Regional Festival Research Articles

Autoethnographic Memoirs of Rimba Resonance Vibes Ensemble Festival Performances

Marimba music performance practice has emerged globally in hundreds of marimba ensembles since the Kwanongoma marimba was designed in Bulawayo in the 1960s. The purpose of the study is to explore, the situation of marimba performance within Zimbabwe from an emic perspective. The country has a fledgling economy which is a push factor leading to the problem of about eighty-five percent of the population intending to relocate to other countries. This has not spared the marimba music industry as numerous marimba builders, performers and tutors have already, or intend to migrate. In this autoethnography I present perspectives on my marimba music performance experiences at local and regional festivals in Zimbabwe and South Africa. I conduct a qualitative autoethnographic exploration of Rimba Resonance Vibes Ensemble’s performances, describe the culture of Zimbabwe marimba music performance practices, and reflect on various permutations of the practice in which the art has been kept alive in Zimbabwe in the wake of a brain drain. The findings show multiple challenges that we face as marimba musicians. There is a glaring need for agency and advocacy to sustain the art of marimba music performance by bands based in Zimbabwe.

Safe beats down under: investigating the support of drug checking at a regional festival in the Northern Territory, Australia

Background In the context of Australian music festivals, including those in the Northern Territory (NT), drug-related harms persist. This study focused on gathering local insights into drug-related behaviours and attitudes, particularly regarding drug checking, among NT festival attendees. Methods In May 2022, attendees (aged 16+) at a single-day multi-genre music festival in the NT were surveyed onsite about their drug use and harm reduction behaviours. Logistic regression was employed to explore factors influencing attitudes and preferences toward drug checking. Results Out of 539 participants, 40% reported recent drug use in the past month. About 12% planned drug use at the festival. Notably, 73% supported drug checking, with 81% approval among people who use drugs. Older participants (>25 years) had 2.6 times (p = .001) greater odds of supporting drug checking. Participants with recent drug use had 2.1 times (p = .006) greater odds of supporting it. Among those opting for drug checking (n = 270), people who have recently used drugs had 5.5 times (p <.001) greater odds of preferring an onsite service. Additionally, 67% believed any drug checking service increased their safety. Conclusions The study reveals NT festivalgoers’ widespread support for drug checking and suggests the need for on-site drug checking services in the NT.

텍스트 마이닝 및 CONCOR 분석을 기반으로 한 충청남도 스포츠 관광 트렌드 분석(2010~2023)

Objectives The purposes of this study were to analyse sports tourism trends in Chungcheongnam-do based on big data analysis, text mining and CONCOR analysis.&#x0D; Methods This study used TEXTOM 6.0, a big data program, and the search keywords were 'Chungcheongnam-do+sports+tourism', and the data collection period was classified into three periods (2010~2014, 2015~2019, 2020~2023).&#x0D; Results As a result of the text mining analysis, the main keywords were 'Chungcheongnam-do, sports, tourism, presidential tournament, amateur, tournament, Boryeong-si, promotion project, creation', and the CONCOR anal-ysis resulted in a group of keywords related to regional festivals, a group of keywords related to sports com-petitions, and a group of keywords related to Boryeong-si, a sports city.&#x0D; Conclusions This study confirmed that promoting sports tourism using e-sports competitions, fostering sports-specific cities such as Boryeong-si, and inducing additional economic effects of sports tourism through attracting sports competitions can be a way to develop regional sports tourism.

지역정체성 기반 지역축제의 브랜드화를 위한 Z세대의 기대가치 연구

The purpose of this study is to validly check the value expectation of regional festival participants to suggest a theoretical foundation and raise the need for practical application to help differentiation of regional brandification of festivals based on regional identity. Quantitative and qualitative surveys were conducted on Generation Z. The scope of regional festivals for this research was set to festivals that can easily be correlated to historical landmarks, historical sites, artifacts, and people. Research results show that the value expectation of Generation Z on festivals based on regional identity could be categorized into 8 perspectives and 16 value expectations. This suggests that in order for regional festivals to be based on regional identity and position themselves as differentiated brands in the long term, they must meet current and potential value expectations of the target groups by considering various perspectives. Furthermore, it shows that integrated and target-oriented festival planning, execution, and performance management must be pursued based on the identified classifications and factors.

The problem of implementing the cultural-forming function in the Russian media

In the context of the development of the information and ideological war between Russia and the West, the role of the media in the formation of cultural values is increasing. It is directly related to ensuring national security. One of the most important problems of our time is related to the fact that culture in the media has ceased to be a powerful tool for shaping the value system of society. The article analyzes stories published during the period from December 2022 to May 2023 in the thirteen most cited Russiabn media (Rbc.ru, Russian.rt.com, Gazeta.ru, Lenta.ru, 360tv.ru, Kp.ru, Tsargrad.tv, iz.ru, Life.ru, Mk.ru, Aif .ru, Fontanka.ru, Mosregtoday.ru). Approximately 2,000 stories related to the topic of "culture" in these media were analyzed. The stories were analyzed for compliance with the culture-forming function, which consists in promoting and disseminating high cultural values in society, educating the masses on samples of global culture, contributing to the comprehensive humanistic development of man. The authors come to the conclusion that 1) samples of high, elite culture rarely come to the attention of the media. In stories on cultural topics, gossip, rumors, events from the life of show business stars are replicated. 2) On some media sites, there is no “culture” section at all. In the field of view of the reader who goes to the websites, cultural news rarely falls. 3) The same names appear in the news about culture, famous personalities from the world of show business predominate, and there is not a word about new, young, talented artists. 4) Culture on media sites covers large-scale events, Hollywood premieres, but news about regional festivals, the achievements of creative individuals, and folk crafts rarely get into the headings. 5) Culture on media sites is being replaced by entertainment.

Gribanov Readings — 2022 as a Platform for Discussing the History and Development of Book Culture in Russia

The All-Russian scientific and practical conference with international participation “Gribanov Readings — 2022” was held on December 14—16, 2022 at the National Library of the Republic of Sakha (Yakutia). The article discusses the problems of the book culture of the regions of Russia; this theme was in the focus of attention of conference participants and was the subject of scientific discussion at the plenary session and in the course of the sections: “National and local history bibliography: history, status and new horizons”, “Reading infrastructure: research, exchange of experience”, “Historical and cultural studies to preserve the cultural heritage of the indigenous peoples of the Russian North, Siberia and the Far East” and “Digital transformation of libraries”. Within the framework of the conference, there were organized the round table “Modern Library Education: exchange of opinions of practitioners and theorists, managers and performers, teachers and students, readers and librarians” and the First Regional Festival of Scientific Research Cinema “Science Cinema”. The conference aroused great interest in the professional and scientific community. More than 130 specialists took part in it — theorists and practitioners of library and information activities, experts in the book industry, philosophers, historians, ethnographers, cultural scientists, art historians, employees of archives and museums from 30 regions of Russia, as well as from Belarus, Kazakhstan and Mongolia. The conference was aimed at identifying the main vectors of the history and current trends in the development of book culture in the regions of Russia, assessing the role of books and reading, bibliography, modern book publishing, discussing the key issues of the domestic book market, finding ways to digitally transform libraries and preserve the best traditions of the development of the book industry.

Little Amal’s New York Journey: The Big Puppet in the Big Apple

Little Amal’s New York Journey: The Big Puppet in the Big Apple

국내정원박람회 개최 효과에 대한 방문객 인식 비교 연구 - 2013 순천만국제정원박람회, 2015 서울정원박람회, 2022 고양국제꽃박람회를 대상으로 -

This study compares and analyses the impacts of holding domestic garden expos that will be fundamental for holding garden expos in the future. Satisfaction with the three sites of the 2013 Suncheon Bay International Gardening Expo, 2015 Seoul Gardening Expo, and 2022 Goyang International Flower Fair, as well as factors affecting the satisfaction in economic, social/cultural, environment/ecology, and operation aspects, were analyzed. As a result of the study, the satisfaction level of all three sites was high, with a value of 3.5 or higher. In particular, satisfaction with the 2013 Suncheon Bay International Gardening Expo was the highest. It was found that there was a difference between the satisfaction level of the 2013 Suncheon Bay International Gardening Expo and the 2015 Seoul Gardening Expo. As a regional festival, the 2013 Suncheon Bay International Garden Expo has acquired a high status due to the ‘Suncheon Bay Garden’ being designated as the first National Garden. It is thought that great satisfaction was obtained because economic, social, cultural, and environmental revitalization was achieved by matching the values of citizen participation and ecological conservation. As a result of the comparison of perception types affecting the satisfaction by garden fair, satisfaction at the 2013 Suncheon Bay International Gardening Expo and the 2015 Seoul Gardening Expo, it was found that both affected all four aspects. The 2022 Goyang International Flower Fair did not affect satisfaction in the operational aspect. This seems to be because the Goyang International Flower Fair is already a fixed local brand. As a result of analyzing the detailed factors of perception that affect satisfaction, the three target sites were commonly analyzed, including social and cultural factors, which attract cultural events, improve pride and affection for the region, and help educate children. In terms of environmental and ecological factors were analyzed as an inconvenience in life due to traffic congestion. It can be seen that it has the same meaning as the comparative analysis of the difference in factors on the satisfaction of the target site. There is no difference in the effect on satisfaction in terms of social·cultural, and environmental·ecological aspects, but there are differences in terms of economy and operation. Based on the analysis results of this study, to hold a domestic garden expo in the future, it is necessary to properly utilize “environmental” and “ecological” garden aspects that have potential values according to the region’s characteristics to develop sustainable, eco-friendly tourism resources. In addition, values will be more apparent when cultural and artistic programs are planned to establish a differentiated identity in the host area and are appropriately used as a marketing means for a local fair. A well-planned local festival through communication with local residents can affect the image of the region and lead to the revitalization of the local communities by securing urban competitiveness along with the establishment of urban brands, so it can be said that local residents’ participation and national or local organizations’ cooperation is essential.

통영연극예술축제의 브랜드 구축 방안 연구

The need for brand building is growing at local arts festivals. Therefore, this study tried to contribute to the establishment of the brand strategy of the local art festival by analyzing the brand construction status of the Tongyeong Theater Arts Festival(TTAF) as a brand myth construction model. As a result of the study, in terms of the dominant ideology, the TTAF was exposed to negative perceptions such as their own league, low artistic level, and doubts about individuality and creativity, as commonly found in other regional festivals. In addition, the desires of consumers and masses were marked by independent consumption, demand for easy and comfortable arts, and enhancement of pride and self-esteem in local culture. To overcome the cultural contradiction, the TTAF is judged to have to focus more on regional specialization and artistic level improvement using the unique cultural resources of the region. Therefore, this study specifically suggests the improvement of the brand strategy of the TTAF through the supplementation and innovation of the PR marketing strategy.

지역 축제의 한국춤 브랜드 전략이 지역 경쟁우위, 지역 이미지에 미치는 영향

This study empirically analyzed how the Korean dance brand strategy of regional festival affected regional competitive advantage and regional image. In addition, the effect of regional competitive advantage on regional image was also tested. In addition, this study conducted an online survey on subjects who had experience watching Korean dance performances at the Baekje Cultural Festival and the Baekje World Heritage Festival in the Baekje Cultural Zone (Gongju/Buyeo/Iksan). The online survey was conducted for a total of 7 days from May 6 to May 13, 2022. The online survey was distributed to 1,062 people, of which 201 (18.9%) completed their responses. Structural equation model analysis was performed on the collected data using SmartPLS statistical program, and the analysis results are as follows.BR (1) The influence of the Korean dance brand strategy of regional festival on regional competitive advantage was examined. As a result of the analysis, it was found that, among the brand strategies of Korean dance, economic value and regional value had a statistically significant positive (+) effect on regional competitive advantage. However, cultural value, lasting value, and globalization value were not statistically significant. (2) The influence of the Korean dance brand strategy of regional festival on regional image was examined. As a result of the analysis, it was found that among the brand strategies of Korean dance, lasting value and globalization value had a statistically significant positive (+) effect on the regional image. However, economic value, cultural value, and regional value were not statistically significant. (3) The influence of regional competitive advantage on regional image was examined. As a result of the analysis, it was found that the regional competitive advantage had a statistically significant positive (+) effect on the regional image.

생태축제를 위한 문화예술 프로그램 연구

Eco festival is social interaction for building eco society through entertainment activities and preservation of eco environment. Eco festival applying regional eco asset is incresead as regional festival is getting more, but the program of eco festival is getting more umiformly. This study aims to suggest direction and plan of culture-art for eco festival using characteristics of space. Eco-friendly culture events at eco part similar to Ansan Reef Wetland are analyzed as case studies. Since eco park is not park categorization of part by law, many local government entitled ‘eco park’ indiscreetly, thus culture events at eco parks have character as local festival. Major contents are planed based on characteristics of main visitors group and eco-environment, and theme of event by supervised organization. Fall festival at Ansan Reef Wetland has basic direction for event: space usage to minimize harm eco-environment, focus on hearing as theme of festival, collaboration with culture-art organization, and participation of local artists. To preserve core value ‘ respect to eco-environment and enjoyment of art and culture’ for eco-environment, basic direction should be kept as below. First program of event should focus on unique differentiation of eco-environment. Second artists and experts specialized for eco-environment should be taken part in. Third healthy of hybrid between eco and culture-art with collaboration of organizations. Fourth eco-friendly visitors activities guideline should be made and be noticed to visitors.

The Civil Savage: How Young People Living Rurally ‘Do’ Distinction at Regional Festivals in the Netherlands

Building on previous work about cultural informalisation and the growing urban–rural divide in western democracies, this article studies symbolic boundary work as performed by white youths living in rural areas in the Netherlands. We conducted a micro-sociological analysis of how these youths celebrate regional festivals in the Netherlands, and particularly the meanings they attach to their affective displays of intoxication and sexuality. We show how distinction is ‘done’ here by many of these youths taking pride in drinking too much beer, sexual directness and impropriety, which they argue are expressions of conviviality and down-to-earthness. In doing so, they appear to be finding dignity and redemption in an image of themselves as savages and reappropriating it as part of their own ‘civility’, contrasting their revelry with what they perceive to be urban, middle-class snobbery.

A Study on the Promotion of Regional Festivals by Reinforcing Partnerships - Focusing on the Gangnam Fashion Festival Case -

지역축제는 지역 발전의 원동력으로서 문화와 결합하여 다양한 형태로 나타나고 있다. 지방자치단체들이 지역축제에 적지 않은 노력과 시간, 비용을 투자하고 있음에도 불구하고 성공적인 축제는 많지 않다. 이에 본 연구는 관주도 운영에 따른 지역축제의 한계를 극복하기 위한 방안으로 지역사회 인적 물적 인프라와의 다양한 파트너십강화에 주목하고, 강남구 대표 축제인 ‘강남패션페스티벌’ 운영 사례를 통하여 방문객들에게 높은 만족도로 평가된 축제의 활성화 요인이 지역사회와의 다양한 파트너십 강화에서 기인된 효과인지 확인하기 위하여 전문가 인터뷰를 진행하여 분석하였다. ‘강남패션페스티벌’은 패션 특구 강남의 인프라를 스토리로 적극 발굴하고 참여자들의 핵심 역량이 전략적으로 매칭되어 지역의 문화콘텐츠로 특성화되었다는 점과, 유기적인 파트너십에 따른 역할분담의기능적 결합으로 축제 전문성 및 조직력이 강화되었다는 점이 주요 활성화 요인으로 확인되었다. 이러한 파트너십이 강화될 수 있었던 이유는 이해관계가 다른 주최 간 균형을 유지하며, 가장 잘 할 수 있는 분야에 집중할 수있도록 상호작용의 유기적 관계가 형성되어 장점을 극대화하였기 때문으로 파악되었다. 이러한 점에서 ‘강남패션페스티벌’은 인적 물적 자원의 유기적인 파트너십 강화를 통해 강남구의 정책 목표가 잘 녹아든 지역축제 사례라는점이 중요한 가치임을 확인하였으며, 본 연구를 통하여 그 지역만의 강점과 특성을 살린 차별화된 축제 포맷팅(formating)에 유용한 정책적 시사점이 되기를 바란다.Regional festivals appear in various forms in combination with culture as a driving force for regional development. Although local governments are investing a lot of effort, time, and money in local festivals, there are not many successful festivals. This study focused on strengthening various partnerships with local human and material infrastructure as a way to overcome the limitations of government-led operations, and conducted expert interviews to confirm whether the activation factor of festivals evaluated with high satisfaction by visitors through Gangnam Fashion Festival. The main activation factors of the Gangnam Fashion Festival were that the infrastructure of Gangnam, a special fashion zone, was actively discovered as a story, the core competencies of participants were strategically matched and specialized as local cultural contents, and the functional combination of role-sharing through organic partnerships. The reason why this partnership could be strengthened was that organic relationships of interaction were formed to maximize advantages so that interests could be balanced between different organizers and focused on the areas that they could do best. In this regard, the Gangnam Fashion Festival confirmed that it is an important value that Gangnam-gu’s policy goals are well incorporated through strengthening the organic partnership of human and material resources, and through this study, it is hoped to be a useful policy implication for differentiated festival formatting.

CULTURAL HERITAGE OF THE RYAZAN TRADITIONAL COSTUME AS A BASIS OF ARTISTIC CONCEPTION

The article considers the complexes of traditional costumes of the Ryazan province of the late XIX – early XX cen- tury of the Sergiev Posad Historical and Art Museum – Reserve as an artistic and creative source of the formation of the artistic culture of students. The material base was: the exhibition «Ryazan Madonnas» of the Sergiev Posad Historical and Art Museum – Reserve, a collection of student term papers and diploma practical works of the workshop of traditional Russian costume of the Department of the National Academy of Fine Arts of Moscow State University, creative works of the winners of regional competitions of decorative, applied and fine arts of the Moscow region within the framework of the regional festival of children’s and youth artistic and technical creativity «Young Talents of Muscovy».

Comparative Study on Tourism Image of China and Japan for the Promotion of Visitation of Korean Travelers

Purpose &#8211; The image of destination has an influence on the satisfaction of tourists therefore, DMO (Destination Management Organization) try to find perceived image of own destination for the visitors. This study examined to understand the image of popular tourism destination of Korean outbound market. Design/Methodology/Approach &#8211; To conceptualize the image of destination of China and Japan using destination attributes which was suggested by the studies on push and pull factor theory of tourists motivation. According to push-pull theory, choosing a certain destination is the result of the tourists choice based on the interaction between push and pull factors. 24 destination image attributes were adopted for importance-performance analysis. The research was conducted by 220 questionnaires to convention attendees. Findings &#8211; According to the survey, it was found that Korean travelers who want to travel to China or Japan prefer destinations that provide intellectual information about rich history and culture, low travel costs and local prices, exciting tourist attractions, beautiful natural scenery, and history and culture. In the regression analysis, respondents were satisfied with natural beauty, historical and cultural places, and low travel expenses in China, and in case of Japan, they were satisfied with various regional festivals and cuisine. Research Implications &#8211; This research on image based on the tourism destination attributes give us understanding to understand the motivation of Korean travelers to China and Japan in the perspective of what kind of experience they pursuit in.

TRANSFORMATION OF WESTERN PODILLIA TRADITIONAL DANCE IN THE CONTEXT OF REGIONAL FESTIVAL MOVEMENT

The article covers the issue of transformation of traditional dance in the context of festival movement in the particular region and Ukraine as a whole. The research article analyses the functioning of art folklore festivals on the territory of Western Podillia. The study investigates the organization of art festivals of the region in historical and chronological perspective and presents the key tasks for their holding. The article partially covers the activities of some dance and folk-ritual groups of Western Podillia, which are active participants and popularisers of folk art, in particular of local traditional dances. The study reveals the issues related to the functioning and development of traditional dance in terms of folklorism, which is implemented during the «Ternopil talismans», regional festival of folk crafts, folklore and choreography, which hosts the «Ternopil Polka», festival of authentic dance (Ternopil); «Red guilder-rose», folk dance festival (Ternopil); «Bells of Lemko region», All-Ukrainian festival of Lemko culture (Bychova tract of Monastyryskyi district); «Embroidery blossoms in Borshchiv region», annual All-Ukrainian Folklore and Art Festival (Borshchiv) and other local festivals. The article highlights the importance of organizing and holding regional local holidays and folklore and art festivals in the context of the revival of the national and cultural identity of Western Podillia as an integral part of Ukraine.

A Regional Festival with a Global Reach

A Regional Festival with a Global Reach

Introduction

Abstract This special issue engages the historical and contemporary heterogeneity of the Gulf, which was a transcultural space long before the discovery of oil. Over the past two decades, Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the United Arab Emirates have actively begun to harness the media’s power, while at the same time grassroots productions—online, through social media and in regional festivals—reframe assumptions about film and visual media. With resident expatriate population comprising up to 90 percent of the population in Gulf states, film and visual media complicate conventional frameworks derived from area studies, such as ‘Arab media’, ‘Middle Eastern and North African cinema’, or ‘South Asian film’. These articles also unsettle the modernist divisions of media into distinct categories, such as broadcast television and theatrical exhibition, and consider forms that move between professional and nonprofessional media, and between private and semi-public spaces, including the transmedia spaces of theme parks and shooting locations. Articles examine the subjects of early photography in Kuwait, the role of Oman TV as a broadcaster of Indian films into Pakistan, representations of disability and gender in Kuwaiti musalsalat, tribal uses of social media, and videos produced by South Asian and Southeast Asian expatriates, including second-generation expatriates.

지역축제와 지방자치 단체 정치인의 정치활동에 관한 연구: 제58회 아산 성웅 이순신 축제를 중심으로

Purpose -This thesis is a study on the political activities of local festivals and local government politicians. The purpose of the study is when do local politicians participate in festivals? Another thing was to figure out how to participate in the festival. Design, data, and methodology -The political activities of many local government politicians attending Asan the Great Admiral Yi Sun-sin Festival during the festival period were analyzed through empirical research methods focusing on various programs. Result - First, the number of participation of local government politicians in regional festivals differed according to the scope and position of the constituency. Second, the greater the number of participants in the festival program, the higher the participation of local government politicians. Third, it was found that the participation method of local government politicians preferred the method of directly participating in the event and the method of contacting the residents. Conclusions -In conclusion, local festivals are being used as places for legitimate political activities of local politicians while operating various programs. In addition, through local festivals, local politicians have a positive effect by enabling direct communication with local people.

New practices of literature distribution for children and youth in Siberia and the Far East

The article describes the directions of distribution of books for children in the Eastern regions of Russia that have appeared in the last decade. Based on a combination of landscape-reconstructing principles, surveys, and comparative typological analysis, the article presents data that expand previously studied aspects of the functioning of the main channels for the sale of books for children in the Siberian-Far Eastern region. It is shown that books for children are the largest segment of the Russian book market, which has been growing since 2008. At the regional level, they are widely presented in all book distribution channels: bookselling networks and independent stores; online stores; book departments of supermarkets (non-core retail); kiosks and stalls; book fairs. The purpose of the article is to analyze the current trends in the distribution of books for children in the region. Positive trends typical for the children book market in the Siberian-far Eastern region are identified. They are: the activity of children book supermarkets, the appearance of independent small stores of club-backstage format, the organization of specialized children Internet projects; increasing the importance of regional book exhibitions, fairs, festivals and holidays in the distribution of books for children; projects support by major Russian patrons. The significance of the study of new practices for the distribution of literature for children and youth in the region is determined by their influence on the formation of a new conceptual model for the popularization of reading, based on the idea of culture as a powerful lever of socio-economic development of territories.