This research aims to analyze the determining factors in the selection of planting patterns for post-harvest tobacco and red chili. The study was conducted in the Ambulu District and Wuluhan District, Jember Regency, Indonesia, as both areas are centers for post-harvest tobacco and red chili cultivation. The research utilized a sample size of 50 respondents from the Ambulu District and 50 respondents from the Wuluhan District, totaling 100 respondents. The sampling technique employed was snowball sampling. Data analysis tools included binary logit regression, R/C ratio, and independent t-test. The research findings indicate that the determining variables influencing farmers’ decisions in selecting planting patterns are land area, income, and farming experience. Based on financial analysis, the income of post-harvest tobacco farmers is greater than that of red chili farmers. Furthermore, there is a significant difference between the income of post-harvest tobacco farmers and red chili farmers.
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