The article is devoted to the analysis of the semantic load of media onyms updated in the infospace of the new time. Today, phrases such as invincible city, invincible people, invincible country, etc. have become dominant in mass communication, which acquire the status of semantically condensed media onyms, and their features are precedent, stable reproducibility, semantic integrity. Due to the fact that these units are expressively and emotionally colored, their semantic scope also changes. The purpose of the article is the analysis of new semantically condensed media onyms, which represent in the mass consciousness conceptualized linguistic phenomena with the component unbreakable, which can be endlessly formed in accordance with the background knowledge of the recipients and the semantic landmarks of the modern infospace: the invincible city (Kyiv, Odesa, Mariupol, Kharkiv, etc.), an invincible mayor (Vitaliy Klitschko, Igor Terekhov, Vitaliy Kim, etc.), an invincible country (Ukraine, Israel, Georgia, etc.). It was noticed that these units are close in their structure and semantic-stylistic potential to media phraseology, which verbalize objective reality and are used in communication as communicative "glues" for the cumulative and manipulative purpose of the message. It has been proven that new constructions become a kind of semantic triggers of media messages in new informational realities: invincible warriors, invincible Irpians, invincible prisoners, invincible armed forces, etc. The article draws attention to the universalization of onyms in the media space: it is about the use of the meaning-making concept INVINCIBILITY, which is used in relation to Ukraine and Ukrainians in the foreign press. Therefore, the formation of new cognitive meanings by media onyms was observed, which was generated by the Russian-Ukrainian war and is a segment of the semiotic system of the globalized information space of the world.