Partial Positive Effect Research Articles

Pengaruh Harga terhadap Keputusan Pembelian Konsumen pada Sagalas Coffee Panyabungan II Kabupaten Mandailing Natal

This research aims to determine the effect of price on consumer purchasing decisions at Sagalas Coffee Panyabungan II, Mandailing Natal Regency. The type of research used was quantitative research and involved a sample of 96 respondents using the Lemeshow formula. Data collection techniques are observation, documentation and distributing questionnaires. Data analysis techniques use validity tests, reliability tests, normality tests, heteroscedasticity tests, simple linear regression analysis tests and hypothesis tests. All research tests were carried out using the SPSS version 25 program. Price has a partial positive effect on consumer purchasing decisions at Sagalas Coffee Panyabungan II, Mandailing Natal Regency, indicated by an R value of 0.940 which is in the correlation interval 0.80 - 1.00 and an R value The square is 0.884 times 100% = 88.4% and the remaining 11.6% is influenced by other variables. In other words, there are still other variables that influence the consumer purchasing decision variable (Y) at Sagalas Coffee Panyabungan II. Based on the research results, it can be concluded that price has a positive and significant effect on consumer purchasing decisions, with a partial test value (t) of 26.789 and a ttable value of 1.661. So the tcount value is greater than ttable, namely 26.789, greater than 1.661 (26.789 > 1.661), which indicates that the first hypothesis, namely Ha, is accepted while H0 is rejected.

THE IMPACT OF FAMILY SOCIO-ECONOMIC CONDITIONS, LEARNING SPIRIT, AND ONLINE LEARNING SYSTEMS ON STUDENTS' LEARNING ACHIEVEMENT DURING THE COVID-19 PANDEMIC IN CLASS XI IN ECONOMICS

This study aims to determine the significance of the influence of family socio-economic conditions, enthusiasm for learning, online learning systems on student achievement in class XI SMAN 4 Kediri in economics during the Covid 19 pandemic. This study uses multiple regression analysis to find the magnitude of significance partially and simultaneously. This research method is a survey method with a sample of 136 students. The technique used in data collection is a questionnaire technique (questionnaire) and documentation. The conclusions obtained from the results of the study are as follows: 1) The socio-economic condition of the family has a positive and partially significant effect on the learning achievement of class XI students of SMAN 4 Kediri in economics subjects during the covid 19 pandemic. The null hypothesis is rejected because the t-count value is greater than the t-table value (5.900 > 1.287), and a significance value of 0.000 is less than 0.05 (0.000 <0.05). 2) The enthusiasm for learning has a partial positive and significant effect on the learning achievement of class XI students at SMAN 4 Kediri in economics during the Covid 19 pandemic. The null hypothesis is rejected because the t-count value is greater than the t-table value (2.816 > 1.287), and a significance value obtained of 0.006 is smaller than 0.05 (0.006 <0.05). 3) Online system learning has a positive and partially significant effect on student achievement in class XI SMAN 4 Kediri in economics during the Covid 19 pandemic. The null hypothesis is rejected because the t-count value is greater than the t-table value (3.471 > 1.287), and a significance value of 0.001 is less than 0.05 (0.001 <0.05). 4) There is a simultaneous effect of family socio-economic conditions, enthusiasm for learning, online system learning on student achievement in class XI SMAN 4 Kediri in economics subjects during the covid 19 pandemic. The null hypothesis of the study was rejected because f-count > f-table (39,727 > 2.72) and a significance value of less than 0.05 (0.000 <0.05).

The Influence of Recruitment Training Motivation and Leadership Style on Improving Employee Performance

This research aims to assess the impact of recruitment, training, motivation, and leadership style on employee performance. The employed research method is quantitative using a correlational approach. Through the analysis and collection of data derived from interviews, documents, and surveys. The research findings indicate a significant impact of the recruitment variable on employee performance, evidenced by a p-value of 0.000, which is less than 0.005. This indicates that variable X1 (Recruitment) exerts a positive and significant impact on variable Y (Employee Performance), as evidenced by the results of the second test using the Training variable. The findings from the third test indicate that the incentive variable x3 has a partial positive and significant effect on employee performance Y, with a p-value of 0.033, which is less than 0.005. The findings of testing the four variables concerning leadership style and employee performance indicate that 0.035 < 0.005, signifying a partial positive and significant influence of leadership style on employee performance. The simultaneous testing of variables—recruitment (x1), training (x2), motivation (x3), and leadership style (x4)—exerts a favorable and substantial impact on employee performance, as evidenced by a significance value of 0.000, which is less than 0.005. This research significantly contributes to employee performance, evidenced by a coefficient of determination of 0.915, or 91.5%. This indicates a general conclusion that recruitment, training, motivation, and leadership style influence employee performance at PT Surya Mas Ocean.

ANALISIS CURRENT RATIO DAN DEBT TO EQUITY RATIO TERHADAP RETURN ON EQUITY PADA PERUSAHAAN MANUFAKTUR SEKTOR INDUSTRI DASAR DAN KIMIA SUB SEKTOR SEMEN YANG TERDAFTAR DI BURSA EFEK INDONESIA

This research aims to analyze the influence of the current ratio and debt to equity ratio on return on equity in Cement Sub-Sector Manufacturing Companies Listed on the Indonesia Stock Exchange. The population in this study are cement sub-sector companies listed on the Indonesia Stock Exchange. The sample used in this research is based on predetermined criteria, the number of agricultural sector companies listed on the Indonesia Stock Exchange in 2018 - 2023 that have met the criteria in sampling is 6 companies. The results of the partial analysis show that the Current Ratio has a partial positive and significant effect on the Return On Equity of cement sub-sector manufacturing companies listed on the Indonesia Stock Exchange. Debt to Equity Ratio has a positive and partially significant effect on Return On Equity of cement sub-sector manufacturing companies listed on the Indonesia Stock Exchange. Current Ratio and Debt to Equity Ratio simultaneously have a positive and significant effect on Return On Equity in cement sub-sector manufacturing companies listed on the Indonesia Stock Exchange.

Pengaruh Kualitas Produk dan Pelayanan terhadap Keputusan Pembelian Spare Part di PT. Apexindo Perkasa

This research aims to determine the influence of product and service quality on spare part purchasing decisions at PT. Apexindo Perkasa. The population in this study were all customers at PT. Apexindo Perkasa. Data collection techniques use questionnaires and literatur study. The data analysis techniquen is quantitative. The results of this research show that there is no partial positive and significant effect between product quality on purchasing decisions as evidenced by the regression coefficient value of 0.118, t value of 0.970 and significance value of 0.336; there is a partial positive and significant influence between service on purchasing decisions as evidenced by a regression coefficient value of 0.623, a calculated t value of 3.305 and a significance value of 0.002; there is a simultaneous positive and significant influence between product quality and service on purchasing decisions, proven by The calculated f value is 45.570 and the significance value is 0.000. Purchasing decisions are influenced by product and service quality by 56.4% and the remaining 43.6 are influenced by other variables not examined in this research.

Pengaruh Ukuran Perusahaan, Opini Audit, Profitabilitas, dan Audit Tenure Terhadap Audit Report lag pada Perusahaan Barang dan Konsumsi Sub Sektor Farmasi yang Terdaftar di BEI Tahun 2016-2022

This study aims to analyze the influence of Company Size, Audit Opinion, Profitability, and Audit Tenure on Audit Report Lag in the pharmaceutical subsector consumer goods and consumer goods industry listed on the Indonesia Stock Exchange in 2016-2022. Company size is measured by Total Assets, Audit Opinion with Dummy, Profitability with Return On Assets (ROA), Audit Tenure with Total Years of Engagement. The research population consisted of 11 companies listed on the Indonesian Stock Exchange. A sample of 72 companies was selected using the saturated sample method. The results of data analysis show that simultaneously Company Size, Audit Opinion, Profitability, Audit Tenure have a significant effect on Audit Report Lag. Partially, company size has no effect on Audit Report Lag, indicating that large and small company sizes have the ability to pressure their auditors to complete audit work on time and are not a determining factor in Audit Report Lag, Audit Opinion has a partially negative effect on Audit Report Lag, shows that companies that receive an unqualified opinion from the auditor for their financial reports will tend to urge the auditor to immediately complete the audit report because an unqualified opinion is good news from the auditor. Profitability has a partial negative effect on Audit Report Lag, indicating that if a company produces a higher level of profitability, the Audit Report Lag will be shorter. Audit Tenure has a partial positive effect on Audit Report Lag, indicating that the longer the engagement between the client and the Auditor, the longer the Audit Report Lag will be.

Pengaruh Return on Asset, Cash Ratio, Total Asset Turnover, dan Debt to Equity Ratio Terhadap Nilai Perusahaan

This study aims to investigate the partial effects of return on assets, cash ratio, total asset turnover, and debt to equity ratio on company value in the Basic Materials sector of the packaging industry listed on the Indonesia Stock Exchange from 2019 to 2023. The sample of this study consists of 14 companies in the Basic Materials sector of the packaging industry listed on the Indonesia Stock Exchange from 2019 to 2023. The research employs panel data regression statistical analysis tools assisted by Eviews version 12 software and Microsoft Excel 2013. The results indicate that debt to equity ratio has a partial positive and significant effect on company value. On the other hand, return on assets, cash ratio, and total asset turnover have no partial significant effect on company value.

Analisis Pengaruh Karakteristik Wirausaha dan Strategi Pemasaran Terhadap Keberhasilan UMKM di Bidang Makanan dan Minuman di Kecamatan Koba pada Era Digital

This study aims to determine how much influence entrepreneurial characteristics and marketing strategies have on the success of MSMEs in the food and beverage sector in Koba District in the Digital Era. The sample of this study consisted of 82 respondents, determined using the Slovin formula and the sampling technique used was purposive sampling. The data collection technique was carried out using a questionnaire. The results of this study indicate that (1) Entrepreneurial characteristics have a partial positive effect on the success of MSMEs with a significance value of 0.001 <0.05 and a t-count value of 7.559> t-table 1.990. (2) Marketing Strategy has a partial positive effect on the success of MSMEs with a significance value of 0.001 <0.05 and a t-count value of 3.467> t-table 1.990. (3) Entrepreneurial Characteristics and Marketing Strategy have a simultaneous positive effect on the success of MSMEs with a significance value of 0.001 <0.05 and an F-count value of 49.937> F-table 3.112.

The Influence of Content Marketing, Content Quality, and Brand Image on the Purchase Intention of Skintific Products Through the Official TikTok

This study aims to find out how the Influence of Content Marketing, Content Quality, and Brand Image on Puchase Intention in Skintific skincare products through TikTok video content. This research method uses quantitative methods. The population in this study is consumers of Skintific products. The sample criteria in this study are Gen Z and Millennials who use the TikTok application in Malang. The sampling technique used purposive sampling techniques and obtained 110 samples. The data analysis technique uses multiple linear regression analysis. The results of this study show that content marketing variables have a partial positive and significant effect on purchase intention. Content quality variables have a partially positive and significant influence on purchase intention. Brand image variables have a partially positive and significant effect on purchase intention. Then the simultaneous relationship between the variables of content marketing, content quality, and brand image has a positive and significant effect on purchase intention. This research can be used by companies in organizing sales promotions so that they are in great demand by broad consumers.

Comparative Analysis of Stroke, Marital Intimacy, Marital Satisfaction and Divorce Intention According to the Type of Participation in Marital Leisure Sports Activities.

This study examined strokes, marital intimacy, marital satisfaction, and divorce intentions among participants who are members of a couple, based on their leisure sports participation. We conducted a questionnaire survey with 321 participants. The validity and reliability were checked, and a multivariate analysis of variance was conducted to test for differences between groups. The results revealed that among couples engaging in the same leisure sports activity, positive stroke was high, and negative and no strokes were low. Couples not engaging in the same activity exhibited a partial positive effect when both or one of the individuals engaged in leisure sports activities. Among couples in which both individuals did not engage in leisure sports activities, negative results were found for all factors. Furthermore, couples engaging in the same activity showed high marital intimacy and satisfaction. Moreover, couples engaging in the same activity showed the lowest intention to divorce, whereas couples who did not engage in leisure sports activities showed the highest intention to divorce. These findings suggest that leisure sports activities positively affect relationships, and this effect increases when couples participate in the same sport. Future research should investigate methods for couples to engage in leisure activities and how they can be activated.

Pengaruh Live Streaming dan Brand Image terhadap Keputusan Pembelian Produk The Originote pada Pengguna Tiktok Shop di Daerah Istimewa Yogyakarta

Technological developments make it easier for humans to do all activities online, such as online shopping, so that business people form marketing strategies using live streaming and building brand image. The Originote is one of the skincare products that uses a form of marketing strategy in the form of building a brand image through live streaming. To determine the effect of live streaming and brand image on purchasing decisions for The Originote products for TikTok shop users in the Special Region of Yogyakarta partially or simultaneously. Using a quantitative approach. The research data source comes from primary data obtained by distributing questionnaires to respondents. The data collection technique uses non-probability sampling (purposive sampling). The research sample was 112 respondents with the criteria of having purchased The Originote product at TikTok Shop at least once, being in the Special Region of Yogyakarta and being over 18 years old. The data was processed using SPSS version 27 software. It is found that live streaming has a partial effect on purchasing decisions. Brand image has a partial positive effect on purchasing decisions. Live streaming and brand image simultaneously have a positive effect on purchasing decisions.

The Influence of Job Satisfaction, Work Supervision and Work Discipline on the Performance of PT Employees Indah Pontjan District Serdang Bedagai (Case study of Penunasan employees)

This research was conducted at PT. Indah Potjan with the aim of finding out the effect of job satisfaction, work supervision and work discipline on employee performance. The population is 110 employees who work in the company in the Penunasan section by random sampling using the Slovin formula to obtain a research sample of 52 people. The types of data used are primary and secondary data, data collection techniques using questionnaires, surveys and observations. Data analysis techniques are multiple linear regression, classical assumption testing and hypothesis testing. The results of the research show that: 1) job satisfaction has a partial positive but not significant effect on employee performance, 2) work supervision has a partial positive and significant effect on employee performance, 3) work discipline has no positive and insignificant effect on employee performance. Simultaneously, job satisfaction, work supervision and work discipline have a significant effect on employee performance. There is a strong correlation between job satisfaction, work supervision and work discipline and performance and the percentage of 50.9% of employee performance can be explained by job satisfaction, work supervision and work discipline and the remaining 49.1% can be explained by other variables not studied.

PENGARUH DIGITAL MARKETING DAN VARIASI PRODUK TERHADAP KEPUTUSAN PEMBELIAN PADA TOKO FROZENFISH88 KOTA BENGKULU

The aim of the research is to determine Digital Marketing and Product Variations on Purchasing Decisions at the Frozenfish88 Store, Bengkulu City. And to find out which factors most dominantly influence purchasing decisions. This research used quantitative methods on 150 respondents. The population used in this research was consumers of the Frozenfish88 Store in Bengkulu City and sampling in this research used a non-probability sampling technique. Based on the results of multiple linear regression, the regression equation Y = 5.905 + 0.314 (X_1) + 0.379 (X2) is obtained. The research results and hypotheses show that Digital Marketing and Product Variations have a partial or simultaneous positive effect on Purchasing Decisions. Keywords: Digital Marketing and Product Variations on Purchasing Decisions

PENGARUH DISKON DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN BUAH-BUAHAN IMPOR PADA TOKO NAYLA BUAH BENGKULU

The aim of the research is to determine the effect of discounts and product quality on purchasing decisions for imported fruit at the Nayla Buah Bengkulu shop. And to find out which factors most dominantly influence purchasing decisions. This research used quantitative methods on 150 respondents. The population used in this research was consumers of the Bengkulu Nayla Fruit Shop and sampling in this research used a non-probability sampling technique. Based on the results of multiple linear regression, the regression equation Y = 9.496 + 0.466 (X1) + 0.414 (X2) is obtained. The research results and hypothesis show that discounts and product quality have a partial or simultaneous positive effect on purchasing decisions. Keywords: Discounts, Product Quality and Purchasing Decisions.

The Mediating Effect of Coping with Stress on the Relationship between Emotional Intelligence and Perceived Performance of Adolescent Taekwondo Players

Background/Objectives: This study was aimed to identify the effects of adolescent Taekwondo players' emotional intelligence on perceived performance and coping with stress and to verify the mediating effect of coping with stress in the relationship between emotional intelligence and perceived performance. Methods/Statistical analysis: To this end, a survey was conducted on a total of 472 youth Taekwondo players registered with the Korea Taekwondo Association. For data processing, the frequency analysis, exploratory factor analysis, reliability analysis, correlation analysis, and multiple regression analysis were conducted. Findings: First, as a result of analyzing the correlation between emotional intelligence, perceived performance and coping with stress of youth Taekwondo players, positive correlations were found in all sub-variables. Second, it was found that the emotional intelligence of youth Taekwondo players had a partial positive effect on perceived performance. Third, it was found that the emotional intelligence of youth Taekwondo players had a partial positive effect on coping with stress. Fourth, it was found that the emotional intelligence of Taekwondo players has a direct and static effect on perceived performance, but also indirectly affects perceived performance through coping with stress. Improvements/Applications: In conclusion, it was verified that emotional intelligence is an important variable that directly affects perceived athletic performance for youth Taekwondo players, while coping with stress is a variable that has an indirect effect. Therefore, instructors should be aware that Taekwondo players' performance can be improved according to their emotional intelligence and ability to cope with stress. Accordingly, it is necessary to help improve performance by identifying the emotional intelligence of each player and suggesting a stress coping plan tailored to each player. This is not limited to coaches, but it was suggested that individual players need to adjust their stress coping methods according to their emotional state.

The Mediating Effect of Service Value in the Relationship between Quality and Satisfaction for a Selected Taekwondo Academy

Background/Objectives: This study was conducted with the purpose of verifying the mediating effect of service value in the relationship between the quality of selecting Taekwondo academies and satisfaction with academies. For this purpose, trainees and their parents who play the role of selection in Taekwondo academies were selected as the population. Methods/Statistical analysis: Based on the survey results of a total of 384 people using convenience sampling. For data processing, the frequency analysis, exploratory factor analysis, reliability analysis, correlation analysis, and multiple regression analysis were conducted. Findings: First, as a result of analyzing the quality of selecting a Taekwondo academy, satisfaction with the academy and service value, a partial positive correlation was found. Second, it was found that the quality of selecting a Taekwondo academy had a partial positive effect on satisfaction with the academy. Third, it was found that the quality of selecting a Taekwondo academy had a positive effect on the service value. Fourth, it was found that the quality of selecting a Taekwondo academy indirectly affects satisfaction with the academy through service value. Improvements/Applications: In conclusion, this study shows that managers of Taekwondo academies need to make continuous efforts to improve the quality of Taekwondo academies in order to solve the fundamental problem of pursuing profit.

COMPENSATION INCREASES EMPLOYEE PRODUCTIVITY AT PT. BUSSAN AUTO FINANCE (BAF) JAYAPURA

Compensation is one of the factors that can enhance work productivity in a company. This is also applicable to the financial company PT. Bussan Auto Finance (BAF) Jayapura. This study aims to evaluate how the reward system provided to employees affects their productivity levels in carrying out duties and responsibilities within the company. Additionally, it seeks to understand the extent of the influence of compensation on employee productivity levels. The method used is a quantitative approach by applying Regression Analysis to test the relationship partially. The results indicated that compensation has a partial positive impact on the productivity of PT. BAF employees. This is evidenced by a t-value of 3.511 with a significance level of 0.001, demonstrating that an increase of one unit in compensation will enhance productivity by 35.11%. Furthermore, incentives also have a partial positive effect on the productivity of PT. BAF employees. The regression analysis results showed a t-value of 2.521 with a significance level of 0.014, indicating that an increase of one unit in incentives will boost productivity by 25.21%. Therefore, it is crucial to maintain and improve the incentive system. The combined effect of compensation and incentives on productivity also showed positive results. The regression analysis demonstrated that both factors significantly contribute to productivity, with the regression equation: Y = 1.239 + 0.786(X1) + 0.308(X2).

The Influence Of Product Quality And Price Perception On Interest In Buying Realme Smartphones At Cahaya Cell Argamakmur

The aim of the research is to determine the influence of product quality and price perception on Smartphone Realme consumer buying interest at Cahaya Cell Argamakmur. And to find out which factors most dominantly influence consumer buying interest. This research used quantitative methods on 160 respondents. The population used in this research were consumers at Cahaya Cell Argamakmur and sampling in this research was a non-probability sampling technique. Based on the results of multiple linear regression, the regression equation Y = 5.347 + 0.225 (X1) + 0.261(X2) is obtained. The research results and hypothesis show that product quality and price perception have a partial or simultaneous positive effect on consumer purchase interest

THE EFFECT OF JOB SATISFACTION AND WORK LIFE BALANCE ON EMPLOYEE ENGAGEMENT AT PT PELAYARAN BAHTERA ADHIGUNA (PT BAg)

Human Resources is an important element and is the focus of many companies in achieving competitive advantage. Every company expects high engagement from its employees because it greatly influences the company's overall performance and is the key to the company's success and profitability. This study aims to determine how much the factors of job satisfaction and work life balance carried out by PT BAg employees affect employee engagement with the company. The sampling technique used is saturated sampling and the data is processed using a quantitative approach. The population is organic employees and work assignments at PT BAg, totaling 74 employees by distributing a questionnaire of 50 questions. The data analysis method used was multiple linear regression which was analyzed with the SPSS program. The results of this study indicate that job satisfaction has a positive and significant partial effect of 62% on employee engagement, while Work-Life Balance has a partial positive and significant effect of 18% on employee engagement. Simultaneously job satisfaction and work life balance have a positive and significant effect of 74% on employee engagement and the remaining 26% are influenced by other variables not examined in this study.

The Effect of Direct Financial Compensation, Job Performance Appraisal and Physical Work Environment on Employee Job Satisfaction

Job satisfaction is defined as a positive emotional state from a person's work experience about what job they deserve in return. The purpose of this study was to determine the effect of direct financial compensation, performance appraisal, and the physical work environment on job satisfaction of PT. J Ekstrim Tech Indonesia. The type of research used is quantitative. With a simple random sampling technique (Simple Random Sampling). Based on the research population at PT. J Ekstrim Tech Indonesia is a total of 130 employees. The sample in this study were 98 respondents who were calculated using the slovin formula. Data collection using the method of observation, questionnaires, literature and interviews. The data analysis method used in this study is quantitative data analysis using the SPSS For Windows program. After the data is collected, data analysis is carried out by grouping data based on the variables studied, performing calculations to answer the problem formulation and performing calculations to test the hypothesis. Data analysis was performed with multiple linear regression. The results showed that direct financial compensation partially had a positive and significant effect on employee job satisfaction, performance appraisal partially had a positive and significant effect on employee job satisfaction, the physical work environment had a partial positive and significant effect on employee job satisfaction. Based on the results of the simultaneous test of direct financial compensation variables, performance appraisal and the physical work environment simultaneously influence employee job satisfaction.