Shoot-bending, a common cultural practice in cut-flower rose production, results in a canopy consisting of horizontally bent shoots in addition to upright shoots. Production of this bent canopy was compared with hedgerow canopy for two rose cultivars, ‘Kardinal’ and ‘Fire N Ice’. In conjunction with the two canopy styles, two soil-less horticultural systems with different growing media (Coir versus UC Mix) were tested in a 2×2 factorial experiment. We investigated the number and length of all harvested flowering shoots as indicators of productivity and quality, respectively, from September 1997 to August 1999. While bent canopy produced longer stems and higher biomass of individual flowering shoots in both cultivars, this also resulted in significantly fewer harvestable flowering shoots. The comparison between Coir versus UC Mix was not as conclusive. ‘Fire N Ice’ plants grown in Coir produced more harvestable flowering shoots than plants grown in UC Mix, while ‘Kardinal’ did not. Neither cultivar showed differences in stem length and biomass production of the flowering shoots between Coir and UC Mix. Calculation of market value using a linearly increasing value index with stem length showed that with ‘Fire N Ice’ the improvement in stem length achieved by bent canopy did not offset the economic loss due to the reduction in the number of shoots per square meter. For ‘Kardinal’ the increased quality as a result of shoot-bending did offset the reduced production. In neither case did the combination of bent canopy and Coir generate significant improvements in value. Bent canopy became economically feasible when both short-stem discount and long-stem bonus were applied together.
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