Socio-economic Institution Research Articles

Reputation System as a Digital Socio-Economic Institution: Willingness to Sell in Online Markets

This study examines the features and big data consisting of digital trace records from economic actions within Bukalapak's reputation system and their impact on the willingness to sell (WTS) electronic products. Digital mixed content analysis was used to analyze the rapidly evolving digital-social-based economic institution infrastructure. Data were collected, analyzed, and visualized using Python and analyzed using the concepts of new economic institutions and WTS. The findings indicate that the reputation system is a formal element comprising algorithms, rules, scripts, and patterns. This system facilitates social processes through feedback mechanisms in product descriptions, comments, reviews, ratings, and badges, which generate informal elements such as norms, trust, and symbolic values. These two elements are interconnected into an institutional framework whose function is to ensure that the market, characterized by high levels of anonymous transactions, uncertainty, and asymmetric information, can remain stable and meet the expectations of the actors involved.

ОСОБЕННОСТИ ВЗАИМООТНОШЕНИЙ МАРГИНАЛЬНЫХ ЭЛЕМЕНТОВ И ОБЩЕСТВА НА ПРИМЕРЕ ФЕНОМЕНА ПРОСТИТУЦИИ В XIX ВЕКЕ (ПО МАТЕРИАЛАМ ЕНИСЕЙСКОЙ ГУБЕРНИИ)

The paper is devoted to the study of various models of relations between the phenomenon of prostitution and society in the 19th century using the example of the local experience of the Yenisei Province. The specific socio-economic institution of legalized commercial sex with its specificity and intra-system connections is a unique phenomenon of pre-revolutionary Russia. While remaining a viable element of public life, part of provincial everyday life, the “industry of debauchery” was not an unambiguous phenomenon. In this context, it is relevant to consider the mutual perception of society and the phenomenon of prostitution during the period of regulation to form ideas about the versatility of everyday life in the province. The article is an attempt to understand the models and judgments of public institutions in relation to prostitution, as well as the behavioral patterns of women involved in the sphere of intimate services from a phenomenological point of view. The source base for the study consisted of office documents from various departments, journalistic works of a medical nature, as well as periodicals. The result of the study is the identification of several models of mutual perception of prostitution by society, which indicate polar opinions regarding this phenomenon. Speaking about the attitude of women involved in sexual commerce to society and its norms, it is worth noting the problem of the lack of sources of personal origin. However, it can be concluded that prostitution developed certain patterns of behavior characteristic of participants in the system.

INSTITUTIONAL ESSENCE OF THE SYSTEM OF AGRICULTURAL ADVISORY IN UKRAINE

Purpose. The purpose of the article is the theoretical substantiation of the essence of modern agricultural advisory as a social and economic institution. Methodology of research. The theoretical and methodological basis of the research is an institutional approach using the methods of the theory of transaction costs and neo-institutional theory. The other methods were also used in the research process, in particular: statistical method – to assess the impact of informal institutions on the public perception of the agricultural advisory system; abstract and logical – for understanding the regularities of development of advisory; the method of institutional modelling – to determine the institutional components of the functioning of the agricultural advisory system. Findings. The theoretically grounded essence of modern agricultural advisory as a socio-economic institution, which provided an opportunity to determine its institutional structure, to deepen the types of functions performed by it, to expand the components that have an impact on the institutionalization of organizational formations of advisory. Originality. An institutional approach was used to substantiate the essence of modern agricultural advisory as a socio-economic institution, which creates the basis for a wider external perception of advisory. Practical value. The obtained research results are aimed at a wider external perception of the agricultural advisory system and create the basis for further in-depth improvement of scientific approaches and mechanisms in the development of concepts, rules, standards, functions, methods, management solutions for the implementation of professional agricultural advisory activities. Key words: institutional theory, institutionalism, institutions, environment, agricultural advisory system, advisory subjects, management system.

"Trust in institution" vs "Institutional trust"

Subject. This article is devoted to the trust phenomenon misrepresentation within different socio-economics science branches. Objectives. The article aims to conduct an interdisciplinary analysis of the trust phenomenon given by different branches of social sciences. Methods. For the study, we used an interdisciplinary approach. Results. The article reveals different definitions of trust by representatives of the socio-economic group of sciences. This leads to distortions in the perception of the object under study, which we interpret as the effect of interdisciplinary asymmetry. The article shows the process of formation of trust in institution, offers an original definition of the phenomenon of trust as a decision-making factor in a transaction in order to minimize transaction costs. Conclusions. Trust does not have the characteristics of an economic institution, and in fact it is not. The use of the term institutional trust in the study of trust by economic entities in a particular socio-economic institution is inappropriate. To avoid distorting the essence of the phenomenon under study, we propose the use of the term trust in institution as the most relevant in scientific economic circulation.

Evolution of households and private farms of the population in Russia

Personal subsidiary farms are the most important sector of the agrarian economy, a factor of survival and ensuring food security for most people, providing more than half of the food in the country. The purpose of the research was to analyze the evolution of the formation of households and small farms of the population in Russia. The evolutionary and chronological development and formation of Russian household farmsteads and private farms of the population have been presented in the article. The main stages of the development of households of the population as the most important socio-economic institution and contribution to the agricultural sector of the economy are substantiated. We believe that the eff ective and successful development of private farms will signifi cantly reduce the time frame for the implementation of the food problem and the independence of the country. The income level of the rural population is 3 times lower than the national average. An increase in production volumes in subsidiary farms will help to reduce this gap and solve the country’s food security. Eff ective state support for smallscale farming and personal subsidiary farms is the most important basis for the eff ective development of agricultural production and food security of the country. The system of state support should be aimed at the development of livestock industries in private farms. In this regard, fi nancial resources are needed for the construction of livestock facilities and their equipment, feed and young animals are needed. Without the effective assistance of the state and the provision of funds, the development and diversification of private farms is not possible, farmers have nowhere to take or borrow them, and feed and young farm animals can be obtained in the public economy on mutually beneficial and agreed terms of cooperation.

СОЦІАЛЬНО-ЕКОНОМІЧНА РОЛЬ ІНКЛЮЗИВНОГО ОСВІТНЬОГО ХАБУ

Визначено структуру інклюзивного освітнього хабу як соціально-економічної інституції. Встановлено, що його структуру мають формувати чотири основні платформи: освіта, наука, реабілітація і виробництво. Це дозволить хабу акумулювати зусилля закладів освіти, потенціал наукових шкіл, реабілітаційні можливості й практичне застосування вмінь, знань і навичок здобувачів з особливими освітніми потребами через виробничу складову. Складові інклюзивного освітнього хабу, з огляду на їх функціональні можливості, є ендогенними детермінантами, що формують основні напрями діяльності хабу і визначають його роль як соціально-економічного феномену. Діяльність хабу також обумовлюють і екзогенні чинники, які створюють умови його функціонування й визначають можливості фінансування його діяльності. Встановлено соціальну роль і економічне значення інклюзивного освітнього хабу як форми інституціоналізації інклюзивної освіти. Його соціальну значимість у забезпеченні верств населення з особливими потребами посилюють можливості здобуття якісної освіти, підвищення кваліфікації і перекваліфікації відповідно до фізичних чи психологічних особливостей паралельно з фізичною чи психологічною реабілітацією. Економічний результат, що виокремлює роль хабу як повноцінного учасника економічних відносин, полягає в пропозиції першого робочого місця для людей з особливими потребами, відновленні робочої сили як фактора виробництва, формуванні людського капіталу як основи розвитку, а також у отриманні прибутку від виробничої діяльності, надання освітніх і реабілітаційних послуг, у залученні внутрішніх і зовнішніх джерел інвестування. Визначено співвідношення окремих цілей Плану відновлення України і економічних важелів, якими володіє інклюзивний освітній хаб для їх реалізації.

Between Amniotic and Semiotic: The Kristevan Maternal Body in Contemporary British Women’s Fiction

From her seminal study Powers of Horror (1980) to her more recent conceptualization of maternal reliance (2014), the attendant ambivalence of motherhood has been both a recurring theme in Julia Kristeva’s writing, as well as her dominant method to demonstrate the affinities between bodily transformation and psychic development. At the same time, the post-war literary narration of motherhood’s “impossible choices”, as one critic has written (Harnett 2019), has left scattered but memorable marks on the contemporary British literary canon. Experimental as well as established British women writers have attempted to document the affective ebb and flow of the maternal body as well as motherhood itself both as an individual experience and as a cultural and socioeconomic institution (Staub 2007). This essay examines such literary works from a Kristevan perspective, attempting a literary tracing of the herethics of maternal love (Kristeva 2014) in selected British women authors who have heret(h)ically imagined and articulated maternal ambivalence in the interwar and contemporary era. Employing the post-realist fiction of Olive Moore (1939), Doris Lessing (1988), and Jessie Greengrass (2018) as a springboard for a Kristevan analysis of maternal bodies, it is argued that the conceptualization of a herethics of maternal love finds its literary counterpart in a continuous tradition of women’s exploration of the ambivalent mother through an experimental narrative style, which in turn mirrors the construction of a new maternal body.

Participation of Rural Women in Self Help Group activities in Rajnandgaon District of Chhattisgarh

Self Help Groups (SHGs) are grass root level democratic institutions of rural people, which is primary socio-economic institution to foster the drive for change. The study was carried out in two selected blocks of Rajnandgaon District of Chhattisgarh in the year 2019-20. 120 members from 30 well-functioning SHGs were considered as respondents for present research purpose. The finding indicates that mean time devotion for Agricultural Work among the SHG members was 3.78 hours followed by 3.64 hours and 3.18 hours of mean time were devoted by them for Labour work and SHG work. Majority of the SHG members (78.00%) were involved always in decision making regarding Health Care followed by 57.00, 50.00 and 45.00 per cent of them were involved always in decision making on Investment, Agriculture and Acquisition of Credit, respectively. It shows that 78.00 per cent of the SHG members were participated regularly in Selection of Office Bearers followed by 72.00, 60.00 and 53.00 per cent of them were participated always in Income Earning Activities, Regular Meetings, and Arrangement of Input, respectively. Majority of the respondents (71.67%) had medium level of overall participation in SHG activities followed by high (15.83%) and low (12.50%) level of overall participation. Active participation of individual SHG members in the interior organizational activities indicates their eagerness towards attainment of goals.

“Whose demand?” The co-construction of markets, demand and gender in development-oriented crop breeding

Advancing women’s empowerment and gender equality in agriculture is a recognised development goal, also within crop breeding. Increasingly, breeding teams are expected to use ‘market-based’ approaches to design more ‘demand-led’ and ‘gender-responsive’ crop varieties. Based on an institutional ethnography that includes high-profile development-oriented breeding initiatives, we unpack these terms using perspectives from political agronomy and feminist science and technology studies. By conceptualising the market as an ongoing, relational performance made up of discourses, practices and human and nonhuman actors, we trace how the market is understood as an effective socioeconomic institution for soliciting demand, but also becomes a normative agenda. Construed as a demand variable, the relational and structural dimensions of gender are rendered less visible, which might strengthen rather than transform power relations’ status quo. On the other hand, a feminist science and technology perspective broadens the field of vision not only to the gendered dimensions of crop breeding, but also to the nonhuman actors, such as the crops and traits falling outside the market sphere of interest. By putting political agronomy and feminist science and technology studies into conversation, the article contributes to the development of a feminist political agronomy.

Moderasi Beragama: Optimalisasi Lembaga Sosial Ekonomi Keagamaan dengan Filantropy Islam

Background: Religious moderation is not only driven by the understandings and beliefs held by religious people but also actualization in the application of worship and mu'amalah that is built in a religion. Islam itself has philanthropy which is a reflection of actualizing the fulfillment of maqoshid sharia. The purpose: this study is to optimize the application of Islamic philanthropy in the Religious Socio-Economic institutions in increasing the value of religious moderation. The results: showed that religious moderation was not optimized by the Religious Socio-Economic Institution in the application of Islamic philanthropy which was reflected in the fulfillment of maqoshid sharia. Main Findings: The findings of this study indicate that socio-economic religious institutions should improve their strategies by developing strengths and turning threats into opportunities.

Farming: A Generation Change

The article analyzes feasible options for the traditional forms of farming transformation in connection with the objective fact of the change of rural (in particular, farmer) generations in new Russia. Farming is taken not only as an agrarian economic practice, but also as a socio-economic institution in its historical evolution. The article provides a specific form of legislative consolidation of the farming concept, which directly indicates its transitive socio-cultural mission. An analytical assessment of the potential for generational impact of the farming phenomenon is proposed. The main contours of the new farming world are outlined, that is, the forms and methods of the presence on the earth of the next generation of rural owners. The conclusion is argued for that the current farming «society» has accumulated by now such a potential for change that have already been tested demonstrating its ability to construct an arsenal of various, including promising, future-oriented, activity models, forms and habits.

SCIENTIFIC SPHERE OF THE SOUTHERN REGION AS A REFLECTION OF THE SOCIO-ECONOMIC STATE OF UKRAINE

Topicality. Science is an extremely powerful socio-economic institution, without which industrial production is impossible. Science is closely intertwined with financial flows and due to their volume. But its current state and the state of financial support of scientific research in Ukraine, and including its Southern region, is very problematic. The study proved that this is the main obstacle to the development of science and raising its prestige Economic growth and meeting the needs of society depend on the state and pace of development of science. Only by achieving a high level of science and scientific and technological development will Ukraine be able to take a worthy place in the international arena. Only a deep comprehensive analysis of the state of scientific and technical activities in the country and its regions allows to identify problems that have arisen in the field of science, and to justify ways to overcome them. Aim and tasks. The aim of the article is to determine the place of science in the public life of the country and study its state in the Southern region of Ukraine, as well as to substantiate ways to increase the prestige of science in Ukraine and bring Ukrainian science to the European level. Research results. To determine the ways to bring the science of the Southern region from the existing complex state, the diagnosis of scientific research in terms of their types and regions of the region in the dynamics of five years. The process of introduction and replication of innovative developments is investigated. Statistical analysis of the development of science is supplemented by sociological research. A study of the authority of Ukrainian science in the world. Indicators of countries where science takes good care of the state and feels comfortable are considered. Substantiated conclusions are made and ways to overcome the critical state of the scientific sphere in the Southern region and Ukraine as a whole are identified. Conclusions. Science, as the engine of the socio-economic movement in Ukraine, must become a national value. This requires reforms and intensification of the work of the National Academy of Sciences of Ukraine, which may bring the time closer when the decline of scientific research will stop; a break in understanding the role of science in society, when it will not be treated in a way that can be left unsupported for years; changing the status of the renewed National Academy of Sciences, giving it the right of legislative initiative and the official return of the leading role in the scientific and technological revolution while preserving academic freedoms, self-government and democracy in work. Without a state that will lend a shoulder to scientists to successfully deal with all the internal problems of our science, especially its unclaimed, there is no chance to change the existing situation.

Anadolu’da Ahî Teşkilatının Kalite Standart ve Yönetim Anlayışına İlişkin Uygulamaların Günümüze Yansımaları

Abstract In the dictionary, Ahilik is the equivalent of the word “akı”, which means “kardas” in Arabic, and in Turkish, which means open-handed, hospitable and brave. The institution of Akhism is a socio-economic institution based on the concepts of art, trade and cooperation developed in the Anatolian geography. In the thirteenth century, Akhism became a social institution aiming to create a national community by spreading to the countryside. Akhism emerged as a national institution peculiar to the Ottoman state, and besides protecting the consumers, it played an important role in the holding and rooting of the Turks in the Anatolian geography. The structure of Akhism peculiar to the Ottoman state continued until the seventeenth century. To the extent that the Ottoman state's dominance area, which was outside the spread of Islam, expanded, it became a necessity to work among people belonging to different religions. During the collapse of the Ottoman state, the Akhism gradually degenerated by taking whatever fell on its behalf. As a result, the guild was corrupted, and the appointment was made according to the favor system, not according to the custom order. In this process, the state of the state is literally collapsing. Finally, in 1912, the guild organization was completely abolished from the square. In this way, the Akhism, which lived for seven hundred years and played a decisive role in the social, cultural and economic life of the Anatolian people, rose to the dusty shelves of history. Keywords: Ahî Evran, Akhism, Moral.

Теоретичні основи посилення дієвості вітчизняного інституту аудиту

The purpose of the article is to provide a critical assessment of the institutional structure and capacity of the domestic audit system, to form a theoretical basis for strengthening its institutional effectiveness in the national interests and in the context of European integration and globalization of Ukraine's economy. Research methods. In the course of the research, the following methods were used: dialectical (in the knowledge of the substantive features of the institution of audit); monographic (analysis of the evolution of the institutional development of the audit institution); analysis (to clarify the compliance of the audit with the parameters of a socio-economic institution); synthesis and evaluation (for the study of Strategies and Concepts of the Audit Chamber of Ukraine); empirical (based on a comprehensive assessment of the current state of auditing in Ukraine); comparative analysis (the directions of integration of program documents for the development of the audit institute with the European Union and the International Federation of Accountants are determined), statistical (in the study of the state of audit activity in Ukraine); modeling and classification (to determine the internal structure of the audit institution, classification and hierarchy of its components); comparison (to prove the absence of heredity in the program documents of the Audit Chamber of Ukraine); abstrac1t-logical (theoretical generalizations of the directions of development of the audit institution in Ukraine and the formulation of conclusions). Research results. They consist in identifying the problems of heredity of program documents of the domestic audit system, their value guidelines and the formation of proposals for building an effective structure and hierarchy of components of the audit institution. Scientific novelty. They are associated with the use of an institutional approach to the periodization of the development of the audit system in Ukraine, ensuring its effectiveness through adherence to the hierarchy of components so characteristic of socio-economic institutions. Practical significance. The results obtained indicate the problems of the development of the domestic audit institution and the ways to overcome them using knowledge and approaches on the institutional theory of audit. Tabl.: 3. Figs.: 1. Refs.: 22.

Concept and Essence of the Enterprise as a Socio-economic Institution

ic and legal institution that has a set of economic, organizational and legal features. The article describes the category of "enterprise" as a complex, dynamic, open system in terms of different approaches, industries and areas of activity. Purpose. The purpose of this article is to determine the role of the enterprise, its function and consider its integration into the economic system of the highest level - the region and the country. Results. The author presents the definition of the concept of enterprise from the point of view of the legislation of different countries of the world and gives the characteristic of development of domestic enterprises. It is found that the enterprise as a socioeconomic and legal institution has a certain set of economic, organizational and legal characteristics, which qualify it as a business entity and a subject of law. With the help of these features, we can unify the legal status of enterprises of all forms of ownership and branches of the national economy. Characteristics of development of domestic enterprises are also presented in the article. It is established that today in Ukraine there are more medium and small enterprises than large ones. The driving force of the creation, operation and development of the enterprise is the activity that is always related to the interests, the coordination degree of which forms its economic freedom, reaching a certain level of economic security. In the broadest sense, the concept of economic activity is used in relation to enterprises, which means any activity, including entrepreneurial, related to the production and exchange of tangible and intangible goods. Conclusions. It is determined that the activity of the enterprise can be diversified by types and it is concluded that the enterprise is a statutory economic entity, which is a complex, dynamic, open system, the functioning of which is probable. The obtained results and their practical significance lie in the fact that they can become the theoretical basis for further research of the activity and functioning of Ukrainian enterprises.

The institutional theory trend of land organization and land planning development

Land planning specialization of land relations and land use system has significantly strengthened the role and place of land planning activities in the development of the country's economy and its territories. However, the theory of land organization and land planning does not keep up with the demands of practice. The functions, subject and objects of land organization and land planning are declared to a limited extent. Therefore, the purpose of the study is to substantiate the current development of land organization and land planning in Ukraine on the basis of the latest institutional and behavioral economic theory. It is substantiated that land planning activity is a socio-economic institution that provides trust, understanding and in the socio-economic area, through professional processing, submission and interpretation for users of land information about the facts and processes of organizations (institutions). In the narrow sense the land planning is the Institution of transformation using specific methods, rules (its formal component) and professional skills and judgments (informal component of the institution) of land managing facts in the language of numbers for understanding and manageability of all subjects of the socio-economic area. In a broad sense, land planning as an institution forms a certain face of land-tenure and land-use, state land institutions, public and other organizations (institutes) who organize and manage the use and protection of land and other natural resources and provide important informational content of local, regional, national and global socio-economic areas. The institution of land planning is primarily characterized by the state of the informal component, its ability to influence the adoption and compliance with the «rules of the game» through «organizations-institutions» (primarily associations of professional land surveyors). Influence the effective representation of management and economic activities related to land in society. This increase in theoretical ideas opens up new ways to develop land planning and, consequently, land reform measures. Its scientific and legal components («rules of the game») are increasingly based on ideas, the influence of the professional environment, which should become more and more organizationally united. On the other hand, the institutional theory of land planning opens the possibility and substantiates the need for the use of state regulatory bodies, scientific schools, professional associations of land surveyors, the ideology of «land planning engineering» and «land planning imperialism» in land policy.

Питание как социально-экономическая институция

Abstract. Purpose. The article describes the economic component of routine eating behavior. Based on the ideas of the structural-functional paradigm and classical economic institutionalism, as well as the data of a sociological study conducted by the authors using the original methodology, the analysis of nutrition as a socio-economic institution that directly affects the distribution of resources and household costs is presented. Methods. To test the hypothesis of the formation of institutionally regulated food practices in modern society, the authors conducted a sociological study in September 2020. An integrative research strategy was applied using qualitative and quantitative methods of collecting social information, ensuring the quality and reliability of the data obtained. Implementing qualitative methods, we used narrative interviews, included observation, focus groups and written surveys (provoked by researchers essays on nutrition problems, presented by respondents in free form). The quantitative method was presented by a pilot smart survey (N = 75). Results. Conclusions: on the formation of a model of healthy nutrition in the majority of respondents and that nutrition increasingly acquires the features of a social institution and depends on the functioning of other social institutions in the economic, political, social and cultural spheres. First of all, the role of the state, the institution of property, education, culture, science is increasing, and their role in the formation of ecological healthy consumption of various population groups is increasing. Scientific novelty. Programs of social and economic support of vulnerable segments of the population, creation of conditions for an exit from “coronavirus crisis” are necessary. The problem of food security requires innovative programs for the development of the agro-industrial complex, modernization of logistics supply chains of food “from field to counter”, the creation of large wholesale distribution centers and investments in agricultural science.

“To write my autobiography and get myself in focus genetically”

In this paper, we analyze G. Stanley Hall’s Senescence: The Last Half of Life (1922) as a personal narrative and scientific account of aging in the long nineteenth century. We approach the text with a critical perspective on the decline narrative in aging studies, but also by engaging with Hall’s narrative in the form of life review. Our analysis is contextualized by a historical perspective on Hall’s academic career, his views on women, and his Social Darwinism. We focus on three main narratives—embodied aging and delaying decline, old age as personal experience and a category for social analysis, and the emergence of retirement as a socioeconomic institution. In doing so, we contextualize Hall’s work by attending to the social and intellectual currents of this time. We observe the enduring influence of narratives of aging in the nineteenth century, particularly the underlying assumption of Senescence—that aging equals decline and loss, which still holds sway in mainstream gerontology research today. We argue that Senescence offers the reader a complex and often meandering narrative which reveals the experience of male aging in the long nineteenth century as well as scientific thinking on aging at the time. We conclude that Hall shows us that old age (and death) are part of life, and that as much can be learned from the experience of living through old age as can be gleaned from academic studies of social statistics or physiological decline.

Cooperation as an integral part of the social and solidarity economy (SSE)

A theoretical analysis of the works of domestic and foreign authors on the problem of determining the place and role of the social (solidarity) economy (SSE) organization in the modern world economic space is carried out. The essential features of social (solidary enterprises) are revealed. The SWOT analysis allowed us to determine the strengths and weaknesses of the SSE organizations. The differences between non-profit and market economy are shown. The essential features of cooperation as the main socio-economic institution of the SSE are considered. Mechanisms for reducing global poverty by cooperatives have been identified. The factors constraining the progressive development of cooperative enterprises in Russia are identified.

REGULATORY MECHANISMS OF UKRAINIAN PHARMACEUTICAL MARKET COMPETITIVENESS IN THE CONTEXT OF EUROPEAN INTEGRATION

The purpose of the paper is to summarize and present the differences in the competitive environment of the European Union (EU) and Ukrainian pharmaceutical markets. The method of longitudinal study allowed to detect the patterns of changes and correlations for pharmaceutical products exports and imports volumes over twenty years (2001-2020). Methodology. The research is based on the definition of the pharmaceutical market as a complex socio-economic institution that fulfills the function of pricing medical products and utilizes them to ensure health care functioning. It indicates the population’s wellbeing and requires ongoing maintenance based on needs agreement of households, economic entities, and the state. The quantitative research is based on export-to-import coverage ratio calculations with the identification of pharmaceutical products fraction in the total volume of foreign trade, including the one with the EU. The results of the paper consist in the evaluation of the competitive environment of the European Union’s pharmaceutical market and statistical assessment of Ukrainian foreign trade of pharmaceutical products. They also include the definition of the European integration influence over the Ukrainian pharmaceutical market and well-reasoned recommendations about the application of the state and trade regulation mechanisms. In the paper, we defined the distinctive features of the European countries’ pharmaceutical markets and outlined their main characteristics that have connections to the transnational corporation’s activities, common market, and high concentration. Statistical data collected over 20 years indicated the dynamic development of the Ukrainian pharmaceutical market, despite its small-scale contribution to the foreign trade turnover. The dependence of Ukraine on the foreign supplies of drugs and medications is illustrated by the multiple excesses of imports over exports, especially in the trade relationships with the EU. The EU countries are the leading importers of pharmaceutical products to the Ukrainian market. However, the share of medical supplies exports from Ukraine to the EU countries is negligible. Their key exporters are post-Soviet and developing countries. The growth in Ukraine’s export potential is inextricably linked to the expansion of the competitiveness of domestic medical supplies. Practical implications consist in the development of recommendations concerning the GMP and GDP demands realization, domestic manufacturers cooperation with the leading foreign pharmaceutical companies, the penetration of transnational companies into the Ukrainian domestic pharmaceutical market based on imports of innovative technologies, the improvement of the marketing management of the pharmaceutical products exporting. The priority factor in the growth of the competitiveness of the Ukrainian pharmaceutical market is a successful combination of state and trade regulation mechanisms. The objects of these factors are the pricing policy for material resources and finished products, the introduction of innovations, tax exemptions, and export-import quotas implementation. They also include the establishment of traffic rates that depend on the market saturation with socially significant medical supplies, budget support of the prioritized subsectors of the pharmaceutical industry, and patent protection. The expected results concern the decrease in the dependence of the Ukrainian pharmaceutical market on the foreign distribution of the raw materials and finished products and strengthening the positions of the Ukrainian manufacturers in foreign markets. Value/originality. We evaluated the competitiveness of the national pharmaceutical market based on the criteria of foreign trade performance and detected the priorities of its growth, taking into consideration the synthesis of the state and trade regulation mechanisms.