Purpose: Improving Quality in higher education institutions including universities is important as both supporting infrastructure, technology, and the perception of stakeholders are changing. This paper aims to examine and showcase the unique approaches, exemplary practices, and distinctive features within the academic framework of Srinivas University. Through rigorous research and analysis, the article seeks to elucidate how innovative strategies and best practices contribute to the university's academic success, serving as a valuable case study for educators, administrators, and stakeholders in higher education. Methodology: Exploratory research method is used to collect and analyse relevant information using appropriate analysis frameworks. Results/Analysis: The case study presents a comprehensive analysis of various aspects of academic innovation and best practices within Srinivas University. Firstly, it scrutinizes innovations in curricular aspects, highlighting the university's endeavours to enhance curriculum relevance and responsiveness to industry needs. Secondly, it explores innovations in teaching-learning and evaluation methods, showcasing the university's commitment to pedagogical advancement and student-centric approaches. Thirdly, it examines best practices in academics, emphasizing the institution's effective strategies in student support, faculty development, and research promotion. Furthermore, the article evaluates the institutional distinctiveness in academics, emphasizing Srinivas University's unique attributes and competitive advantages. Utilizing the SWOC analysis framework, the ability of the university to plan and implement innovations and best practices is critically assessed, revealing strengths, weaknesses, opportunities, and challenges. Outcome/Value: The article offers postulates of recommendation, providing actionable suggestions to further enhance the university's academic excellence and institutional distinctiveness. Type of Paper: Exploratory research analysis.
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