Telecommunications Market Research Articles

Overcoming Product Catalog Challenges in Telecom : A Technical Perspective

This comprehensive article explores the intricate challenges telecom providers face in managing complex product catalogs across multiple customer touchpoints. With the global telecom market projected to reach $2.47 trillion by 2028, efficient catalog management is crucial for maintaining competitiveness and customer satisfaction. The article delves into the multifaceted complexities of telecom product catalogs, including regional pricing variations, dynamic promotional offers, and the need for real-time synchronization across platforms. It outlines key challenges such as catalog complexity, slow data retrieval, frequent updates, third-party integration latencies, high traffic spikes, and campaign management inconsistencies. The article then presents innovative technical solutions and best practices, including the adoption of industry-leading catalog solutions, leveraging ElasticSearch for faster data retrieval, implementing differential processing for updates, preprocessing third-party integrations, utilizing dynamic UI templates, employing advanced campaign management tools, and implementing inventory prefetching. These solutions aim to enhance operational efficiency, improve customer experiences, and accelerate time-to-market in the rapidly evolving telecom industry.

Linda index forecast based on ARIMA time series

Competition in the telecommunications market has significant benefits and impacts in various fields of society such as education, health and the economy. Therefore, it is key not only to monitor the behavior of the concentration of the telecommunications market but also to forecast it to guarantee an adequate level of competition. This work aims to forecast the Linda index of the telecommunications market based on an ARIMA time series model. To achieve this, we obtain data on traffic, revenue, and access from companies in the telecommunications market over a decade and use them to construct the Linda index. The Linda index allows us to measure the possible existence of oligopoly and the inequality between different market shares. The data is modeled through an ARIMA time series to finally predict the future values of the Linda index. The results show that the Colombian telecommunications market has a slight concentration that can affect the level of competition.

Comprehensive Brand Analysis of the Telecommunication Industry in Delhi and Delhi NCR

The telecommunication sector in Delhi and the National Capital Region (NCR) is a crucial component of India's digital landscape, catering to a population exceeding 30 million and driving technological advancements in one of the country's most economically vibrant regions. In this dynamic environment, understanding the intricacies of brand strategies, market dynamics, and consumer behavior is paramount for industry stakeholders seeking to thrive amidst fierce competition and rapid technological evolution. This in-depth brand analysis embarks on a journey to unravel the complexities of the telecommunication sector in Delhi and the NCR. Through a meticulous blend of qualitative and quantitative methodologies, the research endeavors to shed light on the diverse array of factors shaping the regional telecommunications landscape. From the strategies adopted by industry contenders to the regulatory frameworks governing operations, this exploration aims to provide a comprehensive understanding of the opportunities and challenges inherent in the Delhi-NCR telecommunication market. The study delves into the strategies deployed by key players to navigate the competitive landscape. It illuminates how brands position themselves to capture market share, differentiate their offerings, and respond to evolving consumer demands. Additionally, the analysis dissects the regulatory context shaping operations within Delhi and the NCR, including licensing requirements, spectrum allocation policies, and consumer protection regulations. By examining the interplay between industry dynamics and regulatory frameworks, the research provides insights into the governance of the telecommunication sector in the region. As the telecommunication sector in Delhi-NCR continues to evolve, informed decision-making becomes imperative for industry participants, policymakers, and investors alike. By synthesizing insights gleaned from the analysis of market dynamics, consumer preferences, and regulatory frameworks, this examination serves as a strategic resource for navigating the complexities of the regional telecommunication market. Armed with actionable intelligence and a nuanced understanding of the telecommunication landscape, stakeholders can capitalize on emerging opportunities, address challenges, and contribute to the continued growth and innovation of the sector in Delhi and the NCR.

Measuring concentration in the Colombian telecommunications market

Telecommunications markets have a giant impact on countries’ economies. An example of this is the great potential offered by the internet service, which allows growth in various aspects such as productivity, education, health, and connectivity. A few companies dominate telecommunications markets, so there is a high market concentrations risk. In that sense, the state has to generate strong regulation in the sector. Models for measuring competition in telecommunications markets allow the state to monitor the concentration performance in these markets. The prediction of competition in the telecommunications market based on artificial intelligence techniques would allow the state to anticipate the necessary controls to regulate the market and avoid monopolies and oligopolies. This work’s added value and the main objective is to measure the current concentration level in the Colombian telecommunications market, this allows for competitive analysis in order to propose effective strategies and methodologies to improve competition in the future of Colombian telecommunications services operators. The main result obtained in the research is the existence of concentration in the Colombian telecommunications market.

Assessing the substitutability of mobile and fixed internet: The impact of 5G services on consumer valuation and price elasticity

In this study, we explore the dynamics of consumer choices in the Polish telecommunications market, focusing on preferences and valuations for home fixed, home mobile, and purely mobile Internet connections. Key attributes such as speed, latency, data limits, and cost are examined. Central to our research is the investigation of how the integration of 5G technology might influence demand elasticity. Using a detailed discrete choice experiment, we apply a mixed logit model with random parameters to analyze stated choice data, enabling us to unravel the complexities of demand elasticity, especially in terms of own and cross-price elasticities. This approach facilitates an assessment of the degree of substitutability between fixed and mobile Internet services.Our findings indicate a moderate substitution effect between fixed and mobile Internet services. Results from a Small but Significant and Non-transitory Increase in Price (SSNIP) test suggest that these markets should continue to be regulated separately, mirroring the distinct regulation observed in fixed and mobile telephony. Furthermore, simulations provide insights into potential future market shifts with the advent of 5G services. This paper contributes significantly to the discourse on fixed-mobile Internet substitution and offers vital insights for defining markets in antitrust discussions, competitive agreements, and potential mergers within the telecom sector.

Revisiting 5G quality of service in Bangkok metropolitan region: BTS Skytrain station areas

This article compares two of the leading mobile network operators (MNOs) in Thailand’s telecom market in terms of the service quality of Thailand’s fifth generation (5G) networks. The following three factors: download speed, upload speed, and latency, which are frequently considered to be indicators of the quality of Internet networks, were examined. The researchers employed the test results to determine the quality of service (QoS) that was achieved by comparing newly collected data to data that had previously been examined utilizing the same format and application in the middle of May 2021. The average download speed decreased from 196.4 Mbps in 2021 to 140.4 Mbps in 2023, while the average upload speed dropped from 62.6 Mbps in 2021 to 52.0 Mbps in 2023. Furthermore, the average latency increased from 14.9 ms in 2021 to 23.3 ms in 2023. These results show a considerably enhanced service although the test region in this study only comprised BTS stations. Furthermore, this was the case even though the test area in this study only encompassed a small percentage of the total population.

Analysing spectrum administration for 5G in India using a policy Delphi

5G technologies are introducing new capabilities and services in the telecommunications (telecom)industry, changing business models and market structures, and compelling alterations in regulatory frameworks. Telecom administrations across the world are making choices for regulation of key resources such as spectrum to meet 5G requirements. 5G is taking root in the Indian telecom market. This paper analyses expert stakeholder and practitioner opinion through a policy Delphi to examine what kind of regulatory and policy changes need to be made in India’s spectrum management policies in a 5G market and how these could be best adapted to the unique public policy and political economy environment of this country. It arrives at practical recommendations for planning, assigning, and pricing spectrum which could be of value to policy makers and regulators.

Features and Perspectives of the Market of Information and Communication Technologies’ Functioning in Data-Driven Society

The article is intended to define the conceptual prospects for the development of the information and communication technologies market in a data-driven society. According to the results of the study, it was established that the implementation of innovative technological startups for the reorganization of information and communication networks using modern switching equipment, characterized by high performance, remains a relevant and global task for the development of the target market. This will provide potential opportunities for providing a high level of service to several numbering zones at once and maintaining the availability of a wide range of information and communication services in the modern conditions of digitalization of society. It was determined that the sphere of communication and information occupies an important place in the economic and social revival of Ukraine. Broad access to significant amounts of information and database management ensures the efficiency of organization and management of state, production and non-production processes of economic activity, thereby expanding the possibilities of successful business, optimizing costs and ensuring a high level of economic and information security of the business entities. The information and telecommunications market were analyzed and the activity of participating operators was diagnosed. It has been studied that in a data-driven society, the success of achieving goals in the digital development of information and communication enterprises directly depends on global information influence. A significant reduction in the number of telecommunications operators and providers was analyzed. It was determined that small operators of the target market are not able to ensure the appropriate level of quality, availability and continuity of service, in connection with which a significant part of the target audience switches to the services of large providers. Based on the analysis of the main indicators of the development of the information and communication technologies market, the main promising directions of development based on the formation of income from a diverse pool of services are determined.

The history of Huawei in Italy through the lens of corporate nationality

This article aims to provide a historical dimension of the Italian public opinion on Huawei, and vice versa of the Chinese perception of Huawei’s role in Italy. Through a qualitative content analysis, the author examines Italian newspapers framing on Huawei as well as Chinese newspapers framing on the Italian telecommunication market before and after and after the signature of China—Italy memorandum of understanding in 2019. The research provides a periodization of three stages that highlights the evolution of the Chinese company in Italy and examines to what extent its activities can fit within the paradigm of imperialist actions. Based on a historical perspective, this contribution examines the perception of China’s digital infrastructure outside the Chinese borders, while also focusing on policy imaginaries through the corporate nationality theory and analyzing the rhetoric of “nationality” applied to a specific organizational behavior in the aggregation of different communities.

Review of the Adoption of TQM Models and the Achieved Sustainable Business Results in the MENA Telecommunication Industry

Purpose: Understanding the criticality of the telecommunication industry in the current time and appreciating the significance of adopting total quality management models in organizations to extend business sustainability. This paper provides a comparison between two telecommunication leaders in the MENA region: Zain & Etisalat, to assess their adoption of TQM models and the impact on their organizational and market success. Methodology: this study uses a comparative case study. a mixed-methods methodology was applied, combining quantitative and qualitative data. Primary data collection methods included surveys given to employees at different levels to gauge the internal effects of TQM models on operational efficiency and employee satisfaction, as well as semi-structured interviews with key management personnel from both companies, aimed at gaining insights into the implementation and outcomes of TQM practices. Secondary data came from a number of sources, such as government publications that described TQM adoption and telecommunication trends, market analysis and financial performance data from industry databases like Statista, annual reports and official documentation from Zain and Etisalat, and relevant quality management certifications and standards (like ISO 9001:2015). Thematic analysis of interview transcripts to find recurring themes and implementation insights, content analysis of company reports and publications to evaluate the strategic alignment and integration of TQM models, and case study analysis to compare and contrast Zain and Etisalat's approaches to adopting and implementing TQM models were some of the qualitative data analysis techniques used. Findings: The study found that the adoption of TQM models like EFQM, Kaizen and Lean six sigma across the whole organization is more effective than localizing the application to one aspect as indicated by the comparison between Zain & Etisalat. The comparison indicated that the application of TQM extended the sustainability and resilience of Etisalat and Zain in the face of business challenges by improving performance and streamlining processes to increase customer satisfaction. Unique Contribution to Theory, Practice and Policy: The study recommended that both Etisalat and Zain should consider incorporating sustainability practices into their TQM frameworks, given the growing focus on corporate social responsibility and sustainability. This could be illustrating a dedication to sustainable business practices by coordinating Kaizen and Lean Six Sigma initiatives with objectives related to social responsibility and the environment. To improve the synergy between Kaizen, EFQM, and Lean Six Sigma initiatives, both companies should foster cross-functional collaboration.

Strategic Approach Adopted by Airtel to Stand Strongly in the Competitive Telecom Market

Bharti Airtel's strategy measures to survive in the cutthroat telecom business are examined in depth in this research.

Standard-essential patent legal protection in China’s telecommunication industry: an international trade and economy perspective

ABSTRACT Standard-essential patents (SEPs) are specific types of patents that protect the technology incorporated in a standard. China has one of the world’s largest telecommunication markets, and its legal policies and practices regarding SEP protection profoundly influence the competitive environment of the Chinese telecommunication market, international economic and trade cooperation, and global telecommunication technology innovation. Recently, frequent disputes in the communication sector surrounding SEPs in China’s judicial practice revolved around the fair, reasonable, and non-discriminatory (FRAND) principles, embodying three key issues: patent hold-up, licence fee rates, and anti-suit injunction. Regarding the patent hold-up and hold-out of SEPs in the telecommunication industry, a balance of interests between SEP holders and implementers in licence negotiations should be achieved under the guidance of the principles of FRAND from the perspective of legislation, administrative management, and the judiciary. Concerning licence fee rates, billing benchmarks should be judged based on individual cases, utilizing a comprehensive approach combining comparable licence agreement methods and top-down methods to determine a fair and reasonable licencing fee acceptable to all parties. In the conflict between anti-suit and anti–anti-suit injunctions, improving the anti-suit injunction rules and international cooperation mechanisms is necessary to achieve fair and non-discriminatory judicial processes and judgment results.

통신사 서비스에서의 교차 구매 행동에 대한 고객 충성도 모델 개발

The purpose of this study is to examine the effect of information quality(IQ) on customer satisfaction and loyalty within cross-buying contexts in the telecommunications industry. The research uses a survey of 215 participants and a structural equation model to analyze how IQ influences loyalty, employing Cronbach's alpha(CA), correlation, and confirmatory factor analysis(CFA) for measurement validity. Results indicate that all indicators, including word of mouth(WOM) and accessibility IQ, show high reliability(CA > 0.7). The model demonstrates that customer satisfaction—mediated by contextual IQ—affects loyalty significantly. This investigation highlights the critical role of IQ in fostering loyalty and satisfaction in Korea's competitive telecom market, emphasizing the need for precise information delivery while avoiding spam. It also points to the necessity of future research on user needs in loyalty building, particularly in scenarios where secondary purchases accompany primary ones.

Investigating the Relationship Between Brand Equity and Customer Loyalty the Moderating Effect of Customer Satisfaction in the Telecom Industry

The study explores the connection between brand equity and customer loyalty in the telecom industry. It specifically examines how customer satisfaction plays a moderating role in this relationship. The research employed structural equation modeling and involved 386 Ethio telecom customers. Several aspects were evaluated, including reliability, convergent validity, and sample adequacy. The study's findings highlight a strong positive correlation between brand equity and customer loyalty within the telecom industry. Factors such as positive brand image, perceived quality, brand awareness, and brand associations were found to have significant influences on customer loyalty. Furthermore, customer satisfaction was identified as a moderator, enhancing the positive impact of brand equity on loyalty. Based on the results, the study emphasizes the importance of brand equity and customer satisfaction in fostering loyalty in the telecom industry. It suggests that telecom companies should invest in building a strong brand image, improving perceived quality, increasing brand awareness, and cultivating favorable brand associations. Policymakers and regulators are also encouraged to create a competitive telecom market that promotes innovation, high-quality service delivery, and reasonable pricing. The practical implications of these findings are significant for the industry. They underscore the need for strong brand equity strategies and the delivery of exceptional customer experiences. By prioritizing these aspects, telecom companies can enhance customer loyalty and gain a competitive advantage in the market.

Navigating transatlantic power dynamics in ICT standardization – The case of ETSI

Standards are the foundation of global trade facilitating the compatibility and interoperability of goods and services through institutional coordination to reduce transaction costs, shape technological choices, and market access. Such private transnational rulemaking has faced increased competition in key technological sectors. In Europe, ETSI has been critical for the European telecommunications market in the aftermath of liberalization of national monopolies as Europe sought to enhance market power to attract European and non–European firms to develop key technological standards. With the standardization strategy in 2022, the European Union has requested the revision of internal governance and operating norms of ETSI to strengthen European economic interests and social values. This has generated concern in the United States over the increase in government–based membership at the expense of a more open model. As international leadership in standards continues to be challenged by China, the US and EU have highlighted the importance of values–based standards. This has generated efforts to promote cooperation with strategic partners. The reform of ETSI could be viewed as a defensive strategy at odds with its globally oriented model of standards development and may undermine its legitimacy as a leading open and inclusive standards body in the field.

Article: EU Merger Control After The Grand Chamber’s Judgment In Commission V. CK Telecoms Investments

The Grand Chamber set aside the judgment of the General Court in CK Telecoms having found eight errors in law. This paper dissects the judgment of the Grand Chamber to illustrate and explain the differences between the two judgments as well as the significance of these differences. The Grand Chamber clarifies the standard of proof and confirms that the analysis of unilateral effects in oligopoly markets requires a holistic analysis of a number of factors none of which is decisive. While it ratifies the analytical stance of the Commission this does not necessarily indicate that the Commission will prevail as the appeal is heard again at the General Court. Furthermore, the judgment as well as the new techniques used by the Commission suggest that a review of the Horizontal Merger Guidelines is much needed More generally, the clash between the two courts reveals a fundamental difference between judges in the two courts about the role of EU competition law. EU Merger Regulation, Horizontal Merger Guidelines, unilateral effects, oligopoly, judicial review, telecommunications market, significant impediment of effective competition, standard of proof, competitive constraint, closeness of competition

Telecom data analytics: Informed decision-making: A review across Africa and the USA

Telecom data analytics has emerged as a pivotal tool for transforming raw data into actionable insights, empowering telecom operators to make informed decisions and enhance the overall efficiency of their networks. This abstract provides an overview of the comprehensive review that explores the landscape of telecom data analytics in both Africa and the USA. The review delves into the diverse strategies, challenges, and opportunities associated with telecom data analytics in these regions. It examines how advanced analytics techniques, including machine learning and artificial intelligence, are being leveraged to extract valuable insights from vast datasets. The comparative analysis highlights contextual differences in regulatory environments, infrastructure development, and technological landscapes that influence the adoption and implementation of telecom data analytics. In Africa, where the telecom landscape is dynamic and diverse, the review explores how data analytics is playing a crucial role in addressing connectivity challenges, optimizing network performance, and expanding telecommunications services. It also considers the impact of regulatory frameworks and investment climates on the deployment of data analytics solutions. In the USA, a mature telecom market with high technological adoption, the review investigates how data analytics is shaping decision-making processes, improving customer experiences, and contributing to the development of innovative services. It delves into the regulatory landscape, market dynamics, and the role of data analytics in maintaining a competitive edge. Throughout the review, the focus is on identifying best practices, lessons learned, and cross-regional insights that can inform the future trajectory of telecom data analytics. The abstract encapsulates the broader themes of the review, offering a glimpse into the critical role played by data analytics in shaping the telecom industry across Africa and the USA.

The future EU postal regulation. What can be learnt from the telecommunication regulations

Postal and telecommunication markets are part of the network industry, regulated by specific regimes. After a long period of legal monopoly, the telecommunication market was fully liberalized before the postal one. Thus, the telecommunication regulatory framework has always been a pattern for the postal market in the EU. These two markets constantly develop in the fast-changing technological environment and shifting customer demands. The paper deals with the regulatory challenges of the EU postal market in light of the recently adopted telecommunication regulation - the EU Directive 2018/1972 establishing the European Electronic Communications Code. The directive has set new regulatory goals changing them to focus on high-speed internet connectivity and a more consumer-oriented market. The current postal regulatory framework has achieved all its goals and needs new ones to adjust the market to contemporary challenges. First, the paper critically analyzes the current EU regulatory framework in the postal market. Then, it proposes a new regulatory model considering market needs like mail-oriented universal postal service, fast-growing e-commerce, and the competition from new entrants.

MODELING AND FORECASTING OF THE TELECOMMUNICATION SERVICES MARKET OF THE REPUBLIC OF KAZAKHSTAN

The purpose of the study: modeling and forecasting the telecommunications services market with the study of the development of telecommunications in the Republic of Kazakhstan and the factors aff ecting its development.Methodology: statistical analysis and forecasts of the development indicators of the telecommunications market for the last 2017-2022 and by region were made. Methods of statistical, hypothesis testing, correlation, regression, cluster analysis were used. Calculations were carried out in statistical packages R, Gretl, as well as in Microsoft Excel.Originality / value of the study: the article discusses the features of telecommunications services in the Republic of Kazakhstan. Analysis of the market of services in the areas of Telecommunications was carried out. It also identifi ed positive factors that contribute to its improvement, and the main reasons that hinder its development. Based on the identifi ed factors, forecasts were made and a model was compiled.Relevance: the study of trends in the development of the telecommunications industry is particularly relevant within the framework of the general strategy for the development of the world for the development of the world economy.Findings: based on the results of the analysis, it was found that the main sub-sectors that generate revenue for communication services are internet services for wired and wireless telecommunications networks. According to the regions, revenues increased in Almaty and Astana. Based on the reserch, the authors formed, conclusions about the state of telecommunications services in the Republic of Kazakhstan.

Assessing the Substitutability of Mobile and Fixed Internet: The Impact of 5G Services on Consumer Valuation and Price Elasticity

In this study, we explore the dynamics of consumer choices in the Polish telecommunications market, focusing on preferences and valuations for home fixed, home mobile, and purely mobile internet connections. Key attributes such as speed, latency, data limits, and cost are examined. Central to our research is the investigation of how the integration of 5G technology might influence demand elasticity. Using a detailed discrete choice experiment, we apply a mixed logit model with random parameters to analyze stated choice data, enabling us to unravel the complexities of demand elasticity, especially in terms of own- and cross-price elasticities. This approach facilitates an assessment of the degree of substitutability between fixed and mobile internet services. Our findings indicate a moderate substitution effect between fixed and mobile internet services. Results from a Small but Significant and Non-transitory Increase in Price (SSNIP) test suggest that these markets should continue to be regulated separately, mirroring the distinct regulation observed in fixed and mobile telephony. Furthermore, simulations provide insights into potential future market shifts with the advent of 5G services. This paper contributes significantly to the discourse on fixed-mobile internet substitution and offers vital insights for defining markets in antitrust discussions, competitive agreements, and potential mergers within the telecom sector.