The article considers the importance of the market of services in the development of the economy, it is determined that the market of services has undergone significant evolutionary changes, having overcome the path from a strict restriction of the set of services to the implementation by the sphere of services of social functions of general public importance. Based on the analysis of the evolution of consulting services, the reasons for the separation of consulting into a separate industry are determined. According to the results of the study, it is determined that consulting is a service of the V2V format, the essence of which is reduced to providing professional recommendations on problematic issues of doing business. The main purpose of consulting is a thorough analysis of the current situation in the company, determining the optimal vector of development and developing effective solutions to improve management efficiency, as well as reduce risks and improve the financial condition of the company. In addition, consulting services, in addition to consulting directly, also provide for the practical implementation of certain technical or organizational tasks. For a better understanding of the essence of the procedure, the article considers the algorithm for providing consulting services. The conditions for contacting the company for consulting services are considered, and the main advantages and disadvantages of using external consultants are determined. The analysis of the features of various organizational and legal forms of a consulting business (sole ownership, partnership and corporation) is carried out, the conditions for the effectiveness of their implementation, as well as the main advantages and disadvantages, are determined. It is determined that the choice of a specific organizational and legal form of consulting business depends on many factors, among which the most significant can be called market and legal conditions. It should also be borne in mind that in the process of development, a consulting company can change the form of doing business. The article considers the peculiarities of the development of the market of consulting services in Ukraine, in particular, it is determined that the whole range of consulting services characteristic of the global consulting industry is represented on the domestic market. At the same time, the consulting market in Ukraine is still not highly developed, which is due to many reasons and primarily difficulties caused by a long pandemic and a full-scale war. According to experts' forecasts during the war and the period of post-war reconstruction in Ukraine, the demand for various consulting services is expected to increase, the most popular will be: legal consulting; advising on crisis management; analysis of geopolitical challenges for business and development of business management strategies; IT c
Read full abstract