Attractive Place Research Articles

Knowledge and attitude regarding cervical cancer and its prevention among young female adults in Kuantan, Malaysia.

BACKGROUND:Cervical cancer is the second-most common female cancer in Malaysia after breast cancer. This study intended to investigate the knowledge and attitude regarding cervical cancer and its prevention and its associated factors among young female adults in Kuantan, Malaysia, to gauge the community's understanding and idea about this issue.MATERIALS AND METHODS:The study was conducted in attractive places in Kuantan, Malaysia, such as shopping malls and Urban Transformation Centre, using a cross-sectional study design and convenience sampling method. Data on the respondents’ knowledge and attitude regarding cervical cancer and its prevention were collected using a questionnaire. Kruskal–Wallis, Independent t-, and Pearson correlation tests were used to investigate the study variables’ association using SPSS software.RESULTS:From the total of 142 respondents, almost half of them aged between 20 and 24 years old with the majority were Malays (85.9%) and single (74.6%). The internet (78.1%) was identified as the main medium to gain information regarding cervical cancer. The results show that levels of education, races, and occupation types were statistically significantly associated with the respondents’ knowledge and attitude scores in this study. Age was found to be associated with knowledge scores only, while marital status was only significantly associated with the attitude scores regarding cervical cancer and its prevention. Knowledge scores were also found to be positively associated with attitude scores.CONCLUSION:Several socio-demographic factors were significantly associated with the knowledge and attitude regarding cervical cancer and its prevention. In view of the positive association between knowledge and attitude scores, suitable health promotion activities can be designed and planned to increase young female adults’ knowledge and attitudes toward cervical cancer and its prevention.

Improving the Resident–Tourist Relationship in Urban Hotspots

High volumes of tourists often pose a threat to tourism and decrease the quality of life for local residents, particularly in attractive urban tourism places. Yet, to date only a few solution-oriented studies have attempted to alleviate the over-tourism problems and to improve the resident-tourist relationship. This study aims to present potential solutions, based on data analytics. Combining venue-referenced social media data with topic modelling from a case study in Paris, this research reveals both similarities and differences in the temporal and spatial activity patterns of tourists and residents. Results offer strategic support to tourism planners on how to manage over-crowded urban tourism hotspots, which consequently facilitate the improvement of the resident–tourist relationship and improve destination attractiveness in the long run. Results further indicate that the exchange of social media-based information for residents and tourists are part of the practice-based solution for better sustainable tourism planning.

Joint Modeling of User Behaviors Based on Variable‐Order Additive Markov Chain for POI Recommendation

The POI recommendation system has become an important means to help people discover attractive and interesting places. Based on our data analysis, we observe that users pay equal attention to conservatism and curiosity. In particular, adopting analysis corresponding to different time intervals, we find that users lean towards old POIs in the short term and look for new POIs with the increase of the time interval. However, existing approaches usually neglect users’ conservatism and curiosity preferences. Therefore, they are confronted with a bottleneck of depicting accurate user needs, making it difficult to improve the recommendation performance further. Besides, we further find that the number of user daily check‐ins has uneven distribution, which is not conducive to capture the accurate transition patterns of user behaviors. In light of the above, we design a single POI sequential method. On this basis, we propose a recommendation method of the variable additive Markov chain. We consider the user sequential preferences, especially liking old and pursuing new features. In addition, our model exploits the geographical tendency of user behaviors. Finally, we conduct abundant experiments on four cities in the two real datasets, i.e., Foursquare and Jiepang. The experimental results show its superiority over other competitors.

Problems of pricing in the field of maintenance and operation of urban areas and the ways to solve them on the example of the Sochi city

The resort town Sochi is a municipality on the territory of Russia in the Krasnodar Krai. The location in the mountainous area and the proximity to the sea makes the Sochi city special in terms of the variety of possibilities for the resort services provision. In addition to a beach holiday on the Black Sea coast, Sochi is a place of attraction for the lovers of outdoor activities in the mountains: alpine skiing, snowboarding, mountain biking, and tourism. Historically, the city of Sochi is an all-Russian health resort, because in addition to favorable climatic conditions and the proximity of the sea, there are unique sources of mineral water and the balneological resort Matsesta, where tourists from all over the country and from abroad come for treatment all year round. More details about the current state of the region, plans and development prospects are presented in the scientific works [1-4, 5-7].

КАСПИЙ: ОСОБЕННОСТИ НЕДРОПОЛЬЗОВАНИЯ И ВОПРОСЫ ГЕОПОЛИТИКИ

Consideration of the issue of the legal status of the Caspian Sea seems very relevant both from the social and political point of view and from the point of view of the organization of subsoil use. Today, the Caspian hydrocarbon reserves are estimated at about 3% of the total world reserves, which makes this region a place of attraction for many subsoil users, as well as a place of clash of private and public, as well as interstate interests. It is the study of interrelations and mutual influences of socio-economic and mineral components in this region that is most important for understanding the system of relations in the region and their forecasts. The aim is to analyze retrospectively the formation of common rules of relations in the Caspian region and determine the role of the mineral factor in them. The basis for writing the article was a review and comparison of publicly available domestic and foreign literary sources concerning both the question of the right status of the Caspian Sea and the features of subsoil use in the Caspian Sea, as well as a critical analysis of regulations. The sources were sampled taking into account the time period from 2000 to 2020. Among the features of subsoil use in the Caspian Sea were identified and described physical-geographical, primarily climatic, geological, engineering-geological and ecological features. When considering the chronology of the solution of the «Caspian issue», close attention was paid to the characteristics of the Caspian summits and the main events associated with the intensification of subsoil use in the Caspian Sea. In particular, the events related to the laying of oil pipelines by Kazakhstan and Azerbaijan, the participation of large energy companies in the development of fields, the contradictions that have arisen between countries on the basis of subsoil use were considered. In addition, the key provisions of the Convention on the Legal Status of the Caspian Sea adopted in 2018 were considered. The main thing that the retrospective analysis has shown is that the role of the mineral factor in the formation of relations in the Caspian region is enormous. It can be considered one of the main reasons for long, hesitant steps (which took more than 20 years) on the way to solving the issue of the legal status of the Caspian Sea. At the same time, it should be recognized that even the adopted Convention on the legal status of the Caspian Sea has not been able to fully resolve the problem of subsoil use in this region, which gives an impulse to search for new ideas in solving this problem

The Economy Base of Tourism Industry in Sri Lanka

The main purpose of the research is to contribute to developing knowledge in tourism industry of Sri Lanka. In this paper the author highlights some areas which should be properly explored for the sustainable growth in the sector of tourism and economic development in Sri Lanka. The author recommends promoting Sri Lanka as a product to the tourists, it is necessary to concentrate on the quality of the product as it helps in lengthening the duration of stay for current customers and thereby emerging new customers. Sri Lanka has a long history of tourism, dating back to the times of King Rawana’s period (about 4000 years ago). According to different sources of historical accounts, many of the foreigners have visited Sri Lanka for many different reasons from various regions. Indian ancient calligraphy provide ample evidence of Hanuman and Prince Rama visited Sri Lanka not as tourists in the modern sense, but for a different reason about 4000 years ago. Local ancient chronicles also mention about Venerable Fa Hien from China, Marco Polo from Italy and Ibn Battuta from Arab also have visited Sri Lanka. The first Asians who visited were Arabs for trading purposes in 2nd – 3rd Century A.D. and later Portuguese landed by a mistake in early 16th Century (1505 A.D.), followed by Dutch and British culminating as invaders. Tourism in Sri Lanka is growing rapidly, for centuries and has been a popular place of attraction for foreign travelers. Tourist income is one of the important segments that contribute to the Sri Lankan economy. After Sri Lanka’s Independence in 1948 the promotion of tourism was considered by re-establishing the Ceylon Tourist Board which took over the function of the Tourist Bureau. More formal recognition for the country’s tourism sector was given with the enactment of Act No.10 of 1966 as Sri Lanka Tourist Board. The history of Sri Lanka helps to understand better this country, its culture, social and environmental impact and economic growth.

РОЛЬ HR-БРЕНДА В ОРГАНИЗАЦИИ РАБОЧИХ ПРОЦЕССОВ КОМПАНИЙ НЕФТЕГАЗОВОГО СЕКТОРА: ТЕОРЕТИЧЕСКИЕ И ПРАКТИЧЕСКИЕ АСПЕКТЫ

The article considers the theoretical and practical aspects of the role of the HR-brand in the conditions of competition of oil and gas companies in the labor market. The article presents the relationship between building a positive employer brand and increasing the overall level of staff involvement in the development of the organization, as well as optimizing work processes in general. In the context of the long-term economic crisis caused by the COVID-19 pandemic, even large oil and gas companies around the world are experiencing a shortage of highly qualified personnel. Therefore, it is necessary to make efforts and develop measures to improve the HR-brand in order to create an attractive place of work for both its employees and applicants.

БІЗНЕС-СЕРЕДОВИЩЕ В УКРАЇНІ: ПРОБЛЕМИ ТА ПЕРСПЕКТИВИ РОЗВИТКУ

The purpose of the reform in Ukraine is to create a favourable environment for the development of and doing business, necessary for the country to achieve a higher level of economic growth and integration into the EU common market. The aim of the reform in Ukraine is to create a favorable environment for business development and business, necessary for the country to achieve a higher level of economic growth and integration into the EU common market. Clear and transparent marketplace rules, fair and predictable behaviour of regulatory bodies and absence of regulatory barriers are vital for the comprehensive development of entrepreneurship and attracting investments into the country. These are the conditions that must be ensured by the business climate initiatives. The article is devoted to the business environment in Ukraine, which is a prerequisite for the use of the potential of the business, improve efficiency and stability of the economy. The author analyzes the components of the domestic business environment, namely: institutional, legal and regulatory environment, in which business operates. Determined that unresolved problems in the field of institutional support of business is the low accessibility of financial resources, low efficiency of commodity and stock exchanges, which delays the process of revival of domestic production. The legal environment of business are imperfect and inefficient. Regulatory conditions the business environment are characterized by a satisfactory level of transparency and consistency of state regulatory policy in the sphere of entrepreneurship in Ukraine. The complexity of starting a business, the lack of a single source of entrepreneurship information, the burdensome tax administration system, misuse of power by regulators, corruption and confusing regulation — this is by no means an exhaustive list of external obstacles encountered by entrepreneurs in Ukraine. Add to this a number of internal challenges typical for each business and many other operational details. In order to stimulate the emergence of new businesses in the Ukrainian market and to enable the existing businesses to focus on their development rather than on combating external factors falling within jurisdiction of the state, the Ministry of Economic Development and Trade has launched a series of reforms sharing the same key goal of making Ukraine a more attractive place for doing business. Systemic work to improve Ukraine’s position in the Doing Business raking is to continue. However, despite the Parliament’s and the Government’s efforts aimed at the adoption and implementation of required regulations, it is hard to speak about a significant increase in Ukraine’s position in this ranking due to COVID-19 pandemic and the expected economic crisis.

The rivers in Kharkiv urban space: the history of interaction between nature and society (second half of the XVIIth - early XXIth century)

Formulation of the problem. This article is devoted to the critical topic of modern Urban studies –the river’s role in urban space. There are many projects of the river’s revitalization in the USA, South Korea, and Europe. These projects improve the condition of climate and ecology in cities and renew rivers have become attractive places for citizens and tourists. In Ukraine, such projects are not so popular, but during the last years, in several cities NGOs, which try to attract attention to this topic, have appeared. Nevertheless, the revitalization project must begin from the deep investigation into the history and natural condition of the river. Therefore, this article’s object is the interaction between the Rivers and the Society in the Kharkiv urban space during the second half of 17th – the early 21st century. The topic was divided to five periods. The first was the second half of 17 – the middle of 18, when the city was the fortress on The Wild Field’s border. Next – 1764 – 1860, when Kharkiv was the typical administrative center of The Russian Empire. Then 1860 – 1917, when the city’s impetuous development dramatically accelerated anthropogenic pressure on the urban space. The fourth – 1917 – 1991 when the town was under Soviet Urban policy. The last – the modern period of Ukrainian Independence, when the revitalization projects have become the actual. Review of previous publications and studies. Kharkiv blue space’s condition was the important theme for historians, ecologists, architects and politics during the 19th – 21st centuries. The global subjects of the river in urban space were started to discuss in Europe in 19th century because of the influence to the river by the industry leading to ecological problems. During the last ten years, L. J. Martin attracted the attention to the history and revitalization of the Providence river (USA). S. Castonguay, M. Evenden published the profound research about the river in urban space. Jaime Lerner determined the place of river in his research «Acupuntura Urbana» Ukrainian ecologists continue to study the level of pollution in Udy, Kharkiv and Lopan. Methods. Using the original Urban Studies methods we considered the rivers as a part of the symmetry urban network. It means that the river is an active actor of the urban connection and can influence the other elements of the net. Results. During the five periods of our theme, river were played the next roles in urban space – sewage, zoning, economic, recreational, and aesthetic. The meaning and scale of these functions were changed according to the historical period. Unregulated use of water sources leads to the pollution of rivers, the spread of infection, and the floods. Scientific novelty and practical significance. The revitalization process starts from the profound cross-disciplinary research about the place of rivers in Kharkiv Urban space. In this article we identified the periodization of the problem, the primary function of the rivers, and the changing of their roles during the period. The next step must be the project of revitalizing the rivers as the cultural object based of their history.

The role of Poland's eastern border in global migration systems

While Poland has been perceived as a country that mainly receives migrants from the neighbouring Eastern Europe, it is also increasingly now representing an attractive place to work or study for migrants from other countries completely foreign from Poland in terms of their language and culture. However, as data on such international migrations are affected by numerous errors but can be supplemented by long-term statistics on border traffic, the work detailed here has sought: (a) to evaluate longterm trends to the structure of foreign traffic incoming across the country’s eastern border; (b) to identify causes of change in the composition of incoming cross-border traffic in terms of nationality, in relation to the geopolitical situation (pertaining both in Europe and the countries of origin); (c) to define the roles particular sections of Poland’s eastern border play in the migration-pressure context. The study was based on statistical data for the period 1994-2019 obtained from the Polish Border Guard. In an effort to encapsulate current migration tendencies, particular attention was paid to the citizens of Syria, Somalia, Nigeria, Iraq, Bangladesh and India. However, analysis also extended to the inflow of citizens of relatively closer migration origin, i.e. from countries like Moldova, Georgia, Armenia and Kazakhstan. In the period under investigation, Poland’s eastern border was found to have been subject to the impact of economic factors (influencing cross-border traffic), while also – over time – becoming ever-more susceptible to geopolitical events (e.g. the crisis in Ukraine and the migration crisis in Europe as a whole). Significant growth was to observed, not only (obviously) in numbers incoming from neighbouring countries, but also where other, non-European countries were concerned. Looked at long-term (over the last 30 years), Poland’s eastern border can be seen to have changed in nature several times, transcending local status in favour of global, but also moving in the opposite direction.

Impact of investments on the economy of the Republic of Uzbekistan and the importance of its geographical location

The key to successful innovative development of the Republic of Uzbekistan is the formation of new innovative high-tech industries, the upgrading of technical and technological nature, the input of modern facilities, expansion of production volume, ready to compete, the increase in exports in parallel with the filling of the domestic market finished products with high added value. The Republic of Uzbekistan is an attractive place for investment, due to a wide sales market and a developed transport infrastructure integrated into the multi-modal communication system of Eurasia, which contributes to determining the future state of investment and trade and economic cooperation. Foreign investors who invest in Uzbekistan have the opportunity to enter the 5 largest and emerging markets-the CIS countries with a market of more than 300 million people, Central and Eastern Europe, South and South-East Asia, and the Middle East.

Impact of the European Capital of Culture project on the image of the city of Novi Sad: The perception of the local community

Nowadays, the research focus is mainly on how tourists perceive the destination image, while the local community, as a very important key actor, is very often neglected in the studies. In light of the fact that Novi Sad has been declared the European Capital of Culture 2021, great attention has been placed on the local community and its perception of the European Capital of Culture (ECoC) influence on all aspects of the city's life, including city image. In this regard, during April and May 2018, a survey of residents of Novi Sad was conducted to explore their perception of the city's image - cognitive, affective, and overall. Moreover, the paper is focused on identifying the differences in the image perception on the basis of the respondents' socio-demographic characteristics. In this study, which is the beginning of a longitudinal study aiming to follow the influence of the ECoC project on the city image, a total of 797 respondents participated. The results of the research on the cognitive image indicate that the local community mostly agrees with the claims that Novi Sad is a pleasant place to live in, that it has a good gastronomic offer, is an attractive place for education, and that people are kind and hospitable. On the other hand, the smallest degree of agreement is observed with claims which refer to the living standard in the city. When it comes to tourism and culture, significant differences are observed between individual attributes. Also, research on the affective image shows that the city is perceived as relaxing, pleasant, exciting, and lively. The paper also shows that residents sociodemographic characteristics (age, education, monthly income, employment status) influence the image perception.

SOCIO-ECONOMIC PROFILE OF PURI DISTRICT OF ODISHA

Puri district is rich in natural resources. The agro-climatic condition and topography are also favourable for exploitation of natural resources. However, the fragmented holding and insufficient irrigational facilities are the main obstacles for agricultural development. Modern methods of farming, adoption of large scale farm mechanism could not pick up to the desired extent due to the fragmentation of land holdings. Agriculture is the predominant sector but has remained stagnant. On the other hand, there is dearth of industries in the district. Though there is the existence of some small scale and cottage industries in the district, these industries are traditional in nature. They are not equipped with advanced technology. Due to lack of mines and mineral ores, no heavy or large scale industry can be established till date. The district famous for its piligrimage has not earned any industrial or commercial importance. The Sun temple of Konark, famous Jagannath temple and Sea beach of Puri are the main tourist attraction places. Thus tourism is an expanding and vibrant sector. But it is not sufficient to absorb the growing population. To absorb the growing population and for improving the standard of living , large number of employment opportunities has to be created with Government encouragement and Mission Shakti Programme initiatives. The analysis of the socio-economic backdrop of the district presents a gloomy scenario. The district is characterized by low income, mass poverty, higher magnitude of unemployment, low human and social development. The district still primarily depends upon agriculture for livelihood and employment. It is industrially backward with nominal industrial units, poor absorption of labour force, and low level of investment and output. Thus, the district needs a significant change in the direction and content through diversification of the structure of its economy. KEY WORDS: Puri district, Population, Agriculture, Employment, industry,

Economic efficiency of rice farming: a stochastic frontier analysis approach

The future of agriculture is dependent on increase in the use of resources at disposal, it is therefore imperative that strategies to increase agricultural growth should be directed towards increasing efficiency of smallholder farming operations and resource utilization. This study examined the economic efficiency of rice production. Multistage sampling procedure was used to select 240 rice farmers with the aid of a structured questionnaire. Data collected were analyzed with descriptive techniques, Stochastic Frontier Analysis (SFA) and Tobit regression model. The SFA result revealed that input variables such as seed, herbicide and pesticide were positive and had significant effect on rice output. The rice farmers were able to maximize their output by 74% at lowest minimum cost possible. Furthermore, economic efficiency was positively influenced by age, level of education, membership of farmers association, access to public market and access to health facilities while household size, farming experience, bad road condition and distance to nearest market had negative effects. The study concluded that rice farmers were inefficient. Therefore, in order to raise rice production efficiency and improve the livelihood of smallholder farmers, farmers should attend formal and informal education as it is a key policy issue in the study area, farmers should strengthen the existing association structures and organize new farmer’s associations. Also, the local and regional governments were encouraged to provide good road networks, and public market that will enable farmers dispose their produce at attractive places and prices of their choice.

Traditional Fish Gangan: An Icon of Gastronomic Tourism from Belitung Island

This study aims to develop a gastronomic tourism object in Belitung Island which has been known by its marine tourism. Traditional food namely fish Gangan is the object that will be examined and promoted as an icon of gastronomic tourism from Belitung Island. The method applied in this study is descriptive qualitative approach with observation, interview, and documentation as the research instruments. By conducting this research, it is expected that the fish gagan may become a culinary tourism icon of Belitung island which can attracts tourists’ interest to visit the place. So that this product will give additional value for Belitung island as an attractive and sustainable tourism place.

Political Discussions Among Young Malay Voters on WhatsApp During Malaysia’s 14th General Election: A Case Study of IIUM Students

This study was aimed to explore the usage of WhatsApp among young Malaysian voters in discussing political issues in Malaysia. In addition, it was also conducted to investigate the kinds of political and related issues discussed by the members of the created WhatsApp groups. WhatsApp, categorized as Mobile Messaging Applications (MMAs), was regarded in past studies as providing a new avenue for group of individuals to assemble virtually and discuss politics. In the context of this study, WhatsApp was expected to enable any politically savvy individuals to engage in prolong and detailed political discussions, regardless of their location and time. In the context of 14th Malaysian General Election (GE14), held on 9 May 2018, WhatsApp was seen by political observers and media practitioners as an attractive virtual gathering place for some Malaysians to express and share their opinions and observations of politics in Malaysia. This study employed a virtual focus group, with respondents assigned to two different WhatsApp groups, i.e. Group A and Group B. The discussions among the members of the groups were monitored and observed from 23 April 2018 until 10 May 2018. Both groups were exposed to political news i.e. pro-Barisan Nasional (BN) or/and pro-Opposition, reported by several news agencies. The Group A was fed with pro-BN new only, whereas the Group B was fed with pro-BN and pro-Opposition news. This was done to see whether or not the types of news fed influenced the topics or issues discussed by the respondents in the groups. The findings of the study showed that some respondents, in both groups, actively participated in political discussion on the WhatsApp. The interactive and user-friendly features of the application that allowed the respondents to express their opinions and at the same time attached additional information or evidence turned their discussions into evidence-based and detailed exchange of ideas on Malaysian politics. The results also indicated that WhatsApp also provided the ambience of real political discussions, similar to that of face-to-face group communication.

Realization of the concepts of "regionalism in architecture" in modern architectural and design practice

The purpose of the article is to reveal the features of the formation and development of the concept of regionalism in architecture with the allocation of conceptual principles and techniques for the practical implementation of the most important characteristics of objects and prototypes in the architectural and planning organization of modern objects. The research methodology is based on the complex use of general scientific research methods: analysis of literary and archival sources, field studies and fixations, analysis of historical cartographic and design materials. The scientific novelty consists of summarizing and developing the concept of an integrated approach to architectural and design projection, based on the most complete consideration of regional features of various kinds. It is also proved that regional identity is a system-forming factor in the sustainable development of the architecture of the future. The necessity of introducing norms into normative documents that clearly define the features of the implementation of the concept of regionalism in modern architecture is proposed. Conclusions. The modern city, retains the features of its cultural identity and combines them with advanced technologies for organizing space, has the greatest chance of becoming an attractive place for the life of citizens. Therefore, approaches to creating a regionally-oriented object should be guided by the adaptation of global trends, with the priority conservation of the historical and cultural heritage of a particular region. Upon implementation of the design and creative concept of regionalism in modern architectural and design practice, it is necessary to rely on the following integrated strategies: respect for the history, tradition, and regional identity of the regions; adaptation of traditional images and prototypes in modern conditions;transforming traditional solutions into modern architecture; to consider regionalism and globalization as components of the overall process, and not as opposing currents.

Selfie taking behaviour of college students

The current study was undertaking with the aim of Selfie taking behaviour of college students. Yamane’s formula used to calculate sample. In the current study total 203 respondents (undergraduate students) were selected randomly from two colleges of Assam Agricultural University, Jorhat. The data was analyzed using statistical methods in MS excel and SPSS. The results from the present study showed that majority of respondents (61%) were taking Selfies occasionally, 62.56 per cent respondents took 1-3 numbers of Selfies on an average day and more numbers of the respondent (76.84 %) spent less than 15minutes per day on taking Selfies. It may be because they were not easily satisfied with their self portrait. Respondents preferred to take Selfies at evening time, majority of the respondents preferred to take Selfies with their friends than others. Some of them like to take head/ face type of Selfies, and preferred different and attractive places. More number of respondents uploads their Selfies on whatsapp after editing and feels negative when the received negative comments on their portrait. A few of them felt upset when they saw negative comments on their Selfie and some respondents never untagged themselves in group Selfies if not looking good.

Tourism valorisation: digitally enhanced tourist value practices and the geographies of inequality

Tourists' role in place valorisation processes is increasingly recognised. Not only do tourists play an important role in adding or subtracting value to places of attractions through their presence and practises during their visit, they also engage in value judgements through acts of evaluations, in particular via new online platforms. Such practices receive increasing scholarly attention but remain mostly undertheorized. Building on the concept of tourism valorisation and drawing from recent sociological research on valuation we widen the conceptual understanding of the ways in which tourists influence the value of places. This allows us to identify three conceptual dimensions of valorisation in tourism, namely practices that augment or reduce value (tourist valorisation), judge value (evaluation) and harness value (value capture). These findings allow us to address important questions prompted by the effects of tourism valorisation, in particular how and to what extent tourists and tourism contributes to geographies of inequality. Paying specific attention to the role of digital technologies, we embed their effects and impact in the wider conceptual discussion. New technologies enhance the ability of tourists to valorise and evaluate with specific geographical consequences, but also provide new avenues for value capture in the form of digital enclosures. Our findings enable a more theoretically grounded analysis of how digitally enhanced tourism influences the geographies of inequality.

Analyzing the mediating effect of organizational identification on the relationship between CSR employer branding and employee retention

Purpose The study aims to explore the relationship between the employer branding (EB) dimension of corporate social responsibility (CSR) and employee retention (ER) while testing for organizational identification (OI) as a mediator, within a single framework. Design/methodology/approach The study is cross-sectional, and the data were collected from 126 employees working in the Indian information technology (IT) companies. Regression technique and PROCESS macro were deployed to analyze the data. Findings The findings asserted that, first, the EB dimension of CSR influences ER. Second, CSR significantly affected OI and was found to be a strong predictor of ER. Third, the relationship between CSR and ER is mediated by OI. Practical implications Organizations should embed ethical stance in their policies, practices and procedures to retain a skilled workforce. Further, CSR as an EB dimension, while being imperative for improving employee-related outcomes, does not necessarily help to enhance retention of employees unless the employees build a strong identity with their work organization. Social implications The study connotes that organizations should be more socially responsible for achieving better employer status among various stakeholders. A well-designed strategy pertaining to CSR may increase the reputation of an employer as an attractive place to work for current and prospective employees. Originality/value The paper examined CSR as an important attribute of employer branding for retaining competent employees in the Indian setting; studies on CSR as an EB dimension are limited. The results focus on embracing socially responsible behavior of organizations and on examining the role of OI as a mediating variable.