Sustainable Consumption Research Articles

MEMBANGUN KEPERCAYAAN BISNIS : ANALISIS PEMASARAN TIKTOK LIVE DALAM KERANGKA ETIKA BISNIS ISLAM

The development of digital technology has transformed business marketing strategies, one of which isthrough the live streaming feature on TikTok. TikTok Live provides business owners with the opportunity tointeract directly with consumers, build trust, and drive real-time sales. However, in practice, variouschallenges arise regarding the implementation of Islamic business ethics. This study aims to analyze thealignment of TikTok Live marketing strategies with the principles of Islamic business ethics, namely tauhid(unity), equilibrium (balance), free will, responsibility, and ihsan (benevolence). Using a qualitativedescriptive method and a sociological-juridical approach, this study finds that many marketing practices onTikTok Live do not fully comply with Islamic business ethics, particularly in terms of transparency, honesty,and consumer responsibility. Some business owners still use manipulative marketing techniques, such ascreating false urgency and making exaggerated claims, which can mislead consumers. Therefore, furtherefforts are needed to raise awareness of Islamic business ethics in digital marketing so that businesses canoperate not only profitably but also based on Islamic values and bring benefits to society.

Pathway to sustainable consumption and production: The role of climate-related development finance, digitalization, and financial development on material productivity and energy intensity of developing countries

Improving material productivity (MP) and energy intensity (EI) is a crucial tool for sustainable consumption and production targets of SDGs. However, the diverse effects of climate-related development finance (CDF), digital infrastructure (DI), and financial development (FD) on MP and EI in developing countries (DCs) remain underexplored. Therefore, employing the method of moments quantile regression (MMQR) approach, this study examines the heterogeneous effects of CDF, DI, and FD on MP and EI across 87 DCs from 2000 to 2020. Also, the effects of CDF and DI on MP and EI are explored, considering the FD heterogeneity. The results imply that CDF, FD, and DI have beneficial effects on MP and energy efficiency (EE). Specifically, DCs with the higher distribution of MP benefit more from CDF and FD, with CDF coefficients rising from 0.004 to 0.019 across quantiles and FD estimates increasing from 0.224 to 0.391 from medium to the higher quantile. Conversely, DCs with lower EI benefit more from CDF and FD, as indicated by the coefficients of CDF and FD, ranging from −0.017 to −0.012 from 20th to 80th quantile and −0.569 to −0.233 from 40th to 60th quantile, respectively. Besides, DCs with higher distribution of MP and EI drive more gain from DI improvement. Besides, the effects of CDF and DI are influenced by variations in FD. These findings have vital implications for developing prudent financial and digitalization policies to promote MP and EE in DCs, congruent with SDG-7.3, SDG-8.4, and SDG-12.2 for improving energy and resource efficiency and management.

Camel milk: White gold and its contribution to the sustainable development goals—A review

Camel milk plays a multifaceted and significant role in contributing to sustainable development goals (SDGs). This review aims to explore its impact on SDG 1 (No Poverty), SDG 2 (Zero Hunger), SDG 3 (Good Health and Well-being), SDG 5 (Gender Equality), SDG 8 (Decent Work and Economic Growth), SDG 12 (Responsible Consumption and Production), and SDG 13 (Climate Action). Camel milk alleviates poverty by providing crucial income and job opportunities for pastoral communities where alternative livelihoods are limited. Its rich nutritional value enhances food security, particularly in regions suffering from hunger and low agricultural productivity. Furthermore, its nutritional and medicinal properties contribute to public health and well-being, particularly in communities affected by food insecurity. The expanding camel milk industry promotes decent work and economic growth by fostering market diversification and growth while empowering women by creating economic opportunities within local communities. Camel milk production aligns with sustainable consumption and production patterns by requiring fewer resources and minimizing waste, and it strengthens resilience to climate change in vulnerable regions. Despite its potential, the camel milk industry faces hurdles such as high production costs, inadequate infrastructure, and limited market access. This article emphasizes the need for targeted efforts to overcome these challenges and highlights the potential of camel milk as a key driver of sustainable development in some of the world's most fragile regions and its contributions to sustainable development and improving the livelihoods of vulnerable communities worldwide. This article emphasizes the need for targeted efforts to overcome these challenges and highlights the potential of camel milk as a key driver of sustainable development in improving the livelihoods, especially of vulnerable communities across the world's most fragile regions.

On Twelve Shades of Green: Assessing the Levels of Environmental Protection in the Artificial Intelligence Act

The paper examines twelve legal regimes related to the governance and regulation of both the environmental risks and opportunities brought forth by the use of AI systems and AI models in the Artificial Intelligence Act (‘AIA’) of EU law. The assessment of risks and opportunities of AI related to the environment includes the high-risk management procedures under Art. 9 of the AIA, the “fundamental rights impact assessment” of Art. 27, and the codes of conduct of Art. 95. These provisions are supplemented by further regulatory regimes, such as the proposal of EU directive on sustainable consumption and green claims, and Reg. (EU) 2023/588 on environmental and space sustainability, among others. The aim of the analysis is to specify which are the less or the more environmentally friendly regulatory regimes set up with the AIA. The claim is that Art. 9, 27 and 95 are among the less green pieces of the whole legislation.

Analysis of the Influence of Instagram Social Media on Brand Loyalty Through Brand Trust and Brand Equity on Bilka Supermarket Product Salesin Surabaya

This research aims to analyze the impact of Instagram on sales through brand loyalty, trust, and equity and examine the management strategies Bilka uses to maintain product purchases via social media. A quantitative approach with questionnaires was used involving active Instagram users. Descriptive statistical analysis and SEMPLS were applied. The results show a diverse consumer age range, with most respondents aged 18-35. Instagram significantly influences brand loyalty, trust, and equity, positively impacting sales. The management strategies include continuous promotions, active consumer interaction, and attractive offers. In conclusion, Instagram effectively strengthens consumer relationships and boosts sales with the right strategy. Contribution to Sustainable Development Goals (SDGs):SDG 3: Decent Work and Economic GrowthSDG 9: Industry, Innovation, and InfrastructureSDG 12: Responsible Consumption and Production

Investigating the Impact of Sustainable Rice Cultivation Processes (Alternative Wetting and Drying and Direct Seeded Rice) on the Indian Agrarian Economy and its Contribution to the UN’s Sustainable Development Goals

Sustainability has become an integral part of the United Nations’ development goals to ensure that the usage of resources in the present does not deplete the quality or quantity of resources available for future generations. The importance of sustainable agricultural practices has increased by manifolds when combating environmental and food security challenges. Rice cultivation in India alone comprises 26% of global rice production hence alternative rice farming methods are being explored for their potential contribution to fulfilling the Sustainable Development Goals (SDGs) and ensuring that the agrarian economy in India is growing at a sustainable rate.i This study aims to analyse the extent to which alternative sustainable rice cultivation methods (Alternative Wetting and Drying [AWD] and Direct Seeded Rice [DSR]) align with Social Development goals and impact the Indian economy. The research employs a qualitative analysis of secondary data from academic journals, government reports, and industry publications to evaluate the environmental and economic impacts of sustainable rice farming methods. The findings indicate that practices such as DSR and AWD significantly reduce water usage, lower greenhouse gas emissions, and improve soil health aligning with the SDGs (specifically SDG 12 [Responsible Consumption and Production] SDG 13 [Climate Change] and SDG 15 [Life on Earth]). Additionally, these practices are shown to offer long-term economic benefits for farmers through increased yields and reduced input costs and provide an external benefit to society by reducing the harmful impact of the wastage of water and greenhouse gas emissions on the environment. This study also discusses various government policies and private-sector projects that have incentivised farmers to adopt these sustainable rice cultivation practices. This research contributes to a deeper understanding of how sustainable agricultural practices can be leveraged to achieve global sustainability goals, offering a model for integrating environmental and economic objectives in agricultural policy.

Navigating the Sustainability–Luxury Paradox: Bibliometric Insights and Research Directions

ABSTRACTSustainable luxury integrates environmentally conscious practices with high standards in luxury offerings, propelling the growth of this market. But how navigable is this paradoxical alliance between luxury and sustainability? Accordingly, research in this domain has also taken a fillip. The present study provides a comprehensive understanding of the field's current state and offers future directions through a bibliometric analysis. We employ bibliographic coupling, citation analysis, keyword analysis, and cluster analysis using Biblioshiny and VOSviewer to map the intellectual structure of sustainable luxury by analysing 301 articles (1986–2004). We present insights into sustainable luxury literature, including authors, highly cited papers, popular journals, regional publication trends, and keyword analysis. The cluster analysis reveals five key research clusters: sustainability in luxury and fashion, sustainable practices in luxury hospitality, the sharing economy, corporate social responsibility (CSR) and ethical considerations in the luxury sector, and luxury sustainability strategies and consumer roles in conspicuous luxury consumption. It highlights that consumer perceptions of durability, CSR, and cultural identities shape sustainable luxury consumption. It emphasises the need to reconsider traditional economic dynamics due to the rise of second‐hand luxury and the sharing economy. Based on our synthesis, we propose research questions for future exploration by employing the Theory, Context, Characteristics, and Methods framework and incorporating inputs from expert practitioners in the sustainable luxury domain.

Factors Influencing the Productivity of Direct Energy Inputs in EU Agriculture

Agriculture is a major energy consumer and a significant contributor to global greenhouse gas emissions. As the world’s population grows, increasing food production while reducing energy use presents a critical challenge. This study examined the trends in direct energy input productivity in agriculture across European Union (EU) countries from 2010 to 2021, focusing on the impact of structural factors, including production scale, mechanization, intensity, and output composition. The results showed a gradual decline in energy productivity, averaging a 1.04% annual decrease, reaching EUR 344,000 per terajoule (TJ) in 2021. Higher mechanization and production intensity improved energy productivity, while larger production scales and a greater share of animal farming had negative effects. Given the current trends of production expansion and extensification, further progress in energy productivity in agriculture appears limited. Policy measures should prioritize optimizing animal production’s share and adopting a sustainable use of renewable energy to lower the dependency on non-renewable fossil fuel sources. Future strategies must balance high agricultural output with sustainable energy consumption per food unit.

Reverse Commerce (Re-Commerce) Design for the Sale of Secondhand Eco print Products as an Implementation of Circular Economy in Indonesia

The fashion industry contributes greatly to environmental pollution due to high production waste. One solution to reduce this impact is through the concept of a circular economy by encouraging sustainable consumption behavior, including re-commerce or reselling used goods. This study aims to design a re-commerce platform for used ecoprint products as an implementation of a circular economy in Indonesia. The methods used are the Double Diamond and Empathy Map approaches to understand user needs and design a wireframe-based UI/UX prototype. The results of the study indicate that there is great potential in the development of ecoprint re-commerce in Indonesia, supported by consumer awareness of environmentally friendly products. The designed platform, "Selaras", offers main features such as buying and selling used ecoprint products, online garage sales, and upcycling boutiques. In conclusion, this re-commerce design can be an innovative solution in extending the life cycle of fashion products and encouraging sustainable consumption behavior in Indonesia.

Ethical challenges in designing sustainable business models for responsible consumption and production: case studies from Jordan

Ethical challenges in designing sustainable business models for responsible consumption and production: case studies from Jordan

Achieving Sustainable Consumer Protection in the Era of Social Media

The endorsement problem on Instagram is related to the rampant practice of non-transparent influencer marketing, which can mislead consumers and damage public trust in brands. Therefore, there are challenges and opportunities to achieve sustainable consumer protection in the era of social media, especially Instagram. This research explores how existing regulations can be updated to protect consumers more effectively and analyzes the role of influencers in maintaining advertising transparency in realizing Sustainable Consumer Protection. The method used is normative juridical with a conceptual approach, legislation, case studies, and comparative. The research results show that, first the development of technology and social media has influenced how entrepreneurs interact with consumers but also carries the risk of misleading marketing practices. Strengthening the legal framework and more effective law enforcement are needed to protect consumers from losses. In Indonesia, sustainable consumer protection can be achieved by encouraging ethical marketing practices and transparency, which align with the Sustainable Development Goals (SDGs). Second, in Thailand, despite challenges, existing regulations can support a balance between marketing innovation and sustainable consumer rights protection. Third, expanding regulations in Indonesia is also essential to improve consumer protection in the digital era. While endorsement practices on Instagram often lead to ethical violations, Indonesia does not yet have a specific policy regarding influencers. Therefore, increasing awareness and clear regulations will ensure more transparent, fair, and ethical marketing practices on social media platforms like Instagram.

Aligning Waste-to-Energy (WtE) Projects with Circular Economy Principles: A Comparative Analysis of the European Union and India's Path Forward

The growing global challenge of waste management has reached alarming levels, with approximately 4.5 million tonnes of waste generated every day worldwide—a figure that is expected to exceed 8 million tonnes by 2050, according to the World Bank. Although there have been notable improvements in how waste is managed, it has transitioned from being just a public concern to becoming a booming industry, particularly seen in the rise of the Waste-to-Energy (WtE) sector across the globe. Given this growing problem, many experts agree that addressing waste requires a shift toward a "circular economy," an approach aimed at minimizing waste altogether. This strategy is in line with the United Nations' 2030 Agenda for Sustainable Development, particularly Sustainable Development Goal 12, which focuses on responsible consumption and production. While WtE technologies seem like a sustainable option, the process of turning waste into energy using advanced facilities raises questions about their true compatibility with circular economy principles. The UN has proposed a framework to guide WtE projects, suggesting that these frameworks can help in the transition to a circular economy—especially in terms of energy recovery. However, this requires innovative public-private partnerships (PPPs) that emphasize people-first values and the adoption of best practices by both governments and the private sector simultaneously. The main focus of this paper is to highlight the need to align WtE projects with circular economy principles to ensure sustainable and effective waste management. While this model has made significant progress in EU ( European Union) countries, it is still in the early stages of development in India. This paper explores the framework used in the EU and discusses how India can successfully adopt and implement similar practices.

Experimental Approaches to Sustainable Food Consumption Behavior

Experimental Approaches to Sustainable Food Consumption Behavior

Emotions associated with the intention to purchase sustainable food: An assessment within and between different animal-sourced food categories.

This study investigates the role of emotions in predicting sustainable food purchase intentions. A national representative sample from Norway (N = 785) was randomly assigned to rate their emotional response to specific food categories: livestock, capture fishery, aquaculture, and hunting. Emotional responses to each food category were of moderate intensity but there were no significant differences between specific animal-sourced foods. Findings from a series of regression analyses showed that egoistic values positively predict the intensity of positive and negative emotions for all food categories. Additionally, it was shown that individual differences in biospheric values (when strong) and hedonic values (when weak) predicted stronger negative emotions. Further analysis showed that negative emotions are the most consistent predictor of willingness to pay for sustainable animal-sourced food. These findings suggest that negative emotions can potentially be leveraged to enhance sustainable animal-sourced food consumption intentions.

“I gave in and I’m not proud . . . ”: When responsible consumers transgress their personal norms

Being a responsible consumer represents a daily challenge and there are many obstacles to implementing responsible behaviors. Past research has underlined the gap between pro-environmental attitudes and effective behaviors, highlighting obstacles to the adoption of responsible behaviors. However, it has hitherto not looked at the transgressions of consumers who adopt responsible behaviors in their daily lives. To address this gap, our research adopts a qualitative approach, based on semi-directive interviews conducted using the critical incident technique. Our analysis revealed several reasons why responsible consumers transgress their personal norms, and how these “consumer green transgressions” are managed by the responsible consumers. We also established a typology of “consumer green transgressions” based on a double categorization: anticipated versus impulsive transgressions and repetitive versus exceptional transgressions. Finally, we highlighted two “cause(s) → transgression → consequence(s)” trajectories. The results of this research offer several theoretical contributions and managerial implications, including discussing the literature on “green gap.”

Transforming Food Industrial Sludge Into Sustainable Resources: Innovations in Waste Management and Renewable Energy Recovery

ABSTRACTThis study comprehensively investigates the potential of food industrial sludge as a renewable resource within the expanding global food industry. Grounded in the theoretical framework of the circular economy and sustainability sciences, it delves into the composition of sludge, comprising diverse organic (proteins, carbohydrates, lipids, and fibers) and inorganic elements (minerals, heavy metals, and trace elements), highlighting its environmental and economic implications. The focus is on evaluating key utilization methods—anaerobic digestion, thermal treatment (pyrolysis and gasification), composting, and bioconversion—for transforming sludge into valuable resources such as biogas, biochar, and compost. These methods are assessed based on their alignment with sustainable waste management theories and practices, particularly concerning environmental sustainability and resource recovery. Empirical data from case studies and industry reports are incorporated to provide concrete examples of successful sludge utilization practices. For instance, empirical data indicate that anaerobic digestion can reduce sludge volume by up to 70% and generate biogas with an energy yield of approximately 25 MJ per kg of dry sludge. Pyrolysis can sequester up to 3 t of CO2 per ton of biochar produced. These methods demonstrate considerable promise for energy production, nutrient recovery, and reducing greenhouse gas emissions, supporting a circular economy approach. The study addresses challenges in sludge management, including compositional variability, contaminant presence, and the necessity for effective treatment to mitigate environmental risks such as water and soil pollution and odor issues. Findings indicate that the sustainable utilization of food industrial sludge as a renewable resource is not only viable but also essential for minimizing environmental impact, conserving finite resources, and promoting sustainability in the food industry. This research contributes valuable insights for policymakers, industry stakeholders, and environmental scientists, enriching the body of knowledge on waste management and resource recovery. The research is framed within the context of Sustainable Development Goals (SDGs), particularly SDG 6 (Clean Water and Sanitation), SDG 7 (Affordable and Clean Energy), and SDG 12 (Responsible Consumption and Production).

Green marketing and sustainable consumer behavior in Jordan: Advancing SDGs through localized strategies and environmental awareness

This study focused on the investigation of the green marketing influence on sustainable customer behavior by looking at how it can affect purchase intention, customer loyalty and brand reputation regarding problems such as water scarcity and limited natural resources in Jordan. The study conducted a questionnaire on 672 Jordanian consumers to assess environmental consciousness in relation to their attitudes toward localized green marketing strategies, focusing more on the moderating influence of product pricing and cultural values. Green marketing significantly predisposes the intention to buy and brand loyalty. Conversely, high product price is a prohibitive factor for the adoption of green products. Consumers across higher education and income strata are more receptive to green products. Cultural values and environments amplify the effectiveness of this green marketing. Local market-oriented green marketing strategies dealing with specific environmental challenges and socio-economic factors are supportive of sustainable consumer behavior. Attention is given to these two main priorities increasing affordability and cultural alignment to overcome such barriers. Businesses and policymakers can use these insights to craft effective green marketing strategies. Subsidies, cost cuts, and culturally aligned campaigns can enhance consumer engagement and sustainability in Jordan.

Effect of Different Cascara Tea Formulas on the Addition of Dayak Onion and Stevia

Formulation in making tea is necessary to produce quality products with a distinctive taste and optimal health benefits. Cascara is a dried tea product produced from coffee skin waste. It has been reported to have potential as a natural antioxidant because it contains secondary metabolite compounds such as polyphenols. Dayak onion bulbs are reported to contain flavonoids that are useful for preventing and alleviating complaints due to degenerative diseases such as hypertension and controlling blood sugar levels. Stevia is a plant known as sugar leaves or non-calorie natural sweeteners whose dried leaves have 30 times the sweetness of sucrose. The purpose of this study was to combine coffee fruit skin (cascara), Dayak onion, and stevia in herbal tea formulations to explore health potential and see the effect of differences in cascara, dayak onion, and stevia tea formulations on pH values, moisture content, and ash content according to the Indonesian National Standard (SNI). This study used a Factorial Completely Randomized Design (CRD). The results of this study indicate that the moisture content of herbal tea bags ranges from 9.05%-11.48%, with certain formulations (C, D, E, and F) meeting SNI standards. The ash content of herbal tea bags ranges from 3.58%-7.35%, reflecting the mineral content, with higher stevia concentrations correlating with increased ash content. The pH value of the brewed herbal tea ranges from 4.34-5.12, indicating that higher concentrations of Dayak onion produce higher pH values while increasing stevia concentrations lower pH. Contribution to Sustainable Development Goals (SDGs):SDG 3: Good Health and Well-beingSDG 9: Industry, Innovation, and InfrastructureSDG 12: Responsible Consumption and ProductionSDG 15: Life on Land

Development of Strain Measurement System for Detecting Rubber Elasticity for Structural Health Monitoring Applications

This paper investigates the correlation between rubber elasticity and strain measurement, aiming to advance the understanding and utilization of natural rubber in Structural Health Monitoring (SHM). Natural rubber, derived from latex found in rubber-producing plants, possesses exceptional elasticity and resilience, allowing strain measurement applications. This study employs strain gauge sensors and a Wheatstone bridge configuration to accurately assess the strain experienced by various rubber samples which are Rubber 1, Rubber 2, and Rubber 3 under different loading conditions. The differences between all three rubber samples are in the content of carbon black of size in the rubber. Rubber 1 contains carbon black of size N330 (60%), Rubber 2 contains carbon black of size N550 (60%), and Rubber 3 does not contain any carbon black. Through experimental analysis, it is demonstrated that as the applied load increases, the measured strain detected by the strain gauge rises, leading to an increase in the bridge output voltage. The proposed method, Rubber 2 is increased 11.94% in elasticity compared to Rubber 1 and Rubber 3 increased 15.82% in elasticity compared to Rubber 1. Among the tested rubber samples, Rubber 3 with higher elasticity exhibits a more signifi cant increase in output voltage, indicating a stronger response to applied stress. The proposed strain measurement system effectively captures rubber elasticity, providing valuable insights into the mechanical properties of rubber components. Furthermore, this research aligns with Sustainable Development Goals (SDG), particularly SDG 12: Responsible Consumption and Production, by leveraging Malaysia’s abundant natural rubber resources for innovative applications in structural health monitoring. Overall, this study contributes to the advancement of SHM techniques and the sustainable utilization of natural resources, with potential implications for various industries, including civil engineering and material science.

E-waste landscape on the environment and human health: A bibliometric analysis

Electronic waste (e-waste) has become relevant to the impact on the environment and human health. The mass production of equipment and devices makes them more affordable for consumers and promotes, in exchange, a short time of use and disposal growth. In this regard, the present work conducted a literature mini-review based on bibliometric analysis, using the SCOPUS database to obtain records of research articles from 2019 up to date. The purpose is to grasp an overview of the impact of e-waste on the environment and health. Therefore, the study revealed works that addressed such topics and identified the journals with the most articles published in this period. Moreover, the analysis exhibits the research collaboration among authors, countries, and highly cited authors, highlighting the contribution of developing countries such as Mexico, Brazil, Thailand, Nigeria, Indonesia, and Vietnam and exposing the current trends and future directions to mitigate this worldwide concern. The reviewed works emphasized the relevance of employing sustainable methods and supporting the circular economy at the disposal of e-waste. They also highlighted the need for creating and implementing policy and regulation frameworks, especially in developing countries, in parallel with encouraging corporate and consumer responsibility in e-waste management to raise awareness about eco-friendly practices and promote a greener and healthier future.