The development and implementation of investment and construction projects on the basis of balanced development is critical for achieving sustainable growth. This article examines the key features and challenges associated with such projects, emphasizing the importance of integrating economic, environmental and social practices into construction activities. The study provides insights into best practices and strategies for effectively managing investment and construction projects to ensure long-term success and sustainability.The main goals of this article are the definition of the fundamental principles of balanced development in the context of investment and construction projects, the analysis of features that contribute to the achievement of balanced development.The article uses a comprehensive review of the literature and case studies, which allows for a holistic understanding of the multifaceted nature of investment and construction projects in conditions of balanced development. Emphasis is placed on the integration of sustainable development principles from the initial stages of design. This includes consideration of environmental impact assessment, efficient use of resources and use of sustainable materials and technologies. Also, the goal of project implementation is that the projects are economically feasible and provide long-term financial returns. This involves careful market analysis, cost-benefit analysis and risk management strategies to mitigate potential financial problems. The importance of involving all relevant stakeholders, including local communities, government bodies and investors, in the decision-making process is emphasized. Effective communication and collaboration are necessary to address diverse interests and reach consensus. Ensures compliance of projects with national and international rules and standards. This applies to environmental regulations, building regulations and labor legislation. Compliance minimizes legal risks and increases project credibility.Focused on optimizing the use of resources such as materials, labor and time, implementing lean construction methods and advanced project management practices can increase efficiency and reduce waste.The implementation of advanced technologies such as building information modeling (BIM), automation and renewable energy systems increase design accuracy, reduce costs and increase sustainability. Conformity of construction work to established quality standards, regular inspections, testing and adherence to best practices are critical to obtaining high quality results.Constant monitoring of project progress and effectiveness is emphasized. The use of key performance indicators (KPIs) and regular evaluations help to identify problems early and make the necessary adjustments.The development and implementation of investment and construction projects in conditions of balanced development requires a complex and integrated approach. By prioritizing sustainability, economic viability, stakeholder engagement and regulatory compliance, stakeholders can ensure these projects contribute positively to long-term growth and development. The paper provides a road map to navigate the complexities of such projects, ultimately contributing to a more resilient and sustainable human-made environment