This study aims to provide an overview of sweet bread production as an alternative in planning and developing teaching factories based on business feasibility projection analysis. A quantitative technique was applied in this research. Survey techniques and statistical tests were used to examine the hypotheses. To demonstrate that an institution can and should continue its sweet bread business, several variables were measured, including the Internal Rate of Return (IRR), Net Present Value (NPV), Return on Investment (ROI), Benefit–Cost Ratio (B/C ratio), Payback Period (PBP), and Break Event Point (BEP), providing further information for Business Model Canvas analysis of a business model. Based on the BMC, the value propositions are a variety of sweet bread, ease of access, affordable prices, quality, and taste. Key activities include sweetbread production, stock management, marketing and promotion, and customer service. Customer segmentation involves students, lecturers, staff, and institutional visitors. An analysis of financial projections reveals that business is feasible. This can be seen from IRR = 53,19%; the NPV > 0 is equal to IDR 85,222,327; ROI = 216.69%; B/C ratio =1.07; BCR > 1; PBP = 41 months; and BEP = IDR 5,528,669.25. Keywords: teaching factory, sweet bread production, business feasibility, financial projection
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