Store Employees Research Articles

Shouting Abuse, Harmless Jolly, and Promiscuous Flattery: Considering the Contours of Sexual Harassment at Macy's Department Store, 1910–1915

Abstract As the white slavery scare peaked in the United States in the early 1910s, department stores consistently figured among the most menacing sites mentioned by muckrakers for corrupting women’s morals. Worried about the reputation of departments stores in general and Macy’s in particular, the Straus brothers commissioned an anti-vice association, the Committee of Fourteen, to investigate why shopgirls might “go wrong.” Three women went undercover at Macy’s and reported on their experiences as department store employees. Their collected reports exposed the micropolitics of power that made some departments difficult places for women to work. This article alternates between general discussions of department stores and their workplace culture and specific case studies detailing how two male managers abused their power and the limited ways in which women could respond.

The El Valor de Nuestra Salud clustered randomized controlled trial store-based intervention to promote fruit and vegetable purchasing and consumption

BackgroundModifying the environment to promote healthy foods is a population-based approach for improving diet. This study evaluated the outcome effectiveness of a food store intervention that used structural and social change strategies to promote fruits and vegetables. It was hypothesized that intervention versus control store customers would improve their consumption of fruits and vegetables at 6 months.Trial designClustered randomized controlled trialMethodsSixteen pair-matched stores were randomized to an intervention or wait-list control condition. With the research team’s support, intervention stores modified the availability, accessibility, and promotion of fruits and vegetables, including augmenting produce displays within the store and building employees’ capacity to place and promote fruits and vegetables throughout the store (Phase 1), followed by the delivery of a customer-directed marketing campaign for 6 months (Phase 2). From months 7 to 12, stores were encouraged to maintain strategies on their own (Phase 3). Customer-reported daily fruit and vegetable consumption (cups/day) were collected by blinded research assistants at three time-points (baseline, 6 months and 12 months post-baseline) from 369 participating customers (an average of 23/store). Secondary outcomes included customer-reported fruit and vegetable purchasing and other behaviors.ResultsThe study retained the 16 stores and most customers at 6 (91%) and 12 (89%) months. Although significant differences were not observed in the overall sample for vegetable consumption, male customers of intervention versus control stores consumed significantly more fruit daily at 6 months [mean (standard deviation) cups at baseline and six months; intervention: 1.6 (1.5) to 1.6 (1.5) vs. control: 1.4 (1.2) to 1.1 (0.8)]. However, this difference was not observed at 12 months, or among females. There was an overall increase in dollars spent at the targeted store in the intervention versus control condition among male versus female customers at 6 months; however, no change was observed in the percent of dollars spent on fruits and vegetables at the targeted store. Frequency of shopping at the targeted store did not modify intervention effects.ConclusionsStructural and social change interventions can modify customers’ behavior in the short-term. Future research should consider methods for achieving longer-term changes, and potential generalizability to other products (e.g., energy-dense sweet and savory products).Trial registrationNCT01475526

Acute Hemorrhagic Fever: Clinical, Epidemiological and Laboratory Aspects in São Tomé and Príncipe

Background: In the last 6 months, cases of acute hemorrhagic fever (AHF) have been recorded in Sao Tome and Principe (STP). Objective: To identify the clinical, epidemiological and laboratory parameters associated with AHF cases found in patients hospitalized in STP. Methods: Descriptive and quantitative analysis of AHF cases hospitalized in STP in the period December 2021 to May 19, 2022 through the variables: demographic data; clinical data; laboratory data and clinical outcome. Results: Analyzed 18 of 22 AHF cases, 50% of them male, mean age 33.7 years, 85.7% residing in the 2 largest districts of the country, 66.7% rural workers, administrative near maritime areas, sailors and domestics. 66.7% were healthy individuals. ≥50% had a fever, asthenia/weakness, myalgia, headache, lethargy, nausea, vomiting, and diarrhea. 22.2% to 33.3% had retro-orbital pain, abdominal pain, decreased consciousness, dyspnea/hypoxia, and cough. In a smaller register (5.6% - 11.1%), exanthema, convulsion, arthralgia, low back pain, chills, and chest pain. Bleeding from the digestive tract was found in 72.2%, followed by vaginal (33.3%), urethral (27.8%), nasal (22.2%), and oral (16.7%). 50% had laboratory confirmation for dengue, and another 50% with suspected clinical diagnosis without laboratory confirmation of the etiologic agent. Despite hemorrhage, 66.7% of confirmed cases were hemodynamically non-severe, and 88.9% of suspected cases were severe. Coinfection with malaria is evidenced in 11.1% of cases. 72.2% recovered and 27.8% died (deaths in 55.5% of suspected cases). Case deaths were male (100%), resident foreigners (40%), tool store employees, sailors and students, healthy (80%), and residing in the largest district in the country (60%). All deaths were hospitalized in serious condition, 80% were hospitalized for hemorrhage and shock, with bleeding arising between day 4 - 5 of illness in 60% and hospitalization on day 5 of illness. 60% died within ≤24 hours of hospitalization. 80% died from shock and multi-organ dysfunction and 20% from respiratory failure. Deaths had thrombocytopenia (100%), renal dysfunction (100%) and significantly increased transaminases (100%), anemia (75%) and leukocytosis (66.7%). 20% had a radiological change of pulmonary infiltrates. Conclusion: Our data reveal the complexity of the pathogens causing AHF and suggest the possible presence of other human pathogens usually unknown in the Santomean geographical territory.

Employee satisfaction and motivation of retail store employees

In the 21st century, the rapid technological development in different innovations has not reduced the value of human capital. It is considered to be the most valuable capital of businesses and acts as a driving force of business activity. The perception of human capital should be essential since it has a real impact on the business's success. In human resources management, it is necessary to keep in mind one of the basic functions of management: motivation, planning, and organizing. The main goal of this article is to identify the critical determinants of motivation factors of the human resources capital in the retail sector. An adequately motivated employee is a key to achieving the company goals since employee motivation maintains customer satisfaction and loyalty. Based on the results, the most popular motivation tools proved to be the financial incentives in the form of salary increases or bonuses. In the case of generational differences, there is no difference in the degree of satisfaction with the salary. The employees expressed to be less satisfied with their workplace's communication and leadership style. They have no decision-making power at all. Besides, they do not really feel a sense of belonging somewhere. The members of Generation Z are less satisfied with job security than the representatives of older generations. Most of the retail employees do not find their work interesting or diverse. On the other hand, they think the pace of the work is too fast, but they are well prepared for the work they are doing. Based on the answers, most of the respondents disagree with the inappropriate style of feedback they receive from the managers. The members of Generation Z feel that they cannot adequately utilize their knowledge and skills at their workplaces. They get more criticism than praise than the representatives of older generations.

Creating Connected Identities Among Japanese Company Employees: Learning to be Members of Department Store Work Communities

This paper looks at the meanings, values, and idioms associated with work for members of Japanese permanent employment jobs in a sector of society where this has not previously been well explored - large-retailing organizations. It discusses the boundary markers that distinguish members from outsiders and marginals, and explains the ambiguous identities of part-timers and "helper clerks." The initial year in a Japanese permanent employment job is presented as an intense training period and also a liminal period involving the creation of new social persona and their aggregation into corporate work communities. The paper shows how new department store employees are socialized through training programs, company retreats, and other practices, then discusses the ongoing channeling of employee identities into structured networks of senpai-khai (senior-junior) and entry-year cohort relationships. It also discusses cases of "individualists" who do not fit easily into the company as community ideology. Based on research conducted from the mid-1980s to early 1990s, the paper provides a comparative update to earlier ethnographies of Japanese work in the permanent employment System.

Key Factors Influencing Talent Retention and Turnover in Convenience Stores: A Comparison of Managers’ and Employees’ Perspectives

This study identifies the main factors influencing turnover among convenience store employees from a managerial perspective and infers the changes necessary to reduce such high turnover rates. Employing the decision-making trial and evaluation laboratory (DEMATEL) methodology, it investigates the degree of mutual influence between evaluation indicators and constructs a network relation map for evaluation dimensions and criteria. This study also uses the DEMATEL-based analytic network process method to compute the influential weights of each dimension and criteria. According to the empirical results of the causality model, convenience store employees must first improve the relatedness dimension, and managers must first improve the existence dimension. These findings can help convenience store managers address talent retention and turnover problems, develop effective strategies to lower the high turnover rates at convenience stores, and offer solutions to new industry entrants to avoid potential problems that might lead to early exit.

Online Retail Store Community Engagement and Its Impact on Purchase Intentions in the Context of Online Reviews

Consumers want to engage with the retail store community in the shopping context. This study examines how consumers’ perceptions of source credibility and perceived usefulness of online reviews impact an intention to engage with the online retail store community and purchase intentions. The study also identifies differences when reviews are posted by customers versus store employees. Results show that the proposed relationships within the structural model are significant and reviews posted by store employees are seen as more credible, whereas reviews posted by other customers are perceived to be more useful. Theoretical and managerial implications are discussed.

Tackling the ‘death’ of brick-and-mortar clothing retailers through store atmospherics and customer experience

The threat of online shopping propels brick-and-mortar retailers to innovate and design their retail atmosphere to create unforgettable shopping experiences to compete effectively and retain customers. The study firstly identifies store atmospherics factors that enhance the shopping experience and secondly explores the hypothesized relationships between store atmospherics dimensions (lighting, music, layout, and employee interaction) and customer experience. Furthermore, the effect of customer experience and repurchase intention is also explored. A self-administered survey was used, and data were collected from 390 respondents who visit physical clothing stores regularly in the City of Johannesburg in South Africa. The survey results were analyzed using the Statistical Package for Social Sciences (SPSS) for descriptive statistics. Covariance-Based Structural Equation Modelling (CB-SEM) was utilized for the path analysis. The findings reveal that only store layout, lighting, and employee interaction are essential elements in creating pleasurable customer in-store experiences (β = 0.163, p = 0.05; β = 0.207, p = 0.01; β = 0.293, p = 0.001). It is also evident that consumers perceive music to be less effective in enhancing their shopping experiences (β = 0.048, p = ns). Moreover, the results show that enriching customer experiences stimulate repeat purchases (β = 0.745, p = 0.001). The findings demonstrate that innovating the store environment should be based on shop layout, illumination, and employee contact to create appealing experiences. This study contributes to consumer and retailing services literature. Acknowledgment This study is based on the research supported partly by the University of the Witwatersrand Chancellor’s Female Academic Leaders Fellowship.

Ongoing Outbreak of Extensively Drug-Resistant Campylobacter jejuni Infections Associated With US Pet Store Puppies, 2016-2020

Extensively drug-resistant Campylobacter jejuni infections cannot be treated with any commonly recommended antibiotics and pose an increasing public health threat. To investigate cases of extensively drug-resistant C jejuni associated with pet store puppies and describe the epidemiologic and laboratory characteristics of these infections. In August 2017, health officials identified, via survey, patients with C jejuni infections who reported contact with puppies sold by pet stores. In conjunction with state and federal partners, the Centers for Disease Control and Prevention investigated cases of culture-confirmed C jejuni infections in US patients with an epidemiologic or molecular association with pet store puppies between January 1, 2016, and February 29, 2020. Available records from cases occurring before 2016 with genetically related isolates were also obtained. Patients were interviewed about demographic characteristics, health outcomes, and dog exposure during the 7 days before illness onset. Core genome multilocus sequence typing was used to assess isolate relatedness, and genomes were screened for resistance determinants to predict antibiotic resistance. Isolates resistant to fluoroquinolones, macrolides, and 3 or more additional antibiotic classes were considered to be extensively drug resistant. Cases before 2016 were identified by screening all sequenced isolates submitted for surveillance using core genome multilocus sequence typing. A total of 168 patients (median [interquartile range] age, 37 [19.5-51.0] years; 105 of 163 female [64%]) with an epidemiologic or molecular association with pet store puppies were studied. A total of 137 cases occurred from January 1, 2016, to February 29, 2020, with 31 additional cases dating back to 2011. Overall, 117 of 121 patients (97%) reported contact with a dog in the week before symptom onset, of whom 69 of 78 (88%) with additional information reported contact with a pet store puppy; 168 isolates (88%) were extensively drug resistant. Traceback investigation did not implicate any particular breeder, transporter, distributer, store, or chain. Strains of extensively drug-resistant C jejuni have been circulating since at least 2011 and are associated with illness among pet store customers, employees, and others who come into contact with pet store puppies. The results of this study suggest that practitioners should ask about puppy exposure when treating patients with Campylobacter infection, especially when they do not improve with routine antibiotics, and that the commercial dog industry should take action to help prevent the spread of extensively drug-resistant C jejuni from pet store puppies to people.

Essential but Ill-Prepared: How the COVID-19 Pandemic Affects the Mental Health of the Grocery Store Workforce.

Frontline essential workers face elevated risks of exposure to COVID-19 because of the interactive nature of their jobs, which require high levels of interaction with the general public and coworkers. The impact of these elevated risks on the mental health of essential workers, especially outside the health care sector, is not well studied. To address this knowledge gap, we examined correlations between perceptions of workplace risks and mental health distress among grocery store workers in Arizona. We collected the first statewide sample of essential workers outside the health care sector focused on mental health and well-being. A total of 3344 grocery store workers in Arizona completed an online survey in July 2020. We used multiple regression models to identify demographic and work-based correlates of mental health distress. Levels of mental health distress among respondents were high: 557 of 3169 (17.6%) reported severe levels and 482 of 3168 (15.2%) reported moderate levels. Perceptions of workplace safety were strongly correlated with significantly reduced levels of mental health distress (ß = -1.44; SE = 0.20) and reduced perceived stress (ß = -0.97; SE = 0.16). Financially disadvantaged workers and employees aged <55 reported high levels of mental health distress. Perceptions of safety and protection in the workplace were significantly correlated with availability of safety trainings, social distancing, and policies governing customer behaviors. Lacking sufficient workplace protections, grocery store employees in Arizona experienced high levels of mental health distress during the COVID-19 pandemic. Providing clear federal and state policies to employers to guide implementation of workplace protections may help reduce sources of mental health distress.

Analisis Strategi Bersaing UMKM Dengan Matriks SWOT dan QSPM

ABSTRACT Toserba Blitz is one of the MSMEs which is engaged in the sale of daily necessities. Every day, Toserba Blitz to provide consumer needs and determine sales strategies to win the sales competition. The purpose’s research is to make the right decisions in determining the sales strategy to win the competition. The method used strategic management matrix formulation which consists of 3 stages, namely the Input Stage using the Internal Factor Evaluation (IFE) Matrix, the External Factor Evaluation (EFE) Matrix, the External Internal Matrix (IE) and the Boston Consulting Group Matrix, Matching stage using SWOT analysis and the decision stage using QSPM (Quantitative Strategic Planning Matrix) method. The results are the highest Total Attractiveness Scores (TAS), 3.03 and 3.76, which are followed by market and product development strategies with total strength and weakness score of 1.88 and total value of opportunities and threats 2.93, and the integration strategy total score of 1.41 and 3.05. Toserba Blitz needs to apply alternative strategy for market penetration, by increasing store employees to increasing sales, increasing sales of latest products, competitive prices, increasing promotions supported by pricing strategy, increasing the uses of customers based on loyalty, increased advertising, offering promotion extensively or increasing publicity. Keywords: Competitive strategy, MSMEs, SWOT Matrix, Quantitative Strategic Planning Matrix (QSPM).

ANALISIS STRATEGI KOMUNIKASI HUMAN RESOURCES TERHADAP PENERAPAN PRESENSI FINGERPRINT DALAM UPAYA MEMINIMALKAN PELANGGARAN KARYAWAN

The presence system is a form of disciplinary supervision that has been implemented by companies for their employees. This fingerprint presence system can find out the level of employee discipline and reduce fraud such as data manipulation. The application of absence fingerprint-based is also used by PT. X to discipline its employees. The purpose of this study is to determine the communication strategies used and the design of an action plan in minimizing violations related to employee fingerprint attendance and efforts to improve employee performance at work. This study uses a qualitative description method with observation data collection techniques and in-depth interviews. The results of this research shows that communication strategy HRD PT. X , monitoring data and follow-up to the branch section can reduce violations related store employee fingerprint-based presence. The implementation of the action plan is making video reminders and facilities chatbot, which can also increase the employee perfomance.

Retail Workforce Sizing Strategy for Enhancing Service Delivery and Store Performance

The retail workforce is a strategic lever of the retailer for improving sales growth, market share, and profitability. With optimal retail workforce sizing and structure, customers would get prompt sales assistance and service, shelves should be replenished in a timely manner, store employees should be neither idle nor overstretched, and compensation costs should be managed effectively. Undersizing may hurt retailers in the long run as it affects merchandising capability and customer services, which ultimately hurt store sales and profits. Retail workforce optimization keeps store employees happy, improves customer service, and reduces opportunity costs of lost sales. The research provides various frameworks that outline the impact of undersizing in retail stores on sales and profitability and provides a methodology to determine the optimal workforce size. The research also provides an illustration with various scenarios to investigate whether a retail store is understaffed and calculates the financial impact of undersizing on revenue and profitability.

The Effects of Marital Status of Hair and Beauty Industry Workers on Strategies to Cope with Violence and Resilience

Workers in the customer service industry including hair and beauty industry workers and department store employees are recently dealing with an increasing need for the supply of excessive services by companies as well as unreasonable demands from consumers. As such, service industry workers who deal with customers are going through not only physical but also verbal and emotional abuse. This study discusses the influences of violence experiences of hair and beauty industry workers on their resilience, an ability to recover, associated with individual characteristics. For such purpose, a total of 247 structured questionnaires obtained from a face-to-face survey of male and female hair and beauty industry workers in their 20s, 30s, 40s and 50s from Gangbuk and Gangnam District of Seoul Metropolitan City on the influences of experiences of violence from customers on resilience were analyzed. The purpose of this study is to test the influences of violence experiences of hair and beauty industry workers on resilience in association with their general characteristics, and thus analysis of collected data was performed by frequency analysis, testing of reliability with Cronbach's alpha, descriptive statistics, t-test, correlation analysis and multiple regression analysis in SPSS 21.0. The results of this study on violence experiences of hair and beauty industry workers associated with general characteristics suggested that, with respect to age, people in their 20s and 30s had a higher level of internal violence experiences than those in their 40s. As to marital status, married people were found to have a higher level of violence experiences than unmarried people. Married people also showed a higher level of resilience associated with general characteristics than unmarried people, which seems the consequence of differences in their ability to communicate with customers and cope with their work based on their career. Therefore, this study implies that there is a need for the utilization of various educational programs which can help hair and beauty industry workers develop their ability to recover by themselves, as well as protection from their work environment and improvements in their relationships with superiors or colleagues in the workplace due to the nature of hair and beauty industry. Keywords: Hair and beauty industry workers; resilience; verbal abuse; violence experience

Effect Of Work Ethos And Compensation On Employees' Professional Commitment

This study aims to determine the effect of work ethic and compensation on the professional commitment of the Convenience Store Employees at Sorek 1. The type of data used in this study is quantitative data obtained from questionnaires distributed and related to the problems studied. The population in this study were all general employees of 47 people, so the sampling technique in this study used a saturated sampling technique or census sampling, where all members of the population were sampled. The data analysis technique used to test the hypothesis is simple linear regression analysis and data quality test.Based on the results of data processing using statistical calculations, the results of the model analysis are as follows, Y = -0.717 + 0.857 X1 + 0.762 X2. The work ethic t-test with a t-count value of 8.437 &gt; t-table 2.024 and a sig value of 0.000 &lt;0.05, indicates that work ethic has a positive and significant effect on professional commitment. And the t arithmetic value is 6.286 &gt; t table 2.024 with a sig value of 0.002, it can be said that compensation has a positive and significant effect on employee professional commitment. Test the coefficient of determination above, the value of Adjusted R Square is 0.685 or 68.5%. This shows that work ethic and compensation or independent variables are able to influence employee professional commitment or the dependent variable is 68.5%.

OPREVENT2 Community Action Component to Promote Healthy Policy, Systems, and Environments With Native American Communities: Process Evaluation and Lessons Learned

Abstract Objectives To assess the implementation of the Community Action Component (CAC) of OPREVENT2, which aimed to promote healthy food and physical activity policies, systems, and environments (PSE) with six Native American communities. Methods OPREVENT2 examined the impact of a multi-level, multi-component obesity prevention intervention in six tribal communities in the Southwest and Midwest regions of the US (Three randomly selected to receive the intervention first, three to receive second). The CAC was designed to identify and develop PSE changes in partnership with community partners. We developed the following implementation standards prior to the intervention: we aimed to hold monthly meetings that were ≥1 hour and recruited ≥10 participants representing different stakeholder groups (health staff, store employee, tribal leader, school teachers/staff, and community members). We used measures of frequency to evaluate the extent that we met established reach, dose delivered, and fidelity standards. Results CAC meetings used participatory approaches to discuss ways to use PSE changes to encourage healthy eating and physical activity in stores, schools, worksites, and communities. Overall, we achieved high dose delivered; we held one monthly meeting on average that ranged 60–120 minutes. Reach varied by community; on average we attained 64%, 101%, 479% of the participants. Meetings were attended most often by community members, health staff, and tribal leaders, with low participation from store employees or school teachers/staff. Whenever possible, CAC meetings were planned with existing meetings to enhance reach to encourage sustainability and enable collaboration with community partners. Future interventions could develop a tribal council resolution to encourage other stakeholder groups to attend and promote sustainability of intersectoral work at an earlier stage. Assessing community readiness could assist in developing strategies to promote PSE changes that are tailored to each community. Conclusions The inclusion of CAC complements community-based obesity prevention strategies in Native American communities and can achieve moderate to high reach, dose-delivered, and fidelity. Funding Sources National Heart, Lung, and Blood Institute.

Professional identities and servile realities: Aspirational labour in Delhi malls

The article explores how retail workers envision and pursue aspirations for social mobility through employment in Delhi malls. Based on 14 months of ethnographic fieldwork and participant observation, this study examines how retail store employees cultivate professional occupational identities as a way of distancing themselves from informal and manual workers and claim a new class identity. The article also shows how workers come to view the job as dhoka (deceit), once they experience humiliation and disrespect at the hands of customers and managers and realise that such employment does not allow them to transcend their social class positions. However, they continue to stay on in these demeaning jobs because they believe that employment in the new service economy is their best option. By exploring retail workers’ narratives of majboori (constraint or compulsion) in this context, the article unpacks their contradictory experiences of work in the service sector and sheds light on youth aspirations and mobility strategies in post-liberalised India.

Union Efforts to Reduce COVID-19 Infections Among Grocery Store Workers.

Grocery store workers are essential workers, but often have not been provided with appropriate protection during the current pandemic. This report describes efforts made by one union local to protect workers, including negotiated paid sick leave and specific safety practices. Union representatives from 319 stores completed 1612 in-store surveys to assess compliance between 23 April 2020 and 31 August 2020. Employers provided the union with lists of workers confirmed to have COVID-19 infection through 31 December 2020. Worker infection rates were calculated using store employees represented by the union as the denominator and compared to cumulative county infection rates; outcome was dichotomized as rates higher or lower than background rates. Restrictions on reusable bags and management enforcement of customer mask usage were most strongly associated with COVID-19 rates lower than rates in the surrounding county. Stores that responded positively to worker complaints also had better outcomes. The union is currently engaging to promote improved ventilation and vaccination uptake.

The influence of working environment to employee performance mediated by work motivation

This study examines the effect of work environment on retail store employee performance in Malang, Indonesia with the role of work motivation as a mediation. Respondents in this study used 152 respondents who were millennials employees of retail stores in Malang Indonesia. This study uses a statistical analysis of the Structured Equation Model and Partial Least Square. WarpPLS is used as a data processing program for hypothesis testing. The test results show that the work environment has a significant effect of 0.259 on employee performance. The work environment at the retail stores also has a significant effect of 0.742 on work motivation. Work motivation also provides significant results on employee performance of 0.234. The mediating role of work motivation on the work environment and employee performance in retail stores throughout Malang, Indonesia has a significant mediating effect of 0.170

Strategies to reduce risk perception among grocery shoppers in the US: A survey study.

During the COVID-19 lockdown in the US, many businesses were shut down temporarily. Essential businesses, most prominently grocery stores, remained open to ensure access to food and household essentials. Grocery shopping presents increased potential for COVID-19 infection because customers and store employees are in proximity to each other. This study investigated shoppers’ perceptions of COVID-19 infection risks and put them in context by comparing grocery shopping to other activities outside home, and examined whether a proactive preventive action by grocery stores influence shoppers’ perceived risk of COVID-19 infection. Our data were obtained via an anonymous online survey distributed between April 2 and 10, 2020 to grocery shoppers in New York State (the most affected by the pandemic at the time of the study) and Washington State (the first affected by the pandemic). We found significant factors associated with high levels of risk perception on grocery shoppers. We identified some effective preventive actions that grocery stores implement to alleviate anxiety and risk perception. We found that people are generally more concerned about in-store grocery shopping relative to other out-of-home activities. Findings suggest that a strict policy requiring grocery store employees to use facemasks and gloves greatly reduced shoppers’ perceived risk rating of infection of themselves by 37.5% and store employees by 51.2%. Preventive actions by customers and businesses are critical to reducing the unwitting transmission of COVID-19 as state governments prepare to reopen the economy and relax restrictions on activities outside home.