Abstract The general argument of this essay is that poetry is an everyday ambition and an everyday accomplishment. The evidence for this – a good bit of which I will amass enthusiastically in what follows – is everywhere in our language. I explore this according to three guiding intuitions: (i) people, at least some of the time, want to give their words a similar intensity or fullness and show the same skill in unleashing verbal power, as poets do – seeking words that will carry their voices; (ii) people say things give me the same aesthetic bliss and ache of gratitude that poetry gives me; and (iii) there seems to be a poetic or aesthetic dimension to all of language, without which words would not have the significance for us that they do. I end the essay by saying why the poetry in our everyday speech complicates the relation between the ordinary and (different versions of) the extraordinary as other philosophers have imagined it.