Prime Minister Abe’s bold policy proposals focused on women attracted significant attention and various responses. However, going back to the fundamentals, LDP is a conservative political party, and Abe himself identifies as a conservative. During the backlash era, he attacked gender equality and emphasised traditional family values and patriotism. This paper reexamines the implications of the women's policies implemented under his leadership from a gender perspective. It sheds light on the deeply entrenched and complex gender inequality regimes that prevail in Japanese society. It becomes evident that Abe's administration carefully avoided any explicit reference to gender equality, skilfully incorporating recommendations such as promoting three-generation households, while consistently depicting women as operating under the guidance of men, signifying that the government's underlying “traditional” values had not changed. Women's Advancement policy, in essence, implies the deep entrenchment of a Japanese-style patriarchal, vertical society made up of political parties, administration, corporations, and society at large, where women are granted opportunities to succeed through assimilation into a gendered world involving subordination to men.
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