AbstractBackgroundThe Tailored Activity Program (TAP) is an evidenced‐based program targeting behavioral and psychological symptoms of dementia and caregivers’ readiness, among other outcomes. TAP has been tested and implemented in different settings and countries. Evidence‐based interventions face the challenge of transference and adoption with a complexity of dimensions. This study explored the perception of key stakeholders and policy makers related to dementia care on the potential adoption of TAP in Chile, utilizing Roger’s Model of Innovation‐Decision Process (1983).MethodQualitative study. Key policy makers related to Chile’s Ministry of Health, Ministry of Social Development, and National Plan of Dementia, were introduced to TAP’s main features, process, and outcomes, and later interviewed to describe the following five attributes of TAP: relative advantage, compatibility, complexity, trialability, observability. These attributes were extracted from the Persuasion Phase of Rogers’ Model of Innovation‐Decision Process (1983). Interviews were recorded and transcribed, and narrative content analysis was used to produce content categories. Ethical approval was obtained from the Scientific Ethics Committee of Adults, Metropolitan Health Service, Santiago, 2019. Informed consent was completed by all participants.ResultSeven interviews were performed to policy makers at a national level part of Chile’s National Plan of Dementia. Participants described TAP in a low‐level of complexity, easy to understand, and highly feasible for implementation, as well as highly compatible with existing efforts on dementia care in Chile, highlighting its observable results, pertinence for local testing and its comparative advantage to existing interventions.ConclusionPolicy makers value positively TAP’s features and its adoption is highly feasible within current initiatives on dementia care in Chile.