This study examines Ethiopia's relationship with the BRICS group (Brazil, Russia, India, China, and South Africa), exploring both the opportunities and challenges this affiliation presents. As emerging economies gain global influence, Ethiopia's inclusion in BRICS represents a significant chance to leverage economic, political, and technological strengths. The research highlights the potential benefits for Ethiopia, including enhanced trade, investment, and technology transfer, which could drive the country's economic growth and development. However, Ethiopia also faces substantial challenges, such as infrastructure deficiencies, skill gaps, and regulatory barriers that may hinder its ability to fully align with BRICS frameworks. The study underscores Ethiopia's strategic motivations for engaging with BRICS, including accessing new markets and fostering innovation. It also addresses the risks of economic dependency and the need for a balanced diplomatic strategy with traditional Western partners. Through a mixed-method approach, the research combines quantitative and qualitative analyses to provide a comprehensive understanding of Ethiopia's position within BRICS. The study emphasizes the geopolitical significance of BRICS in reshaping global power dynamics and Ethiopia's potential role in this transformation. The study offers strategic recommendations to enhance Ethiopia's engagement with BRICS, aimed at a mutually beneficial partnership aligned with Ethiopia's development goals and regional influence. This contribution is crucial for policymakers and researchers interested in South-South cooperation and its impact on Africa's fastest-growing economies.