New Medium Of Communication Research Articles

Cyberculture/Cyberspace as a Mode of Transmission of Cultures, Identities and Power Relations: A Theoretical Perspective

The sweeping rise of new technologies has allowed for the normalization of digital tools and devices as powerful modes of communication and transmission of cultures, lifestyles, languages, texts, and power relations. Communication has definitely and irreversibly taken on a new turn/trajectory in cyberspace, where people have transferred their offline activities, experiences, interactions, and socialization. Cyberspace is a vast, open, and malleable space that gives momentum to human communication and velocity to the multi-layered process of transmission. Cyberspace, as an electronic and digital landscape, is widely used to create, share, and transmit information. It also contributes to storing information to enhance and extend human memory. The power dynamics of cyberspace manifest in its ability to extend human memory, empower communication, and globalize transmission. The fluid and constantly streaming aspect of cyberspace allows the free flow of ideas, texts, artefacts, knowledge, narratives, arts, cultural heritage, and identities, to cite but a few. By subsuming all these social, cultural, and epistemological actions, cyberspace has fostered a new culture, cyberculture. The French scholar Pierre Lévy defines cyberculture “as a set of material and intellectual techniques: practices, attitudes, modes of thinking and values that have developed alongside the growth of cyberspace. Understood as a synonym for ‘network,’ cyberculture offers a new medium of communication…” (Qtd. in Teixeira et al, 2017). Cyberspace provides multiple virtual platforms where various forms of culture are being stored and transmitted. Both cyberspace and cyberculture have become new digital paradigms that could be conceptualized as semiotic signifiers of the new society, hosting collective intelligence and providing electronic venues/spaces to empower/sustain local cultures and identities. The fact that cyberspace combines audio-visual, textual, and graphic materials can amply facilitate the transmission and the development of local and national cultures, oral or written. This paper is, then, a theoretical attempt at showcasing the potential of cyberspace and cyberculture to communicate, transmit, and empower local and national cultures and identities through the multiple platforms that digital technologies offer to the new society, which, at the same time, could reflect power relations.

Using Wireless Network Sensors as a New Medium of Communication for Sustainable Eco-cultural Tourism

Using Wireless Network Sensors as a New Medium of Communication for Sustainable Eco-cultural Tourism

Komunikasi Dakwah Islam pada Masyarakat Milenial di Era Globalisasi

With the emergence of the internet as a new medium of communication, Islamic da'wah can take advantage of new possibilities in today's interconnected world. Cyberdakwah discourse is one example of how the internet is used to amar ma'ruf nahi munkar. the internet as a new space for the work of Islamic da'wah. The Internet has made it possible for media to reach audiences of various races and religions. The internet and other forms of media can also be used to dispel common misconceptions about Islamic beliefs and practices by presenting the human face of the religion. The method in this study is qualitative with a library study approach. The results of the study show that Cyberdakwah is a phenomenon of using the internet to convey information and messages of Islamic teachings. The use of the internet as a medium of da'wah is accompanied by various advantages and disadvantages. Positively, the internet is a new medium for Islamic da'wah that can transmit messages of Islamic teachings effectively, openly, easily accessible, and with a broad reach both in terms of region, space and time. Negatively, the open and access-free character of the internet allows for the mixing of the sacred values ​​of Islamic teachings with various intakes of information that are not clear on the credibility of the conveyer, have hoaxes and hatespeech tones, as well as information in the name of Islam for specific purposes.

Criticality of quantum energy teleportation at phase transition points in quantum field theory

Quantum field theory can be a new medium for communication through quantum energy teleportation. We perform a demonstration of quantum energy teleportation with a relativistic fermionic field theory of self-coupled fermions, called the massive Thirring model. Our results reveal that there is a close relationship between the amount of energy teleported and the phase diagram of the theory. In particular, we show that the teleported energy peaks near the phase transition points. Since these results are obtained by measuring the two local subsystems, the noise from the quantum computation can be considerably reduced, allowing for efficient quantum simulations. Moreover, it is a new entanglement-based method that reveals global structure through local measurements.

Use of new media for communication among extension agents and farmers in oyo state, nigeria

The study was carried out to investigate the use of New media for communication among extension agents and farmers in Oyo State, Nigeria. Forty Extension agents and eighty farmers were randomly selected. Data collected were subjected to descriptive analysis using frequencies and percentage. Majority of extension agents (90.0%) were aware of Social Media. Farmers (97.5%) were aware of Agricultural websites. Extension agents (85.0%) have access to Agricultural Blogs, farmers (87.5%) have access Agricultural Websites. Extension agents also have high access (75.0%) to New media and farmers have high access (67.5%) to New media. Majority of Extension agents in the study area have a benefit derived from the use of New media as to enhance their job commitments. Farmers have the benefits derived from the use of New media as it saves time and money. Majority of Extension agents in the study area used new media to source for information on farmers’ livelihood and possible ways of improving their living standards. Extension agents (55%) and also farmers (60.0%) have high level of use of new media. It is recommended that Extension agencies should organize in-service training for the staff on skill acquisition and importance of New media use in sourcing and disseminating innovation and also the Nigerian government should address the problem of using the New media in agricultural and rural development via focusing on providing broadband connectivity and a content centric development approach particularly in the rural areas.

Innovation of the Development Model of Ideological Education Based on Mobile Device Information Sharing Algorithm in the Era of Big Data

Based on the mobile device information sharing algorithm, this paper proposes an ideological education model of real-time video sharing in the Ad Hoc network self-organized by mobile intelligent terminals. First, real-time video sharing and switching applications can be realized in the Ad Hoc network. APP with video sharing function. On the mobile APP, while students are receiving education, a large amount of knowledge and culture floods the campus, and various values and moral indicators collide with each other, which directly affects the future development of students. To make people realize that how to carry out ideological and political education and ideological purification of college students from the perspective of new media requires innovative development and efficient use of new media for communication.

Semiotic Analysis of Jokowi's Political Meme "the King of Lip Service" and "YNTKTS" as Media for Criticism in the Digital Age

New media have not only made significant changes to people's communication patterns but have also built a new system called cyber-democracy. One of the phenomena that are now a place for cyber-democracy and we can find it in the density of content on the internet is memes. Memes, now referred to as internet memes, are considered promotional media that can reach a broader audience in a short time and are used by social media users as a new medium of communication to express humour with a satirical meaning. One is how memes are used to voice political aspirations and criticism or commonly known as political memes. One of the political memes that had gone viral was a political meme about President Joko Widodo on social media Twitter. Therefore, this study aims to analyze the semiotic elements in Joko Widodo's political meme circulating on social media Twitter using Charles Sanders Peirce's semiotic analysis and explain how the condition of Indonesian democracy with memes as media criticism in the digital era. The results of the study revealed that the meme did not disappoint the public towards President Joko Widodo and how democracy was limited by the Indonesian government which still did not fully accept political humour as a form of criticism.

해체주의를 모티브로 한 네일 반지 디자인 연구

In modern aesthetic art, nail art is a part of coordination to maximize the hands and toes’ aesthetic values and to express personality. In this rapidly changing modern society, the nail industry is fast growing to meet consumer needs, and do-it-yourself (DIY) nail art is evolving into an industry in itself. This study attempted to approach nail art as ‘a new medium of communication’ reflecting the human inside by avoiding confrontation between the mind and body through jewelry after deconstructing the stereotype that nails are a part of a human body, merely protecting fingertips and tiptoes’ through deconstructivism. It addressed problematic nails through manicures and pedicures without using any UV gel, parts, or tips, and their high artistic and aesthetic values were confirmed. In other words, the expansion of nail art to new sectors is possible. Also, it is required to keep developing new and unique nail designs in pursuit of new patters. It is anticipated that the study results would lead to systematic studies in the nail industry and help new and differentiated nail markets stay competitive.

Implikasi Media Baru Sebagai Media Komunikasi Dan Teknologi Informasi

New media is a term to describe the convergence of digital communication technology that is computerized and connected to a network and cannot be separated from the use of information technology, both network-based and telecommunications. as an example of media that is very representative of new media is the internet. New media is present as a new medium of communication at this time. All the ease of access provided by new media began to shift conventional media as communication media. This study aims to determine the implications of new media as a medium of communication and information technology. The implications of new media as a medium of communication By using new media it is easier for the audience to access things, such as news information that can be accessed in real time, the ease of exchanging information with relatives only by using internet-based devices. The internet is also a form of change in new media. However, the presence of new media as a medium of communication in this era in addition to providing positive implications also has negative implications. The implication of the presence of new media as a communication medium is that with the presence of new media, people's dependence on old media has begun to be replaced by a more real time, effective media, this is one of the positive sides of the new media as communication media and information technology. On the other hand, the negative implication of the presence of new media is that it often results in humans themselves forgetting and ignoring the real world and actually paying more attention to the virtual world, besides that new media are vulnerable to users, especially if new media is consumed by children without adult supervision.

Media Convergence: Prospects and Challenges for Public Relations Practice in Nigeria

he impact of new media of communication is not felt only in the media space but across all strata of mass communication discipline. Public relations as an act of managing relationship between an organization and its various public depend largely on media of communication to succeed. As a result, the tactic, strategy and approach of public relations in terms of communication management largely depend on the media of communication. As such, the convergence of the traditional and new media has brought about drastic change in the public relations field. In Nigeria, public relations professionals are grappling with the new reality brought about by media convergence. This paper therefore explored the challenges the public relations practitioners are likely to encounter and how to surmount those challenges. The study argued that as a dynamic profession, public relations should embrace new skills in desktop publishing, multimedia communication and strategies. Convergence is ‘digital creative economy’ which comes with great opportunity for the practice of public relations. Convergence is about ‘blurring of boundaries’, Nigerian public relations practitioners should therefore adapt quickly to changes in the media sector in order to leverage on the opportunities in the convergence of the media. Keywords: Convergence: Public Relations: Communication: Mass Media: Nigeria

Literature in New Media: A Comparative Study of Literary Affordances of Lance Olsen’s “10:01” in Traditional and Digital Medium

The recent advances of the digital era invoke an array of new media for communication. This impressive feat of technology purveys a wide range of new affordances to communication unviable in print. The new media affordances of the electronic and the digital have impacted the creative literary compositions, providing innovations in contemporary literature. Postmodern literature being the initiation of experimental works has strived to reinvent the affordances of literary fiction. It has now advanced into resorting to digital technological affordances to maximize narrative inventiveness. Lance Olsen’s “10:01”, a postmodern novel adapted as hypertext fiction, is an exemplar of such feat. This research examines the literary affordances of the chosen text in print and its hypertext adaptation within the framework of affordance theories. The study unveils the inlaid new media aesthetics and viabilities of the digital in relation to the traditional medium of print by focusing on affordances. The paper asserts the significance of theorizing the aesthetics involved in digital textuality by holding print and electronic literature at the intersection. This study aims to establish the shift in literary analysis paradigms of text due to the emergence of New media.

Relatos sobre la televisión. Problemas para nombrar una nueva tecnología

El objetivo de este artículo es un análisis de notas periodísticas aparecidas entre 1924 y 1935 en el diario del estado de Jalisco, México, El Informador y el semanario Revista de Revistas, medios impresos que mostraron un interés por la popularización de la televisión desde mediados de los años veinte del siglo pasado. Se pretende evidenciar los intentos por darle nombre a esa tecnología, se trata de mostrar “los problemas de nominación del aparato”. También es de interés ver cómo se percibía ese invento en las notas periodísticas. Además, son objeto de análisis los usos imaginados que se atribuían al futuro medio de comunicación.

Effectiveness of Social Media in Advertising University Programmes and Recruitment of New Students: A Case Study of St. Paul’s University, Kenya

Use of social media in offering learning institutions is key in today’s business world. The University Public Relations Officers are exploiting new media of communication as avenues for them to reach their target audiences who in this case are students to enroll in their programs. Social media has become a game changer in how recruitment and advertising is carried out by universities in Kenya. Social media have almost replaced the traditional media of communication in reaching the students. This study sought to evaluate the use of social media by universities in Kenya in advertising, collection of feedback, and recruitment of new students. The study had three objectives. It sought to find the benefits of using social media in reaching out to students, the effectiveness of social media as a medium for advertising of academic programs as well as an evaluation of social media as a mode of collecting feedback from university students. The research employed a case study method by studying one of the Private universities in Kenya. Stratified random sampling was used to obtain the study subjects. A questionnaire was used to obtain data from the study subjects. The data analyzed was from students who enrolled during the January 2015 semester. From the questionnaires, it was established that social media particularly Facebook was most used by the students and they had visited the university page to get certain information regarding the courses they applied for. Use of social media improved accessibility of students to the university. The major problem that the use of social media encounters is that few people have access to internet and the fact that one needs to have internet bundles for them to access internet which are costly. Results from the questionnaires verified that social media was used to educate the students, collection of feedback, inform them about new aspects in the university and help the students in solving problems related to the university services. The study concluded that use of social media has had a major impact on University communication and public relations. The study recommends that social media if well used and managed can help universities reach out to more students as well as help in maintaining good communication and relationships between the university management and the students.

Sedition Law and the Bloggers’ Freedom of Expression in Malaysia

The advancement of Information Technology has transformed the landscape of communication to the new medium of communication. Therefore, blog becomes one of the main communication mediums for a blogger in Malaysia. Bloggers write blog posts, share their likes and dislikes. They voice their opinions; provide suggestions, report news, and form groups in the Blogosphere. However, many bloggers were arrested and prosecuted in court under Sedition Law. This hinders the bloggers’ freedom of expression which is protected by Article 10(1) of the Federal Constitution of Malaysia. The objective of this article is to explore the impact of sedition law in the era of Information Technology for bloggers in practicing their freedom of expression in Malaysia. The qualitative research design has been adopted in analyzing three selected blogs and bloggers who were investigated and prosecuted in court. The authors submit that the Sedition Law does not override bloggers’ freedom of expression since the freedom itself is not originally absolute. This study will create awareness among bloggers on the importance of their blog information and the limitations of their freedom of expression.

Effects of Globalisation on the English Language

Scholars, academicians, economists have given different definitions of globalisation, highlighting mostly the economic and political consequences of globalisation. However, this paper aims at shifting the attention from the much talked economic and political consequences of globalisation to its effects on the English language concerning the Indian context. In other words, this paper aims to trace the various effects of globalisation on the English language. After going through relevant literature survey, the researcher has come up with the answer that globalisation has resulted into the further spread of the English language by changing its role in the global affairs, has given birth to indigenous varieties of English and to a new medium of communication which is neither speech nor writing but shares some of the characteristics of both.

Digital Communication: Priorities in the Relationship of Principal Leadership and Collaborative Community at Malaysian School

The impact of the development of the Industrial Revolution 4.0 (IR 4.0) also involved the communication element. This new medium of communication has taken its place recently in the most community to create a virtual community. Therefore, this quantitative study of 202 respondents was carried out to identify the contribution of this new medium of digital communication in the relationship between principal leadership and collaborative community in schools. The data were collected through the questionnaire and analysed using AMOS software version 22. It was found that principal's leadership contributed significantly to digital communication (β = .073, CR = 6.393, P = .000), the new medium of digital communication also contributed significantly to the collaborative community (β = .149, CR = 7.787, P = .000), and its' also contributed as a mediator between principals leadership and community at schools. These findings indicate that the relationship between school principals and collaborative community can be enhanced by the use of a new medium of digital communication such as WhatsApp, Telegram and any other methods. Through this study, a model of collaborative community measurement was developed. This model can be used as a guidance for all the principals to apply this medium in school and also provides a clear signal for the school leaders to achieve the ninth shift of Malaysia Education Blueprint (PPPM 2013-2025) that is a collaboration with parents, communities and the private sector as a whole.

Cable Television and the Aereo Case Then and Now

The Supreme Court will soon confront whether Aereo’s service – which affords subscribers access to over-the-air television signals through the use of dime-sized, customer-specific antennas and remote digital video recorders – infringes the Copyright Act’s public performance right. In endorsing the Second Circuit’s decision holding that Aereo does not infringe, some advocates have suggested that such disruptive digital age technology is well beyond what Congress contemplated when it drafted the “Transmit Clause” of the public performance right nearly 50 years ago. Our exploration of the history indicates otherwise.The drafters of the Copyright Act of 1976 had greater foresight than the Second Circuit recognized. As the 1965 Supplementary Report of the Register of Copyrights emphasizes, “it is becoming increasingly apparent that the transmission of works by nonprofit broadcasting, linked computers, and other new media of communication, may soon be among the most important means of disseminating them, and will be capable of reaching vast audiences. Even when these new media are not operated for profit, they may be expected to displace the demand for authors’ works by other users from whom copyright owners derive compensation.” The following year, Congress explained its intent in crafting the public performance right to cover transmissions of performances “whether the members of the public capable of receiving the performance or display receive it in the same place or in separate places and at the same time or at different times.” Its 1966 report notes that liability would arise “whenever the potential recipients of the transmission represent a limited segment of the public, such as...the subscribers of a community antenna television service.” It noted that the “same principles apply...where the transmission is capable of reaching different recipients at different times, as in the case of sounds or images stored in an information system and capable of being performed or displayed at the initiative of individual members of the public” – language that comes eerily close to describing Aereo’s service.It is difficult to imagine the drafters not considering Aereo to fall comfortably within their conception of a public performance right, especially when considered in light of the drafters’ stated intention that the statute be interpreted broadly so as protect against the “real danger” of confining the “scope of the author’s rights on the basis of the present technology” in the face of even “unforeseen technical advances.” When Congress’s development of the retransmission compulsory license is added to the mix, the case for liability becomes airtight. After 1966, the governing law affecting cable television evolved considerably. After the Supreme Court determined that cable television services do not implicate the copyright owner’s rights, Congress added Section 111 as part of its stated intention to legislatively reverse the Court’s Teleprompter and Fortnightly rulings. This provision establishes a detailed compensation regime whereby cable services are charged for sending over-the-air signals to their subscribers. Retransmission of those signals absent compliance with the provisions set forth in Section 111 or authorization from the copyright owner constitutes copyright infringement. Over the ensuing decades, Congress has cemented this proposition time and again.When taken together, the text, structure, and legislative history of the 1976 Act establish that Congress intended its public performance right to reach the Aereo service.

Detection of Rapidly Spreading Hashtags via Social Networks

Social network services (SNSs) such as Twitter and Facebook have emerged as a new medium for communication. They offer a unique mechanism of sharing information by allowing users to receive all messages posted by those whom they “follow”. As information in today’s SNSs often spreads in the form of hashtags, detecting rapidly spreading hashtags in SNSs has recently attracted much attention. In this paper, we propose realistic epidemic models to describe the probabilistic process of hashtag propagation. Our models take into account the way how users communicate in SNSs; moreover the models consider the influence of external media and separate it from internal diffusion within networks. Based on the proposed models, we develop efficient inference algorithms that measure the propagation rates of hashtags in social networks. With real-life social network data including hashtags and synthetic data obtained by simulating information diffusion, we show that the proposed algorithms find fast-spreading hashtags more accurately than existing algorithms. Moreover, our in-depth case study demonstrates that our algorithms correctly find internal diffusion rates of hashtags as well as external media influences.

“Museum as a medium” concept: problem setting

The article deals with the main tasks of modern museums and the intersection of these tasks with the activities of the mass media. Creative museum spaces are becoming part of the media space, which necessitates their new positioning and study within the framework of the scientific specialization “journalism (philological sciences)”. The authors consider the functionality of museums as a new medium of communication, identify the most successful forms of presenting information, identify criteria identical with new media for evaluating the effectiveness of museum content. The authors emphasize the importance of the “museum as a medium” concept in terms of cross-platform and digitalization.

СОЦІАЛЬНО-КОМУНІКАЦІЙНІ АСПЕКТИ СТРУКТУРНО-ЛІНГВІСТИЧНИХ ОСОБЛИВОСТЕЙ АНГЛІЙСЬКОГО МЕРЕЖЕВОГО СЛЕНГУ

The article is devoted to the general tendencies and national-cultural features of Internet communication in English, caused by both internal language laws and extra-linguistic factors. It is shown that the adaptation of linguistic phenomena to communication follows the principle of saving the speech and thought efforts of the participants of communi­cation, with particular attention being paid to the social and cultural specificity manifested in the implementation of this principle. The study of problems of intercultural communication involves acquaintance with the following phenomena and concepts: the principles of communication, the main functions of culture, the influence of culture on perception and communication in its various spheres and types, parameters for describing the impact of culture on human activity and the development of society in the context of learning professions. Nowadays, computer and information technologies, in particular the Internet, are developing very rapidly, covering all aspects of our lives. There’s growing number of Global Network users worldwide, actively obtaining (using) its information and communication resources. This article is devoted to the problems of intercultural competence formation on the Internet. It deals with a number of issues related to the formation of intercul­tural competence in the process of communication in social groups and chats, foreign language communication taking into account the cultural and mental differences of native speakers, which is a prerequisite for a successful dialogue of cultures. Thus, the Network is implementing the emancipation of the linguistic personality, who, in turn, is forced to adapt to the conditions of the new medium of communication, subject to format restrictions and other laws of network genres. Also, the peculiarity of communication is the fact that the use of all participants of the same “arsenal of means” forms an international set of techniques, norms and strategies of communication. The response of certain segments of the Network to innovation in the field of information technology or other changes in the conditions of virtual communication varies depending on the socio-cultural specificity of the audience, the level of its information and technological competence, as well as the format of communication in one or another segment and their the principle of prioritizing “reaction speed“ over “retaining specificity” in the context of increasing the speed of change in information technology.