Positive Reputation Research Articles

Service Reputation and Customer Loyalty in Ocean Freight Forwarders: An Exporters’ Perspective in Mindanao Regions

Customer loyalty is a vital component for businesses to achieve success and growth and that gaining customer loyalty can be sustainable by building a positive reputation. This study investigated the influence of customer satisfaction and trust as dimensions of the reputation of Ocean Freight Forwarders on customer loyalty. Data were collected from 180 exporting companies in Mindanao and a survey questionnaire was administered. A descriptive correlational design was employed, and the results showed positive and statistically significant relationship between customer loyalty, satisfaction, and trust. The findings revealed that exporters perceive ocean freight forwarders' reputation as highly satisfactory in terms of technical and functional qualities, and they have a very high level of trust in forwarders' benevolence and credibility. The results also showed strong loyalty in all dimensions of customer loyalty. Thus, the practical implications of this study are clear: prioritizing customer satisfaction and maintaining trust by the forwarders are essential for establishing a strong reputation. Therefore, ocean freight forwarders should consider these findings and continuously evaluate and improve their trust image and customer satisfaction strategies to enhance customer loyalty and maintain a competitive position in the dynamic export industry.

Managing Negative WOM on Social Media: Impact of Accommodative Versus Defensive Strategies, Reputation, and Communication Style on Consumer Responses

abstract: This study examined optimal strategies for companies managing negative social media comments, viewing these situations as public relations opportunities to build relationships and reduce negative word of mouth. Utilizing SCCT and attribution theory and public relations literature on two-way communication and relationship building, a 2×2×2 full factorial experiment was conducted with consumer samples. Results show that effective management of negative comments on social media can build stakeholder relationships and yield positive outcomes. However, the effectiveness of the response strategy depends on the company’s existing reputation. For companies with a positive reputation, a defensive strategy is more effective in reducing perceived responsibility, whereas, for those with a poor reputation, response strategy choice has minimal impact. Two-way communication enhances external attribution, which is especially beneficial for disreputable companies using a defensive strategy. External attribution positively influences trust and satisfaction, ultimately affecting corporate outcomes.

MultiFuzzTOPS: A Fuzzy Multi-Criteria Decision-Making Model Using Type-2 Soft Sets and TOPSIS

Effective and optimal decision-making can enhance system performance, potentially leading to a positive reputation and financial gains. Multi-criteria decision-making (MCDM) is an important research topic widely applied to practical decision-making problems. Using the basic idea of symmetry to balance the arrangement where elements or features have an equality or similarity in distribution, MCDM provides robust decisions in such multi-dimensional complex issues. This study proposes MultiFuzzTOPS, a decision-making model to deal with complexity of multi-criteria decision-making. The proposed MultiFuzzTOPS leverages the fuzzy logic and soft sets such as type-2 soft sets (T2SS) and technique for order preference by similarity to ideal solution (TOPSIS) for decision-making. We validate the proposed model by implementing it to solve the pesticide selection problem in food science by considering various criteria for the selection of pesticides. Our proposed MultiFuzzTOPS recommends the best pesticide compared with its counterparts because it covers the maximum information for the selection of the best alternative. Results are ranked on the basis of the Hamming distance and similarity coefficient. We also validate the effectiveness by performing the sensitivity analysis, and the validation shows the reliability and effectiveness of our proposed model.

Unveiling the power of word-of-mouth in pre-recruitment employer branding strategy during COVID-19

PurposeThis study, based on signaling theory, examines the pre-recruitment employer branding strategy during the COVID-19 pandemic. It investigates the relationship between spontaneous word-of-mouth (WOM) recommendations for companies and prospective candidates' job application intentions. Specifically, the study explores serial mechanisms mediating the characteristics of company online career pages, including the perceived informativeness of online job advertisements (ads), candidates' preferences for its web approach to them and the company’s reputation.Design/methodology/approachReflecting prospective candidates from students and young alumni of universities, partial least squares structural equation modeling (PLS-SEM) was employed on a sample of 737 individuals representing various fields of study from Greek universities.FindingsThe findings highlight the effectiveness of positive WOM recommendations during the initial stages of recruitment, particularly amidst COVID-19 challenges in the labor market, notably impacting young candidates. The study suggests that spontaneous WOM, originating from trustful sources, motivates job seekers to actively engage with the company’s web career channels, seeking information and favorable indications of the company’s approach toward its candidates. Positive WOM, combined with informative content and a friendly communication style, plays a critical role in shaping the company’s reputation. Consequently, this encouragement motivates individuals to start their job search efforts and consider applying for positions within the specific organization.Practical implicationsThis research provides valuable empirical evidence in the pre-recruitment field, particularly in unforeseen crisis circumstances such as the COVID-19 pandemic. It examines how spontaneous, positive WOM from sources, like peers and alumni, significantly influences young job seekers' perceptions and preferences regarding the company’s career web channels as sources of information and signals about working conditions. The combination of positive WOM with informative content and a friendly communication style in the web approach plays a crucial role in shaping a positive company reputation. Consequently, this encourages candidates to consider applying for positions within the company.Originality/valueThis research contributes to pre-recruitment studies, especially amidst crises like COVID-19. It examines how positive WOM from trusted sources like peers and alma mater alumni influences young job seekers' views on the company’s career web channels. By emphasizing the importance of combining positive WOM with informative web content and a friendly communication style, the study offers insights into effective recruitment strategies. It highlights the significance of positive and spontaneous WOM in attracting young talent and its impact on job seekers' decision-making, even in uncertain conditions. Overall, it advances recruitment practices for attracting candidates.

Navigating Delays: Exploring Factors Influencing Audit Timeliness

Purpose: This research explores factors influencing audit timeliness in the food and beverage manufacturing companies listed on the IDX from 2019 to 2023. The study population comprises 26 companies with complete and continuous financial reports during the research period. Design/methodology/approach: The analysis employs multiple linear regression to examine the impact of company size, profitability, solvency, and Public Accountant Reputationon audit report lag. Findings: Results reveal that company size does not significantly affect audit report lag, challenging previous studies. Profitability also shows no significant influence on audit timeliness, contradicting some research findings. In contrast, solvency has a positive and significant impact on audit report lag, indicating longer delays with higher debt-to-total-asset ratios. Moreover, a PAR positive reputation correlates with shorter audit report lag. Practical implications: Understanding these factors can help practitioners, auditors, and regulatory bodies comprehend the dynamics of audit timeliness in the food and beverage industry, facilitating more effective monitoring and decision-making. Originality/value: This research contributes to the literature by providing insights into the nuanced relationships between company characteristics and audit timeliness in a specific industry, offering a valuable perspective for academics and practitioners in auditing and financial management.

THE IMPACT OF BUSINESS REPUTATION ON ENSURING THE ECONOMIC SECURITY OF A COMPANY

The article offers a theoretical analysis of the influence of reputation on a company's economic stability and practical insights for businesses in monitoring and evaluating reputation to uphold economic security. For monitoring a company`s reputation, authors recommend applying the reputation dimensions (drivers) formulated by RepTrak Company. The article underscores the pivotal role of a resilient, positive reputation in attracting skilled employees, strengthening brand marketing efforts, and fostering long-term customer loyalty. It also highlights the dire consequences of a damaged reputation, which can negatively affect economic security—creating financial setbacks, hindering the company's advancement, and more. This underlines the pressing need for reputation management and the imperative for businesses to be proactive in this area for favorable market development.

ANALYSIS OF STRATEGIES USED BY PT SEMEN INDONESIA TBK. IN ACHIEVING INTERNATIONAL MARKETING

This research discusses the role of international marketing strategy in the global expansion of PT Semen Indonesia Tbk using SWOT analysis. The research focuses on the utilization of the company's internal strengths, such as a positive reputation and integrated supply chain, in supporting expansion measures in international markets. The case study covers the acquisition of the Thang Long Cement plant in Vietnam, which expanded the company's market coverage in several countries including Vietnam, Singapore, and Bangladesh. Despite the success, political and legal risks in some countries posed challenges that needed to be addressed through risk diversification strategies and local partnerships. A deep understanding of cultural differences and consumer preferences in various markets was also identified as a key factor in achieving international marketing success for the company

Perceptions of SONARA’S Corporate Reputation by the Host Community, Limbe II Council Area, Cameroon

This study examines how the population of Limbe II council area perceives the Cameroon National Refining Company Ltd (SONARA) in terms of its business activities, its relationship with this major stakeholder group, its respect for environmental ethics, and the contribution of the company to the socio-economic development of the area. The population under study is the Limbe II council area, made up of 11 communities with 42300 inhabitants. Two methods of data collection are used: survey and qualitative content analysis of SONARA’s corporate policy documents. The questionnaire was administered to 330 respondents. Findings suggest that the Limbe Festival of Arts and Culture (FESTAC) is the most prominent social event sponsored by SONARA. FESTAC also projects SONARA’s image most, and best promotes inhabitants’ cultural values. Findings also indicate that for SONARA to gain improved reputation in Limbe II, the corporation should give priority to indigenes of Limbe II municipality in holiday jobs and recruitments. Respondents equally affirm that it is necessary for SONARA to sponsor cultural, educational, health and related activities in Limbe II municipality; pay royalties to the Limbe II Council; and sponsor political campaigns. Empirical evidence show a statistically significant linear relationship (p= 0.000) between SONARA’s satisfaction of Limbe II community needs and a positive reputation that the Limbe II community has about the company. This also implies that the company needs to carry out a re-appraisal of its community management plan for the host communities in order to ensure that only projects that are directly relevant to the needs of the host communities (as indicated by the inhabitants) are embarked upon.

Transformation of enterprise development management in the context of implementation of the principles of inclusive development

The article discusses the features of the transformation of enterprise development management in an inclusive economy, emphasizing the significant benefits of inclusive entrepreneurship. This article reflects a new approach to enterprise management, one that opens up new opportunities and increases organizational competitiveness. The purpose of the study is to consider theoretical issues related to the spread of inclusive policy in the management and development of modern enterprises and organizations. An inclusive approach to financial and economic activities expands the company's ability to increase competitiveness in the market by: expanding the sales market; creating a barrier-free environment to attract new employees; enhancing the company's brand values and consumer loyalty; piquing investors' interest; and creating a positive reputation in the market. The main directions of transformation of enterprise development management in the context of inclusive entrepreneurship are determined. The main directions of changes in enterprises' pricing and investment policy in implementing the principles of inclusive development are generalized. Changing the management strategy in the formation of the personnel potential of the enterprise should consider the principles of implementation of inclusive business development. They are based on increasing the participation of all segments of the population in society, especially those who have difficulties in physical development. In the context of the implementation of the principles of inclusive development, the pricing policy of the enterprise should be aimed at ensuring the availability of goods (services) for the most vulnerable segments of the population. The possibilities of implementing the principles of inclusive development, which will increase the competitiveness of the enterprise (organization), are identified. These include increasing the potential by expanding the market for products, entering new market segments, and improving the reputation of the enterprise. The presented data indicate the need to create equal employment opportunities for socially vulnerable segments of the population, as well as proposals for new approaches to solving the problems of consumers with special needs. The implementation of the principles of inclusive development involves changes in the pricing, personnel and production policy of the enterprise. These changes not only enhance the enterprise's competitiveness but also bolster its reputation as a socially responsible entity, thereby reassuring stakeholders about the potential benefits of this approach. Keywords: inclusive economy, enterprise management, vulnerable groups of the population, business, economy, employment

The Pennsylvania Council of Censors and the Debate on the Guardian of the Constitution in the Early United States

Abstract In 1776, Pennsylvania established an institution called the Council of Censors, which would be elected every seven years and was tasked with ensuring that the legislative, executive, and judicial branches of government had remained faithful to the constitution. None of the other thirteen colonies would create a similar institution, although Vermont would in 1777. Nor has the Council of Censors enjoyed a positive reputation among historians or constitutional scholars: Gordon Wood, for example, has attacked the institution as ‘a monster [pulled] out of Roman history’. Contemporaries agreed, and the body was abolished in Pennsylvania in 1790 after years of vociferous opposition and was criticized extensively at the Federal Convention in 1787. But the Council of Censors was a remarkably innovative institution, the first designed to enforce a written constitution, created decades before the Supreme Court’s assumption of the power of constitutional judicial review in 1803. This article presents a new history of the origins of the Council of Censors and its reception both in Pennsylvania and across the United States. It challenges prevailing accounts of the origins and purpose of the Council of Censors and argues that it was a product of a new theory of constitutionalism as the codification of popular sovereignty which emerged in the United States in the 1770s in response to the colonists’ fears about legislative overreach. Prior to the nineteenth century, it was only in Pennsylvania that this resulted in the creation of institutions to secure the supremacy of constitutional law over ordinary legislative power. As the final section of this article demonstrates, the idea that the constitution could be enforced against the legislative branch by an independent constitutional guardian—including the Supreme Court—was rejected at the Federal Convention precisely because of its framers’ antipathy to Pennsylvania’s radically democratic constitution.

Integrated Frameworks for Effective Online Reputation Management: A Comprehensive Review of Theoretical Models and Interconnections

Objective: Exploring interconnections among models and providing valuable insights for navigating ORM complexities in the digital landscape. Theoretical Framework: This review paper explores key theoretical frameworks pertinent to Online Reputation Management (ORM) in the digital era, including Content Marketing Theory (CMT), Online Content Management (OCM), Online Reputation Management Theory (ORMT), the PESO Model, and the Online Reputation Model. These frameworks provide diverse insights into ORM, covering content creation, media channel integration, and the impact of online reviews and user-generated content. Methodology: The research methodology entails a systematic literature review of scholarly articles, academic journals, books, and credible online sources across disciplines such as digital marketing and reputation management. Data collection includes recent scholarly publications and seminal works, synthesized to develop insights and recommendations for effective Online Reputation Management (ORM) practices. Results and Conclusion: The review emphasizes the interconnectedness of theoretical models in shaping effective ORM strategies. It stresses understanding and leveraging elements like content creation, media channels, and reputation monitoring. Adopting a holistic approach integrating insights from diverse frameworks helps organizations navigate the digital landscape and maintain a positive online reputation. Research Implications: The review provides actionable insights for improving ORM, offering a roadmap for navigating the digital landscape effectively and enhancing online reputation proactively. Originality/Value of this Review Paper: The paper offers original insights by analyzing ORM frameworks, providing actionable recommendations for effective reputation management, and advancing research in the digital age.

The Effect of Social Media Usage and Electronic Word of Mouth on Conviction and Its Impact on Purchase Intention and Customer Loyalty: The Role of Brand Reputation as A Moderator

The purpose of this study is to propose the concept of conviction in online environment. It examines the vital role of conviction and brand reputation while understanding the impact of social media usage and E-WOM on purchase intentions on e-commerce platforms. Collecting data from respondents from DKI Jakarta using convenience sampling and questionnaires. Analyzed using Structural Equation Modeling (SEM) and empirically tested using Partial Least Square (PLS). The findings show that E-WOM and conviction have a positive effect on purchase intention and consumer loyalty. The results also revealed that social media usage does not have a positive effect on purchase intention. Furthermore, brand reputation (perceived by the customer) moderates the relationship between E-WOM and purchase intention in a manner that this relationship is significantly stronger if there is more positive brand reputation.

Psychological mechanisms underlying ingroup favouritism in cooperation: Revisiting the reputation management and expectation hypotheses

According to the theory of bounded generalized reciprocity (BGR), intergroup contexts afford individuals the assumption that indirect reciprocity is bounded by group membership, and this shapes ingroup favouritism in cooperation. The assumption of bounded indirect reciprocity is hypothesized to result in ingroup favouritisms via two pathways: it leads people to behave in ways that earn and maintain a positive reputation in the eyes of ingroup, but not outgroup, members (the reputation management hypothesis), and it leads individuals to expect other ingroup members to be more cooperative than outgroup members (the expectation hypothesis). In other words, BGR offers two parallel psychological explanations for why people display ingroup favouritism. While the latter hypothesis has gained much experimental support, evidence for the former is rather scarce. Here, we report a direct test of both the reputation management hypothesis and the expectation hypothesis using two economic games. Overall, we found support for the expectation hypothesis, but not for the reputation management hypothesis.

Indonesia Insurance Corporate Governance: A Literature Review

The aim of this research is to present and evaluate corporate governance framework for insurance companies in Indonesia based on previous researches related to corporate governance and The Indonesia Financial Services Authority Regulation. We evaluate concerning to governance objectives that include protecting shareholder interests, enhancing shareholder value, ensuring accountability, managing risk, promoting ethical behavior, transparency and disclosure, balancing interests, strategic decision-making, compliance with laws and regulations, efficient operations, long-term sustainability, stakeholder engagement, adapting to change, creating a positive reputation, and facilitating investment. We discuss the corporate governance framework for insurance companies in Indonesia based on the Indonesia Financial Services Authority regulation that states governance structure, corporate governance code, self-assessment & governance report, governance process and corporate governance principles to meet governance objectives. Although every year all insurance companies report corporate governance, but some companies have been stopped by the Authority. This raises research problems for the future relating to why insurance companies that have complied with corporate governance provisions have been stopped by the Authority.

A Study on the Effectiveness of Using Social Media for Organizational Reputation Management in the Telecommunications Industry in Zambia. A case of Zamtel

The aim of this study was to assess the effectiveness of social media usage for organizational reputation management. This study employed a descriptive quantitative research design with a population of 150 employees working at Zamtel's head office in Lusaka. A Yamane formula was used to randomly select a sample of 109 employees for data collection. The researcher designed a questionnaire for this purpose, and descriptive analysis was conducted using SPSS. The study revealed that 68% of respondents believe social media is effective in managing an organization's reputation in Zambia. Zamtel has been positively impacted by social media in the past years, particularly in increasing responsiveness to customer queries and enhancing brand image, highlighting the need for the organization to continue focusing on its online presence and implement strategies to manage its reputation. The most common types of social media strategies used for reputation management by Zamtel include building brand awareness and creating engaging content, mostly through Facebook. The research also revealed challenges faced by Zamtel in using social media for organization reputation management, with a lack of resources and poor message design being the most significant challenges. The study recommends, among other things, that by establishing a social media policy, monitoring online conversations, engaging with followers, creating shareable content, utilizing influencer marketing, and responding to negative feedback, businesses can build a positive reputation online and enhance their brand image.

МАРКЕТИНГОВІ ТЕХНОЛОГІЇ ФОРМУВАННЯ ІМІДЖУ ТА УКРІПЛЕННЯ БРЕНДУ ЗАКЛАДІВ ВИЩОЇ ОСВІТИ

Formulation of the problem. The relevance of the article is determined by the role of special marketing technologies, which relate to various aspects of the functioning and development of higher education institutions, including communications, image, reputation and brand. The purpose of the article is to study the directions and features of the application of marketing technologies in the communication, image and brand policy of institutions of higher education, to develop recommendations for the use of marketing tools. The object of the study is the processes of applying marketing technologies and marketing tools by institutions of higher education. Research methods include desk research, theoretical generalization, system analysis, observation, synthesis, abstract-logical. The research hypothesis was formed in the direction of understanding marketing technologies (MarTech) as a set of knowledge, processes, specific methods, measures, operations and techniques, tools, programs, technical tools that allow higher education institutions to achieve marketing goals. Presenting main material. The authors emphasized that institutions of higher education use MarTech to organize, implement, coordinate, administer and evaluate the effectiveness of marketing campaigns, personalized experience, image formation, branding, and online and offline content creation. The application of educational technology (EdTech) marketing to create an engaging, inclusive, and personalized educational experience is considered. Several EdTech trends have been identified that are already creating value propositions for the learning of the future. Originality and practical importance are important. It was concluded that marketing technologies allow higher education institutions to form a successful competitive educational brand, build an attractive image, maintain a positive reputation, arouse the interest of the target audience and present the uniqueness of the university. The trends that higher education institutions should take into account when forming an image communication policy and branding are highlighted. Conclusions and prospects for further research. Marketing technologies and tools are considered, which, in the opinion of the author, will increase the recognition of the ZVO brand and promote the promotion of its individual specialties. It is recommended that institutions of higher education choose those marketing technologies that take into account the new conditions of competition, are based on non-standard approaches and creative ideas, are formed within the framework of a creative concept of marketing and correspond to the new generation of customers

Communication strategies for effective CSR and stakeholder engagement in the oil & gas industry: A conceptual analysis

This conceptual analysis explores communication strategies for effective Corporate Social Responsibility (CSR) and stakeholder engagement in the oil and gas industry. The oil and gas sector faces increasing scrutiny from stakeholders, including communities, governments, NGOs, and investors, regarding its social and environmental impact. Effective communication is crucial for companies to build trust, manage expectations, and demonstrate their commitment to CSR. The analysis discusses key communication strategies that companies can employ to enhance CSR and stakeholder engagement. These strategies include transparency, dialogue, collaboration, and storytelling. Transparency involves providing clear and accurate information about the company's CSR initiatives, performance, and impact. Dialogue involves engaging with stakeholders to understand their concerns, gather feedback, and address issues. Collaboration involves partnering with stakeholders to co-create solutions and maximize the impact of CSR initiatives. Storytelling involves sharing compelling narratives about the company's CSR efforts to inspire stakeholders and build a positive reputation. The analysis also highlights the importance of tailoring communication strategies to the specific context of the oil and gas industry. This includes addressing the unique challenges and sensitivities associated with oil and gas operations, such as environmental risks, community impacts, and regulatory complexities. Overall, the analysis emphasizes the importance of communication in driving effective CSR and stakeholder engagement in the oil and gas industry. Companies that adopt transparent, dialogue-driven, collaborative, and storytelling-based communication strategies are more likely to build trust, enhance their reputation, and create positive social and environmental impact.

Healthcare Public Relations – A Pilot Study in Romania

Communication is a critical component in the process of providing quality healthcare services and products. The role of public relations (PR), as a strategic, proactive, and responsible type of communication, is to establish and maintain a positive reputation and relationships with the public, based on trust and mutual understanding. Given the complex approach and process of this activity, when properly applied, PR can bring benefits to all stakeholders in the healthcare sector, contributing positively to its overall realities and outcomes. This paper presents the results of an exploratory pilot study aimed at identifying the coordinates of PR in the Romanian health sector by investigating perceptions on health public relations (HPR), its potential, challenges and opportunities, and stakeholders in healthcare. It is based on qualitative research, using interviews with a mixed group of professionals from the public and private sectors (doctors, medical service coordinators, medical professors, managers, and owners of entities that provide health services and products, and strategic communication professionals working for companies in healthcare). The results are discussed alongside relevant findings provided by previously published studies. In the final part of the article, the author proposes a PR model for entities in the medical area. It emphasizes that HPR should not only be used as a tactical tool or alternative to marketing efforts, nor only intended to manage an undesirable image or deliver damage control after an inconvenient situation or crisis. Instead, HPR services are at their true potential when a strategic approach is applied proactively, based on complex research and planning, designed to engage stakeholders and motivate them towards collaborative communication and sustained effort, based on partnership, for efficient and effective results in the health sector.

Improving Nurse-Physician Bedside Communication Using a Patient Experience Quality Improvement Pilot Project at an Academic Medical Center.

Introduction Patient experience is a crucial aspect of healthcare delivery, and it encompasses various elements that contribute to a patient's perception of the care they receive. Patient satisfaction and patient experience are related but distinct concepts. Patient experience focuses on whether specific aspects of care occurred, while patient satisfaction gauges whether patient expectations were met. It goes beyond mere satisfaction and delves into the broader aspects of how patients interact with the healthcare system and the quality of those interactions, with health plans, doctors, nurses, and staff in various healthcare facilities. Other aspects highly valued by patients include elements such as timely access to care and information, good communication with the healthcare team, and friendly staff. Patient experience can influence both the healthcare and financial outcomes of healthcare facilities. It is well understood that positive patient experiences may lead to better care adherence, improved clinical outcomes, enhanced patient safety, and better care coordination. Payers, both public and private, have recognized the importance of patient experience. Improving patient experience benefits healthcare facilities financially by strengthening customer loyalty, building a positive reputation, increasing referrals, and reducing medical malpractice risk and staff turnover. Methodology A multidisciplinary retrospective quality improvement initiative was initiated to effectively improve nurse-physician communication and organizational outcomes in several hospital units. Results Using an innovative staff-developed and driven acronym, IMOMW (I'm on my way), the study demonstrated significant positive outcomes such as increased Epic documentation (Epic Systems Corporation, Verona, Wisconsin, United States) of physician and nursing rounding by 13%, a 10.5% rise in recommend facility net promoter score (NPS) patient experience survey scores, 13.4% increase in physician and nurse team communication, 5.4% increase in nursing communication, and a 5.3% increase in physician communication. Moreover, pilot units outperformed the control group consisting of medical-surgical units located in newer portions of the hospital. Conclusion This quality improvement study demonstrates improved interdisciplinary nurse-physician communication, Epic documentation, and patient experience scores. Further investigation is necessary to better understand the specific factors and/or processes that influence the sustainability of interventions that improve nurse-physician communication and patient experience.

Corporate Social Responsibility (CSR): a Study of Reliance Industries Limited

Corporate Social Responsibility (CSR) has become a significant consideration for companies around the world. The purpose of this research paper is to examine the CSR initiatives undertaken by Reliance Industries Limited (RIL), one of the largest conglomerates in India. The paper analyzes RIL's CSR policies and practices and its impact on the society and the environment. The research is conducted through a case study approach where data has been collected through secondary sources. The findings indicate that RIL has taken several measures to address its social, economic, and environmental responsibilities, including education, healthcare, women's empowerment, environmental conservation, and sustainability. The study concludes that CSR initiatives are crucial for companies to build a positive reputation, enhance brand value, and contribute to the sustainable development of the society and the environment.