Visual Communication Research Articles

Vision Communication: A Review and Future Direction

Vision Communication: A Review and Future Direction

Majorization Resource for Visual Communication Effect of Multiframe Low-Resolution Photograph Sequence

Majorization Resource for Visual Communication Effect of Multiframe Low-Resolution Photograph Sequence

The Impact of (Mis) Alignment Between External and Internal Vision Communications on Performance

The Impact of (Mis) Alignment Between External and Internal Vision Communications on Performance

A Promising Future or a Pie in the Sky? Distinct Follower Responses to Vision Communication

A Promising Future or a Pie in the Sky? Distinct Follower Responses to Vision Communication

Application of textures and tactility enhancement in graphic design. Approaches of texture creation

Graphic design as a language of visual communication uses diff erent methods to infl uence the viewer. This article considers the use of textures for the purpose of visual and tactile enrichment of design. By examining methods and examples of texture communication, this paper aims to clarify the creative possibilities and impact of textures on design aesthetics.

Landscape Design of Memorial Garden Based on Computer Vision Communication and Realization by Visual Quality Prediction

This paper discusses the balance between artistry and science in the landscape design of memorial gardens, which relies on visual quality prediction. This paper introduces the theoretical basis of vision quality prediction, including the definition, evaluation method and prediction model of vision quality. This paper analyzes the artistry and scientificity of memorial garden landscape design. It expounds that artistry emphasizes the designer’s innovation and aesthetic expression, while scientificity focuses on the feasibility and practicability of design. Finding a balance between the two, so that the design can meet aesthetic and practical needs is an essential challenge for designers. The application of visual quality prediction in memorial garden landscape design and its influence on the balance between artistic and scientific design are discussed in detail. It is found that visual quality prediction can provide a scientific basis for designers to make decisions and help them create high-quality visual effects while meeting practical needs. The research results are summarized, and the future research direction is prospected. With the development of computer technology and artificial intelligence technology, visual quality prediction will play an increasingly important role in landscape design.

Repositioning Sketches in Visual Communication Design Education

Sketching is a technique conducted as the first phase of creating an artwork and design. As an activity that is carried out at the beginning of the creation, sketching activities are often overlooked and are considered not necessary to be stored or even appropriately mastered. This argument is based on the assumption that the main purpose of making artwork and design is only for the final result. This research traces back the important role of the sketching process in education in the Visual Communication Design Study Program (DKV). The method applied in this research is a descriptive qualitative method In the scope of phenomenological hermeneutics, which is a method to describe a natural or man-made situation or phenomenon. For providing a description, literature reviews, documentation, an interview, and observation into urban sketcher community members. Through this research, it can be presented that the Urban Sketcher Manifesto can be applied in sketch drawing materials within the scope of academic learning. The benefits of the Urban Sketcher Manifesto to students include the ability to capture dynamic atmospheres with perspective determination, observe the organic gestures of living creatures, practice drawing spontaneously, effectively, and efficiently, and become accustomed to annotating drawings and storytelling through sketches. The results of implementing the Urban Sketcher Manifesto in course materials for students include strength in lines, understanding of composition, the grasp of impressions rather than reality, and good coordination between mind and hand. In this research, sketching is repositioned as a process that cannot be ignored in the work of drawing illustrations or visual designs. In sketch drawings, the benefits can also be seen in various interactions experienced, such as interactions among fellow students, interactions with localresidents, interactions with the atmosphere of the location, and interactions with the observed objects. The result of the research is expected to engage discourses for up-to-date Visual Communication Design education

Effects of Visual Framing in Multimodal Media Environments: A Systematic Review of Studies Between 1979 and 2023

Framing is considered an important theoretical perspective for analyzing the influence of media information. Despite the explicit inclusion of visual elements within established frame definitions, visuals have long been marginalized in framing research. Based on a systematic review of 552 articles addressing visual framing, this article closely investigates 72 empirical studies on visual/multimodal framing effects. Drawing on framing as a multidimensional process, we discuss how existing studies have examined the sensory, affective, cognitive, and behavioral dimensions of impact. We explain the rising importance of visual communication and multimodality and conclude with implications for mass communication and visual journalism.

Visual Communication Design of Mobile App Interface Based on Digital

With the obvious trend of population aging, the demand of digital products for the elderly is increasing, and the visual design of APP interface is very important for the user experience of the elderly. This study will focus on how to design and optimize the interface through visual communication to enhance the application experience of elderly users. Through a comprehensive analysis of the design principles, user characteristics and use requirements of the aging reading APP, this paper discusses how to design skillfully in the aspects of color application, picture selection, typesetting layout and interactive operation, so as to create an interface that conforms to the reading habits of elderly users. Through the discussion of this study, the purpose is to provide designers and related practitioners with practical guidance and inspiration for the design of aging APP interface for elderly users. The primary aim is to advance digital product design towards a more human-centered and universally accessible direction, enhancing convenience and comfort for elderly users.

Association of Gestational Age at Birth and Changes on MRI With Prevalence and Spectrum of Comorbidities in Children With Cerebral Palsy.

For individuals with cerebral palsy (CP) and caregivers, comorbidities may be a greater challenge than neuromotor impairment. Clinicians may make assumptions regarding risk of comorbidities based simply on term vs preterm birth, but this has not been well examined. To better understand factors affecting comorbidity pattern, we investigated the relationship between gestational age (GA) and imaging pattern on the presence of specific comorbidities. This is a cross-sectional study of data extracted from the Canadian Cerebral Palsy Registry of children with CP. Multivariable analysis was used to evaluate the relationship between brain injury, GA, and comorbidities. Comorbidities included in the analysis were communication, cognitive, visual, and auditory impairment, seizures in the past year, and gavage feeding. Each comorbidity was assessed as a separate nonexclusive outcome, with GA, MRI pattern, birth weight, postneonatal insult, 5-minute Apgar score, and male sex considered as potential modifiers. The only comorbidity affected by GA on multivariable analysis was seizures within the past year that were more prevalent in term children (odds ratio [OR] 1.1 95% CI 1.0-1.2) and was also affected by Apgar score (OR 0.9 95% CI 0.85-0.94), but not MRI pattern. MRI pattern appeared important for communication impairment (deep gray OR 4.2 95% CI 1.8-10.0; total brain injury OR 8.5, 95% CI 3.2-22.6; malformation OR 2.7, 95% CI 1.3-5.7) and cognitive impairment (deep gray OR 5.6, 95% CI 2.4-13.2; total brain injury OR 10.1, 95% CI 4.0-25.3; malformation OR 3.3, 95% CI 1.6-6.8; watershed OR 3.6, 95% CI 1.4-8.9). Focal injury compared with normal MRI was associated with reduced odds of visual impairment (OR 0.24, 95% CI 0.12-0.48), auditory impairment (OR 0.2195% CI 0.10-0.46) and communication impairment (OR 0.46, 95% CI 0.26-0.82), and overall number of comorbidities (coefficient -0.73, 95% CI -1.2 to -0.31). The number of comorbidities was increased by total brain injury pattern (coefficient 0.65, 95% CI 0.15-1.13) and reduced by focal brain injury (coefficient -0.73, 95% CI -1.2 to -0.31) and increasing 5-minute Apgar score (coefficient -0.11, 95% CI -0.16 to -0.07). In those with brain injuries sufficient to cause CP, development of additional comorbidities is less affected by GA at birth and more related to the underlying cause of CP as reflected by MRI patterns.

Effective Communication as a Tool for Achieving Organizational Goal and Objective

Effective communication is essential for providing users with the information needed to achieve specific goals. This study explores the impact of effective communication on organizational performance, focusing on efficiency and profitability. The primary research question investigates the overall influence of effective communication on organizational goals. Sub-questions examine its effects on organizational efficiency and profitability. The main hypothesis posits that effective communication enhances organizational goal attainment, while sub-hypotheses suggest it improves efficiency and profitability. Objectives include understanding the impact of effective communication on organizational goals, efficiency, and profitability. Using purposive sampling, the study involved 40 employees. Secondary data were gathered from previous journals and books. The findings indicate that effective communication contributes to organizational development by enhancing employee productivity through verbal communication, improving performance efficiency through visual communication, and facilitating quick and accurate daily activities. Furthermore, effective communication aids in providing superior customer service, increasing the effectiveness of information systems, and maximizing employee performance benefits within the organization.

The Visual Governance of Canadian Migration Agencies

Despite increasing attention to images in the study of world politics, the role of visual representations in transnational governance processes in general and migration governance, in particular, has received less attention. This paper aims to fill this gap by examining the visual representation of migration governance by the two Canadian government institutions responsible for it: Immigration, Refugees and Citizenship Canada (IRCC) and the Canada Border Services Agency (CBSA). Through a multi-modal analysis of their X (formerly Twitter) images, the paper shows how they tend to shy away from a visual representation of people on the move, privileging a technical communication in an aspiration toward a “neutral” representation of migration issues. Secondly, it sheds light on the discrepancies between the policies directed toward Afghani and Ukrainian refugees and the unexpectedly undifferentiated visual communication about the two groups. Finally, the paper explores what the pictures accompanying X (formerly Twitter) posts of IRCC and CBSA can tell about how these government institutions represent themselves. Findings showed that government institutions’ esthetic practices are not always in line with the institutional migration policies and text narratives, suggesting that different government implementation tools (i.e., regulations, practices, textual discourses) may not reinforce each other but advance alternative perspectives.

Penggunaan Canva sebagai Bahan Ajar Materi Surat Lamaran Kerja untuk Meningkatkan Pembelajaran Bahasa Indonesia Kelas XII di SMKS 3 Idhata Curup

This article examines the use of Canva as a teaching tool for Indonesian language instruction on job application letters in the XII Fashion Design class at SMKS 3 Idhata Curup. The goal is to describe Canva's effectiveness in enhancing students' writing skills and comprehension. Canva, as an online design and visual communication tool, helps convey messages and information effectively. This research employs a quantitative method with a descriptive approach. The study shows that Canva is effective as a learning medium, improving writing skills, comprehension, and student engagement. Integrating digital technology like Canva enriches the learning experience and prepares students for the digital workforce. It is recommended that Canva or similar digital media be more widely used across various subjects to enhance the quality of education. Overall, the use of Canva in teaching job application letters in the XII Fashion Design class at SMKS 3 Idhata Curup yields positive results and is worth implementing

Theory Research on Visual Communication Design of Urban Public Space under the Concept of Social Design

Through observation and analysis of modern urban public spaces, we can find that design is not only a combination of appearance and functionality, but also a profound understanding and response to society, culture, and the environment. The social design concept emphasizes the principle of people-oriented design, pursuing the inclusiveness, interactivity, and sustainability of public spaces, and shaping the identity and shared experience of urban spaces through visual language and symbol systems. This article will explore how to implement the concept of social design in visual communication design, and explore its impact on the quality of life, social cohesion, and urban image of urban residents. The ultimate goal is to provide practical guidance and inspiration for urban planners, designers, and decision-makers, promoting sustainable development of public spaces and social harmony.

Non-orthogonal Multiple Access (NOMA) Channel Estimation for Mobile & PLC-VLC Based Broadband Communication System

Background: The paper focuses on enhancing the performance of 5G wireless mobile communication systems. Furthermore, it addresses the increasing demand for high data rates, improved channel capacity, and spectrum efficiency outlined by the 3rd Generation Partnership Project (3GPP) protocol. Objective: To develop an innovative Non-Orthogonal Multiple Access (NOMA)-based channel estimation (CE) model aimed at improving the performance of 5G wireless mobile communication systems Methods: A proportionate recursive least squares (PRLS) algorithm is utilized for estimating the characteristics of practical Rayleigh fading channels. The applicability of the PRLS algorithm is investigated in Lambertian channels for indoor broadband communication systems such as power line communication (PLC) and visual light communication (VLC) systems. Results: The assessment of evaluation metrics, including mean square error (MSE), bit error rate (BER), spectral efficiency (SE), energy efficiency (EE), capacity, and data rate, have been analysed. Faster convergence and higher accuracy compared to existing state-of-the-art approaches have been demonstrated. Conclusion: The NOMA-based channel estimation model presents significant promise in enhancing the performance of 5G wireless communication systems. The demands for higher data rates and improved spectral efficiency as per 3GPP standards have been addressed.

Influence of Traffic Visual Communication on Road Safety amongst Boda-boda Motorcyclists in Kenyan Cities

Influence of Traffic Visual Communication on Road Safety amongst Boda-boda Motorcyclists in Kenyan Cities

Project-based learning in basic photography learning: The effect on student learning outcome

This research aims to assess the impact of implementing the project based learning on enhancing student learning outcomes in photography sessions within the visual communication design program at Vocational High School. Additionally, the study intends to compare the effectiveness of this learning with conventional learning. The study used a quasi-experimental method using a non-equivalent control group. The study was carried out at Vocational High School Muhammadiyah 1 Kepanjen. The samples in this research were X-grade students in visual communication design. They were separated into two groups: the experimental group, consisting of 17 students, and the control group, also composed of 17 students. The data was gathered by assessing students' learning outcomes before and after using the learning strategies of each group. The research utilized a portfolio of photographic project outcomes as the instrument, which included specified evaluation criteria. The data analysis in the research included a normality test, homogeneity test, and independent samples t-test. The findings indicated a notable disparity in learning outcomes between the experimental and control groups. The study findings suggest project-based learning may enhance student learning outcomes in photography sessions.

Fire as an aesthetic resource in climate change communication: exploring the visual discourse of the California wildfires on Twitter/X

This article uses the case study of the California wildfires of 2020/2021 to examine the visual discourse on fires on social media and investigate how it was harnessed by environmental activists to shape narratives and meanings regarding climate change. The article draws on two datasets scraped from Twitter/X (350 images), i.e. the visual discourse of the California wildfires (250 images) and the visual data of environmental NGOs (100 images). Our findings show that the general visual discourse evokes the impact, risk, and devastation of wildfires. In contrast, in the second visual discourse, civil society deploys fire as an aesthetic resource to communicate danger but also makes an explicit connection between wildfires, climate change and fossil fuel reliance. Hence, our article highlights an urgent challenge in climate crisis communication: how to make an explicit causal link between wildfires and climate change through the use of visual images of fire. This challenge is exacerbated by dramatic and powerful images of fire which dominate social media, yet simultaneously undermine fire’s capacity to communicate blame and links to climate change. This tension is explored throughout the article with fire analysed as a unique site of contestation in the visual communication of climate change.

Sosialisasi Menumbuhkan Semangat Wirausahawan Kreatif Dan Inovatif Diera Digitalisasi Pada Siswa Kelas X DKV SMK 1 Pembangunan Kota Bengkulu

In the context of globalization and evolving digitalization, it is crucial for education to equip the younger generation with a creative and innovative entrepreneurial spirit. This comunity service aims to explore the impact of socialization on the development of entrepreneurial spirit among students in the 10th grade of the Visual Communication Design (DKV) program at SMK 1 Pembangunan Kota Bengkulu. Through a case study method and data collection via interviews and observations, this study highlights a significant increase in the interest and skills of young entrepreneurs after participating in socialization activities. The findings of this research can serve as a foundation for educational institutions and relevant stakeholders to strengthen socialization approaches in fostering entrepreneurial spirit among students

FROM JOKE TO JOURNALISM: THE EVOLUTION OF MEMES IN MASS COMMUNICATION

The emergence of memes as a prevalent form of communication in the digital age has transformed them from simple humor to influential tools shaping public opinion and societal dynamics. This study tracks memes' evolution from fundamental humor to political discourse and social mobilization in mass media. The study uses theoretical frameworks to trace memes' progression from amusing content to a major form of visual communication in the digital age. The study shows that memes have gone from amusing diversions to shaping public opinion. Mass communication relies on memes to influence public opinion, social awareness, and political outcomes. The paper discusses how memes have disrupted journalism and allowed anyone to participate in public debate through satire and critique. The study also examines the ethical issues surrounding memes in mass communication, shedding light on their potential effects. This research sheds light on the significant role memes play in shaping public discourse, influencing beliefs, and engaging diverse audiences in discussions about social and political issues . By exploring the evolution of memes in mass communication, this study highlights their potential to disrupt journalism, spark public debate, and raise ethical considerations.