Use Of Social Networking Services Research Articles

TCSC: A Trustworthy and Communal Social Classifieds

Today, everyone relies heavily on the Internet to access information, and it changes the way we live, including our use of social networking services and community-based classified systems. However, two major problems lurk behind both social networking and community-based classified systems. privacy and security. First, the current systems could be modified someday to filter, conceal or censor information. Second, the anonymity inherent in the community-based classifieds does not provide any safeguard to the users.In order to address the privacy concerns and give better protection to the users, we present a trustworthy and communal social classifieds, named TCSC, in this paper. Our TCSC is a decentralized communal social classifieds infrastructure, and it contains: 1) distributed search and retrieval system, 2) reputation system, 3) protection system, and 4) randomized message routing system. We further demonstrate that our TCSC can accurately and retain significant utility even in the presence of malicious nodes.

Use of Online Social Networking Services from a Theoretical Perspective of the Motivation-Participation-Performance Framework

Use of Online Social Networking Services from a Theoretical Perspective of the Motivation-Participation-Performance Framework

How Use of Location-Based Social Network (LBSN) Services Contributes to Accumulation of Social Capital

The goal of this study is to examine the association between location-sharing in location based social networking (LBSN) services and social capital, such as trust, reciprocity, and network resources. A cross-sectional survey (n = 491) was conducted by adopting a simple random sampling method in 2014. The findings showed that intensity of LBSN services is positively associated with all social capital aspects. In general, compared to a group of non-users of LBSN services, those groups of users with low and high intensity of LBSN services were higher in trust, reciprocity, and network resources. Therefore, this study proposes theoretical and practical implications of location-sharing to scholars in social sciences demonstrating how use of LBSN services influences accumulation of social capital.

Social Network Services Use, Academic Self-Efficacy and Students Academic Performance in Nigerian Tertiary Institutions

Currently there is an increase in the use of the internet; especially social network services applications, among students of tertiary institutions in Nigeria. This is as a result of easy access to computers and the internet on campuses. This of course, facilitates easy communication and dissemination of information among the students. But on the other hand, it has brought new risks and negative impact specifically as it relates to its addiction among students and its negative impacts on their academic performance. This study aimed at investigating whether academic self-efficacy and the use of Social Network Services (SNS) applications on the internet can affect student’s academic performance, through the use of Grade Point Average (GPA) system. A total number of 397 students from various higher institutions in Nigeria were made to complete a questionnaire package that includes, the Social Network service use scale, academic self-efficacy scale, academic performance scale and a demographic profile of participant form, which were all used as scaling instruments. The data collected were analyzed with the help of Pearson’s correlation co-efficient, Chi-square test of independency, ANOVA and MANOVA. The result shows a significant negative correlation and interraction effect between student’s social network services use and their academic performances. Likewise, Academic self-efficacy was discovered to be a significant factor in determine student’s academic performance. However, the level of academic performance did not differ in term of sex or ownership of computer or smart phone. The findings of the study are discussed in the light of related literatures and recommendations are made for further studies.

Potential for Emulating Developmental States Model Using SNS in Africa

In the postwar period, the countries around the world experienced political, economic and social transformation, shaping or adapting different political economic models. On the one side of the world, East Asian developmental states, such as Japan, South Korea, Taiwan and Singapore, shaped developmental states model, experiencing miraculous economic development though strategic state intervention. African states on the other hand adapted neoliberal economy, which turned out to be a failure, resulting economic backwardation. In this paper, we propose that African states should follow the footsteps of East Asian developmental sates model in order to achieve social, political stability and economic development. For the study, secondary data from international organization has been used, and theories of international political economy is outlined to test the credibility. Although African states face structural problem on the key actors of developmental states model, social, political and economic structure, they can overcome these issue with the effective use of social network service (SNS).

He Influence of Workplace Bullying on Employees’ SNS Addiction: Moderating Effect of Perceived Organizational Support

본 연구의 목적은 직장 내에서 종업원의 SNS 중독과 관련한 조직행동을 규명하는 것이다. 이를 위해, 먼저, 직장 내 따돌림이 종업원의 SNS 중독을 유발하는지를 규명하고자 하였다. 또한, 종업원들의 SNS 중독이 그들의 직무만족과 조직시민행동에 미치는 영향을 분석하였다. 추가적으로, 조직지원인식이 직장 내 따돌림이 종업원의 SNS 중독에 미치는 영향관계를 완화하는지를 탐색하였다. 실증분석을 위하여 수도권 소재 기업에 종사하는 근로자 305명을 대상으로 설문조사를 통해 자료를 수집하여 분석하였다. 그 결과, 첫째, 직무관련 따돌림은 심할수록 종업원은 SNS 활동에 도취하는 것으로 나타났다. 또한 사람관련 따돌림이 심할수록 종업원은 SNS 활동에 더욱 도취할 뿐 만 아니라 SNS 커뮤니티와의 결속을 강화하는 것으로 나타났다. 둘째, 종업원이 SNS를 현저하게 사용할수록 그들의 동료에 대한 만족도가 떨어지는 것으로 나타났다. 또한 종업원이 충동적으로 SNS를 사용할수록 그들의 동료 및 상사에 대한 만족도가 떨어지며, 조직중심의 조직시민행동도 감소하는 것으로 나타났다. 뿐만 아니라 SNS 커뮤니티와의 결속을 강화할수록 직장에서 업무에 대한 만족도가 떨어지며, 개인중심의 조직시민행동이 감소하는 것으로 나타났다. 마지막으로, 조직지원인식이 높은 종업원일수록, 직무관련 따돌림으로 인해 SNS활동에 도취하는 정도가 상대적으로 낮은 것으로 나타났고, 사람관련 따돌림으로 인해 SNS 커뮤니티와 결속하는 정도도 상대적으로 약한 것으로 나타났다.The purpose of this study was to examine the organizational behaviors related to employees social network service (SNS) addiction and workplace bullying. This study verifies the effect of employees’ SNS addiction on their job satisfaction and organizational citizenship behavior. Additionally, this study explores if perceived organizational support moderates the relationship between workplace bullying and SNS addiction. For analysis, this study collected data from employees working in metropolitan area of Korea. Results are as follows. First, as job-related bullying increases, employees pursue euphoria through SNS use. Further, as person-related bullying increases, employees pursue euphoria through SNS use and association with the SNS community. Second, as the salience of SNS use by employees increases, their satisfaction with colleagues decreases. As the compulsion of SNS use by employees increases, their satisfaction with colleagues and supervision decreases and their organizational citizenship behavior decreases. Also, as the employees’ association with SNS community increases, their satisfaction with work decreases and individual-oriented organizational citizenship behavior. Finally, perceived organizational support decreases the influence of workplace bullying on their SNS addiction.

The flipside of ubiquitous connectivity enabled by smartphone-based social networking service: Social presence and privacy concern

The spread of smartphones triggers the universal use of smartphone-based social networking services (SNS) by satisfying users' needs for maintaining seamless, constant connection and developing intimate relationships with others, such as family, friends, and acquaintances. Under the circumstances, this study examines the consequences of ubiquitous connectivity, considering that it is a typical characteristic of mobile technologies. More specifically, this study addresses both sides of ubiquitous connectivity due to smartphone-based SNS namely, social presence and privacy concern. Furthermore, the study verifies the role of enjoyment which has been argued as a key determinant of the continued use of hedonic IS. The results show that first, ubiquitous connectivity increases social presence and privacy concern simultaneously. Second, enjoyment derives from not only ubiquitous connectivity but also social presence and privacy concern. Finally, smartphone-based SNS continuance intention is determined by enjoyment, social presence, and privacy concern. Discussion and implications on the results are presented.

Comparative effect of company-driven SNS activity vs. consumer-driven SNS activity on firm value: Evidence from facebook

As mobile technology and social media have advanced, companies have become more and more motivated to make use of social network services (SNS) such as Facebook to increase future firm performance. Perusing the literature on the association between SNS and firm performance, we found very few empirical studies of the comparative effect of company-driven activity (e.g. posting) and consumer-driven activity (e.g. liking, commenting, sharing) on firm performance. Moreover, specific SNS activities affecting firm performance in the present, future, or both have not been explicitly identified. Hence, we developed an empirical model to identify and find differences between the effects of SNS activities on firm performance in the present (as measured by returns on investment) or future (as measured by Tobin’s q) to improve our understanding of the impact of corporate SNS as a marketing channel. Text mining techniques are applied in this study to identify SNS activities from SNS data. The results suggest that SNS contributes significantly to future firm performance, as evidenced by increases in Tobin’s q. Moreover, company-driven activities affect future value, while consumer-driven activities affect present value. Implications from these results are discussed.

SNS 사용자의 개인적·사회적 특성이 지속적 사용의도에 영향을 미치는 요인 : 생활 공유형 SNS를 중심으로

Investments in information and communication technologies (ICT) around the world have grown at an enormous rate over the past two decades, which reflects a new emphasis on consumer mobile devices. A social network service (SNS) is an online service that aims to build social relations among people who share interests and activities. The role of SNS is enormous for communicating ideas and opinions among social participants. The use of SNS has recently become one of the most popular social activities worldwide. This research investigated relation between personal characteristics, social characteristics and user satisfaction on SNS then, analyzed how these factors affecting continuance usage intention on SNS users. The conclusion is summarized as below. The study results show that informativeness, pleasure, innovativeness, relationship and empathy of SNS are having positive impact to some degree on the user satisfaction. Further, the user satisfaction of SNS users and quality of life have a positive impact on the continuance usage intention of SNS users. This results show that various SNS qualities are necessary to actively explore and obtain further information that users intend to find, while they are insufficient in function to provide the information other users require or exchange information with other users through the SNS.

A regulatory model for personal data on social networking services in the UK

Widespread use of online social networking services (SNSs) exposes users to a variety of risks. This study examines the UK’s Data Protection Act 1998 (DPA) and considers the wider regulatory landscape in the UK. Although based on EU legislation, the DPA has shortcomings in enforcement and in regulating global services using national legislation. Lessig’s model of internet regulation was used as a starting point to examine the alternative regulatory mechanisms that apply to personal data on SNSs. Interviews with industry experts highlighted self-regulation as a major influence on the behaviour of users and SNS providers. This has been incorporated into a new model of regulation that applies to SNSs. The resulting model has identified the following modes: law (statutory legislation), self-regulation (privacy policies and self-regulation of the online advertising industry), code (the way services are designed and their system architecture), and norms (expressed as user behaviour and collectively as market behaviour). The paper concludes that this new model of regulation is needed to adequately describe the current regulatory landscape as it applies to social media. This may form a better basis for evaluation of regulatory effectiveness in the future.

SNS 정보 활용이 치과의료기관 이용의사에 미치는 영향

Objectives: The purpose of the study is to investigate the effect of social network service(SNS) information on intention to dental office use. Methods: A self-reported questionnaire was completed by 410 users of social network service between twenty and thirty years old in Seoul and Gyeonggido after receiving informed consent from July 1 to August 3, 2015. The questionnaire consisted of general profiles of the subjects(6 items), use of dental office(3 items), use of SNS(3 items), use of dental SNS(4 items), use of general SNS(6 items), application of dental SNS(6 items), and intention to dental office use(2 items). Except 8 incomplete answers, 402 data were analyzed using SPSS 18.0 program. Results: The first choice of dental office was recommendation by the acquaintances. There were close correlations between the use of SNS information and the use of general SNS information according to sex(p=0.016) and the frequency of SNS(p=0.012). The use of SNS for dental information showed a meaningful correlation with sex(p=0.003). The intention to use was influenced by sex(p=0.016) and the use of SNS for dental information(p<0.001). Conclusions: The important factor of visit intention to dental service was recommendation by the acquaintances through SNS. The appropriate advertisement of visit intention is very important to improve dental health care.

The Use of Microblogs and Social Networking Services: A Comparison Between Academic Libraries of the United States and China

ABSTRACTIn this exploratory study, the researchers examined the use of microblogs and social networking services by academic libraries in the United States and China with data collected from library Web sites, social media accounts, and search engines. The top 100 universities from each country were included in the study, and the use of these two types of social media by the main libraries of the universities was examined over a period of about four months. The findings indicate that the adoption rates of these social media were higher among the U.S. libraries as measured by the number of libraries that had an account in each type of social media studied. However, the number of accounts for the Chinese libraries was increasing faster during the study period. In the area of microblogs, where the data from the two countries were more comparable and in-depth analysis was feasible, the U.S. libraries were found to have started using the social media earlier, but the Chinese libraries attracted more users measured by either the absolute or the relative number of followers of the libraries' microblog accounts. The Chinese microblog user base was also developing at a faster pace during the study period.

SNS에서의 사용자 피로감의 선행 및 결과 요인과 습관의 조절효과에 관한 실증연구

【The development of Social Network Service (SNS) has brought many positive changes to the ways people communicate, interact and share information. However, using the SNS does not always leads to in a positive results, particularly when it is addictively used. In fact, the addictive use of SNS results in many negative effects in our society. Recently, SNS users feel negative emotions such as expecially stress and fatigue while using SNS. Thus, the purpose of this study is to empirically examine antecedents of user fatigue on SNS, which can be explained by the degree of Individual, environment and SNS characteristics. This study also examines consequences of user fatigue on SNS. Lastly, we examine the moderating effects of Habit among SNS fatigue, barrier of living and task performance decline. The data for empirical analysis were collected 401 responses on SNS users in Korea. The results of this study are as follows; First, reputation perception, loneliness, unwanted relation, privacy concern, information overload, social presence and interaction are significantly related to SNS fatigue. Second, SNS fatigue, barrier of living and Task performance decline are significantly related to discontinuous usage intention. Third, the moderating effect of Habit of SNS using is found in the relationship among SNS fatigue, barrier of living and task performance decline. Based on the results of this study, Theoretical and practical suggestions were discussed.】

SNS 중독에 영향을 미치는 영향 요인에 대한 실증적 연구

모바일 인터넷 기술의 진보와 함께 소셜네트워크 서비스 사용은 일상생활에서 흔한 일이 되고 있다. 이러한 현상 속에서 기존 연구들은 인터넷 중독이나 모바일 폰 중독을 활용하여 연구가 진행되어 왔으나, SNS 사용맥락에서 중독에 관한 연구는 논의가 되지 못한 실정이다. 이에 본 연구에서는 SNS 사용 중독에 영향을 미치는 변수를 파악하고자 한다. 기존의 인터넷 중독연구의 결과와는 달리, 본 연구에서는 사회화, 즐거움, 고독감과 같은 변수들이 중독에 긍정적인 영향을 미치는 것으로 기대하였다. 한국 대학생들을 대상으로 설문데이터를 확보하였으며, 최소자승 추정법을 활용하여 가설을 검증하였다. 연구결과, 사회화, 즐거움, 고독감 모두 SNS 중독에 영향을 미치는 것으로 나타났으며, 사회화 역시 즐거움에 긍정적인 영향을 미치는 것으로 나타났다. Along with the recent advances of mobile internet technology, use of social network service(SNS) is very common among adolescents or college students in their daily lives. Although there have been a lot of studies on Internet addiction or mobile phone addiction, however, there were little research on SNS addiction so far. Scholars investigated somewhat broader and obscure phenomenon of Internet addiction. In this regard, the current study tried to examine factors which influence SNS addiction behavior. Unlike Internet addiction, there are positive influencing factors such socialization, enjoyment as well as problematic ones like loneliness. Data were collected from college students in Korea to examine how those factors influence addiction behavior and hypotheses were tested using the partial least square method. All three factors, socialization, enjoyment, and loneliness, were found to significantly influence SNS addiction and socialization was positively associated with enjoyment.

SNS 소외감과 애착이 능동적 사용에 미치는 영향: 페이스북 사용자를 중심으로

The social network services (SNS) like Facebook, have gained an enormous amount of popularity. However, side-effects of Facebook usage are occasionally reported such as sense of alienation and cyber-bullying. Among these potential factors threatening to the success of SNS, this research focused on alienation and intends to investigate possible factors that affect SNS alienation and how it affects on SNS attachment and proactive use of SNS. Through extensive literature reviews regarding online and offline alienation, SNS characteristics, and SNS usage, we generated the research model and hypotheses. We surveyed 142 Facebook users and empirically proved that among SNS characteristics, complexity increases SNS alienation, and interactivity and social presence positively affect SNS attachment. Offline alienation, one of the personal attributes, increases both SNS alienation and SNS attachment at the same time while the number of SNS friends have no significant effects. In addition, SNS alienation decreases proactive use of Facebook while SNS attachment increases it. Theoretical and practical implications are discussed based on research findings, and we also suggest future research directions to minimize negative consequences due to SNS users` sense of alienation.

Social media optimization: making library content shareable and engaging

Purpose – Social Media Optimization (SMO) offers guidelines by which libraries can design content for social shareability through social networking services (SNSs). The purpose of this paper is to introduce SMO and discuss its effects and benefits for libraries. Design/methodology/approach – Researchers identified and applied five principles of SMO. Web analytics software provides data on web site traffic and user engagement before and after the application of SMO. Findings – By intentionally applying a program of SMO, the library increased content shareability, increased user engagement, and built community. Research limitations/implications – Increasing use of SNSs may influence the study results, independent of SMO application. Limitations inherent to web analytics software may affect results. Further study could expand analysis beyond web analytics to include comments on SNS posts, SNS shares from library pages, and a qualitative analysis of user behaviors and attitudes regarding library web content and SNSs. Practical implications – This research offers an intentional approach for libraries to optimize their online resources sharing through SNSs. Originality/value – Previous research has examined the role of community building and social connectedness for SNS users, but none have discussed using SMO to encourage user engagement and interactivity through increased SNS traffic into library web pages.

The negative experiences in the use of social networking services among Japanese college students

The negative experiences in the use of social networking services among Japanese college students

A photomosaic image generation method using photo annotation in a social network environment

With the growing use of social networking services, various applications have been developed to utilize their vast capabilities. Photomosaic techniques, which combine many images to create a new rendering of an input image, can benefit from the capabilities of social networks. In this study, we propose a method that generates a photomosaic image by considering social network context. Our algorithm creates a photomosaic that incorporates photos posted by other users in the users network . We enable the matching function to easily select photos from the albums of users who are connected to the owner of the input image, by computing the closeness of those connections. Moreover, our technique allows the photos in the albums of friends who are annotated in the source image to be matched more effectively.

Investigating the use of multiple social networking services: A cross-cultural perspective in the United States and Korea

The rise in recent technology has changed the ways, in which people communicate with one another. Social networking services (SNSs) have become one of the most representative means. General SNSs allow users to create their own unique profiles, search for fellow members, share information, etc., while other SNSs have functions that cater to different needs of users. As a result, users of SNSs have begun to pick and choose different SNSs and concurrently use multiple SNSs in order to fulfill all their needs. This exploratory study examined which SNSs are used together and the characteristics that predict the use of multiple SNSs. In addition, it observed the differences between consumers’ usage of multiple SNSs in different cultures. An online survey was administered to SNS users in the United States and Korea. The results of the study showed that the use of multiple SNSs is not yet prevalent in Korea, the country that represented a collectivistic culture. In addition, in the U.S., the highest number of users reported that they were active on at least three SNSs.

융복합 시대에 소셜 네트워크 서비스 사용자들의 중독 요인에 대한 연구: 습관의 역할

최근 소셜 네트워크 서비스의 과잉적 사용으로 야기되는 서비스 중독에 대해 많은 관심이 집중되고 있다. 서비스 중독은 능률 저하, 심리 및 육체적으로 부정적인 영향을 미치기 때문에, 소셜 네트워크 서비스 중독 메커니즘을 이해하는 것이 중요하다. 본 연구 모형에서는 서비스 습관을 서비스 중독 형성의 핵심 요인으로 고려하였으며, 자기표현, 네트워크 관리, 정보 검색의 영향도 함께 살펴보았다. 페이스북 사용자 206명의 데이터를 바탕으로 제안한 연구 모형을 분석하였다. 연구 모형 분석 결과 서비스 습관은 서비스 중독 형성의 핵심 요인으로 밝혀졌다. 그리고 자기표현, 네트워크 관리, 정보 검색은 서비스 습관을 매개로 하여 서비스 중독에 영향을 미치는 것으로 밝혀졌다. 본 연구 결과를 통해 사용자들에 대한 중독 메커니즘을 이해하고 관련 디지털 융복합 정책 및 전략을 수립하는데 도움을 줄 수 있을 것으로 기대한다. Given social problems of social network service (SNS) addiction, it is critical to understand user's formation mechanism of SNS addiction. Since a number of studies have demonstrated the negative outcomes of excessive SNS use, the researchers examined important antecedents of SNS addiction as SNS habit that is considered as a key driver of SNS addiction. Moreover, the effects of self-expression, network management, and information search on SNS addition formation were investigated. The proposed theoretical model was empirically tested by using longitudinal survey data collected from 206 Facebook users. The analysis results indicate that SNS habit plays an important role in forming SNS addiction. Further, self-expression, network management, and information search influence SNS addiction through SNS habit. The analysis results offer some in-depth perspectives to SNS providers and government that establish policies or digital convergence strategies to induce healthy SNS use.