Objective: The objective of this Research is to determine the impact of Administrative Management on Business Competitiveness, focused on an Accounting Consulting company located in the Southeast of Mexico. Theoretical Framework: An exhaustive review of the literature was carried out to analyze the various concepts, theories and key models focused on administrative management, evaluating how their application can enhance the competitive performance of a company. Method: This study is of a non-experimental descriptive type, with a quantitative approach. 20 workers from the Accounting Consulting Firm participated. The instrument used was a questionnaire using the Likert scale. Results and Discussion: The results obtained show a notable lack of knowledge in the Work team regarding the situation of the company in terms of Administrative Management. This knowledge gap highlights the urgent need to implement specific actions to strengthen administrative management. Research Implications: One of the relevant factors that influence the impact of administrative management is the resistance to change in management processes in accounting consulting companies. However, the exhaustive analysis of the benefits derived from the implementation of improvements in these processes provides the company with a solid basis to optimize its administrative operations, identifying key areas of improvement that, in turn, contribute to enhancing the competitiveness of the organization. in a dynamic and constantly evolving market. Originality/Value: This study contributes to the literature by analyzing the advantages and disadvantages of the implementation of administrative management and its influence on the competitiveness of an Accounting Consulting company, whose processes are carried out in a traditional way and face the resistance of human resources towards the adoption of new processes.
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