Annotation. The aim of the work is to substantiate the areas of energy saving potential management of the industrial sector of the national economy. To achieve this goal, the methods of economic and mathematical modeling were used and a function was obtained that reflects the relationship of structural changes with the energy intensity of Ukraine's GDP. The assessment of the energy saving potential in Ukrainian industry by structural and technical factors allowed to prove a positive impact not only on the energy efficiency of industrial production, but also to determine the potential reduction of energy intensity of the country's GDP by supply of primary energy resources. Thus, structural shifts in the economy of Ukraine towards reducing the share of industrial production and increasing the share of services in the field of information technology, scientific and technical activities, lower rates of primary energy supply compared to GDP, it is possible to achieve target energy efficiency targets by 2030. The result of the research is to determine the potential reduction of energy intensity of the country's GDP by the supply of primary energy resources as a result of structural and technical changes (reduction of industrial production and increasing the share of services in information technology, science and technology, lower primary energy supply GDP, modernization of electricity, gas, steam and air conditioning technologies by reducing coal consumption). The scientific novelty of the study is to improve methods of analysis and forecasting of energy saving potential in industrial production of Ukraine. Improving the technical characteristics of industrial production will significantly reduce the share of coal and natural gas savings. In the sectoral context, the greatest potential for energy savings in industry is to modernize technologies for the supply of electricity, gas, steam and air conditioning by reducing coal consumption. A significant share of potential energy saving technologies is made by the processing industry mainly due to the reduction of natural gas consumption at metallurgical enterprises. The practical significance of the study is determined by further development of appropriate management measures that can affect energy efficiency of Ukraine's industrial sector.