The purpose of this study was to verify the structural model of Taekwondo master’s leadership, instructor trust, exercise satisfaction, and royalty. The data were collected by 305 Taekwondo students located in Seoul and Gyeonggi-do. The collected data were derived using descriptive statistics, correlation analysis, and structural equation model analysis. As a result, first model, the path of leadership to training satisfaction and the path of instructor trust to loyalty were not statistically significant. Thus, we presented a second model. As a result, the second model showed that all four paths were statistically significant and selected as the final model. First, master’s leadership had a positive effect on instructor trust. Second, instructor trust had a postive effect on satisfaction. Third, instructor trust had a postive effect on royalty. Finally, satisfaction had a positive effect on royaly. In conclusion, these findings suggest that the master s attitude toward students is ultimately important to students trust, satisfaction, and loyalty.