This study explores strategic integration in mergers and acquisitions (M&A), focusing on emerging markets. As M&A activity in these regions grows, companies face unique challenges due to diverse regulatory environments, cultural dynamics, and operational complexities. This research aims to provide a comprehensive framework to navigate these complexities, identifying core integration components, external influencing factors, technological advancements, and associated challenges. Methodologically, the study synthesizes existing literature on M&A integration, analyzing key strategic approaches across cultural alignment, risk management, and operational harmonization. Key findings indicate that successful strategic integration requires technological and human-centered approaches, including tools like ERP systems, data analytics, and cloud computing, which streamline operations, and emphasize cultural alignment, leadership synergy, and proactive risk management. Additionally, the study underscores the impact of regulatory and economic factors on integration strategies, highlighting the need for adaptable frameworks tailored to the complexities of emerging markets. The study concludes that structured integration strategies and flexible, technology-driven frameworks foster long-term M&A success and competitive advantage. Recommendations include adopting sustainable integration models, enhanced cross-functional collaboration, and robust regulatory compliance strategies. Future research opportunities are outlined, particularly regarding open innovation and sustainable practices in emerging market M&A.
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