In the loess region of northwest China, the accumulation of soluble salt in the soil due to the capillary rise of water often damages earthen buildings. Thus, studies on the cutting off of the capillary-rise path are vital. As a hydrophobicity inducer, polyvinyl alcohol (PVA) solution with water as the solvent has the potential to function as a barrier. This study mainly aims to evaluate the feasibility of using PVA-treated soil as a waterproof layer to prevent water-salt capillary rise through soil column experiments, and the effects of the waterproof layer thickness, waterproof layer position, PVA content, ambient temperature, and type of salt solution on the capillary action. The results indicate that a 1.0% PVA-treated soil with extreme water repellency (i.e. dried at 20 °C) can perfectly prevent the water-salt from migrating to the top of the sample, regardless of the waterproof layer position, waterproof layer thickness, and type of soluble salt. For a 0.5% PVA-treated soil dried at 20 °C, the lower waterproof layer prevents the water-salt capillary rise, while the middle and upper layers exhibit less effectiveness. However, the PVA-treated soil that loses its hydrophobicity after a treatment at 100 °C cannot prevent the water-salt capillary rise, confirming that the prevention of capillary rise is due to the soil hydrophobicity. The waterproof layer thickness and type of soluble salt are less significant than the waterproof layer position, PVA content, and ambient temperature. This study proposes a modified Green-Ampt model to describe the capillary rise, and the hydraulic conductivity and pore size are obtained using the modified model. These parameters and the interface effect are used to explain the experimental results. Finally, the application of PVA-treated soil as a waterproof layer to inhibit water-salt capillary rise is illustrated.