Successful Innovation Research Articles

Digital social innovations in rural areas – tracing and mapping critical junctures within the process

In recent years, digitalisation projects have helped rural areas to bridge some of the urban-rural disparities, such as accessibility issues as well as the digital literacy divide. To further exploit the potential of digitalisation for rural areas, we aim to understand the implementation of digitalisation processes and their conceptual alignment with Digital Social Innovation (DSI). As an example of Neo-Endogenous Regional Development (NERD) approaches, this perspective provides rich insights into small-scale rural adaptation in a rapidly digitising world. DSI encompasses a strong process perspective, but lacks a broader empirical application. It is a multifaceted concept that includes bottom-up participation, learning and empowerment. To operationalise the process perspective within DSI, we apply a process tracing approach within a qualitative comparative analysis of four case studies. Based on schematic mappings, we conclude with four critical junctures that provide insights for rural DSI. First, innovation can be triggered both endogenously and exogenously, with different implications for path dependencies. Second, participatory processes are crucial for digital innovation in rural communities. Third, hybridisation as an intermediate step can help to reduce the digital divide. Finally, successful institutionalisation benefits from collaborative learning. These findings outline how successful digital social innovation generates impacts beyond the project scope.

Design-driven innovation in the public sector: insights from case studies of initiatives in Taiwan

ABSTRACT Contemporary public sectors face inefficiency, poor service quality, and limited innovation capacity. Existing solutions often lack flexibility, overlook organizational and human factors, and fail to address complex challenges. While Taiwan has successful design-driven public sector innovation cases, systematic analysis and implementation guidelines remain scarce. This study aims to analyse 6 cases from the Taiwan Design Research Institute using a framework covering ‘Background and Origins’, ‘Challenges and Difficulties’, ‘Key Breakthroughs’, and ‘Major Output Achievements’. It identifies key success factors, such as cross-department communication, collaborative design participation, and design capacity building, and proposes a six-step innovation process: 1) Understanding Challenges and Opportunities, 2) Cultivating an Innovative Culture, 3) Integrating Design Thinking, 4) Allocating Resources and Training, 5) Partner Collaboration, and 6) Continuous Evaluation. The study highlights implementation challenges like resource limitations, bureaucratic delays, and regulatory constraints while demonstrating how design-driven approaches enhance public service quality, efficiency, and responsiveness to citizen needs. This study demonstrates that design-driven innovation enhances public service quality, efficiency, and innovation. It aids officials in understanding citizen needs, aligning services with requirements, and providing systematic guidelines to address challenges, improve efficiency, and deliver better services in the public sector.

Public Service Mall as a Solution or New Challenge? Case Study of Public Service Innovation in Sinjai Regency, Indonesia

Innovation in public services is needed to improve efficiency, transparency, and public satisfaction. This study aims to analyze the implementation of innovation in the Public Service Mall (MPP) of Sinjai Regency, Indonesia, based on five innovation typologies, namely products/services, service processes, service methods, policies, and systems. This study uses a qualitative descriptive approach with data collection techniques through interviews, observations, and documentation studies. The study resultsindicate that product innovation in MPP Sinjai includes service digitalization, such as mobile applications, technology-based queuing systems, and interactive kiosks, making it easier for the public to access public services while increasing convenience with additional facilities. In terms of process, workflow digitalization has succeeded in increasing efficiency and transparency. In terms of service methods, the one-stop service approach allows the integration of various public services in one location, while electronic applications expand the reach of services. Innovative policies support transparency and inclusivity, ensuring access for vulnerable groups. The success of system innovation is reflected in the integration of services between agencies through digital technology that accelerates workflow and increases public participation. However, interagency coordination and organizational cultural barriers still require further attention. Future research could explore the impact of these innovations on citizen satisfaction, strategies to address the digital divide, and comparative studies with MPPs in other regions to understand best practices and similar challenges

The Cost of Misalignment: How Traditional Leadership Practices Fail Neurodivergent Talent

In today’s rapidly evolving workplace, fostering diversity and inclusion is essential for driving innovation and organizational success. However, traditional leadership practices often fall short when addressing the unique needs and potential of neurodivergent talent, including individuals with autism, ADHD, dyslexia, and other neurodivergent conditions. This misalignment leads to untapped potential, increased turnover, and diminished organizational performance. This study explores the cost of this disconnect, examining the challenges neurodivergent employees face in workplaces governed by conventional leadership frameworks. It highlights how rigid structures, lack of accommodations, and insufficient awareness perpetuate barriers to productivity and engagement. Drawing on empirical research and case studies, the paper emphasizes the economic, cultural, and ethical implications of failing to align leadership practices with the diverse needs of neurodivergent employees. The study also proposes actionable strategies for leaders to create an inclusive environment, including adaptive communication styles, tailored support systems, and strengths-based management. By reimagining leadership to embrace neurodiversity, organizations can unlock significant value, enhance employee satisfaction, and gain a competitive edge. This research contributes to the discourse on inclusive leadership, offering a roadmap for cultivating environments where neurodivergent talent thrives. Key words · Neurodiversity · Inclusive Leadership · Workplace Inclusion · Leadership Practices Talent Management

Bridging imagination and strategy in SMEs: The role of ideas and strategy in SME performance

Background: Ideas have become the new battleground for small and medium enterprises’ (SME) success. In the digital age, competition is no longer focussed on information but on how they can compete to generate inventive ideas.Aim: This study investigates the impact of founders’ imaginativeness on SME performance. The mediating influence of strategic flexibility, moderating SME resources and intra-organisational knowledge sharing determines the relationship between imaginativeness and SME performance.Setting: The evolving landscape of competition in the digital age, where the ability to generate innovative ideas has become paramount for SMEs. Recognising the significance of founders’ imaginativeness in driving business performance, the study seeks to delve deeper into this relationship.Methods: The study employed a quantitative approach to investigate the relationship between founder imaginativeness and SME performance, utilizing data from 98 Indonesian SMEs.Results: The findings indicate that founder imaginativeness is one of the important points in SME performance. Furthermore, strategic flexibility mediates the impact of imaginativeness on SME performance, whereas intra-organisational knowledge sharing and resources moderate the impact of imaginativeness on SME performance.Conclusion: The findings offer practical insights for SMEs navigating the digital age, highlighting the importance of fostering founder imaginativeness. enhancement strategies. Using a psychoanalysis lens and a combination of several theories, this study emphasises the significance of fostering a culture conducive to imaginative thinking and knowledge sharing within SMEs.Contribution: By cultivating a culture that values creativity, collaboration, and continuous learning, SMEs can create an environment that fosters innovation and long-term success, driving organisational performance and growth.

P0774 Key elements of high quality and sustainable IBD care: the common eye from an inter-, and intra stakeholder perspective

Abstract Background In the Netherlands, the growing burden of IBD, driven by a rising prevalence, a shift to new expensive treatments, and lifelong tight monitoring of mucosal inflammation, necessitates redesigning care processes to ensure accessible and high quality care in the future. Successful innovation requires engagement from all stakeholders within the healthcare system. In this study, we aimed to identify key elements of IBD care from an inter-, and intra-stakeholder perspective in the Dutch setting, exploring shared and unique elements to inform future healthcare improvements. Methods This study included all stakeholders involved in Dutch IBD care: 1) patients, 2) informal caregivers (ICs), 3) healthcare professionals (HCPs), 4) managers of gastroenterology departments, and 5) national stakeholders, e.g. pharmaceutical companies, healthcare insurers, eHealth providers, and the IBD patient organization. Participants were recruited from outpatient clinics and through networks, using purposive, convenience, and snowball sampling. In Phase 1, key elements of IBD care were identified through semi-structured interviews. These elements were prioritized within each group in Phase 2 and Phase 3 convened all stakeholders to discuss shared values, differences, and future implications (Figure 1). Results A total of 78 participants contributed to the study; 21 patients, 10 ICs, 27 HCPs, 8 managers and 12 national stakeholders. Key elements for each stakeholder group (Phase 1) and their rankings (Phase 2) are shown in Figure 2. Patients and ICs mainly identified micro-level elements of IBD care, while managers and national stakeholders focused on meso- and macro-level elements. HCPs addressed elements across all levels. Key elements prioritized across groups for the group discussion (Phase 3) included: accessible and affordable IBD care, adequate information and support, regular follow-up, holistic care with sufficient time and attention, achieving remission, patient autonomy and self-management, shared decision-making, remote monitoring, IBD care at home, easy access to HCPs, HCP’s expertise, scientific research, and a trustful relationship between HCPs, patients and ICs. In Phase 3, stakeholders acknowledged the importance of the identified elements, but revealed differing interpretations of shared concepts, like remote monitoring. Preserving personalized care and a trusting relationship between patients and HCPs were emphasized as key priorities in this. Conclusion Our study shows shared values but also significant differences between stakeholders in IBD care. Shared values can be priorities in redesigning care processes, but innovators should be aware of the elements valued by specific stakeholders based on their unique perspectives.

The organizational challenges of municipal call centers as a health service in Norway-a multiple case study

BackgroundTo maintain sustainability in the health care system, technology such as social alarms and sensors has been implemented in people’s homes with the goal of increasing independent living for elderly and multimorbid health care recipients. When implementing technology, someone needs to monitor and answer the alarms and calls, which is often coined ‘telecare’. Many countries have organized telecare service in call centers, which in the health care domain is a service innovation. This study aims to research how call centers in Norway were organized, what services they offered, and what challenges they faced.MethodThis was an explorative study, using multiple case methodology. The study included five call centers, covering approximately 60 municipalities across Norway. 11 interviews with 15 informants, holding a variety of positions, such as managers, assistant managers, health personnel, technicians, advisors, and subject coordinators, call center observations and document studies were conducted. The data was analyzed inductively, and empirical literature as well as a framework for service innovation were used as theoretical perspectives.ResultsFour types of organizational structures of call centers were identified: 1) call center combined with emergency room; 2) call center combined with other technology; 3) call center combined with ambulant team and 4) call center combined with an advisory department. One factor for innovation success has been identified as market conditions which are expected to be increasing, whilst the study identified several challenges, for example the complexity of stakeholders. Based on different stakeholder worldviews, the various methods of innovation and organization have led to a variation in services.ConclusionsStakeholders with different worldviews, service innovation strategies and municipal autonomy have influenced how the call centers have developed in different directions. They are still in a service innovation phase, implementing new services and technology. The call centers appeared to be ‘caught between a rock and a hard place’ – situated between health and social care, but slowly moving towards acute and contingency services, that is, from telecare towards telehealth.

The Role of Information Technology and Trust Culture in Knowledge Transfer to Local Employees: A Systematic Literature Review

Knowledge transfer is a crucial process for foreign construction companies operating in diverse cultural and operational environments. Effective knowledge transfer to local employees enhances productivity, innovation, and long-term project success. This study explores the role of Information Technology (IT) and Trust Culture in facilitating knowledge transfer to local employees through a Systematic Literature Review (SLR) approach. Relevant studies from reputable databases (e.g., Scopus, Web of Science, and ScienceDirect) were analyzed systematically. Findings reveal that IT plays a significant role in streamlining communication, documentation, and knowledge sharing, while trust culture fosters collaboration and reduces resistance to knowledge absorption. The interplay between IT and trust culture creates an environment conducive to seamless knowledge transfer. This study contributes to the understanding of how organizations can optimize IT infrastructure and build trust culture to enhance knowledge-sharing processes. Future research directions and practical recommendations are also discussed. Keywords: Knowledge Transfer, Information Technology, Trust Culture, Local Employees, Systematic Literature Review, Foreign Construction Companies

The Nexus of Sustainability Innovation, Knowledge Application, and Entrepreneurial Success: Exploring the Role of Environmental Awareness

The Nexus of Sustainability Innovation, Knowledge Application, and Entrepreneurial Success: Exploring the Role of Environmental Awareness

The Influence of External Drivers on Collaborative Innovation

Collaborative innovation has become a critical strategy for enterprises navigating the complexities of modern technological development. This study examines how external drivers can be adjusted to foster and enhance collaborative innovation. Foucusing on key factors such as government support, market competition, and intellectual property protection, the research highlights their impact on the success of collaborative innovation. Drawing on qualitative research and case analysis, this study identifies challenges such as market failure, resource allocation inefficiencies, and risks of knowledge leakage. The findings reveal that government policies, financial assistance, and fostering an innovation ecosystem significantly enhance collaborative efforts, while robust intellectual property protection bolsters confidence in knowledge sharing and commercialization. Additionally, the study highlights the importance of cultivating a collaborative culture within enterprises, supported by clear objectives, talent development, and ethical practices. This research offers actionable insights for optimizing external drivers to maximize the benefits of cross-organizational innovation, contributing to a more sustainable and efficient innovation ecosystem.

Effects of behavioural types on the problem‐solving performance of wild house mice under controlled and semi‐natural conditions

Animals often face challenges that require them to come up with solutions to novel problems or to find new solutions to existing ones; i.e. they need to innovate. However, not all individuals in a population are equally likely to solve novel problems, and it is unclear which individual characteristics make a successful innovator. Theoretical frameworks suggest the importance of intrinsic (e.g. individual characteristics) and extrinsic (e.g. study condition) factors on problem‐solving performance. Such frameworks have been empirically tested in model, highly neophobic species, leaving the generality of these processes unclear. We examined whether behavioural traits such as exploration and risk‐taking are linked to problem‐solving behaviour, using two replicated populations (n = 121) of wild house mice Mus musculus domesticus living under semi‐natural conditions. There, we presented a battery of four problem‐solving setups that individuals could access voluntarily, and we tested the mice for risk‐taking and exploration. Furthermore, after acclimatising to cages, we tested a subset (n = 50) of the same individuals in controlled conditions, to validate the cross‐context stability of cognitive performance and potential influences of behaviours. We placed single individuals overnight in arenas containing another four novel problem‐solving setups. Contrasting most existing literature, we found no direct effects of behavioural type on the likelihood to problem‐solve in either condition. However, there was an indirect effect, with shyer individuals visiting the problems more, which improved their likelihood of solving them. Additionally, mice were more likely to solve alone, and individuals were not consistent across conditions. Our findings suggest that exploration and risk‐taking do not affect the ability to problem‐solve across different conditions, but impact the non‐cognitive steps that lead to the final performance. Also, individuals did not perform consistently across conditions, questioning the ecological validity of measures taken under controlled, artificial conditions when they do not reflect the animals' natural experience.

The AI revolution: Identifying the internal capabilities to AI-powered innovation among manufacturing small and medium enterprises

The ongoing fourth industrial revolution has undoubtedly had a significant impact on virtually all aspects of society and business, and in this disruptive digital landscape. This study investigates the critical internal capabilities that enable small and medium enterprises to effectively adopt AI-driven innovations in the South African context. By examining key factors such as AI readiness, organizational learning capacity, strategic flexibility, and data management capabilities, the research provides a comprehensive analysis of their impact on AI-powered innovation performance. Using structural equation modelling to analyse data from SME owners and managers, the findings reveal significant positive correlations between these internal capabilities and innovation success. The results highlight the importance of investing in technological infrastructure, fostering a learning-oriented culture, and enhancing data management systems to ensure sustained competitiveness in the rapidly evolving AI landscape. These insights are crucial for SMEs aiming to leverage AI technologies for business growth and for policymakers seeking to support technology-driven sector development in emerging markets.

Assessing the Impact of Key Marketing Variables on the Diffusion and Commercial Success of Technological Innovations

An all-inclusive profit-maximizing methodology for optimising the cost of selling and warranties term of technical improvements is presented in this research. In order to reduce warranty expenses and maximise product dependability, the model combines preventative maintenance tactics. To predict consumer actions, we use a two-dimensional diffusion of innovations framework that accounts for the impact of pricing and time on uptake rates. The distribution calculated by Weibull is used to simulate breakdown rates, taking into consideration the effect of routine upkeep on lowering the cost of repairs and systems deterioration. While making sure that supply and demand are met, profit management incorporates important cost factors such as manufacturing costs, structural expenses, costs for warranties, and servicing charges. To help manufactures maximise profits, the suggested methodology offers an ordered approach to determining the appropriate guarantee periods and marketplace prices. Validating the theory's practicality and demonstrating large profit benefits via optimum decision-making are computational optimisation methods and instances, such as repaired semiconductors. Variables like as warranties duration as well as service level have a significant influence on economic viability, as shown by sensitivity analysis. Organisations seeking to increase customer happiness, guarantee fiscal viability, and gain edge over competitors in ever-changing marketplaces might find useful insights in the profit maximisation approach, which combines sales methods with technological dependability approaches. The accuracy of Profit Maximisation Model approach is far much higher that of LR, DT, and RF by a margin of around 96.5%. This work suggests that the proposed approach improves the conventional algorithms with respect to prediction accuracy and error minimisation. This is true as evidenced by its exceptional performance on different parameters to demonstrate its reliability and coherence in delivering excellent results.

УПРАВЛЕНИЕ ИЗМЕНЕНИЯМИ И АДАПТАЦИЯ К РЫНОЧНЫМ УСЛОВИЯМ НА ПРИМЕРЕ КОМПАНИИ TESLA

This work is dedicated to studying Tesla’s experience in change management and adaptation to market conditions. It examines the key strategies and approaches employed by Tesla to successfully implement innovations, enhance competitiveness, and strengthen its position in the rapidly evolving electric vehicle market. Special attention is given to analyzing the factors influencing the company’s adaptation processes to changing market conditions, such as technological changes, shifts in consumer preferences, regulatory changes, and the competitive environment. The research aims to identify the key approaches and practices that Tesla uses for effective change management and ensuring sustainable development in a highly dynamic market. The results of this study may be beneficial for other companies striving for successful adaptation and innovation implementation in their industries. The subject of the research is Tesla, as one of the leading electric vehicle manufacturers in the world. The focus of the study is on change management and Tesla’s adaptation to dynamically changing market conditions.

The impact of green technology innovation, pro-environmental behavior and eco-design on green new product success: examine the moderating role of green corporate image

Abstract Environmental consciousness has grown, and businesses have been increasingly compelled to adhere to international treaties and regulations. The present study posits that eco-design, green technology and pro-environmental behavior impact the success of new green products by utilizing green process innovation and green product innovation as mediators, with green corporate image serving as a moderator. Furthermore, this study underscores the important of building a positive green corporate image to enhance the effectiveness of sustainable initiatives in the textile sector. Data for the present study were collected from 756 individuals in top, middle, and low-level management positions in various textile sectors operating in Pakistan, using a standardized questionnaire and appropriate sampling strategy for empirical investigation. Data were analyzed using Smart PLS. The results of this study demonstrate that eco-design, green technology and environmentally conscious behavior positively influence a company's performance with new products. Green process innovation also mediated the relationship between eco-design, green technology, and pro-environmental behavior and a company's success with new products. Additionally, the data reveal that a green corporate image moderates the link between green product innovation, green process innovation, and an organization’s performance with new products. The research also indicates that green product innovation does not attenuate the link between a company's eco-design process and the success of new green products. The current study has significantly implications for management, theory, and practice, as it contributes to the existing literature with empirical research on green technology innovation, pro-environmental behavior, and organizational success in developing new products.

Impact of capacity building through learning, training, and coaching on agricultural innovation.

Successful innovation requires employees to have intellectual and technical capacity. This study explored the effects of capacity building through educational learning, organizational training, and coaching on agricultural innovation. A sample of 142 operational-level agriculture scientists working within a public sector agricultural research organisation in Zimbabwe. Six key informants were also consulted. Descriptive statistics, factor analysis, principal component analysis (PCA), correlation analysis, and binary logistic regression analysis were employed. Results showed significant positive relationships between the variables stating that operational scientists receive adequate academic study opportunities from the research organisation and the one stating that they have relevant academic qualifications to help drive agriculture innovation (r = 0.421***). This reflects that once capacitated through educational learning, the employees gain the confidence and ability to innovate, which could be attributed to improved intelligence quotient (IQ). A significant positive relationship was also observed between the variables, stating that research employees required further training and that improving training would significantly improve innovation (r = 0.47***). Lastly, the variables, stating that direct supervisors offer adequate guidance to stimulate innovation positively correlated to the one stating that coaching has helped improve the operational staff's innovativeness (P = 0.493***). This implies that efforts being put in by supervisors significantly contribute to innovation. Budgetary constraints were the leading challenge mentioned by 90.1% of the sample. Notably, there is a critical need to improve physical training workshops, exposure visits, and short courses to enhance innovativeness, as revealed by more than 70% of the respondents. The study also suggests cost-effective strategies to enhance capacity building and consequently stimulate innovation.

Manufacturing innovation for Industry 4.0: an innovation capability perspective

PurposeThe number of small and medium-sized manufacturing companies that have successfully embraced the digital transformation envisioned by the Fourth Industrial Revolution (Industry 4.0) remains low. This paper argues that one reason is the significant innovation required in manufacturing systems to undergo such a transformation. This innovation demands capabilities vastly different from those traditionally employed for continuous improvements in manufacturing systems. The conventional development of manufacturing systems emphasizes resilience, robustness, and efficiency, typically thriving in stable and predictable conditions. However, developing a manufacturing system under highly complex and unpredictable circumstances requires new capabilities. We term this “manufacturing innovation”. At this stage, learning from successful cases is a valuable step towards unifying scattered evidence and developing coherent knowledge of how SMEs successfully do manufacturing innovation in the context of Industry 4.0.Design/methodology/approachWe conducted a multiple case study involving seven small and medium-sized Danish manufacturing companies to investigate successful manufacturing innovation in the context of Industry 4.0. Cross-case analysis identified four critical propositions regarding the capabilities contributing positively to manufacturing innovation.FindingsThe research findings highlight various capabilities for successful manufacturing innovation in the context of Industry 4.0. They suggest that such significant digital transformation of manufacturing systems begins with radical innovations in enabling processes rather than core processes. A flexible approach facilitates it, often operationalized through iterative methods. Moreover, the accumulation of knowledge from previous manufacturing innovation initiatives forms a foundational basis for strategically approaching Industry 4.0, suggesting that experience in manufacturing development generally enhances the capacity to adopt Industry 4.0 technologies effectively.Research limitations/implicationsThe results underscore the need for viewing digital transformation towards Industry 4.0 as a manufacturing innovation process, which relies on significantly different organizational capabilities than those supporting continuous manufacturing development. This insight has two implications for research in this domain; (1) Innovation process models must be developed to support radical systemic innovation, gradual learning and agile processes in manufacturing, and (2) Industry 4. 0 technologies enable new potential, but the actualization of this potential is dependent on organizational competences.Practical implicationsThe findings also offer several practical implications. Identifying patterns of best practices provides much-needed inspiration and insight into how manufacturing innovation for Industry 4.0 may be approached. While we agree with studies showing that competencies are one of the biggest challenges for companies to get started, our results also suggest that by using a flexible approach, companies can build competencies gradually and as needed, which can yield the right results over time. Furthermore, the findings suggest that a specific starting point for manufacturing companies may be enabling processes rather than core processes. This new understanding of the types of solutions companies manage to progress with may suggest that the technologies here are more mature or that there is greater motivation to get started. This implication is supported by the result that a long-term strategy is needed, but that it must be operationalized into smaller solutions to avoid biting off more than they can chew initially. While other researchers have also pointed this out, we provide a deeper understanding of why it is necessary and how it can be operationalized.Originality/valueThe article is one of the first to make a qualitative study on multiple cases to understand how manufacturing companies successfully introduced manufacturing innovation for Industry 4.0.

Human Resources Management and Creative Talent Management through Wise Leadership: Suggested Framework

The study delves into the critical linkage of Human Resource Management, creative talent management, and wise leadership in driving innovation, creativity, and long-term organizational success through an integrated holistic approach. The paper develops a complete theoretical framework, synthesizing secondary data through, among others, peer-reviewed academic articles and case studies, adding the authors' professional experiences of the last twenty years in a manner that aligns the goals of the organization with the HR practices while maintaining nurturance for creativity and wise leadership. The research points out the important lacuna in the existing literature, which has been dealing with HRM, creative talent management, and leadership in isolation, hence fragmented. The findings indicate that an integrated approach is imperative, especially in innovation-intensive sectors like academia, technology, and media. This may call for a paradigm shift in viewing HRM as being proactive enough to develop innovation and employee-empowerment initiatives. Although based on secondary data, the study makes a valuable theoretical contribution with practical recommendations for the organizational adoption of HRM strategies that foster sustainable creativity. It pinpoints several implications for both social and institutional contexts and calls for further research in order to explore these concepts in diverse organizational and cultural settings

INNOVATIVE STRATEGIES FOR MANAGING ENTERPRISE COMPETITIVENESS IN THE CONTEXT OF GLOBAL MARKET CHANGES

In the context of global market changes and technological innovations, the question of rapid adaptation to a transformational environment arises, where technological, social, and economic factors are constantly evolving, creating new challenges and opportunities for business and management. The article elucidates the definition of innovative strategies for managing enterprise competitiveness, which examines the approaches and methods that enable companies to effectively maintain and enhance their competitiveness amid rapid changes and new market challenges. The concepts of competitive advantages and success factors of innovative competitiveness strategies are differentiated. The article explores contemporary innovative competitiveness management strategies, including: product innovation development, technological leadership, digital transformation, agile management, collaboration and partnerships, customer orientation, market expansion, and sustainable development and ESG strategies. Real case studies analyze successful innovative business strategies. The experience of well-known companies demonstrates how different companies effectively use innovative strategies to enhance their competitiveness in the global market. Success factors of innovative competitiveness strategies are identified as key elements that determine the effectiveness of a company's operations and its ability to achieve strategic goals and maintain competitive advantages. Key success factors include: investment in research and development, digital technologies, adaptability and flexibility of business models, integration of sustainability and social responsibility principles, global diversification of products and markets, partnerships and strategic alliances, customer orientation, innovation culture, analysis and utilization of big data (Big Data), effective supply chain management, and optimization of marketing campaigns. Innovative success factors for competitiveness strategies ensure effective entry into international markets, adaptation of products and services to different cultural and regional needs, and contribute to business expansion and profit maximization.

Review of Geomatics Solutions for Protecting Cultural Heritage in Response to Climate Change

In the context of an increasing risk to cultural heritage due to climate change, this review explores and analyzes different geomatics techniques to efficiently monitor and safeguard historical sites and works of art. The rapid succession of technological innovations relating to the production of 3D models and the growth in recent years of the risks to which monumental heritage is exposed poses an all-round reflection on the prospects for the development and refinement of the disciplines of geomatics. The results highlight that geomatics techniques certainly improve data collection and the assessment of risks associated with climate change, also supporting geospatial-based decisions aimed at managing vulnerable cultural sites. The field of digital goods represents, in fact, one of the sectors where it is not possible to centralize knowledge in a single figure, instead postulating a synergistic interaction between different knowledge and techniques. Referring to the national framework, the distinction between protection and enhancement also involves us for both aspects, combining the more consolidated use of digital heritage for cognitive purposes and for the preparation of restoration projects. The study concludes by exploring possible future directions, emphasizing the need for interdisciplinary collaboration and the creation of effective guidelines and policies for the preservation of cultural heritage. Finally, the growing interest in this field in artificial intelligence and, in particular, machine learning is underscored.