Sensibility Of People Research Articles

A Literature Review on Museum Merchandising and Branding based on Cultural Heritage Creative Design

The cultural and creative industries and the massive dissemination of information in the age of digital media provide new vehicles for the transmission and expression of cultural heritage and use the language of design to capture people's sensibilities, express cultural connotations, and bring the value of history to audiences through new media. Museums, as institutions of culture collection and dissemination, also want to increase their visibility by creating their brand. At the same time, as an important part of urban tourism, museum branding is also conducive to enhancing people's understanding and identification with local culture. For museums, the merchandising and branding of museum-based cultural heritage is an important part of museum marketing, in which museums' cultural heritage design products also tend to function as both consumer promotion and cultural expression. This paper is a literature review using methods that include analysis of literature database platforms and interdisciplinary research and discusses the impact of product design on the branding of museums' cultural heritage. Focusing on the relationship between museum branding and communication with audiences, as well as further study of dialectical thinking on the cultural dimensions of museum product expression, thus identifying key knowledge and research processes in this area.

Perception of groundwater quality and health effects on willingness to procure: The case of upcoming water supply scheme in Guwahati, India

Many government water supply schemes fail in terms of public acceptance, primarily due to lack of public awareness, transparency on water tariff policy, and angst of water privatization. The present work attempts to identify failure factors taking into account on existing household water quality and importance of awareness programs through a case study of an upcoming government water supply scheme, which is facing stiff public resistance. The study aims to assess public perception on existing groundwater quality and acceptance of a paid water supply scheme over conventionally used free groundwater, through a comparative study on number of household's willingness to procure water, before and after groundwater quality awareness program. A questionnaire survey, groundwater sample collection and laboratory analysis of 1568 (sample size determined statistically) household groundwater samples was conducted. Laboratory analysis revealed that 55%, 12% and 9% of groundwater samples exceeded WHO guidelines for iron, fluoride, and arsenic, respectively. The public perception on groundwater quality found far away from reality, only 3–4% people were aware of contamination and the rationale for public opposition were more of public misconception and/or in erudite nature. Public awareness on groundwater quality and its adverse health effects were found to be the most influencing factors affecting public willingness to procure (WtP) that improved from 58 to 74% after creating awareness. The findings of public WtP were fortified by logistic regression model which uncovered interesting trend of public hesitation and explicitly thrown light upon sensibility of people who disclosed their income during survey.

The relation between the tribological test results and tactile response

Touch feeling is closely related with several mechanical and chemical properties of human skin and material surfaces. For example, the surface topography, such as roughness, fineness, affects to tactile sensibility of people, and also the compatibility between skin and surface materials are important factors to determine the frictional characteristics and emotional perception. In this paper, finger friction measurements on some fabric surfaces were made. In addition, semantic differential surveys were also carried out using seven-pointrating scale. Then these two variables were interrelated by statistical methods. As a result, this paper suggested that the tactile response of product consumers can be estimated in numerical way based on frictional experiment results.

P2P context awareness based sensibility design recommendation using color and bio-signal analysis

In regards to information technology of modern society, IT convergence technology is applied in various fields. Particularly, active studies are conducted for creative design products with the use of IT convergence technology in design industry which transforms sensibility of people into various expressions. People started to put high significance to design elements and sensibility accordingly with diverse and distinctive lifestyle and active studies are also conducted on sensibility engineering interaction method which connects sensibility of people with design to satisfy such demand. Also, since distributed processing became available, advancement from server centered information processing and network, such strength is applied to design industry as well. The purpose of this study lies in recommending and proposing P2P context awareness based sensibility design using color and bio-signal analysis. In order to express design that coincides with distinctive and differentiated sensibility of people, the proposed method analyzes relation between visual sensibility and color design with the use of statistic analysis tool R 3.1.0 and SPSS 21.0 and the clustering of users with similar sensibility is conducted with the use of P2P network based context awareness. It recommends color design that coincides with the sensibility of new user by using the P2P network based collaborative filtering and applying it to color design based on clustered users. Proposed method reduces the time and cost spent to estimate design that satisfies the sensibility and requirement of user and supports companies to have concrete and clarified grasp on ambiguous personal requirement of user.

Genuinely made up: camp, baroque, and other denaturalizing aesthetics in the cultural production of the real

The link that Jean‐Jacques Rousseau forged a long time ago between the ‘real’ and the ‘natural’ has proved to be indissoluble. Time and again, contemporary constructions of the real mobilize all that can be linked to nature. Inauthentic, by contrast, is that which is fabricated, made up, artificial, the all‐too‐evident result of human design. In Bahia, Brazil, the author encountered a completely different mode in the cultural production of the real. Analysing the performance of a Bahian drag queen who goes by the name of Gina da Mascar, the author discusses ‘camp’ and ‘baroque’ as registers that foster a sensibility for (and appreciation of) cultural forms that are ‘truly false’. He shows how the appeal of these registers – their persuasiveness, their form of truth‐telling – resonates with the sensibilities of people whose biographies are marked by radical discontinuities, and he argues that these registers might be understood as a popular articulation of the Lacanian understanding that symbolic closure is an impossibility.

Futurist images for your ear: or, how to listen to visual poetry, painting, and silent cinema

This paper discusses the crucial tension between expression and experience in the Futurist art-action programme, by focusing on its noisy dimension. In the 1910s, the Futurists shocked the bourgeois audience with clamorous happenings and educated their senses towards a new aesthetics of mixed sensations. Noise was a key ingredient in their avant-garde programme. The paper demonstrates how Futurist art even in its most visual expressions remains fundamentally an art for the ears. Three types of images – typographical, painterly, and cinematic – are analysed from an aural perspective, in order to highlight the synaesthetic mechanisms at work in the Futurist art experience. The main concern is to point out how the Futurists applied visual effects to actually enhance the auditory sensibility of people. This leads to the conclusion that Futurism does not need sound in order to be noisy, because even in its ‘silent’ forms it is noisy in its essence.

Cognitive Style, Spirituality, and Religious Understanding: The Case of Autism

People with autistic spectrum disorders (ASDs), such as Asperger syndrome or high functioning autism, present with difficulties in social understanding (including ‘theory of mind’), and restricted and repetitive interests. Theory of mind or ‘mentralizing’ describes the ability to understand the mental states (beliefs, desires, intentions) of others, including human or quasi-human agents in stories. Hence, it is a prerequisite for understanding religious narratives (for example, scriptures). Also, the restricted interests of people with autistic disorders are experienced as uniquely preoccupying and meaningful, and often involve non-social topics. Hence, the combination of: 1) mentralizing deficits, and 2) nonsocial restricted interests would be predicted to affect the religious and/or spiritual understanding, interests, and sensibility of people with ASD. This article considers these possibilities and proposes that further research is necessary to understand how the cognitive style of people with ASDs affects their discernments of meaning and value in life.

The Civilizing Process and the Janus-Face of Modern Punishment

The worth of Norbert Elias's theory of a `civilizing process' when applied to the study of changing forms of punishment is being increasingly recognized. His work seems to offer a more credible explanation for changes in punishment than previous theories; structural changes can be linked with shifts in people's sensibilities, answering the crucial question as to why people would opt for a less physically brutal punishment, without falling into `Whiggish' history. However, Elias's theory cannot fully incorporate the ambivalence of modern punishment because it sees the `civilizing process' as being incompatible with `decivilizing' trends. Utilizing his discussion of feudalization, the conditions and features of decivilized punishment are highlighted and modern penal practices are to assess whether they embody a `decivilizing process'.

Consumer Acceptance of Threatening Warnings in the Residential Environment

In the course of designing warnings a manufacturer of residential swimming pools, American Institutes for Research (AIR) conducted several surveys of potential pool users to determine whether threatening (i.e. morbid, disturbing, or fear-arousing) or non-threatening warnings were more appropriate for the residential environment. This study focused on determining (1) how effective both types of warnings would be in preventing serious pool injuries and (2) the likelihood that a pool owner would post the warnings. The warnings addressed the two major swimming pool hazards, as determined by the U.S. Consumer Product Safety Commission's (CPSC) statistics: (1) diving accidents involving teenage males and (2) drowning accidents involving children under the age of 5 years. We conducted an initial survey of 15 potential pool users to assess the pool manufacturer's existing warnings. Then we surveyed 27 potential pool users to determine their preferences from several design alternatives. Finally, we validated comprehension of the pictographs with a survey of 135 subjects. During these surveys, a substantial proportion of the subjects indicated that people might have reservations about posting a threatening warning. The final warning designs reflect the conclusion that it is better to provide warnings that do not offend people's sensibilities. This increases the chance that pool owners will post the warnings in a residential environment.