Visual Search For Words Research Articles

Adolescents' Developing Sensitivity to Orthographic and Semantic Cues During Visual Search for Words.

Two eye-tracking experiments were conducted to assess the influence of words either looking like the target word (orthographic distractors) or semantically related to the target word (semantic distractors) on visual search for words within lists by adolescents of 11, 13, and 15 years of age. In Experiment 1 (literal search task), participants saw the target word before the search (e.g., “raven”), whereas in Experiment 2 (categorical task) the target word was only defined by its semantic category (e.g., “bird”). In both experiments, participants’ search times decreased from fifth to ninth grade, both because older adolescents gazed less often at non-target words during the search and because they could reject non-target words more quickly once they were fixated. Progress in visual search efficiency was associated with a large increase in word identification skills, which were a strong determinant of average gaze durations and search times for the categorical task, but much less for the literal task. In the literal task, the presence of orthographic or semantic distractors in the list increased search times for all age groups. In the categorical task, the impact of semantic distractor words was stronger than in the literal task because participants needed to gaze at the semantic distractors longer than at the other words before rejecting them. Altogether, the data support the assumption that the progressive automation of word decoding up until the age of 12 and the better quality of older adolescents’ lexical representations facilitate a flexible use of both the perceptual and semantic features of words for top-down guidance within the displays. In particular, older adolescents were better prepared to aim at or reject words without gazing at them directly. Finally, the overall similar progression of the maturation of single word visual search processes and that of more real-life information search within complex verbal documents suggests that the young adolescents’ difficulties in searching the Web effectively could be due to their insufficiently developed lexical representations and word decoding abilities.

Task-dependent modulation of word processing mechanisms during modified visual search tasks.

During visual search for words, the impact of the visual and semantic features of words varies as a function of the search task. This event-related potential (ERP) study focused on the way these features of words are used to detect similarities between the distractor words that are glanced at and the target word, as well as to then reject the distractor words. The participants had to search for a target word that was either given literally or defined by a semantic clue among words presented sequentially. The distractor words included words that resembled the target and words that were semantically related to the target. The P2a component was the first component to be modulated by the visual and/or semantic similarity of distractors to the target word, and these modulations varied according to the task. The same held true for the later N300 and N400 components, which confirms that, depending on the task, distinct processing pathways were sensitized through attentional modulation. Hence, the process that matches what is perceived with the target acts during the first 200 ms after word presentation, and both early detection and late rejection processes of words depend on the search task and on the representation of the target stored in memory.

When canary primes yellow: effects of semantic memory on overt attention.

This study explored how overt attention is influenced by the colour that is primed when a target word is read during a lexical visual search task. Prior studies have shown that attention can be influenced by conceptual or perceptual overlap between a target word and distractor pictures: attention is attracted to pictures that have the same form (rope--snake) or colour (green--frog) as the spoken target word or is drawn to an object from the same category as the spoken target word (trumpet--piano). The hypothesis for this study was that attention should be attracted to words displayed in the colour that is primed by reading a target word (for example, yellow for canary). An experiment was conducted in which participants' eye movements were recorded whilst they completed a lexical visual search task. The primary finding was that participants' eye movements were mainly directed towards words displayed in the colour primed by reading the target word, even though this colour was not relevant to completing the visual search task. This result is discussed in terms of top-down guidance of overt attention in visual search for words.

Task-dependent sensitisation of perceptual and semantic processing during visual search for words

Two experiments examined the impact of task-set on people's use of the visual and semantic features of words during visual search. Participants' eye movements were recorded while the distractor words were manipulated. In both experiments, the target word was either given literally (literal task) or defined by a semantic clue (categorical task). According to Kiefer and Martens, participants should preferentially use either the visual or semantic features of words depending on their relevance for the task. This assumption was partially supported. As expected, orthographic neighbours of the target word attracted participants' attention more and took longer to reject, once fixated, during the literal task. Conversely, semantic associates of the target word took longer to reject during the categorical task. However, they did not attract participants' attention more than in the literal task. This unexpected finding is discussed in relation to the processing of words in the peripheral visual field.

Orthographic versus semantic matching in visual search for words within lists.

An eye-tracking experiment was performed to assess the influence of orthographic and semantic distractor words on visual search for words within lists. The target word (e.g., "raven") was either shown to participants before the search (literal search) or defined by its semantic category (e.g., "bird", categorical search). In both cases, the type of words included in the list affected visual search times and eye movement patterns. In the literal condition, the presence of orthographic distractors sharing initial and final letters with the target word strongly increased search times. Indeed, the orthographic distractors attracted participants' gaze and were fixated for longer times than other words in the list. The presence of semantic distractors related to the target word also increased search times, which suggests that significant automatic semantic processing of nontarget words took place. In the categorical condition, semantic distractors were expected to have a greater impact on the search task. As expected, the presence in the list of semantic associates of the target word led to target selection errors. However, semantic distractors did not significantly increase search times any more, whereas orthographic distractors still did. Hence, the visual characteristics of nontarget words can be strong predictors of the efficiency of visual search even when the exact target word is unknown. The respective impacts of orthographic and semantic distractors depended more on the characteristics of lists than on the nature of the search task.