matting problem using centroids of Superpixels has not previously been explored. Results are evaluated on different images on online benchmark dataset for image matting. Results are comparable to the different matting algorithms applied independently on images of dataset. Result shows that the proposed approach significantly improves the results.

К вопросу о политической медиа географии в исследовании политических процессов

The article examines the modern problems of the social sciences and humanities. The authors, based on new information technologies and communication practitioners, propose using new "related" sciences to explore the media world and media image. The research of new methods for the development and implementation of new integrated methods for protecting the interests of states is presented. New methods of studying mental landscapes are proposed, which allow both recording and studying social phenomena in real time. The article presents a new complex discipline of political media geography as an applied political science. Political media geography studies the processes, specifics and diversity of linearly organized media spaces. Attention is focused on the fact that there is a strong anziotropy of geographical locations in terms of the reaction of the population to political processes.

Judges

Is humanity worth saving? In this work of philosophical short story fiction, an injured war veteran and a woman are brought to an alien ship. The alien explains humanity will, in another generation, move beyond its planet with bases throughout the solar system and eventually, travel the stars. This concerns the aliens as they have found some sentient species to be violent space travelers that cause death and disorder to the larger polity. As such, the aliens have gotten in the habit of visiting sentient beings just before they emerge from their planet to decide if they should foster, or exterminate the species. While they have reviewed the history of world media, they find talking to the specifies and asking them to defend the future of their species, is also helpful in the decision-making process. The veteran argues for saving humanity, while the woman argues humanity is inherently violent, dangerous, and not worthy of a future in the stars. The debate goes for several hours, covering several topics, until the alien decides, and leaves them to report back.

اسلامی معاشروں پر سوشل میڈیا کے اثرات کا تجزیاتی مطالعہ An Analytical Study of the Impact of Social-Media on Islamic Societies

Social media has connected people having various cultures with each other at the global level. It is an exquisite source of social interaction and instant information. The significant role of social media in the contemporary world cannot be denied. It has connected people having various cultures with each other at the global level. It is an exquisite source of social interaction and instant information. The significant role of social media in the contemporary world cannot be denied. It has emerged as a transformative force in the modern age, reshaping various aspects of society, communication, interconnection, and individual behaviour. It can play a key role in the development of any society in the contemporary world. Many benefits can be achieved in a short period by proper and positive use of it. But, on the other side, social media is also a source of false information, character assassination and propaganda. If it is used correctly and positively, a lot of benefits can be obtained in a very short time, but it has become an easy and instant source of misinformation, character assassination, obscenity and nudity, social evils, Islamophobia, Atheism and Western culture in societies. It has brought about radical changes in the patterns of social interactions in Islamic societies. Nowadays, the negative impact of social media on Islamic societies has become a challenge for the Muslim Ummah. The negative impact of social media on the Muslim young generation is a major issue in Muslim society. A new generation of our society is misusing social media. Character assassination of any person has become common by sharing edited pictures and videos on social media in recent times. Islam provides a code of conduct for the excessive use of social media and prevents its negative use. This research article presents a comprehensive analysis of the impact of social media on Muslim societies.

STRATEGI PEMASARAN PRODUK BANK SYARIAH

This research is motivated by the relatively rapid growth of Islamic banking and has a positive effect on the professionalism of each institution, to increase market share and attract as many customers as possible. The goal according to marketing itself is to improve the quality of the product, increase sales, inform about new products. This research method is a qualitative method using the origin of the data, namely secondary data, then the type of research is in the form of literature review, then the data collection technique used is looking for correlated literature or using the core research discussion in the form of books and scientific journals, and analysis. The data used is descriptive where the collected data is described, then analyzed and conclusions drawn from the analysis carried out. The results according to the discussion are, for example, what we see. In this current era, the strategy in marketing products must be more adaptable, especially to the millennial community. Today's society cannot be separated from the digital world and social media, almost all of its activities involve digital. Therefore, the tactics and concepts applied in increasing public interest must also continue to be developed so that all levels of society can get to know the products offered more easily

A Teacher in the Era of the Spread of Artificial Intelligence Applications – Challenges and Difficulties

The tasks of a modern teacher are definitely different from those they had to perform a decade ago. In the era of various changes taking place, constantly developing, but also accompanying digitization in every sphere of life, the role of the teacher takes on a new meaning – flexibility and openness to changes on their part become necessary. Therefore, teachers face new challenges, roles and skills to expand. The conducted considerations are aimed at showing the impact of digitization both on the daily work of the teacher, the performance of professional functions, as well as his relationship with students. The punchline becomes the need to use artificial intelligence tools, as well as the essence and necessity of media literacy of modern teachers, which is reflected in the entire didactic process carried out among students shaped by digitization and the world of media. Among the others, the aim of the work was to determine attitudes of the educators (on the rating scale) about the presented approach to the work.

MELIHAT HIPERREALITAS GENERASI Z DAN PERAN PENTING AGAMA SEBAGAI KONTROL SOSIAL

This research aims to trace the forms of hyperreality that occur in generation Z and analyze the position of religion in addressing generation Z's problems. This research is motivated by the social changes of the generation Z. As a generation born and grows in the digital age, often generation Z chooses "life" in the social media world by prioritizing brands. The impact that will be caused by this hypperreality world is a consumptive generation. The data collection method in this study uses the documentation method. From the results of the study it was found that the form of hyperreality that occurred in generation Z included in the world of fashion they prioritized the name of the brand. The name of the brand plays an important role in constructing people's views on them. Besides that, other forms of hyperreality among generation Z are that they use social media as primary needs. Social media actually becomes a place where the young world is. In such conditions religion has a central role as a guide for generation Z to not be compatible and excessive in living life.

Gen Z: Obstacles, Ease and Strategies for Implementing the Values of the Quran at Islamic State University

Nowadays, the productive age is dominated by Generation Z, which is an all-digital generation. Practicing the teachings of Islam in modern times with its ease is a problem for Generation Z. The discussion of this study reveals the obstacles, conveniences and strategies that Gen Z does in carrying out religious teachings. The discussion in this study reveals the obstacles, conveniences and strategies that Gen Z does in carrying out religious teachings. Therefore, the researcher made this study to find out the understanding of the religious values of generation Z and how to maintain the religious values of generation Z in the Qur'anic approach. The research method used is qualitative research which is critically described. Then using data collection techniques through semi-structured interview sessions while still making question guidelines. This research is a case study conducted on students of the Faculty of Science and Technology Physics Study Program at UIN Sunan Kalijaga Yogyakarta. The interviewees consisted of two Physics Study Program students. The data analysis technique in this study uses triangulation techniques so that the results of this study are richer with scientific treasures in it. The results of this study indicate that Generation Z's understanding of religious values is Iman, Islam, Ihsan, Taqwa and Tawakal. Then the way generation Z maintains its religious values by making commitments to themselves, choosing good friendships, maximizing existing resources as a medium to remind themselves, understanding how the world of social media works and managing emotions well. The efforts made in facing various obstacles, conveniences and strategies are a form of self-serving to Allah by making the Qur'an as a guide to life.

The influence of the media on shaping the moral image of students

Relevance. The issue of student moral values is a significant problem for both the discipline of sociology and society. The existence of values supports social cohesion, ensures appropriate behavior, and creates a common ethos through media in today's world. The shaping of youth morality through the media is linked to the development of culture in different ways while forming a fundamental part of the set of principles, values, beliefs, and rules of society.Purpose. The research aims to analyze the factors of the impact of media tools on the behavior of students in the society of the Republic of Kazakhstan.Methodology. To achieve the research objectives, the following methods were used: descriptive, interview, and comparative.Results. The results of the research determined that the relationship between media environment and youth audience behavior goes beyond the analysis and intervention of individual behavior, conditioning an inclusive and interdisciplinary framework for explaining and predicting social effects. The media influence the educational phenomenon and the socialization process because they are part of the processes of group interaction and the identity construction of young people. Television, social media, and the internet have an important influence on student behavior, but questions remain as to the conditions under which this influence is manifested. The ability of the media to influence the cultural practices and behavior of young students is enhanced by the structure and control of the information sources that produce media content. This is reinforced in postmodern contexts using state and corporate communication forms that disseminate information. Information sources act as systems with expedient cultural practices, where the roles and actions of participants are fixed and predictable.Conclusions. The result is an interconnected system of economic, social, and interpersonal circumstances that can influence student behavior and perspectives. The practical significance lies in the use of the research findings by academics, as well as specialists in journalism, media, and pedagogy.

CYBER CONFLICTS AND NEW PATTERNS OF POLITICAL PROPAGANDA ON THE EXAMPLE OF THE CONFLICT IN UKRAINE

The traditional concept of state sovereignty is shifting towards virtual reality as a result of the development of digitalization and the expansion of cyber warfare techniques and skills, particularly towards the contents of the so-called soft power that are used to attract public support. The case study of the conflict between Ukraine and Russia confirmed to us that, in the current geopolitical landscape, cyberattacks are used as a legal, low-cost strategy to debilitate the opposing side’s material and spiritual well-being. Also, this is how a new form of an asymmetric conflict emerges, which enables actors to inflict significant damage on political opponents and technologically and militarily superior enemies, with the potential for widespread impacts on the members of civil society. Fake news, misinformation, rumors, spins and various forms of unverified content are prevalent in the propaganda war between Ukraine and Russia. This paper also demonstrates how the digital revolution, with its sophisticated seduction techniques, is drawing us further into the world of algorithms, encrypted messages and social media with personalized accesses, along with the trends highlighting the growing power of smart filters controlled by artificial intelligence which determine the accuracy of information even before it is visible. Key words: national sovereignty, cyber conflict, political propaganda, Russia-Ukraine war, algorithms, artificial intelligence, new reality.

Beyond the Middle Classes, Beyond New Media: The Politics of Islamic Consumerism in Indonesia

ABSTRACT This introduction considers two developments that have hitherto occupied separate realms of scholarship: the increasing visibility of pious consumption, and the proliferation in Indonesia of Muslim authorities and the associated fragmentation of Muslim publics. We identify three significant themes that connect these developments. First, the borders that separate religion and consumerism have become increasingly porous. Indonesian Muslims’ uptake of new technologies and non-religious cultural forms has broadened the range of possibilities for practice and faith, which in turn has facilitated the emergence of new figures of Islamic authority. Second, online platforms for Islamic experience and participation have intensified religious identity politics. Visibility is needed for success in the world of social media, and claimants to authority in online spaces frequently exploit differences in religious and intra-religious segments to achieve this. Third, the concept of the ‘middle class’ has been useful for understanding the adoption of new technologies and media forms by Muslims, yet we suggest that Islamic consumerism should be decoupled from the concept of the Muslim middle class. We conclude by suggesting that the debate about consumerism would be enhanced by a renewed focus on materiality and its social meanings in Islamic practice.

Francuski model edukacji medialnej i informacyjnej. Krytyczna analiza szans i zagrożeń

The French model of media and information education. A critical analysis of opportunities and risks The French model of media and information education is well developed. Its basis is the educational and cultural policy of the government of the French Republic. These activities have the character of centralised and statified activity. However, in order to effectively assess the opportunities and risks associated with their effectiveness, it is necessary to embed the analysis in the concept of media cultures and diversity in the media. In addition, the dynamically changing media world must be taken into account. The foundations of media and information education in France (EMI) are analysed, as well as its elements such as, the actors responsible for this policy, the way it is influenced, the recipients of this policy. The research problem thus defined, analysed on a conceptual basis, has shown that the French model exists efficiently, but needs to be redefined in terms of priorities and audiences. This redefinition of activities is mainly due to the socio-political situation in France, which EMI does not seem to take into account.

Consumer Segmentation in the Fashion Industry Using Social Media

due to the remarkable marketing and ecommerce opportunities that the internet hasprovided. This study is based on segmentation of consumers into different categoriesin the world of fashion using social media. This paper proposes two conceptual models(the FC-CBR model of consumer brand relationship and the FC-CBP model ofconsumer brand perception) for exploring further into these constructs and developinga more coherent theoretical framework. The study identifies factors of Consumer BrandRelationship (CBR) and Consumer Brand Perception (CBP) using social media in thefashion world. Subsequently, the manuscript groups fashion consumers into clustersusing K-means cluster analysis based on consumer brand relationship and consumerbrand perception. The manuscript demonstrates how the clusters can be used in thedevelopment of efficient targeting and positioning strategies by practitioners.

Digital technology and development of creative industry

Against the backdrop of global changes, the world entertainment and media industry faces new challenges and opportunities. This article examines the impact of digital technologies on this sector and analyzes the consequences of such changes for the development of creative industries within a country's economy. Digitalization and the transformation of the overall employment structure contribute to the growth of the creative economy sector and increase its share in the national economy, even in times of crisis. According to forecasts, in the medium term, the advancement of digital technologies will lead to a reduction of up to half of the existing jobs. One of the most promising directions for preserving jobs and creating new ones are the creative industries, which are closely related to human creative activity that cannot be automated. The creative industry sector offers extensive opportunities for alternative employment, including for women, young people, and individuals with limited health capabilities, which is especially relevant during economic downturns. The creative industry sector has the potential to generate high added value, making it attractive for both entrepreneurs and investors. Emphasis is placed on the following aspects: the introduction of innovative tools and platforms and new business models in the creative industries, which are based on the use of digital technologies. The article emphasizes that, despite all technological innovations, the human element remains paramount – unique vision, talent, and passion for creativity. Nonetheless, understanding and skillful use of digital tools can be the key to successful development in the field of creative industries.