Tourism In India Research Articles

Supply side stakeholders’ viewpoints about medical tourism in India and the effects of COVID 19

Medical tourism is a field where healthcare and travel both coincide. Herein, people from different parts of the world travel to different countries in order to avail world-class treatment at an affordable price. With the onset of COVID-19 pandemic, this industry has been hit hard. However, this industry has still reflected back the waves of COVID-19 and has emerged better. This paper has made an effort to comprehend the viewpoints and opinions of the providers that accept medical tourism in India. The participants were selected using judgement and snowball sampling. The data was gathered through semi-structured interviews conducted using both face-to-face method as well as telephonic method. The data was then analysed using Atlas.ti software to highlight the various factors affecting medical tourism as well as its interaction with COVID19 pandemic.

International Tourism Policy and Development: Indian Tourism Policy

India is one of the worldwide tourist goals. The current study focused on it in the context of tourism policy and its industry, which is rapidly growing, particularly in Delhi and Mumbai. The rapid growth of India's tourism industry is affected by several factors, including the country's high economic growth rate over the past decade and the fact that it is now one of the more affordable destinations for foreign tourists. Additionally, several significant challenges are associated with developing the Indian tourism industry. To address these challenges and ensure that India's tourism industry continues to increase in the years to come, the government has introduced several new tourism policies aimed at improving the infrastructure available in the country and making it easier for tourists to come and visit. These policies include introducing a dedicated high-speed rail link between Delhi and Mumbai, developing a new visa policy for foreign visitors, and simplifying the process for acquiring permits for filming or photography in popular tourist attractions nationwide. Overall, these policies represent a significant step in developing the Indian tourism industry and will go a long way towards guaranteeing that the country remains a popular destination for tourists worldwide for many years; this study focused on it deeply based on earlier investigations.

Impact of Religion on Modern Hospitality and Tourism in India

Purpose: The study sought to analyze the impact of religion on modern hospitality and tourism in India
 Methodology: The study adopted a desktop methodology. Desk research refers to secondary data or that which can be collected without fieldwork. Desk research is basically involved in collecting data from existing resources hence it is often considered a low cost technique as compared to field research, as the main cost is involved in executive’s time, telephone charges and directories. Thus, the study relied on already published studies, reports and statistics. This secondary data was easily accessed through the online journals and library.
 Findings: The results show that showed that the current competitive environment, the tourism and hospitality industries are constantly searching for new customer segments and for ways of improving competitiveness. Thus, the provision of religious aspects in the hospitality product could prove a valuable and integral part of the customer's orientation.
 Unique Contribution to Theory, Practice and Policy: Institutional theory and the rational choice theory may be used to anchor future studies in the tourism sector. The study results will also benefit other stakeholders such as the policy makers as well as researchers and scholars from different parts of the world. The top management of religious organizations in the country will also use the study findings to improve tourism performance in all their activities and programs. The study recommends that the adoption of effective social protection development policies in the tourism industry will help to improve efficiency in their major operations and activities.

The Role of Rural Women for the Development of Rural Tourism in India.

The Role of Rural Women for the Development of Rural Tourism in India.

Indian Tourism: As A Great Resource of Foreign Exchange Earnings

Indian Tourism: As A Great Resource of Foreign Exchange Earnings

Development of Indian Tourism Industry in World

Development of Indian Tourism Industry in World

Strategic Use of Modern Marketing Tools for Indian Tourism Development

Strategic Use of Modern Marketing Tools for Indian Tourism Development

An integrated personalized decision approach with probabilistic linguistic context for grading restaurants in India

Online reviews from the web are rich data sources that promote tourism analytics. Restaurants make a significant contribution to the growth of tourism in India. The literature studies on restaurant selection show that most decision frameworks do not handle uncertainty effectively and pay subtle attention to heterogeneous sources. Additionally, the extant models (i) cannot accept missing entries and its imputation; (ii) reliability of data source agents are not methodically determined; (iii) attributes’ interactions are not properly considered; and (iv) personalized restaurant ranking is unavailable. The research problem considered in this study is the rational selection of restaurants based on online reviews from heterogeneous sources to support travelers in the tourism process. The main objective of this study is to circumvent the challenge in the literatures by proposing a novel integrated decision framework that collects data from heterogeneous rating sources and transforms them into ‘probabilistic linguistic information (PLI)’, which effectively handles uncertainty by relating occurrence probability to each linguistic term. Due to the uncertain nature of online reviews, missing data are inevitable. For rational imputation of data, a case-based method is proposed. Later, the relative significance of each attribute and the reliability of each rating source are determined using ‘criteria importance through intercriteria correlation (CRITIC)’ and Dempster–Shafer-based Bayesian approximation methods. Furthermore, the PLIs from each source are aggregated by using the newly proposed discriminative weighted Muirhead mean operator. Personalized prioritization of restaurants is achieved by using the newly proposed probabilistic linguistic comprehensive (PLC) method that acquires expectation queries from customers. Lastly, the practicality of the developed framework is testified by a real-case example of restaurant selection based on the data collected from online sources via web crawlers. Results infer that (i) the proposed framework is innovative/original, personalized, significant, and mitigates human intervention compared to the extant models, (ii) robust in terms of ranking of restaurants even after adequate weight alterations, and (iii) finally, supports stakeholders to effectively plan their tourism process and attain win-win conditions for effective growth of hospitality sector.

Re-visiting the causal relationship between tourism and economic growth in India: specific to general modelling approach

PurposeTourism–economy relationship in India has been studied extensively in the past literature using a single equation approach. However, the present paper diverted from this trend and examined the tourism–economy relationship using the specific to general modelling approach over the 1990–2018 time period. The study also accounts for the influence of merchandise trade, capital formation, foreign investment inflows and inflation on economic growth to achieve the robustness of the coefficient estimates.Design/methodology/approachTo achieve the objective, the study utilised a specific to general modelling strategy. First, the regression equation includes only three core variables: gross domestic product (GDP), international tourist receipts and international tourist expenditures. Next, the authors include other control variables in the regression equation one by one, leading us to test five model types for investigating the cointegration among the variables. As for the estimation technique, the authors employed autoregressive distributed lag (ARDL) approach.FindingsThe paper's findings highlight that tourism receipts and expenditures exert a positively significant impact on economic growth. Moreover, including the additional independent variables does not substantially change the tourism and economic growth relationship. The existence of one-way causality from tourism expenditures to economic growth supports the tourism-led growth hypothesis. These findings highlight the rationale for intervention by the government and policymakers to promote tourism potential and facilities to accelerate the overall growth performance of the country. While the existence of one-way causal effect from economic growth to tourism revenues supports the growth-led tourism development hypothesis, implying that economic expansion is necessary for tourism development.Research limitations/implicationsThis research article tried to present a comprehensive picture of India's tourism–economy relationship. However, the present study is organised as an aggregate economy-level analysis. It assumed that the aggregate tourism sector is homogenous. However, different tourism sectors exert different levels of influence on the economy. The authors expect future research can take the disaggregated analysis of the tourism–economy relationship.Practical implicationsThis study provides valuable insights into the tourism-led growth hypothesis in India. The study highlights comprehensive intervention by the government and policymakers for accelerating tourism development to invigorate the overall growth performance of the country over the long run. The principal recommendation emerging from the present research is that the tourism growth potential can be depended upon to stimulate the economic performance of the Indian economy.Originality/valueThe present study diverted from the previous empirical studies by following a specific to general modelling strategy. First, the regression model includes only three core variables such as economic growth, tourism receipts and tourism expenditure. Next, the authors include other control variables in the regression equation one by one, leading us to test five model types for investigating the cointegrating relationship among the variables. GDP growth rate is used as a dependent variable in all five specifications. The idea is to expand the model to capture every feature of the data generating process.

Development of medical tourism in India: prospects and challenges

With the advent of globalization, concepts like medical tourism, wellness tourism, healthcare tourism, and medical migration have gained popularity. The medical tourism industry is the fastest growing industry in the world, with a CAGR of 21.1%. India is known historically for its spiritual values, Ayurveda, and naturopathy. Currently, India is one of the most preferred locations for medical tourism after Thailand. Looking at the growth potential of this industry in India, this paper aims to trace the thematic trends and intellectual progression in the development of medical tourism in India. To achieve the above objective, bibliometric analyses were carried out using the Scopus database from 2006 to 2020. The methodology used to analyze the literature is data mining and literature studies in terms of evolution, citations, etc., and creating semantic maps using VoS Viewer. The paper also aims to analyze the current research trend in this field and provide future directions for research. The results reveal the field’s evolution regarding impact, citations, sources and provide researchers and practitioners with a visual framework of research in this area.

A flexible multiple discrete–continuous probit (MDCP) model: application to analysis of expenditure patterns of domestic tourists in India

A flexible multiple discrete–continuous probit (MDCP) model: application to analysis of expenditure patterns of domestic tourists in India

A Systemic Analysis of the Impact of the Pandemic on the Indian Tourism Economy

The COVID-19 pandemic had a severe impact on the tourism industry across the world. Be it aviation or hospitality, transportation, tour operators or eateries, every activity related to tourism was adversely affected by the pandemic in an unprecedented manner. India saw the first severe impact during the first quarter of 2020–2021 when the tourism industry was severely affected, in terms of loss in tourism demand due to a significant fall in tourist arrivals. The industry saw gradual signs of recovery post-October 2020 but was hit again by the second wave during April–June 2021 and then by the third wave during November 2021–January 2022. Given the contribution that tourism makes to the entire economy in terms of income and employment generation, it is important to do a systemic estimation of the losses caused by the pandemic so that resilient policies are put in place to address the challenges at all levels and put the tourism sector back on the path it was traversing before the pandemic. This article presents the estimates of economic losses resulting from the changes experienced during the most critical period of the pandemic, that is, the first quarter of 2020–2021, which witnessed a complete lockdown, and the subsequent two quarters, wherein the sector started showing gradual recovery following various relaxations in economic activities and travel movements. The estimates are based on the methodology that draws from the framework laid out in the Tourism Satellite Account of India, which, in turn, is based on the methodological framework recommended by the United Nations World Tourism Organization. JEL Codes: L830, Z320, F620

Innovative Agrotourism Trends- Maharashtra State as a Model for Cross-Cultural Tourism in India

Both urban residents and farmers benefit from agro tourism. Farmers now have a second source of income, and family members now have a job opportunity. However, there are some issues with how such centers are being developed. Therefore, in order to advance and raise the income level of the farmers in Maharashtra, the government and other relevant authorities should try to support these activities. The study's goal was to investigate the difficulties that Konkan region agro-tourism centers faced5. It was noted that the Konkan division, the second-largest division in Maharashtra, has 33 agro tourism centers that have been successfully established (58.6 percent) Agro tourism businesses were established between 2008 and 2010, 22.2% of respondents were registered with the Maharashtra State Agro Tourism Co-operative Federation LTD (MART), but there was a lack of training for the industry (62.2%), poor communication skills (80%), a lack of coordination between the departments of agriculture and tourism (100.00%), and low levels of entrepreneurship (90.00%). (78 percent)4, utilizing a descriptive research methodology, primary and secondary data were collected using the questionnaire and observation as the main data collection tools. Journal articles, articles, websites, and other secondary data collection tools were used. 45 active agro tourism facilities in Maharashtra's Konkan region participated in the survey.

Analysis of Climate Change Management and its implications on Agriculture Tourism in India with reference to genetic diversity in banana

The study deals with the productivity in banana to changes in climate and its associated factors. The production and the condition for growth of banana varieties and various produces are vital for growth and development of Agriculture tourism in India. On the other hand, management of climate change and its impacts, and conditions are analyzed using authentic secondary data. The management methods differ from various regions according to climatic condition. The banana cultivation in tropical region is ideal for more income to the farmers. An anecdote of South Africa is included to have a comprehensive overview of the topic undertaken and for a comprehensive and comparative understanding for Indian context. The conditions of climate change and factors like soil type, region and area identified for determining the effect on banana production due to changes in climatic factor are also mentioned therein. To identify an appropriate adaptation strategy and in managing climate justice associated factors are considered and a SWOT Analysis is performed. The variation owing to productivity of banana is also interpreted. When the environmental condition does not suit the yield and appropriate adaption techniques to be followed either by organic agricultural practices or technology driven climate management production orientation. Lastly even change in methods of production and towards optimisation of banana produce, can mitigate the challenges to bio-diversity. Finally, this study is another attempt in offering categorized suggestion to various sections of the society towards growth of Agriculture tourism in the India context.

Analysis of Developing Adventure Tourism in India

India is a country with unity in diversity. It has rich heritage in culture, religion, natural resources. Grand View Research and other reports indicate that India has several factors favouring adventure tourism. Some of them include: Himalayan ranges, rivers, forts, coastal line are favourable for adventure tourism in India. According to Govt. of India Report (2022), Foreign exchange earnings (FEE) from tourism were $8.797 billion in 2021, up from $6.958 billion in 2020, representing a 26.4% increase. It plays a crucial role in regional balance, socio-economic development, employment generation, community development and infrastructure development attracting domestic as well as international tourists. The present article aims to examine the adventure tourism in India and analyze the major factors responsible for the growth and adventure tourism development in India. It also studies the various emerging trends, patterns of tourism, tourists in India and the world respectively. This study employs both qualitative and quantitative methods to great effect. Focus groups are a common method of gathering first-hand information in qualitative research. We drew on an extensive range of secondary sources, counting but not restricted to national and international travel periodicals and journals, national and international organization statistics, and a number of books and research papers devoted to the topic of adventure travel.

Analysis of Climate Change Management and its implications on Agriculture Tourism in India with reference to genetic diversity in banana

Analysis of Climate Change Management and its implications on Agriculture Tourism in India with reference to genetic diversity in banana

Investigating the influence of terrorism, and military expense on tourism in India: empirical evidence using dynamic ARDL simulations

Investigating the influence of terrorism, and military expense on tourism in India: empirical evidence using dynamic ARDL simulations

AYURVEDA’S ROLE IN BOOSTING HEALTH TOURISM IN INDIA

Ayurveda is one of the world’s oldest medical systems that originated in India. There are so many people in world who experiences Ayurveda for their wellbeing. Ayurveda in Sanskrit means "Knowledge of Life" ( Ayur - lifespan, and Veda-knowledge). The basis of this medical form is solid Indian writings of old, compiled over a 2 century period between 2500 BC and 400 AD, when many experts put down their observations and experiences. In past few years, India has originated as one of the most important hubs for Health Tourism. The country is emerging as a great destination for Health Tourism People from across the world now come to India for Ayurveda, yoga and meditation, that is practiced since centuries. In fact India has fast emerged as a health tourism destination because of these. Since time immemorial, India has been known for its spirituality, religious and yoga tolerance and its secular character. India is internationally renowned for its ancient healing practices and alternative therapies. For more than thousands of years now, we have followed our own indigenous healing systems and medicinal practices such as Ayurveda, Naturopathy, and Pranic Healing to name just a few. It is no wonder then that people from all over the world are turning to the Indian sub continent for guidance towards a more spiritually satisfying way of life. Health/Medical tourism is a booming niche tourism market in the tourism industry. This research paper aims to profile the tourists visiting India for Ayurvedic treatment and to identify the key factors responsible for affecting the Ayurveda’s role in Boosting Health tourism. In order to analyse the objectives, the Descriptive Statistics, Factor Analysis and One-way ANOVA were employed and the results revealed that Ayurveda has important role in boosting health tourism in India The present study identifies the perceptions of residents towards the Ayurveda’s role in Present Health tourism status in India.

An insight into rural entrepreneurship through tourism development and its impact on the living conditions of local communities in India

The uniqueness of Indian culture, tradition, way of life, historical, legendary things, heritages and other attractive tourist spots, especially the rural parts of our country is the most significant factor for the development of local community. The existence of bright spots like Kulu Manali, Jammu Kashmir, Ootacamund, Kodaikanal and other temples, churches, Ajmer Dharga, Taj Mahal are the most preferential points both by the domestic as well as foreign tourists. In the light of the above discussion, how these parts create entrepreneurial tendency among the local community either by the way of entering into the venture of setting many hotels, travels, tour operations, guides and sales emporiums. Each and every tourism parts in India in the local areas directly created employment and income. Moreover the prosperous and dynamic people in the rural areas may come forward to act as a liaison agent between the tourist and the localities. Automatically the tendency of the rural elites may emerge in to setup many entrepreneurial ventures. Especially in the parts of north eastern hill areas popularly known as 7 sisters of Indian states enter into displacing their handicraft works, sculptures, wooden works and other traditional hand made goods largely sold to the tourist. By this way a lot of income and employment opportunities have been emerged. In this paper the researchers seems to explain the overall entrepreneurial abilities among the local communities through the development of rural tourism in India with some expositions.

Investigating the influence of terrorism, and military expense on tourism in India: empirical evidence using dynamic ARDL simulations

Investigating the influence of terrorism, and military expense on tourism in India: empirical evidence using dynamic ARDL simulations