To the Editor: —A letter addressed to physicians by the Custom Shoe Company, Chicago, describing the special shoes which this company prepares for foot deformities, says, We will allow you 10% commission on shoes for any patients you send to us, which is the same as we allow hospitals and surgical houses. The next paragraph reads, For recommendation as to our ability we refer to the following physicians: Dr. Jarros, Dr. E. Ryerson, Dr. Berg, Dr. Cameron, Dr. Weisenewski, Dr. Brown, Dr. Mueller, Dr. Rund, and many others with whom we have done business, and have helped them and benefited their patients. I know nothing about this firm except that it has succeeded to the business of C. Wegener, formerly at 189 West Madison Street. The use of my name is entirely without my permission, and I resent strongly this method of advertising. I disapprove entirely of the practice of