Mutual Awareness Research Articles

Team behaviour in interprofessional collaboration during trauma alerts: A critical incident study from the perspective of radiographers.

Challenges in mutual awareness in interprofessional collaboration (IPC) along with relational and cultural barriers among professionals disrupt flow and delay decision-making in trauma care. Thus, this study explores team behaviours within IPC in trauma teams during trauma alerts from the perspective of radiographers. A qualitative approach was used with a critical incident technique (CIT) design applying interviews with radiographers within three hospitals in Sweden from May 2022 to May 2023. CIT analysis was conducted with an abductive approach, applying an IPC core competency framework. The results present collaborative requirements in trauma care from radiographers' perspective narrating a distribution of team behaviours within trauma team collaboration and fundamental skills in IPC. Behaviours within interprofessional values and ethics were the most reported incidents related to valuing radiographers' contributions to IPC in acute trauma care. Exploring behaviour through critical incidents associated with core competencies of IPC highlights the importance of interprofessional values as a foundation for successful IPC in the trauma team. The results show deficiencies in inclusive behaviour, influenced by the hierarchical environment of IPC. Power imbalances in this setting are traced to differences in perceived value and shared understanding among team members, possibly rooted in professional identity and culture. A dedicated leader is argued, as the recognition of radiographers' scope of practice in trauma imaging, emphasising the significance of shared decision-making. The findings highlight organisational and relational coordination challenges for optimising competencies in IPC. IPC's success requires reinforcing values and ethics by empowering members' contributions and shared decision-making. This involves clarifying and recognising responsibilities, particularly for radiographers, ensuring their role in trauma imaging is respected and integrated into decision-making.

Operations Regarding Safe Educational Institutions of Educational Institutions under the Jurisdiction of the Saraburi Primary Educational Service Area Office 2

Background and Aims: The purpose of this research is to study and compare the opinions of personnel regarding safe educational operations in educational institutions under the jurisdiction of Saraburi Primary Educational Service Area Office 2. Classified by position educational institution size and work experience in addition, the objective is to study guidelines for promoting and developing the operation of safe educational institutions in educational institutions under the same affiliation. Methodology: The sample group used in the research consisted of 317 personnel from educational institutions under the Saraburi Primary Educational Service Area Office, Area 2, obtained by stratified random sampling (Stratified Random Sampling). The research instrument was the questionnaire has a 5-level rating scale with an IOC between 0.80 - 1.00 and a confidence value (Cronbach's Alpha) equal to 0.79. Structured interviews were also used to collect additional information. Statistics used in data analysis include frequency, percentage, mean, and standard deviation, T-test (t-test) and analysis of variance (ANOVA or F-test). Results: The results of the research found that: (1) The operation of educational institutions is safe. of educational institutions under the jurisdiction of the Saraburi Primary Educational Service Area Office 2, overall and in each aspect It was found to be at a "very high" level in all aspects, which shows that the operation of safe educational institutions has been carried out efficiently in every dimension. (2) Results of comparative analysis operations in the area of ​​safe educational institutions. Classified by position It was found that there was a statistically significant difference at the 0.05 level while categorizing by school size and work experience found that there was no difference. (3) Operational guidelines Regarding safe educational institutions under the Saraburi Primary Educational Service Area Office 2, it was found that: 1) In terms of preventive measures should proceed with the preparation of a safety plan that covers all dimensions. 2) Instilling measures safety workshops should be organized for teachers. educational personnel and students 3) suppression measures guidelines for managing or suppressing incidents should be established. Including assistance when an incident occurs in an educational institution and create mutual awareness in all sectors. Conclusion: Operations regarding safe educational institutions of educational institutions. There should be a safety plan for educational institutions that covers all dimensions. Educational institutions provide an environment and atmosphere that is safe for students, teachers, and educational personnel. There are guidelines for managing or suppressing incidents. Assistance when an incident occurs in an educational institution and there are workshops on safety of educational institutions for teachers, educational personnel and students.

Identifying communication barriers between nurses and patients from the perspective of Iranian nurses: a Q-methodology-based study

BackgroundEffective communication is essential for high-quality healthcare, yet barriers often impede meaningful connection between nurses and patients. This study aimed to prioritize communication barriers between nurses and patients in Iranian hospitals, exploring nurses’ perspectives.MethodsThirty-one nurses participated in a six-step Q methodology study to identify different perspectives on communication barriers. Participants sorted a set of statements based on their own experiences and beliefs.ResultsThe average age of participants was 38.07 (SD = 6.49), with 70% being women. Four distinct factors emerged, explaining 47% of the total variance in perspectives: Organizational factors and work conditions (20%), Emotional distress and psychological barriers (11%), Lack of mutual understanding and awareness (7%), and declining professional motivation and engagement among nurses (9%).ConclusionThese findings highlight the multi-faceted nature of communication barriers between nurses and patients in this context. Interventions should address organizational factors, emotional well-being of nurses, cultural awareness, and professional motivation to improve communication and ultimately, patient care. This study provides valuable insights for Iran and other developing countries that are facing similar challenges.

How to Support Communication Between Nurses and Residents During Shift Work: A Mixed-Methods Study Into Local Practices and Perceptions

The aim of this study was to explore local practices and perceptions of effective nurse-resident communication during shifts. Subsequently, effective communication was sought to be reinforced by implementing an initiative for improvement. A mixed-methods study was performed, combining a questionnaire with focus groups. Following qualitative analysis, 3 initiatives for improvement of nurse-resident communication were scrutinized, after which 1 initiative was implemented. Overall contentment with the implementation and effectiveness of communication was reassessed through a questionnaire at 3 months postimplementation. This study took place between 2022 and 2023 at the Department of Surgery of the Leiden University Medical Center, a tertiary center in the Netherlands. All surgical nurses (n = 150) and residents (n = 20) were invited to participate, by responding to the questionnaire and take part in the focus groups. A total of 38 nurses (response rate 25.3%) and 12 residents (60%) completed the questionnaire, and 31 nurses and 13 residents participated in the focus groups. The themes "clarity," "mutual respect," "accessibility" and "approach" were critical for effective communication, in which there were interdisciplinary differences in the interpretation and needs regarding "clarity." In response, structured moments for interdisciplinary consultation during shifts were implemented, which were foremostly useful according to nurses (73.9%), compared to residents (40.0%). A majority of the nurses agreed that communication during shifts improved through fixed moments (60.9%). Differences in the perception of critical elements for efficient nurse-resident communication during shifts can be found, which could possibly be explained by differences in training and culture. Mutual awareness for each other's tasks, responsibilities and background seems vital for the ability to deliver good patient care during shifts. To improve interprofessional practice and overcome concerns of quality of care, attention for local practices is imperative. Practical arrangements, such as fixed moments for peer communication, can strengthen partnership during shift work.

Responsible coordination of municipal health and care services for individuals with serious mental illness: a participatory qualitative study with service users and professionals

BackgroundCare coordination is crucial to ensure the health of individuals with serious mental illness. The aim of this study was to describe and analyze an inclusive innovation process for coordinating municipal health and care services for individuals with serious mental illness.MethodsWe conducted café dialogues with professionals and service users with serious mental illness. The café dialogues engaged participants in conversation and knowledge exchange about care coordination, adressing topics of efficiency, challenges, and improvement. We used a responsible innovation framework to analyze the innovation process.ResultsResponsible coordination requires promoting service users’ health and ensuring communication and mutual awareness between professionals. Individual-level factors supporting responsible coordination included service users knowing their assigned professionals, personalized healthcare services, and access to meaningful activities. Provider-level factors included effective coordination routines, communication, information exchange, and professional familiarity. Results reflect professionals’ and service users’ perspectives on efficient care coordination, existing challenges, and measures to improve care coordination.ConclusionCafé dialogues are an inclusive, participatory method that can produce insights into the responsible coordination of municipal health and care services for individuals with serious mental illness. The responsible innovation framework is helpful in identifying care coordination challenges and measures for responsible coordination.

TeleAware Robot: Designing Awareness-augmented Telepresence Robot for Remote Collaborative Locomotion

Telepresence robots can be used to support users to navigate an environment remotely and share the visiting experience with their social partners. Although such systems allow users to see and hear the remote environment and communicate with their partners via live video feed, this does not provide enough awareness of the environment and their remote partner's activities. In this paper, we introduce an awareness framework for collaborative locomotion in scenarios of onsite and remote users visiting a place together. From an observational study of small groups of people visiting exhibitions, we derived four design goals for enhancing the environmental and social awareness between social partners, and developed a set of awareness-enhancing techniques to add to a standard telepresence robot - named TeleAware robot. Through a controlled experiment simulating a guided exhibition visiting task, TeleAware robot showed the ability to lower the workload, facilitate closer social proximity, and improve mutual awareness and social presence compared with the standard one. We discuss the impact of mobility and roles of local and remote users, and provide insights for the future design of awareness-enhancing telepresence robot systems that facilitate collaborative locomotion.

Downloading appetite? Investigating the role of parasocial relationship with favorite social media food influencer in followers’ disordered eating behaviors

PurposeAlthough a number of investigations have been carried out on the marketing outcomes of parasocial relationships (PSR) with food influencers on social media, little attention has been paid to the potential contribution of these one-sided emotional bonds to followers’ eating attitudes and habits. Drawing on the Parasocial Theory, the role of parasocial attachment with food influencers was investigated in predicting eating disorders, food addiction, and grazing. To increase the accuracy of PSR measurement, a brief self-report scale was developed to gauge social media users’ feelings of mutual awareness, attention, and adjustment with their favorite food influencer at a distance through social media.MethodsParticipants were a convenience sample of 405 Iranian social media users (231women; Mage = 28.16, SDage = 9.40), who followed a favorite food influencer on social media.ResultsThe 8-item Parasocial Relationship with Favorite Food Influencer Scale (PSRFFIS) revealed a unidimensional structure with excellent content and construct validity and internal consistency. Regarding gender differences, men showed stronger parasocial attachment to their favorite food influencers. Adjusting age, gender, and subjective social status as control variables, PSR with favorite food influencers partially contributed to the explanation of eating disorder symptom severity, food addiction, and grazing.ConclusionThese findings show that PSR with favorite food influencers appears to be associated with followers’ craving for food, which, in turn, may contribute to maladaptive eating habits. This highlights media-related factors, such as PSR with food influencers, as potential drivers of dysfunctional eating habits in the digital age, particularly in countries like Iran where disordered eating is prevalent.Level of evidenceLevel V—based on cross-sectional data (correlational study; scale development)

Reliability of renal point-of-care ultrasound (POCUS) performed by pediatric postgraduates to diagnose hydronephrosis in infants.

Point-of-care ultrasound (POCUS) has gained prominence in a variety of medical specialties due to advances in ultrasound technology. POCUS has not been fully integrated into pediatric residency training programs despite its widespread use and proven benefits. At our institution, renal POCUS is performed by pediatric residents for the evaluation of hydronephrosis, which is the main pathology for which ultrasound is used in the clinical practice of pediatric nephrology. This study was conducted to evaluate the quality of renal POCUS performed by pediatric residents in infants. Four pediatric residents, comprising two first-year and two second-year residents at Konyang University Hospital, participated in the study conducted from May 2021 to May 2022. All participants had completed our Point-of-Care Ultrasound (POCUS) training program. The study focused on infants admitted to the pediatric inpatient unit, identified by attending physicians as requiring renal ultrasound. All infants underwent their initial kidney ultrasound examination. Temporal alignment between renal Point-of-Care Ultrasound (POCUS) performed by pediatric residents and conventional ultrasound (USG) conducted by radiologists was asynchronous. Pediatric residents conducted POCUS sessions during scheduled radiologist appointments throughout the day, occurring either before or after the radiologist's examination. There was no mutual awareness of each other's results. Inter-observer agreement between radiologists and pediatric residents was compared for the presence or absence of hydronephrosis and its grade, which are primary considerations in pediatric renal ultrasound. Our study found that 53 infants (68.8%) were diagnosed with hydronephrosis using point-of-care ultrasound (POCUS), compared to 48 infants (62.3%) diagnosed with conventional ultrasound (USG). Among the POCUS examinations conducted by pediatric residents, hydronephrosis of SFU grades 1, 2, 3, and 4 were observed in 56.6%, 35.8%, 7.5%, and 0%, respectively. Inter-observer reliability between POCUS and conventional USG showed good agreement, with Cohen's kappa coefficients exceeding 0.8 for sensitivity and 0.6 for grading. Renal POCUS performed well in diagnosing and grading hydronephrosis in infants when performed by pediatric residents who had completed a two-phase training program.

Parallel Ranking of Ads and Creatives in Real-Time Advertising Systems

Creativity is the heart and soul of advertising services. Effective creatives can create a win-win scenario: advertisers each target users and achieve marketing objectives more effectively, users more quickly find products of interest, and platforms generate more advertising revenue. With the advent of AI-Generated Content, advertisers now can produce vast amounts of creative content at a minimal cost. The current challenge lies in how advertising systems can select the most pertinent creative in real-time for each user personally. Existing methods typically perform serial ranking of ads or creatives, limiting the creative module in terms of both effectiveness and efficiency. In this paper, we propose for the first time a novel architecture for online parallel estimation of ads and creatives ranking, as well as the corresponding offline joint optimization model. The online architecture enables sophisticated personalized creative modeling while reducing overall latency. The offline joint model for CTR estimation allows mutual awareness and collaborative optimization between ads and creatives. Additionally, we optimize the offline evaluation metrics for the implicit feedback sorting task involved in ad creative ranking. We conduct extensive experiments to compare ours with two state-of-the-art approaches. The results demonstrate the effectiveness of our approach in both offline evaluations and real-world advertising platforms online in terms of response time, CTR, and CPM.

Joint Attention in Team Sport

This paper explores how the phenomenon of Joint Attention (JA) drives certain core features of team sport and how sport illuminates the nature of JA. In JA, two or more agents focus on the same object in mutual awareness that the content of their experience is thus shared. JA is essential to joint sporting actions. The sporting context is particularly useful for illustrating the phenomenon of JA and provides a valuable lens through which to examine rival theoretical accounts of its workings. This paper draws novel connections between the respective philosophical literatures on JA and sport, suggesting prospects for mutually advantageous cross-pollination. I contend that the workings of JA within joint sporting action are misconstrued on intellectualistic and individualistic theories which posit reductive explanations in terms of the contents of individual minds. The best evidence and strongest philosophical arguments support ‘relational’ accounts whereby joint sporting actions exceed the sum of their parts. I reject the ‘extensionalist’ contention, associated with ‘lean’ versions of the relationalist approach, that objects of JA are individuated in terms of causal properties not sensitive to how they are perceived. Siding instead with ‘rich’ versions of the view, I argue that team collaboration depends on convergence in terms of the ‘aspectual shape’ of the objects of JA. Finally, a further possible application for these ideas is suggested: that JA plays a central role in the constitution of sport-specific kinds. On this proposal, JA facilitates collective perceptual recognition of particular objects and situations as embodying the general types described in the rulebook, playing an important role in creating and sustaining the public ‘social space’ of sporting competition.

How can I help? A less-is-more-approach to responsible, supportive and sustainable, doctoral supervision

The significance of writing for PhD students, particularly at faculties of Humanities, cannot be overemphasized; the written manuscript is the final product to be publicly discussed by external examiners. This article takes as its starting point a “quick & dirty” study of a student-initiated writing group at a humanities department (HD) and the assumption that thesis supervisors nowadays need to take more responsibility for doctoral students’ writing because of existing demands on PhD-students to publish or perish and finish on time (Brodin, 2020). It asks the question how, in times of stress and demands on productivity, increased responsibility may be practiced sustainably in terms of work-load and still benefit students’ development and goals. In other words: How can I, as supervisor, help? What support is needed and how much? The article has as its starting point the experiences and perspectives of the doctoral students and what they think supervisors could do to support. Their answers indicate the significance of minimal intervention and the article discusses the implications and potentials of this: perhaps less is more? Is it enough for supervisors to hold the beacon of vision and purpose in the background? If so, when, and how can this be understood? This article suggests that a less-is-more approach may be implemented as significant non-invasive responsibility and supervisory support, given that there is intentional, collective, mutual awareness and communication among students and supervisor colleagues. The less-is-more approach, as contextualized in this article, is advocated as a sustainable practice, promoting not only self-sufficient successful doctoral students, but a long and healthy work-life and continued careers for students and university teachers alike.

INDONESIAN CULTURAL IDENTITY IN SOCIAL MEDIA NETWORKS: A CRITICAL DISCOURSE ANALYSIS ON INSTAGRAM OF GEN Z USERS

Among the mediums that can be used to express cultural identity is social media. The purpose of this study is to examine how Indonesian culture is presented and how to preserve it, and how to express Indonesian cultural identity on the Instagram social media platform. This research was conducted using a qualitative research method in the form of a critical discourse analysis method. Initial research data through interviews with generation Z Instagram users and secondary data in the form of literature and observations. The results showed that Instagram social media can be a means to express Indonesian cultural identity. However, there are still many Instagram users who are not wise in using social media. This can be seen from the many negative comments made by Instagram users. This is contrary to Indonesian culture which is famous for its politeness. Therefore, it requires mutual awareness to utilize social media wisely. Cultural content that is interesting and relevant to everyday life can be a concrete step in expressing Indonesian cultural identity in the digital era.

Creative solutions to embedded cultural norms: Childlessness shame transformed by relational analysis

ABSTRACT The unmet cultural norm of motherhood can constrain a woman’s sense of social equality. Childlessness is often accompanied by social stigma and shame. The author identifies personal barriers within both patient and analyst that were unforeseen prior to the treatment process. The author implements reverie to open deeper aspects of her mind that allows further exploration into the patient’s dreams. This interplay between analyst and patient evokes additional memories from the patient’s earlier life. The paper is written in a lovely prose style that demonstrates the creative growth of the author while transforming the artistic pursuits of the patient. Both patient and analyst benefit from this mutual awareness of limitations towards new creative possibilities.

Meningkatkan Motivasi Masyarakat Terhadap Kesadaran Gotong Royong

Mutual cooperation is an activity that can reflect activities that are beneficial to other people. Therefore, the lack of public awareness in mutual cooperation activities can be a serious problem for building a society that cares about the environment. The location of this service is in Afdeling II Bukit Village, Aceh Province. The aim of this service is to increase community motivation towards mutual cooperation awareness in an effort to create community participation and create a healthy, clean and comfortable environment. The method used in this activity is a method of socialization regarding the importance of awareness of community participation in working together to create cleanliness and beauty of the surrounding environment. The real result of carrying out this service activity is that it can produce work in the form of installing signs with the names of Allah's obligatory attributes and hanging flower pots installed along the roads to create the beauty of the village. Apart from that, the community's sense of concern for the environment can grow and they can adapt further to routine habits of protecting the environment to help develop healthy, clean and comfortable villages.

Green School Project (GSP): A Case Study in Sukma Bangsa Lhokseumawe School, Aceh Indonesia

The Green School Project (GSP) is a program that was initiated based on monitoring and mutual awareness of the success of experiences in overcoming the many environmental problems that occur in schools. Starting from the discomfort of the school community because the conditions and atmosphere of the school are spacious but look rather hot and dry; rubbish scattered at almost all points in the school area, and the habit of eating unhealthy food in certain packages. However, several activities were conducted as the effective solutions when all school residents take the concrete action together consistently through GSP program. This is a study case of 163 students of the total 200 students of SMP Sukma Bangsa Lhokseumawe. The data was collected by observation, interview, and survey. This study intended to evaluate whether the GSP program has been effectively affected to improve our students awareness, carin,g and loving to the school cleanliness and health. As a result, the good habits coordinated by the GSP Team of Sukma Bangsa Lhokseumawe school are successfully build the character of students who care more about the school environment. The green, clean and healthy condition of the school today were considered as the great contribution of all school managements, teachers and parents as role models in order to achieve the targets for behavior change of the students of Sukma Bangsa Lhokseumawe School who become more loving a green, clean and healthy school environment.

Membangun Kesadaran Bersama Melalui Seminar Pencegahan Pelecehan Seksual di SMP Nusa Alam

Sexual harassment is any form of harassing or degrading behaviour related to sexual urges, harming or making uncomfortable a person who is subjected to such behaviour, or any behaviour that forces a person to engage in sexual intercourse or become an object of unwanted sexual attention, data from the Ministry of Women's Empowerment and Child Protection issued data on the number of cases of violence in 2023 reaching 25,342, and recorded acts of sexual violence that occurred in Mataram City throughout 2023 recorded 30 cases. Of that number, most of them happened to children. Therefore, we as students of Teaching Campus 6 conducted an activity that aims to foster mutual awareness regarding the prevention of sexual abuse in children. The methods used in this activity are discussion and seminar methods. The results of this seminar activity are increased awareness, concern and insight of students related to sexual harassment, as well as how to prevent and handle victims of sexual harassment both at school and in the community.

Implementation of the Circular of the Minister of Manpower Number M/HK.04/III/2020 at PT Gajah Tunggal Tbk

Research reviewing the implementation of the Circular Letter of the Minister of Manpower (SE Menaker) Number M/3/HK.04/III/2020 on Worker Protection and Business Continuity in the Framework of Prevention and Countermeasures of Covid-19 in PT Gajah Tunggal Tbk aims to find out the extent ofthe effectiveness of implementing the policy in the industry, especially in PT Gajah Tunggal Tbk. The Ministry of Manpower as one of the main stakeholders of the man power in Indonesia, confirming worker protection and also business continuity in the midst of a pandemic that is a global issue of employment problems. The research method used is qualitative deskripitf. The results of the study showed that the implementation of SE Menaker went well, as evidenced by the enthusiasm of the company and employees in raising mutual awareness for the realization of synergy of workers and companies during the pandemic, taking various preventive measures to prevent Covid-19 by following the government's advice, not to find unilateral job cutsorlayoffs. based on agreements, and pay cuts during pandemic times for both healthy workers, sufferers, and Covid-19 survivors.

Analisis Historis Kebijakan Umar bin Abdul Aziz dalam Pengelolaan Zakat

Umar bin Abdul Aziz (717 AD) is a caliph who should be remembered in history, especially in the management of zakat. During his leadership, zakat management underwent a very impressive reform. All types of assets owned by the people must be subject to zakat. The system and management of zakat were handled very professionally at that time. The types of assets and assets that are subject to zakat are becoming increasingly diverse. Umar bin Abdul Aziz was the first person obliged to issue zakat from assets from business income or service results, including salaries, honoraria, income from various professions, and various other mustafad malls. So, during his sovereignty, very abundant zakat funds were stored in Baitul Mal. Even the amil zakat officers find it difficult to find the poor who will be given zakat. Several factors influenced the success of zakat management and management during the time of Umar ibn Abdul Aziz. First, there is mutual awareness and maximum empowerment of Baitul Mal. Second, the responsibility of a leader is supported by the awareness of the people in creating solidarity, welfare, and empowerment among the people. Third, awareness of muzakki (zakat payers) who are relatively capable materially and have high loyalty for the benefit of the people.

On the edge of decision-making in trauma care: A focus group study on radiographers’ experiences of interprofessional collaboration

IntroductionThe temporary trauma teams in trauma alerts consist of a diverse group of unique professionals requiring interprofessional collaboration and coordination to achieve efficient, high-quality care. The uncertain situation and complex care environment impose high demands on team dynamics such as individual attitudes and team behaviours. Within interprofessional teams, interaction and coordination reflect the collective success of collaboration and the achievement of goals. Interactions with radiographers have increased in trauma teams given computed tomography's prominent role in providing crucial knowledge for decision-making in trauma care. This study aimed to explore radiographers' experiences of interprofessional collaboration during trauma alerts. MethodThe study was designed with focus group methodology, including 17 radiographers participating in five focus groups, analysed with an inductive focus group analysis. ResultsAn overarching theme, “On the edge of decision-making”, emerged along with three sub-themes: “Feeling included requires acknowledgement”, “Exclusion precludes shared knowledge”, and “Experience and mutual awareness facilitate team interaction”. ConclusionsInterprofessional collaboration from the radiographer's perspective within trauma teams requires a sense of inclusion and the ability to interact with the team. Exclusion from vital decision-making obstructs radiographers' comprehension of situations and thereby the interdependence in interprofessional collaboration. Implications for practiceCommon platforms are needed for knowledge sharing and team practices, including radiographers’ areas of responsibility and relational coordination to foster interprofessional relationships. Through these means interdependence through awareness and shared knowledge can be facilitated on trauma teams.

Constraints for Investors towards Nepalese Mutual Fund

This study aims to evaluate mutual fund investment behavior in the context of the Nepalese mutual fund market. While there have been countless articles exploring the effects of different factors on mutual fund investment behavior of investors, no research has been found in the context of Nepal. The study intends to analyze the relationship of mutual fund awareness level, return perception, country governance, advertisement’s relevance, fund manager’s qualities, and ease of investment towards mutual fund investment behavior. The study found that among the six factors, four factors, namely awareness level, return perception, fund manager’s qualities, and ease of investment, significantly affect mutual fund investment behavior. The relationship has been measured using different statistical tools like regression and correlation. However, country governance factors and advertisement’s relevance show no relationship with mutual fund investment behavior. This study is significant because it fills the gap in the literature on mutual fund investment behavior in Nepal. The findings of this study can help investors, fund managers, and policymakers to make informed decisions regarding mutual fund investment.