Short messaging service (SMS) language, text speak or text language is used with internet-based communication such as text messaging or e-mail and instant messaging. The current study aims at determining the reasons for short messaging service (SMS) language usage and its effects on the academic writing of the learners. Eighty (40 male and 40 female) learners and ten teachers were purposive a selected as participants of the study. The data were amassed from two public sector universities of the Punjab, Pakistan. Two questionnaires, one for teachers and the other for learners,were administered as research tools for the data collection. The collected data were analyzed through SPSS. The majority of the teachers viewed that the SMS language usage had an undesirable effect on the pedagogic inscriptions of the university learners. Learners opined that the SMS language was an easy and fast mode of writing through they committed errors of punctuation, spelling, and syntax.