Muslim Consumers Research Articles

Developing Halal Cosmetics Awareness Module: A Case Study in Malaysia

In conjunction with the rise of the number of world Muslim population and beauty awareness, the halal market in beauty products is anticipated to increase due to the growing demand of Muslim consumers. Malaysia is a predominantly Muslim countries and is amongst the biggest contributor towards the development of global halal hub. However, there is still a dearth of understanding among consumers and manufacturers of cosmetic products in terms of the meaning and the requirements needed for a cosmetic product to be deemed as Halal. There are also a serious lack of trust and awareness of halal products in cosmetic industry especially among consumers. Therefore, the development of the halal cosmetic awareness module is an effort to facilitate the cosmetic industry in Malaysia to comply with the Shariah requirements.

Determinan Pola Konsumsi Dharuriyyah, Hajiyyah dan Tahsiniyyah (Studi Kasus Pengguna Marketplace di Kota Malang)

The advancement of technology in the era of digitalization offers convenience to consumers for quick and easy shopping through digital platforms such as marketplaces. Marketplaces provide various products and services, ranging from basic needs to luxury items. This convenience creates new opportunities and challenges in understanding consumer behavior, especially in terms of how a consumer's consumption patterns correspond with Islamic values in the context of meeting their needs. This research aims to analyze the determinants or factors influencing the consumption patterns of a Muslim consumer in meeting various levels of needs, such as financial literacy, hedonic motivation, technological proficiency, and price discounts. A case study was conducted on marketplace users in Malang City using a quantitative method and multiple linear regression analysis. The research results indicate that a consumer's financial literacy and technological proficiency, as well as the presence of price discounts, have an effect on their consumption patterns at the dharuriyyah, hajiyyah, and tahsiniyyah levels of need. However, hedonic motivation does not affect consumption patterns at all levels of needs. By understanding the effect of these factors on consumption patterns, this research offers valuable insights into how consumers perceive and prioritize their various needs in the ever-evolving digital environment.

THE INFLUENCE OF RELIGIUSITY, KNOWLEDGE, AND PROFIT SHARING ON STUDENTS' PREFERENCE ON ISLAMIC BANK

The low of Islamic bank market share in Indonesia need to uncover which factors to influence consumers’ behaviours and how communication and interaction among Islamic bank and Muslim. This study aims to determine the influence of religion, knowledge and profit sharing on students' interest in saving in Islamic banks. The population in this study were students at Palopo City University. The number of questionnaires processed in this study were 100 respondents. Structural equation modelling (SEM) was used to examine research hypotheses by AMOS and SPSS software. The results of this study indicate that religiosity has a positive effect on student interest, knowledge has a positive effect on student interest, while profit sharing also has a positive effect on student interest in saving at Islamic banks. It implies Islamic bank managers and regulators need promote the main goals of Islamic bank and systems, which also offers regulations and invite students as agent of change to provide insight among Muslim bank consumers.

ANALISIS HUKUM EKONOMI SYARIAH TERHADAP KEHALALAN PRODUK MAKANAN ONLINE TANPA SERTIFIKAT HALAL MUI

This article aims to explain the results of the author's analysis of the implementation of halal certificates on food products sold online, inhibiting and supporting factors for the application of halal certificates to food sold online, and the impact of Sharia economic law on the haleness of food products sold online without halal certificates. The results of the 2021 survey on e-commerce statistics show that the types of goods and services sold the most online in Lampung are food and beverage groups, totaling 40.86 percent of all businesses sampled by e-commerce. The rapid progress of buying and selling food online has become an additional task for halal certificate implementation agencies in providing security and comfort, especially for Muslim consumers in Indonesia, so they can consume halal food that is traded online. The research methodology that the author uses is qualitative in terms of the type of research documentation, interviews, and observations. The author goes directly to the field to conduct observations and interviews with primary data derived from the results of interviews with the BPJPH task force and LPPOM MUI. The results of the study show that there are no special strategies for food sold online. Supporting factors include the existence of institutions assisting the halal product process for MSME business actors. The inhibiting factor is that there is no direct regulation of cooperation with online business application server managers, a lack of public understanding of halal certificates, Analysis of Sharia Economic Law on the haleness of food products sold online: the haleness of products sold online or offline without MUI halal certificates are categorized as syubhat. According to Imam Nawawi, doing syubhat is form of underestimating.the.law.without.realizing.that.they.have.done.haram.

THE IMPACT OF THE BOYCOTT MOVEMENT ON ISRAELI PRODUCTS ON BRAND PERCEPTION AMONG MUSLIM CONSUMERS: AN ANALYSIS OF BRAND IMAGE AND CUSTOMER LOYALTY

This article examines the impact of the boycott movement against Israeli products on brand perception and customer loyalty among Muslim consumers, primarily through an extensive literature review. It investigates how the socio-political context of the boycott influences Muslim consumers' perceptions and attitudes towards these brands. The study synthesizes findings from various scholarly articles, reports, and case studies to understand the dynamics between political activism and consumer behavior. Key insights reveal a notable shift in brand image and loyalty, underscoring the critical role of political and ethical considerations in shaping consumer choices. This comprehensive analysis contributes to the broader discourse on consumer behavior in politically sensitive environments and offers strategic insights for businesses in managing brand reputation amidst socio-political challenges.

A systematic review of customer Sharia compliance behaviour in Islamic banks: determinants and behavioural intention

PurposeThis study aims to investigate what past scholars have learned about Muslim consumer compliance behaviour in Islamic banks and identify what future research is needed. In addition, it also explores the relationship model between the previously studied determining factors and the customer’s Sharia compliance behaviour.Design/methodology/approachThis study used a bibliometric–systematic literature review analysis using the Preferred Reporting Items for Systematic reviews and Meta-Analyses (PRISMA) technique by reviewing the articles published from 2013 to 2023. The PRISMA procedures involved several stages, including identification, screening, eligibility, analysis and conclusion based on the findings.FindingsThe results found that customer Sharia compliance behaviour determinants in Islamic banks are attitude, subjective norms, perceived behavioural control, Islamic financial literacy, religiosity, consumer conformity, Islamic branding and behavioural intention. Interestingly, the results indicated that such factors as consumer conformity, Islamic branding and sustainable intentions are less discussed.Practical implicationsDecision-makers in Islamic banks must use digital technology to offer better service and make operations more reachable for customers to access information, complete transactions and manage their accounts by Sharia principles. Therefore, the bank needs to continually produce innovative products and services so that customers have a greater variety of options to suit their Sharia-compliant financial needs. Theoretically, this study has contributed by finding the main critical domains influencing customers’ Sharia compliance behaviour, such as attitudes, subjective norms, perceptions of behavioural control, knowledge of Islamic finance, religiosity, consumer conformity, Islamic branding and behavioural intentions. Then, it makes a theoretical contribution by establishing a model that explains how customers make decisions based on Sharia-related factors in the context of their purchases.Originality/valuePast studies focused on the Sharia compliance behaviour in paying Zakat for takaful customers. Therefore, this study provides critical factors of Sharia compliance behaviour on conformity, Islamic branding and sustainable intention regarding unexplored consensus on the determinants and outcomes of customer Sharia compliance behaviour of Islamic banking.

Exploring Purchase Decision of Skincare Products: The Interplay of Halal Awareness, Country of Origin, and Online Cosumer Reviews with Religiosity as A Moderating Variable

This research aims to identify and analyze the effect of halal awareness, country of origin of, and online consumer reviews on purchase decisions for local brand skin care products with religiosity as a moderating variable. The population in this research is Muslim millennial generation consumers in the city of Palu who use local brands of skin care products. The sample size is determined using the Lemeshow formula, the reason researchers use this formula is because the population size is unknown because the number is too large and can change at any time. Based on the Lemeshow formula calculation above, the sample size was 96 people, but to avoid outliers, the sample was rounded up to 100 people. This research analysis using the SmartPLS 3 analysis tool. The results show that halal awareness, country of origin of the product, and online consumer reviews influence purchase decisions. Religiosity is able to moderate Halal Awareness and Country of Origin on purchase decisions, but is not able to moderate Online Consumer Reviews

Challenges in the Halal Industry Ecosystem: Analyzing the Halal Certification Process for Micro, Small, and Medium Enterprises in Lombok, West Nusa Tenggara

This article examines the challanges of the halal industrial ecosystem by studying halal certification for MSME (Micro, Small, and Medium Enterprises) in Lombok. Halal certification has a good impact on small and medium businesses in Indonesia. Although previous research indicates that the proportion of halal-certified micro, small, and medium enterprises (MSMEs) in Lombok is still under 20%, this figure is steadily increasing, allowing for open competition. This article employs a qualitative methodology with a socio-legal economic analysis approach. Data were gathered through interviews with MSME business owners, Muslim consumers, and halal policy makers in Lombok. The findings reveal that halal certification plays a crucial role in enhancing MSME operations and promoting the development of halal tourism in Lombok. However, the complexity of halal certification requirements and the obstacles MSME faces in Lombok must be ruled out effectively. By increasing knowledge, understanding, and awareness of MSME actors regarding halal certification rules and improving administrative processes related to halal certification, MSME in Lombok will better utilize the market potential for halal products.
 
 Keywords:
 Halal industry, halal certification, MSME, impact of certification

Effects of brand awareness, religious belief, and brand trust on purchase intentions of halal products among young consumers

Halal brands are gaining popularity among Muslim consumers across the world. This study aims to explore the effect of brand awareness, religious belief, and brand trust on young Muslim consumers’ willingness to purchase halal-branded products. The electronic questionnaires were distributed to participants through Google Forms via a popular social media platform. The survey sample consisted of university students from Bangladesh who identified as Muslims. The paper utilized a purposive sampling technique to select participants for the study, resulting in a total of 517 respondents being included in the sample. Finally, 479 responses were found usable for this study, with a response rate of 92.70%. Among 479, 300 participants were male, while 179 students were female university students. The latest edition of the software SPSS has been employed to examine hypotheses and correlations, with a confidence level of 95%. The results showed a significant impact of brand awareness, religious belief, and brand trust on purchase willingness. Moreover, it indicates that consumers’ brand awareness about halal products (β = 0.392) has a greater effect on their purchase willingness. These findings have the potential to provide valuable insights for halal brands, as they can have a substantial impact on the purchasing choices of young Muslim consumers, particularly regarding their religious and halal concerns.

Factors Affecting Muslim Consumers’ Purchasing Decisions on Cosmetics Product

The cosmetics market in Indonesia is vast and will continue to grow every year. The large selection of local and foreign cosmetic brands in Indonesia causes customers to increasingly consider buying decisions. The purpose of this study was to determine the effect of sales promotion, brand image, and halal labeling on cosmetic purchasing decisions for Muslim consumers partially or simultaneously. The population in this study is unknown, the sample in this study used purposive sampling, namely cosmetic users as many as 100 respondents. The data collection technique is a questionnaire with a Likert scale. The data analysis technique is the correlation coefficient, regression coefficient and determination. The results of the study were obtained: 1) There is an effect of sales promotion on purchasing decisions by 28.6%. 2). there is an influence of brand image on purchasing decisions by 36.2% 3) there is an influence of the halal label on purchasing decisions by 37.1%. and 4) There is an influence between sales promotion, brand image and halal labeling on purchasing decisions by 45%. So it can be concluded that sales promotion, brand image, and halal labeling have a positive and significant effect on cosmetic purchasing decisions for Muslim consumers both partially and independently.

The effect of halal labels on muslim consumer decisions in buying cough medicine

As a country with a majority Muslim population, Indonesia requires halal certification for all products that enter, distribute, and trade in Indonesia's territory, including medicines with several halal critical points. This study aims to identify Muslim consumers' characteristics and analyze the factors that influence Muslim consumers' decision to purchase cough medicine in DKI Jakarta. This research was conducted in DKI Jakarta with a total sample of 100 respondents. The methods used are descriptive analysis and Structural Equation Modeling Partial Least Square (SEM-PLS). This study found that the decision of DKI Jakarta Muslim consumers to buy cough medicine was significantly affected by halal labels, personal factors, and product quality. However, the influence of social and psychological factors had an insignificant effect on Muslim consumers' decision to buy cough medicine.

Influence of Halal Lifestyle, Islamic Branding, and Social Media Marketing on Muslim Fashion Purchasing Decisions

This study aim to analyze the influence of halal lifestyle, Islamic branding, social media marketing on Muslim fashion purchasing decisions in East Java. The current halal lifestyle trend also affects the consumption pattern of society, including Muslim fashion trends that are always developed. The development of information technology affects the economic activities carried out by community, as well as halal lifestyle indicates the increasing awareness of Muslims in making purchase decisions should be based on religiosity. This research uses a quantitative approach within multiple linear regression methods using Eviews 9 statistical tool. Data obtained by consumer surveys, the research was conducted online in August 2023 with 101 respondents in East Java. The result showed halal lifestyle variable does not have a significant effect on the purchase decision variable. Furthermore, Islamic branding and social media marketing variable are a significant effect on the purchase decision variable. In purchasing Muslim fashion products, not all consumers pay attention to halal lifestyle because sometimes in determining the purchase of a Muslim fashion product consumer think more about brands and products that are trending on social media. Thus, this research bring any practical implication for Muslim fashion business to strengthen promotion and communication through social media that has a greater likelihood of marketing than through traditional advertising channels.

Establishing a Sustainable Shariah-Compliant Hospital in Malaysia: Exploring the Pertinent Concept

Malaysia has been a member of the Organization of Islamic Countries since 1969, and Islam is recognized as the federal religion in the country. The growing awareness of practicing Islam as a way of life among Muslims worldwide has significantly impacted the concept of hospitality services in the healthcare industry and tourism in Malaysia. As a result, there is an emergence of Shariah-compliant hospitals in the country to cater to the demand of Muslim consumers. However, the establishment of these hospitals lacks proper guidelines, leading to the need for developing standardized and regulated Islamic medical ethics and Shariah-compliant hospitals. This is crucial to ensure proper adherence to Islamic principles, especially in addressing concerns of the Muslim public and religious scholars regarding justified Islamic practices in medical treatment. To address this need, this study aimed to explore the elements or standards required in establishing Shariah-compliant hospitals (SCH). The study adopted a focus group discussion approach with 9 representatives selected through purposive sampling. Participants included hospital administrators, doctors, nurses, policymakers, academics, and representatives from non-governmental organizations (NGOs). Thematic analysis of the discussions revealed eight critical elements to consider when planning a sustainable Shariah-compliant hospital. These elements include ibadah-friendly infrastructure, Islamic medical ethics, Shariah compliance prescription, spiritual care support, Islamic medical service competencies, a conducive Islamic environment, affordability and accessibility, and an Islamic work culture. These findings serve as a foundation for future research aimed at developing a comprehensive framework for the establishment of standards for Shariah-compliant hospitals.
 Keywords: Shariah-compliant, hospital, concept

Muslims’ Motivation To Patronize Wasiyyah (Islamic Will) Services: Does religiosity Acts As a Moderator In The Relationships?

Frozen assets in the country may be alleviated via wasiyyah services, which has long been considered a possible solution in Malaysia. However, despite the relevance of wasiyyah services in Malaysia, the penetration rate remains low. Self-determination and satisfaction in patronizing wasiyyah services are the focus of this research. There was also an investigation into how religiosity moderates the relationship between self-determination and satisfaction. The research framework consists of 8 hypotheses that predict four direct relationships and four moderation effects. The model used the principle of self-determination to explain the relationships. This research focuses on Muslim consumers in Malaysia who have already patronized wasiyyahservices. The data was gathered using an online survey, and 180 valid data were used to validate the study model. Data analysis was conducted using SPSS v27 and SmartPLS 4.0. The results stated that SDT constructs which are autonomy and relatedness have significant and positive and influence over satisfaction in patronizing wasiyyah services. However, competence did not have positive and significant influence over satisfaction. Furthermore, no moderation effect of religiosity could be found in this study. Findings suggest that religiosity has not moderated the relationship between SDT constructs and satisfaction. It is intended that this research can provide insights for industry players to enhance and develop sustainable marketing strategies to entice more Muslims to utilize the wasiyyah services, which might ultimately help in resolving the frozen asset problems.

ANALISIS PERILAKU KONSUMTIF MAHASISWA DALAM PERSPEKTIF EKONOMI ISLAM

Consumption is inseparable from the rules and requirements set by Islamic teachings. However, in consuming, we must behave according to the standards and ethics of consumption in the Islamic economy. Therefore, in the order of life, Islam has regulated how humans can carry out activities that can be consumed so that they are beneficial to their lives. To achieve this goal, an understanding of Muslim consumer behavior is needed. In this case, Yusuf Al-Qardhawi explains how to consume, rules and correct behavior according to the recommendations of the Qur'an and Sunnah and how to apply them in life in an Islamic economic perspective. In consuming, Jambi City students must follow Yusuf Al-Qardhawi's consumer standards and ethics. The type of research used is descriptive qualitative. The data in this study were obtained from primary data and secondary data. With data collection techniques, namely interviews, observation and documentation. The results of this study indicate several things that happen to students who drink liquor in the city of Jambi, namely: 1) Spending wealth for good and staying away from miserliness can be interpreted as using assets owned for self-interest as well as a way to worship Allah SWT. Jambi City students have not fully implemented the concept of spending wealth properly and avoiding extravagance or israf. 2) Islam prohibits excessive consumption of wealth for useful and not excessive purposes (waste/israf). 3) Modesty in spending wealth can be seen from the attitude between miserly and miserly, excessive behavior and attitudes in between, including the attitude of luxury. This implementation should be in everyone.

Pendampingan pada UMKM Kerupuk 32 dalam Pengajuan Sertifikasi dan Label Halal

MSME Kerupuk 32 wants to create a competitive advantage so that it can compete to maintain the sustainability of its business by having halal certification and labels issued by BPJPH as the aim of the community service team providing assistance to help carry out the registration process. One of the things that can increase consumer confidence and is a value of excellence is by having recognition of the halalness of cracker products from the government through halal certificates and labels, besides that, because in Indonesia the majority of the population is Muslim, the government must guarantee the halalness of every product circulating in society which is a requirement. The main thing for Muslim consumers to consume food, in this case crackers. This mentoring activity goes through several stages, namely: preparation stage with interviews and observations with partners, document collection stage, account creation stage, data filling stage, data sending stage, validation process stage, inspection stage, halal certificate issuance stage, and certificate submission stage to partners. This mentoring activity ran smoothly and according to targets, and its success was marked by the issuance of a halal certificate which was handed over to partners. This activity can be continued to help MSMEs increase the value of their products in the eyes of consumers or the public so that it is hoped that they can increase sales and income for MSMEs in developing their businesses.

Sertifikasi Halal Daging Sapi Potong Sebagai Upaya Perlindungan Konsumen Muslim di Pasar Rawa Indah Kota Bontang

Indonesia is a country with the biggest amount of Muslim population in terms of adhering to the religion of Islam The issue of halal food is a sensitive issue in society. The government has a huge responsibility to protect the entire society, especially the consumer, ensuring the halal status of the distributed products in the market. The purpose of this research is to learn about the mechanism of halal certification for beef that is done in Technical Implementation Unit of Slaughterhouse in Bontang to be distributed in Rawa Indah Market of Bontang and to learn about halal certification implementation as a fulfillment of consumer rights and obligation of business actor in an effort to protects Muslim consumers in Rawa Indah Market of Bontang. The result of the research is expected to be used as a source of information for Muslim consumers about the halal certification implementation of beef and as an evaluation for business actors to perform their obligation of providing consumer protection. The data is obtained from interviews using unstructured interview method with several informants directly (face to face) and indirectly (WhatsApp). In addition, data collection is done by doing a survey that is filled by 30 participants who are Muslim consumers in Rawa Indah Market of Bontang, survey is done using Google Form. The research methodology used in the study is descriptive qualitative approach. The result of the research is that Technical Implementation Unit of Slaughterhouse in Bontang has done halal certification in accordance with the regulation although there are difficulties in the process of halal certification. The business actors in Rawa Indah Market of Bontang also understand halal certification and implement it by sending cows to be butchered in Technical Implementation Unit of Slaughterhouse in Bontang that is already certified as halal. Muslim consumers in Rawa Indah Market understand halal certification but are not able to determine a product’s halal status without the halal label and halal certificate. Beef sold in the traditional market or modern market comes from halal certified slaughterhouses. The process of butchering follows a standard ASUH concept (Aman, Sehat, Utuh, Halal) in accordance with the Islamic Sharia. Consumer protection is not only the obligation of business actors but also the government entity such as providing socialization about halal certification and consumer protection. The implementation of halal certification and halal label is a fulfillment of Muslim consumers right to get the product they desire.

Factors Influence on the Buying Interest among Muslim Consumers of Micro, Small and Medium Enterprises' Snacks in Pasar Lama Tangerang, Indonesia

Pasar Lama Tangerang is a famous culinary destination in Tangerang that has been attracting tourists for decades. MSMEs (Micro, Small and Medium Enterprises) in the existing food and beverage sector dominate the market and attract interest from various groups. This study aims to examine the influence of Attitudes, Social Factors, Behavioral Control, Religiosity, and Location on Interest in Buying Snacks for Muslim Consumers in Pasar Lama Tangerang. The research involved distributing questionnaires to 100 Muslim consumers, using a non-probability sampling method known as Purposive Sampling. The collected data were analyzed using multiple linear regression analysis in the SPSS program. The results of the study show that social factors and behavioral control have a significant effect on the buying interest of Muslim consumers. Meanwhile, Attitude, Religiosity and Location do not show a significant influence on the buying interest of Muslim consumers at Pasar Lama Tangerang.

The Urgency of Global Halal Standards on Products in Supporting International Trade

This study aims to determine the urgency of global halal standards in product certification in various countries' regulations using normative juridical research methods and statutory, comparative, and conceptual approaches. The results found that halal certification bodies in several countries still have differences in halal standards due to differences in halal regulations or policies, schools of thought and culture, and differences in considering maslahah (public interest). Therefore, The Standards and Metrology Institute For The Islamic Countries (SMIIC) must harmonize the global halal standards to protect Muslim consumers globally and reduce international trade disputes regarding the export and import of halal products.

Pengaruh Religiusitas, Budget Constraint, Dan Penggunaan Media Sosial Terhadap Perilaku Konsumsi Muslim Di Kecamatan Tanjung Morawa

This research aims to determine whether there is an influence of religiosity, budget constraints and the use of social media on Muslim consumption behavior in Tanjung Morawa sub-district. The data collection sources used are primary data and secondary data. The respondents in this research were Muslim housewives in Tanjung Morawa sub-district. The number of villages or sub-districts in Tanjung Morawa sub-district is 26 villages or sub-districts and 100 housewives were used as samples. Data processing in this research uses SPSS 25 for Windows. The analysis used in this research is multiple linear regression analysis. The research results of R Square (R²) were 0.858 or 85.8%. Based on the results of the t test for the religiosity variable (X1) it has a significant effect on Muslim consumption behavior in Tanjung Morawa sub-district with a significance of 0.000 and t count of 8.368, for the Budget Constraint variable (X2) it has no significant effect on Muslim consumption behavior in Tanjung Morawa sub-district with significance 0.876 and t count of 0.157, for the Social Media variable (X3) it has a significant effect on Muslim consumption behavior in Tanjung Morawa sub-district with a significance of 0.000 and t count of 13.703. The results of the multiple linear regression test obtained the equation Y = -1.624 + 0.385X1 + 0.008X2 + 0.352X3y