The results of researches of the water encroachment of some offshore fields (Neft Dashlary, Guneshli, Pirallahi, Darwin Banka, Apsheron Banka, Western Apsheron, etc.) of the Republic of Azerbaijan, most of which are at a late stage of development, have been presented. These fields are represented by weakly cemented and loose reservoirs of heterogeneous structure, in which there is an uneven fluid flow. Water breakthrough occurs through high-permeability layers, and layers with low permeability are involved in development to a less extent. Subsequent attempts to involve them in the development process cause an irrational increase in the volume of injected water, which leads to product encroachment. The type of reservoir, characterized by the presence of fracture zones, contributing to the flow of water from the aquifers to the producing wells, as well as improving their hydrodynamic connection with the injection wells, also contributes to the growth of the rate of watering. The geological and technological reasons for the water encroachment have been determined. The heterogeneity of the above mentioned deposits has been proven. It is indicated that an additional reason for the early water encroachment of production wells is the violation of the annulus tightness. Maintaining high rates of oil production is achieved by bringing in new production wells, while most of the watered wells are retired from operation without having exhausted their potential. It is proposed to carry out the measures that will ensure isolation of the most washed out zones and depleted areas of the main productive layer of the field. Methods of selective water isolation and flow diversion technologies should be carried out, first of all, in wells with an increased density of current reserves in order to obtain additional oil production and increase the oil recovery factor, as well as in wells with a high fluid flow rate.