We study the prevalence and characteristics of toxic speech on Twitter in the run-up to the 2022 Italian General election. We analyzed over 8.5 M tweets shared by 450k unique users and employed a machine learning classifier to estimate the toxicity score of their messages. We found that supporters of different political coalitions exhibit varying levels of toxic speech, sending between 6-8% of toxic messages overall. Notably, Centre-Left politicians received more toxic messages on average, with the largest target of hate receiving over 15,000 toxic replies. We employed Generalized Linear Models to study factors that drive hate speech to political targets, finding that, importantly, politicians employing more abusive and harmful language are also more likely to attract more inflammatory speech. Our findings underscore the critical need for targeted interventions to address hate speech online, fostering healthier dialogue and safeguarding democratic discourse.