Sustainable Entrepreneurial Orientation Research Articles

How to drive sustainable entrepreneurial intentions: Unraveling the nexus of entrepreneurship education ecosystem, attitude and orientation

AbstractWhile the nexus of the entrepreneurial education (EE) framework shapes education policies and promotes entrepreneurial opportunities to achieve global sustainable development goals, studies on the potential mechanisms by which the ecosystem dimension of entrepreneurial education (EEE) influences entrepreneurial behavior are still scarce. To address these lacunae, this research study investigates the interaction between EEE elements (institutional environment, course curriculum, and academic incubators) and sustainable entrepreneurial intention (SEI) and in addition, examines the role of attitude towards sustainability (ATS) as a mediator from the resource dependence perspective, deploying the theories of planned behavior and social cognitive career. Furthermore, we examine the moderating role of sustainable entrepreneurial orientation (SEO) in the relationship between ATS and SEI. We developed and tested a model on a sample of 402 university and academic institution students with diverse academic backgrounds using partial least squares structural equation modeling. Results indicate that ecosystem elements of EE and attitudinal attributes are crucial factors in promoting SEI. The indirect impact of EEE involves fostering ATS, which in turn augment SEI. The results also reveal that SEO is a moderator that shapes attitudes and career intentions towards sustainable entrepreneurship. In sum, the present empirical study sheds light on the pathway to build sustainable entrepreneurial careers through analyzing the ecosystem framework of entrepreneurship education. Implications, limitations, and future research avenues are discussed in detail.

Effective Implementation of the Enterprise’s Innovation Capacity

The study’s aim is to compare qualitative and quantitative tools used to measure the effectiveness of innovation activities in an enterprise. The techniques examined in the study are the balanced scorecard, multilevel clustering, world indices or descriptive statistics, mixed approach, and statistical method. The research found that the balanced scorecard was the most cost-effective for measuring the business efficiency within an enterprise. Multilevel clustering and world indices/descriptive statistics can be applied to developed markets and businesses with sustainable entrepreneurial orientation. The results can be used by top-level managers to assess innovation performance and make informed decisions regarding the innovation-related policy.

Investigating the Impact of Entrepreneurial Orientation on Company Performance with Considering the Role of Sustainable Entrepreneurial Orientation and Its Consequences

Investigating the Impact of Entrepreneurial Orientation on Company Performance with Considering the Role of Sustainable Entrepreneurial Orientation and Its Consequences

Sustainable Innovation in the Financial Sector during the Corona Crisis: How Discontinuity Affects Sustainable Innovation, Sustainable Entrepreneurial Orientation, and Absorptive Capacity

The corona crisis caused discontinuity within the financial sector, which has further increased the importance of innovation for sustainability and the capability to manage discontinuity. The aim of this research is to investigate how the corona crisis affected the relationship between sustainability-oriented innovation, sustainable entrepreneurial orientation, and absorptive capacity in the financial sector. Empirical research was carried out in the Dutch financial sector during the corona crisis by means of semi-structured interviews with senior managers, semi-structured group interviews with employees, observations, and documentation. The results of this qualitative exploratory case-study research show that the corona crisis has caused discontinuity for the case organization, which has led to an increase in uncertainty and a decrease in risk appetite. However, the degree of proactivity, innovativeness, knowledge adaptation, knowledge acquisition, knowledge exploitation, and knowledge transformation have also increased as a result of the corona crisis. Therefore, the case organization was able to manage discontinuity and realize more sustainability-oriented innovation. Findings seem to indicate that for the case organization, the corona crisis had a predominantly positive effect on (the relationship between) sustainability-oriented innovation, sustainable entrepreneurial orientation, and absorptive capacity. This research has several theoretical and practical implications and contains recommendations for further research and practice.

PENGARUH SUSTAINABLE ENTREPRENEURIAL ORIENTATION TERHADAP INNOVATION CAPABILITY DAN KINERJA USAHA (Studi pada UMKM di Kabupaten Banyuwangi)

This study aims to determine the factors that influence the business performance of tourism-based SMEs in the Banyuwangi Regency. The magnitude of the failure of MSME actors to maintain business sustainability due to increasingly fierce market competition is the reason to focus on this research. As MSME actors who are still pioneering, it is essential to support entrepreneurship skills and innovation to achieve sustainable business performance. The difficulties entrepreneurs face often stem from lack of knowledge or skills, lack of finance or capital, lack of mastery of information technology, and distribution of services/products produced. The data collected in this study was conducted through a survey of 94 MSME actors working in the tourism sector in the Banyuwangi Regency. Data analysis used Structural Equation Model (SEM) with Partial Least Square (PLS) approach. This study's results show a significant effect of Sustainable Entrepreneurial Orientation on Innovation Capability and Business Performance; Innovation Capability Directly Affects Business Performance on MSMEs in Banyuwangi Regency. This means that the improvement of MSME business performance in Banyuwangi is strongly influenced by the ability of business actors to carry out sustainable development and innovation strategies DOI : https://doi.org/10.33005/jbi.v13i1.3071

Strengthening Enterprise Performance On Youth Entrepreneurs Through Sustainable Entrepreneurial Orientation and Competitive Advantage

This study aims to determine the factors that influence Enterprise Performance at startups in East Java. The magnitude of the failure of MSME actors to maintain business sustainability due to increasing fierce market competition is the reason to focus on this research. As a startup company that is still pioneering, support, entrepreneurship skills, and innovation are very much needed to achieve sustainable business performance. The difficulties faced by entrepreneurs are lack of knowledge or skills, lack of capital, lack of mastery of information technology, and distribution of services/products produced. The number of samples in this study was 100 entrepreneurs in the cities of Surabaya and Malang. Data analysis using SEM-PLS. The results of this study indicate a significant effect of Sustainable Entrepreneurial Orientation on Competitive Advantage and Enterprise Performance; competitive Advantage has a direct impact on Enterprise Performance in startup entrepreneurs.

The missing links of sustainable supply chain management and green radical product innovation between sustainable entrepreneurship orientation and sustainability performance

PurposeAnchored on the natural resource-based view and stakeholder theories, this study aims to investigate the mediating roles of sustainable supply chain management and green radical product innovation (GRPI) in the link between sustainable entrepreneurial orientation (SEO) and sustainability performance.Design/methodology/approachThe comprehensive research model developed in this study is empirically tested by using data garnered from 248 managers of Ghanaian small and medium-sized enterprises. Partial least square structural equation modeling is applied as the methodological technique to test all the hypothesized relationships.FindingsResults of the study indicate that SEO has a direct significant positive impact on environmental performance and social performance but not financial performance. However, through sustainable supply chain management and GRPI (both mediating variables), SEO tends to have significant impact on all sustainability performance dimensions (environmental, financial and social performance).Originality/valueThis study offers fresh empirical evidence by developing a unified research model that validates the specific mediation role of sustainable supply chain management between SEO and green radical product innovation, as well as the mediating roles of both sustainable supply chain management and GRPI between SEO and sustainability performance dimensions.

Innovation capital, sustainable entrepreneurial orientation, and the moderating role of entrepreneurial resilience

Objective: The objective of the article is to know the nature of the relationship between creative capital as a positive personal touch capable of promoting sustainable entrepreneurial orientation (SEO). To increase the effectiveness of this orientation, I identified entrepreneurial resilience as an interactive variable. Research Design & Methods: The SPSS macro process program was used to test the study hypotheses by adopting questionnaire forms. These forms were utilised as a tool to collect data from a group of managers of the Southern Oil Company in Iraq. The study distributed 345 forms and received 308 valid forms for analysis. Findings: By testing a set of main and sub-hypotheses, the results showed the role of innovation capital in promoting sustainable entrepreneurial direction. This influence relationship increases with the presence of entrepreneurial resilience as an interactive variable. Implications & Recommendations: The results show the importance of personality traits in creating a sustainable entrepreneurial orientation. Nevertheless, it is important to focus on personal traits such as openness and acceptance by others, which enhance social relationships, because these relationships are significant in attracting or marketing ideas related to the environment. Contribution & Value Added: With the decline in the growth rates of countries and companies, especially with the Covid-19, it is expected that the rate of consumption of natural resources will increase. This increase helps to compensate for the losses and the decrease in profits. Thus, this study is important because it emphasizes the significance of production while maintaining principles of sustainability and requirements of preserving natural resources.

Organizational antecedents model of sustainable entrepreneurial orientation: multi-case study of Iranian firms

PurposeIn this paper, the authors have tried to propose an organizational antecedent’s model of sustainable entrepreneurial orientation. It is believed that firms with high degree of entrepreneurial orientation are more plausible to prosper. Therefore, the authors are looking on how they can use organization factor to achieve sustainable entrepreneurial orientation.Design/methodology/approachThis study uses a multiple case-study approach while incorporating content analysis and interpretive structural modeling. After reviewing previous studies on entrepreneurial orientation and corporate entrepreneurship, multiple case study including six firms from different industries in Iranian economic context were studied to discover the main organizational antecedents of sustainable entrepreneurial orientation using content analysis. Furthermore, interpretive structural modeling methods were used to determine the relationship between realized antecedents.FindingsThe findings show that the organizational antecedents of sustainable entrepreneurial orientation are coaching, succession plans, organizational learning, chief executive office, professional staff, organizational alignment and key resources and capabilities. The proposed structural model shows the relationship between organizational antecedents of entrepreneurial orientation and coaching is determined as the building stone of sustainable entrepreneurial orientation.Practical implicationsResearchers believe that findings will help managers and practitioners on how to design organizational factors in their organization. Hence, they can strengthen factors that promote entrepreneurial orientation and make it sustainable to enhance organizational performance.Originality/valueWhile entrepreneurial orientation construct is a well-recognized concept in the previous studies, little is known about its organizational antecedents. Current research identified model organizational antecedents to achieve sustainable entrepreneurial orientation.

Manager’s Age, Sustainable Entrepreneurial Orientation and Sustainable Performance: A Conceptual Outlook

Scholars have investigated the direct linkage between manager’s age and sustainable corporate performance, however, the mixed results and conflicting findings on the nature of the relationship demand further explanation through the missing constructs. Therefore, the purpose of this paper is to examine the mediating role of sustainable entrepreneurial orientation in the manager’s age and sustainable performance. This study develops a conceptual link by using a dynamic capabilities approach and upper echelon perspective, indicating that younger managers can adopt a more holistic approach towards sustainable practices which can enhance the environmental, social and economic performance of firms. This implies that the relationship between manager’s age and sustainable performance can be explained through sustainable entrepreneurial orientation (SEO) which can play a key role in setting organizational direction towards sustainable development and achieving sustainable business performance. This study contributes to the literature by examining the role of SEO in the relationship between the manager’s age and sustainable performance. This research will help practitioners recognize the importance of minimizing environmental and social problems generating due to organizational production activities. This will lead to profit generation as well as value creation for nature and the local community.

Women as Key Agents in Sustainable Entrepreneurship: A Gender Multigroup Analysis of the SEO-Performance Relationship

Literature points out that the effect of sustainable entrepreneurship on firm performance may be contingent on internal factors, such as top manager characteristics. This paper proposes that the gender of a firm’s chief executive officer (CEO) greatly influences the sustainable entrepreneurial orientation (SEO)-firm performance relationship. An empirical study was conducted on a stratified random sampling, collecting 210 questionnaires from top managers of firms in Valencia (Spain). A multigroup moderation analysis method was used. The results confirm that women tend to increase the positive effect of SEO in firm performance.

Customer functional value creation through a sustainable entrepreneurial orientation approach

This paper advances a theoretical model to empirically test firms’ behaviour regarding sustainable entrepreneurship, enhancing what researchers have recently proposed at a solely conceptual level; this entails sustainable entrepreneurship being understood as a discipline that reliably allows organizations to successfully respond to sustainable development and market requirements. The authors suggest an integrated approach of dynamic-capabilities, S-D logic and product-service system views, which highlights the managerial predisposition to adopt a strategic position that fosters value in use (instead of regular property value), according to the current school of thoughts engaged with innovation and sustainable development. In this regard, this paper investigates structural influences (direct and indirect) of sustainable entrepreneurial orientation and customer functional value creation in firm performance. Hypotheses are tested using the partial least squares method on a multisectoral sample of 210 companies randomly stratified with proportional allocation. The findings indicate that a sustainable entrepreneurial orientation not only has a positive and direct relationship with firm performance, but also that this relationship improves when it is mediated by customer functional value creation. Further research pathways are provided.

How Machiavellianism, Psychopathy, and Narcissism Affect Sustainable Entrepreneurial Orientation: The Moderating Effect of Psychological Resilience.

In order to solve increasingly serious environmental problems, sustainable entrepreneurship based on the concept of sustainable development has gradually attracted attention and discussion in the academic field. Moreover, it is of great significance to analyze the influence of personality on entrepreneurial orientation considering dark and bright personality traits. On the basis of existing research, we analyzed the relationships between the three elements of the dark triad (Machiavellianism, psychopathy, and narcissism), psychological resilience, and sustainable entrepreneurial orientation (SEO) through a questionnaire survey. Results involve data from 328 MBA students in Tianjin University of China. The results showed that Machiavellianism and psychopathy negatively affected SEO, and narcissism positively affected SEO; psychological resilience and SEO had a significant positive association; and psychological resilience had a moderating effect on the relationship between the three elements of the dark triad and SEO. Our research has reference value and its findings have important implications for entrepreneurship research and education.

The Role of Environment in Sustainable Entrepreneurial Orientation. The Case of Family Firms

This study analyzes the role of the environment in the sustainable entrepreneurial orientation on the international performance of family firms. The results have been analyzed with Partial Least Squares regression. The three most important contributions of this work are: (1) The definition of sustainable business orientation as a third-order composite that integrates entrepreneurial orientation and corporate social responsibility is adequate as it presents appropriate values of reliability and validity; (2) entrepreneurial orientation is the main component of sustainable entrepreneurial orientation, with having corporate social responsibility a plus for entrepreneurial orientation; and (3) sustainable entrepreneurial orientation manages to explain 58.6% of the variability in the international performance of family firms and, finally, the environment has a positive moderating role, increasing up to 73.5%.

Sustainable entrepreneurial orientation within an intrapreneurial context: effects on business performance

This article studies the effects of sustainable entrepreneurial orientation on business performance within an intrapreneurial context. Even though intrapreneurship is associated with entrepreneurially oriented organizations, researchers do not agree on its relationship with business performance. To that end, the authors suggest an integrated approach to intrapreneurship by building a contingent model with sustainable entrepreneurial orientation as an antecedent. From a dynamic capabilities perspective, this variable refers to a multiple strategic orientation that allows companies to both incorporate sustainability into their strategy and take on an intrapreneurial mindset. The moderating variable proposed is intrapreneurship consequences, which is understood as the result of entrepreneurial activities carried out within the organization. To test the model, measures adapted from the existing literature are used. Hypotheses are tested using the partial least squares method on a multi-sector random sample. The results confirm the direct effect of sustainable entrepreneurial orientation on business performance and the moderating effect of intrapreneurship consequences. However, the inclusion of this moderating effect barely modifies the model’s results. From a theoretical standpoint, the findings provide some advances in sustainable entrepreneurial orientation conceptualization and measurement, sustainable intrapreneurship, the dynamic capabilities perspective, and the multiple strategic orientation view. From a managerial point of view, the findings point to sustainable entrepreneurial orientation as a strategic pillar for organizations in order to promote sustainability and improve their performance. Further research lines are provided.

Sustainable Entrepreneurship Orientation: A Reflection on Status-Quo Research on Factors Facilitating Responsible Managerial Practices

With the global financial system having undergone vast changes since the financial crisis of 2007, scientific research concerning the investor’s point of view on sustainable investments has drastically increased. However, there remains a lack of research focused on the entrepreneur’s angle regarding sustainable oriented investments. The aim of this paper is to contribute to the understanding of sustainable financial markets by bringing together entrepreneurial and financial research. This paper provides a structured literature review, based on which the authors identify three relevant levels that they believe have an effect on the successful implementation of managerial sustainable practices; these are the individual, the firm, and the contextual levels. The results show that on the individual level sustainable entrepreneurs tend to derive their will to act more sustainably from their personal values or traits. On the organizational level, though, it can be concluded that an small and medium sized enterprise’s internal culture and the reconfiguration of resources are critical determinants for adopting a sustainable entrepreneurial orientation. Finally, on the contextual level, researchers have focused on a better understanding of how entrepreneurs can help society and the environment through sustainable entrepreneurship, and how they can act as role models or change agents in light of the fact that the choice of investing or financing based on sustainability is still in its infancy. By providing an overview on facilitating factors for responsible managerial practices on the entrepreneur’s side, this research contributes to a better understanding for both theory and practice on how sustainable practices can be implemented and facilitated.

Empirical Study on Sustainable Opportunities Recognition. A Polyvinyl Chloride (PVC) Joinery Industry Analysis Using Augmented Sustainable Development Process Model

This paper analyzes factors influencing recognition of sustainable opportunities by using an augmented sustainability process model. The conceptual model used two main factors, Knowledge and Motivation, and one moderating variable, Social embeddedness. We investigated entrepreneurs from PVC joinery industry and concluded that while market orientation and sustainable entrepreneurial orientation definitely and positively influence sustainable opportunity recognition, others variables like knowledge of the natural/communal environment, awareness of sustainable development or focus on success have less support. Among all variables analyzed, perception of the threat of the natural/communal environment and altruism toward others have the poorest impact on opportunity recognition. Finally, we concluded that social embeddedness has a moderating effect on sustainable opportunity recognition, even though the results were mixed.

Sustainable Entrepreneurial Orientation: A Business Strategic Approach for Sustainable Development

This paper proposes sustainable entrepreneurial orientation (SEO) as a multidimensional construct that offers researchers the possibility of empirically testing their theoretical proposals in the sustainable entrepreneurship field. The authors propose an integration of different theories. In accordance with the dynamic capabilities view, SEO is approached under an organizational paradigm of strategic orientations delimited by competitive culture and multiple orientation perspectives. Furthermore, SEO’s nature is conceived at a firm-based entrepreneurship level and is based on an integrated triple bottom line sustainability. This approach is conceptualized using a categorization scheme and defined in accordance with the organizational predisposition perspective. Several research lines are proposed, all based on relational models with SEO as the key concept.

Sustainable Entrepreneurial Orientation in Family Firms

This study examines how an entrepreneurial orientation moderates the effect of corporate social responsibility (CSR) on family firm performance. Analysis of 174 family firms was conducted using second-generation, partial least squares structural equation modeling (PLS-SEM) in SmartPLS 3.2.6. A survey of family firms and compliant sustainability reports, made under the rules of the GRI (Global Reporting Initiative) for these firms yielded the empirical data. This study contributes to the literature in several ways. First, the analysis shows that GRI reports offer a suitable way for analyzing CSR because the proposed measures are reliable and valid. Second, CSR actions by family firms exert a substantial positive influence on these firms’ performance. Third, entrepreneurial orientation is a good predictor of the success of family firms, positively influencing their performance. Fourth, entrepreneurial orientation positively moderates the effect of CSR on family firm performance, enhancing this effect.