Persuasive Function Research Articles

Exploring the Perceived Barriers and Benefits of Physical Activity Among Wounded, Injured, and/or Sick Military Veterans

Wounded, injured, and/or sick (WIS) military veterans face significant physical and psychosocial challenges following discharge from service. Physical activity can have many positive effects on the holistic wellbeing of such individuals. However, little knowledge exists regarding the perceived barriers and benefits of physical activity within this population, creating challenges surrounding physical activity promotion. Therefore, this study was designed to identify key barriers and benefits among this population, so that informed approaches to encourage participation in physical activity can be developed. A questionnaire related to the perceived barriers and benefits of physical activity was completed by 105 WIS British military veterans. Participants were predominantly male, physically active, served in the British Army, and described their injury as frequently impacting their daily living. Factor analysis revealed that poor mental health, negative beliefs about physical activity, and low beliefs about physical capability were prominent barriers represented in the data. However, only veterans’ beliefs about their physical capability were related to physical activity levels and differed between active and insufficiently active participants. Beliefs identified as benefits of physical activity that correlated with physical activity levels were improved mental and physical health, a sense of purpose, and increased physical fitness. Subsequently, barriers and benefits were categorized using the Behaviour Change Wheel, a behavior change framework, that indicated intervention functions of education, incentivization, and persuasion might be effective methods of increasing physical activity behavior among WIS veterans. Ultimately, this will lead to greater engagement with physical activity and improved health and wellbeing within this population.

جریان الحجاج فی الخطاب السیاسیّ العباسیّ من خلال خطبة أبی جعفر المنصور فی أهل مکة (دراســــة تداولیة)

محور الاهتمام في هذا البحث هو معالجة (الحجاج) في الخطاب السياسي العباسي ضمن إطار لساني تداولي، إذ استأنسنا في معالجتنا بالمقاربات التداولية والبلاغية التي رکزت في بحثها على دراسة اللغة وفق استعمال الأفراد لها. ويتکئ البحث على فرضية، تتمثل في رغم أساسية وظيفة الإبلاغ والإخبار للغة، فإن اللغة منفتحة على الإنجاز، مما ساعد على انبثاق وظائف متعددة، تنفذ من خلال اللغة، ومن تلک الوظائف وظيفة المحاججة والإقناع، ويستمد هذا التصور مشروعيته من خلال دراسة الخطاب بجانبيه: السياق المقالي، والسياق المقامي معا. وتکتسب قيمة الموضوع أهميتها من إبراز البعد الحجاجي في الموروث التراثي من خلال تسليط الضوء على خطاب، يعود إلى العصر العباسي، وسبب اختيارنا شخصية أبي جعفر المنصور؛ لتکون خطبته مدونة لغوية، يعود إلى سببين، هما، الأول: أردنا أن نثبت نجاعة تطبيق النظريات الحديثة على النصوص القديمة، والثاني: يعد الخطاب المنتخب أول خطاب سياسي، يلقيه الفاعل السياسي أمام الجمهور، فکان مضطرا إلى حشد الحجج الإقناعية؛ لتطويع ولائهم، وکسبه. ومن أبرز النتائج التي توصلنا إليها: اضطلاع اللغة بعدة وظائف مختلفة، فهي منفتحة على استعمال الأفراد لها، ومن تلک الوظائف وظيفة الحجاج، فالمتکلم يسعى من خلال توظيف الآليات اللغوية المختلفة إلى إقناع المتلقي، وتطويعه. This research sought to treat (argumentation) in the Abbasid political discourse within a linguistic, pragmatic framework as we depend in our treatment on pragmatic rhetorical approaches that focus on the study of language according to the individual's use of it. The research depended on the assumption that despite the basic function of reporting and informing the language, the language is open to achievement, which helped in the emergence of multiple functions, which are implemented through the language, and from these functions the function of argument and persuasion. Such perception derives the language legitimacy by studying the discourse on both sides (speech & context). The value of the topic acquires its importance by highlighting the argumentation dimension in the heritage by shedding light on a discourse dating back to the Abbasid era, and the reason for our choosing the personality of Abu Jaafar Al-Mansour. For his speech to be a linguistic record, it goes back to two reasons: the first (we wanted to prove the effectiveness of applying modern theories to ancient texts), and the second (the elected speech was the first political speech delivered by the political actor before the public, so he was forced to muster persuasive arguments to obey their loyalty. Among the most prominent results that we have reached: Language assumes several different functions as it is open to individuals' use, and among those functions is the function of argumentation, so the speaker seeks, through employing different linguistic mechanisms, to persuade and adapt the recipient.

تَمَثُّلات التُّراث فی الدِّعَایة والإعلان دراسة تَداوُلیّة فی إطار منطقة تبوک

الملخص : يمثل التراث لأية أمة من الأمم ذاکرة ثقافية ممتدة عبر العصور، يستمد منها أبناء الأمة معالم هويتهم، ويستدعونها في العديد من مناشط حياتهم، وفي عصرنا الراهن توسلت المناشط الإشهارية دعاية کانت أو إعلانا بالعديد من الوسائل الجاذبة ومن بينها استدعاء وتوظيف التراث بمختلف أنواعه ومضامينه في تشکيل الخطاب الإشهاري؛ لما لذلک من دور کبير في لفت الانتباه، وجذب الجماهير، والتأثير في المتلقي (المستهلک) وإقناعه باقتناء السلع وممارسة فعل الشراء، ومن خلال التداولية التي تعنى بدراسة اللغة في الاستعمال، يأتي هذا البحث ليقارب المظاهر الإشهارية المستلهمة من التراث في إطار مدينة (تبوک) ومنطقتها، مرتکزا على الجانب التفاعلي للغة بوصفها فعلا إنجازيا له دوره البالغ في التأثير والإقناع، منطلقا من مبدأ يقوم على أن المظاهر الدعائية والإعلانية في مجتمع ما ليست مجرد لافتات وعناوين مرفوعة للدلالة على المحل والترويج لنشاطه التجاري فقط، وإنما هي قبل ذلک دوال لأنساق ثقافية في الذاکرة الجمعية للمجتمع، لها أبعادها التداولية التي تعمل على تحقيق غاياتها لدى المتلقي. Abstract Advertisements plays a crucial role in promoting and maintaining consumerism. Advertisements as well as names of stores and slogans do not just serve to identify the store and what it offers, they also perform a function of persuasion and attracting attention. In order to do so, advertisements draw on various resources. One significant resource is heritage. Heritage represents a great source of nations’ identity, pride, and admiration. In this paper, we investigate how religious and cultural heritage are deployed in advertisements in the city of Tabuk in order to encourage consumerism. In order to achieve this, we draw on pragmatics whose main aim is to investigate ‘language in use’. In the case of this study, the use of language in order to promote consumerism through persuasion.

THE PUN-GROUP OF LINGUISTIC DEVICES IN ADVERTISING MEDIA DISCOURSE

The language of advertising is unique and very peculiar in comparison with other elements of media discourse. The effectiveness of speech in advertising media discourse focuses on catching the attention of the target audience. Since the language of advertising is characterized by a distinguished persuasive function, the creators of ads spare no effort to make them catchy, interesting and witty. This is the reason why various linguistic devices are used to facilitate the comprehension and memorization of advertisements. In this regard, wordplay plays a significant role as the intentional usage of puns ensures the effectiveness of the composed texts.

Функционирование прецедентных единиц в разных типах неофициальной коммуникации (на материале русского языка)

This article analyzes different functions of precedent phenomena in various linguistic and cultural forms of Russian colloquial speech. The author considers special features of precedent units being used in nominative, ludic, persuasive and password functions in different types of communication.

Reported Speech as Persuasion: A Discourse Analysis of Japanese Journalism

ABSTRACT Reported speech can be defined as a form of communication by which speakers bring external voices into their own utterances. Recent studies have also found that reported speech has a persuasive function in presenting an external voice as either factual or contentious in order to support a speaker’s own arguments and refute alternative points of view. Such persuasion can be achieved by, for example, deploying factual/non-factual reporting verbs, or evaluating external sources or propositions. While the persuasive function of reported speech has been extensively studied for English, such studies are not widely available for Japanese. The present article investigates the grammatical forms of reported speech, including reporting verbs and evaluative language, to reveal how reported speech realises persuasive functions in Japanese. Seventy-four online news editorials are analysed to show that, regardless of which reporting verbs or grammatical forms are deployed, in Japanese the reported proposition cannot be construed as factual or contentious without including a negative or positive evaluation of the external voice. This result, different from what has been proposed for English, also cautions against the automatic use of an English-influenced framework for the discourse analysis of multiple languages.

Політичний дискурс та його дослідження у зарубіжному мовознавстві

Introduction. Political discourse analysis is a field of discourse analysis which focuses on discourse in political forums (such as debates, speeches, and hearings) as the phenomenon of interest. Discourse originating in political institutions can be subdivided into genres that are instrumental in policy-making and thus produced by and addressed to politicians and genres that communicate, explain, and justify political decisions, produced by politicians and addressed to the general public . This article investigates the role of translation and interpreting in political discourse. Purpose of this article is to define and characterize the linguocultural features of the German language in the political discourse and its translation into Ukrainian. Methods. In this study, the following types of research methods were used: descriptive method (by which the use of a certain type of translation was justified), transformation method (using this method, various types of lexical and grammatical transformations (transduction, descriptive translation, tracing) were investigated), statistical method (consists in counting the corresponding linguocultural units by thematic groups and by means of translation of realities). Results. Public speaking is a special form of language activity in terms of direct communication, a language addressed to a specific audience, ie oratory. Oratory is characterized by a number of features that determine its essence (the presence of the reaction of the speaker's speech, oral form of communication, the relationship between literary language and its oral embodiment, the use of various means of communication). Three approaches to the study of political discourse have been explored (descriptive, critical, cognitive). Originality of this study is due to the increased attention of modern linguists and translators to the study of non-equivalent vocabulary and socio-political realities in the political discourse of the German language and the methods of their reproduction in Ukrainian. Conclusion. Political discourse is an essential component of sociocultural communication, the main features of which are interests, goals and the formation of public opinion, which is necessary for the author of political discourse. The functions of political discourse include: information dissemination, agenda setting, projection into the future and the past. The most important function of political discourse is considered the function of political propaganda, persuasion and influence.

Seeing through Words: Hypotyposis and its Functions

This essay aims to analyse the rhetorical device of hypotyposis, which is held in great consideration both by ancient rhetoricians (Aristotle, Cicero and Quintilian) and by modern critics (Dumarsais, Barthes and Eco) for its capacity to portray visual experiences through the use of words, so as to make them as perceptible as if they were present before the reader’s eyes. The essay compares hypotyposis with other similar rhetorical strategies, such as description (an important moment in which the narratio is suspended and the author describes a place or character), evidentia, and especially ekphrasis - which comes from ekphràzo, meaning “describe, represent”, it is used with reference to the description of artworks - which all exercise a significant persuasive function, for they make arguments more tangible and convincing.

GROUP COMMUNICATION INCREASES STUDENTS' LEARNING MOTIVATION ONLINE

This study attempts to determine the impact of group communication generated at IPB Bogor on IPB students' learning motivation. Group communication was the independent variable in this study, whereas learning motivation was the dependent variable. Indicators of social connection function, educational function, persuasive function, problem solving and decision-making function, and therapeutic function are used to measure group communication variables. Intrinsic elements, such as interests, ambitions, and individual circumstances, are measured, as are extrinsic influences, such as worry about punishment, rewards, and praise, the involvement of parents, teacher wars, and environmental conditions. From April to May 2021, the research was conducted at Bogor Agricultural Institute for Bachelor and Vocational Programs. As it studies influences, the research method employed in this study is a quantitative approach utilizing explanatory questionnaires. The study's sample consisted of 100 persons chosen at random from a total of 22,744 people who met the sample criteria. Non Probability Sampling, often known as Accidental Sampling, is the sampling approach employed. Data analysis in the form of simple regression analysis is used in this study. The results of the questionnaires for each indication of group communication and enthusiasm to learn are summarized in 30 statements. According to the findings of this study, group communication has a significant impact on student learning motivation.

„Establishment of the Polish-Lithuanian Commonwealth” – a philological commentary to the 1569 Union of Lublin act

The Union signed at the Sejm of 1569 in Lublin established common institutions for the Kingdom of Poland and the Grand Duchy of Lithuania, creating the Polish-Lithuanian Commonwealth which lasted till 1795. Apart from the monarch elected by the nobility of both states, it established a common legislature (Sejm), foreign and defense policy and currency. The armies, treasuries, law systems, state offices and judiciaries remained separate. The philological aspects important of the characterization of the Union comprise of the fact it was written in Polish and it’s stylistic affilation, the document’s signatories name form diversity, the way the text is composed and official and rhetoric style determinants included, which imply both informative and persuasive functions.

Rhetorical moves in political discourse: closing statements by presidential candidates in US primary election debates

AbstractPresidential primary debates in the USA are commonly concluded by brief closing statements, in which the competitors outline the central messages of their election campaigns. These statements constitute a subgenre characterized by a set of recurring rhetorical moves, which are defined as functional units geared towards the respective communicative objective, in this case political persuasion. Located at the interface of rhetorical move analysis and political discourse studies, this paper demonstrates that moves and embedded steps in closing statements fulfill the persuasive function of legitimizing the respective candidate as the most preferable presidential successor. The study is based on the transcripts of 98 closing statements, which were extracted from eight Democratic and eleven Republican primary debates held between August 2015 and April 2016. Typical moves, such as projecting the speaker’s future political agenda or diagnosing the current situation in America, are presented with the help of illustrative examples, frequencies of occurrence, and a sample analysis of a complete closing statement.

ANALISIS WACANA IKLAN PRODUK KECANTIKAN BERUPA LIPSTIK PADA TELEVISI BERDASARKAN STRUKTUR DAN FUNGSI BAHASA

This research describes the structure and function of Lipstick Beauty Product advertisements on television. This study uses a discourse analysis approach, this type of research is qualitative. The method used in this research is descriptive analysis. The data source of this research is in the form of Lipstick Beauty Product advertisements on television, which contains the structure and function of the advertising language. The results of the study describe the structure of lipstick beauty product advertisements on television consisting of language functions contained in food and beverage product advertisements on television including: (a) information functions, (b) persuasive functions and to form a positive image of the product to potential consumers.

A visual and rhetorical perspective on management control systems

PurposeThe purpose of this paper is to explore the role and function of visuals, visual communication and information design as they relate to management control systems and visual management (VM) in lean-inspired organisations. This paper helps expand knowledge on how visual and design studies can contribute to research on VM as part of a management control system.Design/methodology/approachA study is outlined, which was conducted at a multinational manufacturing company to investigate employees’ perceptions and use of visual devices on the shop floor, including their related reactions and behaviour. The study is delimited to operation management, lean manufacturing and lean boards (i.e. daily management boards and performance measurement boards).FindingsThe findings point out the persuasive purpose of lean boards, as well as the metaphoric and persuasive functions of the visuals and information design in management control systems.Originality/valueVisual research and design research are rare within studies of management control systems. There is a need to perform research that takes into account the role and function of visual communication and information design in VM. The proposed areas for future research can provide design principles, as well as insights into the complexity of visual communication and information design in VM and management control studies.

TOWARDS THE ROLE OF METAPHOR IN FRENCH POLITICAL DISCOURSE (ON THE MATERIAL OF THE FRENCH PERIODICALS <i>LE PARISIEN</i>AND<i>LE MONDE</i>)

The article examines the role of metaphorical word usages in French political discourse. Authentic examples of language units extracted from the online newspapers “Le Parisien” and “Le Monde” (published from November to December 2020) were analyzed. The urgency of the study can be attributed to the choice of authentic examples for argumentation of the theses posed, as well as the increasing role of metaphor as a cognitive phenomenon and its impact on the worldview of society, which is clearly demonstrated by the examples from French political discourse. The scientific novelty of the study may consist in the fact that on the basis of illustrative material (including fragments of speeches by the leader of the ultra-left formations in France and the 2022 candidate for the post of president Jean-Luc Melenchon), the metaphor is pre- sented as a persuasive means of explicating intentions, which can be useful for developing the theory of communication in the intercultural context. It is shown that the figurative use of linguistic signs is aimed at manipulating the recipient's consciousness and forming a certain model of the socio-political context. Equally, metaphors serve as a means of embellishing the language of French political communication. Metaphorical constructions give the phrase complexity and cause the recipient to analyze and think about what he or she has read. Thus one of the tasks of political stylistics, namely, the “function of persuasion” which allows influencing the recipient with the help of visual and expressive means of language is realized. The practical significance of the work is derived from the possibility of including fragments of the analysis of illustrative material in the teaching of translation theory and practice; the material may also be of interest to those who develop a special course in French political discourse study.

Odwołania do szkół filozoficzno-prawnych w uzasadnieniach orzeczeń polskich sądów

The article presents the results of a quantitative and qualitative study of the Polish case law in terms of the presence of direct references to schools of legal thought in the written justifications of judgments. Although these types of references are very rare, their intensification can be observed in the last decade. In justifications of court decisions, references were made to just a few strands of jurisprudence. Most references relate to jusnaturalism and legal positivism. Courts characterize schools of legal thought in a simplified and exaggerated manner, and sometimes also incorrectly. The judicature usually disregards the authors’ versions of particular strands of jurisprudence, reaching for the claims derived from these strands in their ‘average’ form. The paper posits that legal philosophy is potentially useful for courts, especially in hard cases. It may help judges to perform the explanatory and persuasive functions of justifications of judgments. The condition for this is that references to the tenets of specific schools of legal thought should not be superficial, shallow or slogan-like. Otherwise, they play only an ornamental role, not an argumentative one.

Tekst Unii lubelskiej jako dokument epoki.

The union concluded at the Sejm meeting held in Lublin in 1569 established common institutions of the Kingdom of Poland and the Grand Duchy of Lithuania, thus creating the Polish-Lithuanian Commonwealth, which survived until 1795. Apart from the ruler elected jointly by the nobility of both countries, it established the common Sejm, foreign and defence policies, and the common coin. The army, treasury, legal systems, administration, and judiciary remained separate. From the philological point of view, the following markers are substantial for characterising the Union of Lublin act: the Polish language of the text and its stylistic affi nity, diversity of the forms of the names of the document signatories, text composition and its offi cial and rhetoric style markers determining its informative and persuasive functions.

Multimodal IT marketing discourse: An integrated approach investigation

Websites of software vendors feature verbal and nonverbal means providing for a number of parameters to be taken into account in order to gain more comprehensive insights into the range and interplay of the means in use. This paper investigates the multimodal website marketing discourse of Microsoft , Oracle, and SAP relying on an approach which makes use of multimodal critical discourse analysis, pragmatics, and text linguistics. The integrated framework allows for consideration of the discourse-generating intention of the locutionary source, the discourse function, verbal content categories and audio-visual techniques employed in the nonverbal discourse contributing to the global category of ideologeme consisting of key ideas and aimed at the locutionary target. The intention of such discourse is to persuade consumers to purchase IT solutions which is manifested in the persuasive function. The textual content has been investigated in terms of a set of categories such as: the theme, including IT terms; tonality, made explicit through positively charged words and imperative sentences; time and space, emphasizing time saving efforts to deal with challenges enterprise-wide. The findings are similar to those revealed in the verbal content of customer testimonial videos, with audio-visual techniques such as invigorating music, company settings, contrast colors, etc. being alike. It is of particular interest that the linguistic means in these three marketing discourses are different only when it comes to metaphorical expressions. The global ideologeme is made explicit by urging customers to optimize data and feel IT-powered performance benefits. It is conveyed through multiple antitheses such as data challenges vs. one solution, previously vs. now, old vs. new, and slowly vs. fast. The antitheses in the three marketing discourses are similar as are the typical manifestations of categories and audio-visual techniques which may encourage further research in terms of making the specific discourse of a company stand out to its customers.

Tytuły w dawnej prasie popularnonaukowej (na przykładzie „Nowych Wiadomości Ekonomicznych i Uczonych” 1758–1761)

The article analyses the structure and functions of seventy-three titles extracted from the first Polish-language popular-science journal, i.e. Nowe Wiadomości Ekonomiczne i Uczone. It was determined that the examined titles included both uninomial and binomial titles (25) as well as multinomial ones (48). Uninomial titles relate only to relatively short texts whose publication fell within a single issue of the journal. Long texts, divided into several parts and published in subsequent issues of the journal, had multinomial titles. The analysed titles (just as in the case of the titles of strictly-scientific modern articles) fulfilled the informative and substantial function. However, they did not perform the pragmatic and persuasive functions typical of the headlines present in modern popular-science press.

Aksjologiczna podstawa zachowania językowego nadawcy w przedmowach do prac popularyzujących wiedzę o języku polskim w XIX wieku

Przedmiotem artykułu są wartości i wartościowanie w przedmowach do wybranych podręczników gramatycznych i stylistycznych przeznaczonych dla dzieci i młodzieży 2. poł. XIX w. autorstwa Ignacego Boczylińskiego, Augusta Jeskego, Józefy Kamockiej, Władysława Lercla, Filipa Olpińskiego, Teofili Radońskiej i Piotra Skrzypińskiego. Podobnie jak inne fenomeny społeczne, tak i wartości człowiek utrwala w języku, dzięki czemu jest możliwa analiza językowa nazw wartości, jak również rekonstrukcja systemu wartości określonej grupy społecznej. Autorów tekstów łączy rodzaj więzi wynikającej z podobieństwa zainteresowań językowych oraz wykonywanej pracy nauczyciela i wychowawcy. Zasadniczym celem ich prac jest popularyzacja wiedzy o języku polskim oraz kształcenie umiejętności poprawnego mówienia i pisania. Podręczniki ukazały się po powstaniu styczniowym, między 1870 a 1889 r. na obszarze trzech zaborów. Reprezentatywne dla nich są wartości poznawcze (np. wiedza, zrozumienie) i pragmatyczne (np. pożytek, praktyczność, praca). Ówczesne programy wychowawcze pod wpływem idei pozytywistycznych kładły nacisk na kształcenie zawodowe i walor pracy. Wartościowaniu podlega proces nauczania języka polskiego: praca nauczyciela — wychowawcy oraz ucznia, ćwiczenia, metody, podręczniki, gramatyka, ortografia itp. Podłożem dla formułowanych ocen lub zaleceń jest dobro dziecka (rozwój umysłowy) i nauczyciela (sukces pedagogiczny). Najczęściej wartości zostają wyeksponowane w tych pasażach, które realizują funkcję perswazyjną (wyrażają oceny i wywołują określoną presję na czytelniku).

The Figurative Meaning Of Metaphorical Expression In "Raja Ampat" Article On Indonesia,Travel Website

Tourism is an essential element of modern life and modern society. Easy access to the internet facilitates the promotion of tourism spreading across the world. Through Indonesia.travel, the Ministry of Tourism of Indonesia official provides information about Indonesia tourism and travel. Raja Ampat, famous for its underwater destination, is one of the travel destinations highlighted on the website. Metaphorical expression frequently appears to describe Raja Ampat destination. This research focuses on observing how the language, specifically metaphor, is used in an article in Indonesia.travel entitled "Raja Ampat" to represent the nature of Raja Ampat as the travel destination. This study seeks to contribute to a better understanding of the role of metaphors in the mechanics of persuasion in promotional tourism discourse with a different approach, which is a semantic approach. The analysis metaphorical expressions to reveal the domains of tourism destination highlighted in the text are expected to shed light on how linguistics is closely related to various persuasion functions used in promotional tourism discourse. 13 metaphorical expressions found in the article. Source domain Building, Natural Landscape, High-Mobility, Religion, Family, Profession is utilized in metaphorical expression. It signifies that metaphor is used as a tool to bring the destination closer to travelers living in a city-situated environment.Keywords : tourism, semantics, metaphor.